Attached files

file filename
8-K - 8-K - Criteo S.A.crto-20210210.htm

Exhibit 99.1
logoq1a131a.jpg


CRITEO REPORTS FOURTH QