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8-K - FORM 8-K - FLOTEK INDUSTRIES INC/CN/d8k.htm
EX-99.1 - PRESS RELEASE DATED FEBRUARY 4, 2011 - FLOTEK INDUSTRIES INC/CN/dex991.htm
Flotek
Industries, Inc.
Presentation of John Chisholm
Chairman and President
Flotek
Industries, Inc.
February 4, 2011
Ft. Lauderdale, Florida
Lead. . .Support. . .Accelerate
Exhibit 99.2


Disclaimer:  Forward Looking Statements
Certain statements and information included in this presentation
constitute “forward–looking statements”
within the meaning of the Private
Securities Litigation Reform Act of 1995.  These statements are based
on certain assumptions and analyses made by the Company’s
management in light of its experience and its perception of historical
trends, current conditions, expected future developments and other
factors it believes are appropriate under the circumstances. These
statements involve known and unknown risks and uncertainties, some of
which are outlined in the Company’s most recent 10-K and subsequent
10-Qs, which may cause the actual performance of Flotek to be
materially different from any future results expressed or implied in this
presentation and the forward-looking statements.  Flotek undertakes no
obligation to update any of its forward-looking statements for any reason.


Flotek Today
Overview & Business Strategy
2010 Preliminary Highlights and Accomplishments
Segment Review & Business Drivers
Specialty Chemicals
Drilling Products
Artificial Lift
Financial Overview
2011 Objectives
Conclusions


Flotek’s
Business Units
Houston-based oilfield services company with focus on
value-added drilling, completion and production products.
Specialty
Chemical
Segment
focused
on
Drilling,
Completing & Production Enhancements for natural gas
and oil drilling. Well-regarded for innovative products that
address emerging drilling and completion challenges.
Drilling
Tools
Segment
focused
on
value-added
downhole
tools
and
motors
as
well
as
Teledrift
MWD
tool.
Artificial
Lift
Segment
focused
on
production
systems
for
Coal Bed Methane (CBM) production, primarily in Powder
River Basin. In addition, game-changing production valve
(Petrovalve) used primarily in international heavy oil
applications. 


2010 Highlights
Financial Highlights (preliminary and unaudited)
> $145 million in revenue for year
> $45 million in revenue for 4Q2010. Consistent sequential
growth in revenue in each calendar quarter
Managed and grew cash position of Company. Year-end
cash of $20 million vs. $600,000 in 3Q2009.
Renegotiated Senior Credit Facility and portion of
convertible debt in March, 2010 to provide needed stability
of lenders and additional capital.
Reduced Senior Credit Facility by 13% in 2010; Expect
additional reductions by end of 1Q2011.
Self-funded operations and capital needs in 2010.


2010 Highlights
Strengthened leadership team with the Addition of Johnna
Kokenge as Chief Accounting Officer
More timely and accurate reporting, both internal and external
Focus on information management systems
Improved efficiency and accounting support for all Flotek
operations
Strengthened Board of Directors
by adding key Board Members: Bud
McGuire (petroleum engineer with global exposure); Mel Cooper (CFO
of Forbes Energy)
Refocused sales efforts
by (a) Focusing on both key customers as
well as ultimate beneficiaries of Flotek products; (b) Focusing on selling
“all of Flotek”
rather than individual products; and (c) Refocusing from
sales agents to internal operations.


Chemicals & Logistics Segment
Core Competencies
Proprietary Specialty Chemicals Used in Drilling & Completion including
Cementing, Fracture Stimulation, Acidizing. Protected by Patents
and
Trade Secrets
Key Product: Complex Nano-fluids (microemulsifiers) that are
environmentally friendly and used to meaningfully improve production
and reservoir integrity in unconventional oil and natural gas completions.
Key Business Drivers
Continued trend toward unconventional resource plays in North America.
International
growth
in
unconventional
resource
plays
Flotek
chemicals
involved in recent activity in Poland, Turkey & Paris Basin
New product innovations, including focus on liquids, enhanced recovery
and basin-specific solutions.
Marketing penetration to service companies and ultimate beneficiaries
with better understanding of positive economic impact of Flotek
proprietary chemicals. 
Environmental sensitivity benefits Flotek
First patent focused                  
on “environmentally friendly”
chemistry filed in 2003.


Downhole Tool Segment
Core Competencies
Flotek
Rental Tools on > 25% of all rigs in the United States, from
“commodity”
tools to “specialty”
tools and equipment such as drilling
motors, jars and stabilizers. 2010 was focused on increasing penetration
and stabilizing pricing. 2011 focus on increased service density
per well
and continued growth in overall market share.
Key Product: Teledrift
Measurement While Drilling (MWD) tool. A leading
choice of drillers needing accurate, uninterrupted drilling measurements
in vertical section of all wells.
Key Business Drivers
Downhole
tool growth in key regions including Oklahoma and Eagleford
Improvement
in
market
share
and
pricing
in
drilling
motors
focus
on
key
regions including Barnett, Bakken, Haynesville & Eagleford.
Teledrift
is important focus: Continued growth in domestic markets.
Pricing strength in Permian Basin.
International growth in Teledrift
is key. Focus on Saudi Arabia and Middle
East, Central & South America, Russian Federation.


Artificial Lift Segment
Core Competencies
Full service production and water separation systems for Coal Bed
Methane (CBM), including Electric Submersible Pumps (ESPs) and
related assemblies. Full service installation, service & repair and
production efficiency analysis.
Petrovalve mechanical production valves. Alternative to traditional “ball
and seat”
valve assemblies primarily used in international, heavy oil
markets. 
Key Business Drivers
Key customer relationships in Powder River CBM. Flotek improved key
customer relationships in 2010. (One key customer increased revenue
from $42,000 in 2Q2010 to $1.4 million in 3Q2010 which should be
sustainable).
Work to find new markets for niche CBM product applications. Gas
price
and regulatory considerations will drive opportunities.
Petrovalve is wildcard. Orders are “lumpy”
but margins are superior in
international markets.


Select Balance Sheet Data (unaudited)
Outstanding Debt (in millions)
Senior Secured Debt Due 11/2012
$  33.6
Secured (Second Lien) Convertible Notes*
$  36.0
Convertible Subordinate Debt*
$  75.0
Total Outstanding Debt
$ 144.6
*Debt matures in 2/2028; Put/Call Option 2/2013.
Equity Recap
Shares Outstanding 1/31/2011
38.6
To be Issued Upon Pfd Conversion
4.4
Other Potential Issuance (Warrants, Options)
6.0
Total Potential Fully Diluted Common
49.0
Data as of December 31, 2010 except as noted


2011 Financial Objectives & Action Plan
Conversion of Preferred Equity to Common Equity
(2/3/2011)
Continue to Focus on Balance Sheet Improvement
Consider options for outstanding convertible debt. Toolbox is
more robust than it was a year ago.
Consider options for more conventional senior-level financing.
Analyze options for growing cash balances
Continue Improvement in Measurement & Reporting
Implement new accounting and inventory management systems
Create more dynamic corporate-to-field information sharing
Focus on relative profitability based on productivity
Continuous Improvement in Efficiency and Service from
Leadership Team


2011: Our Objectives
Lead
Lead in innovation, responsiveness and service quality for our customers
in each of our key business units.
Senior management leads by example, setting the tone and course of
success for our front-line team members.
Lead our industry in performance and returns for our stakeholders.
Support
Support our customers by anticipating their needs, developing new
products and innovative ways to provide “best-in-class”
service.
Support the Flotek team by anticipating their needs, providing the tools for
success and listening to every suggestion on how to improve our
operations, culture and results.
Accelerate
Accelerate Innovation
Accelerate Efficiency and Teamwork
Accelerate Growth


Flotek Industries, Inc.
2930 West Sam Houston Parkway, North
Suite 300
Houston   TX   77043
713.849.9911
Lead. . .Support. . .Accelerate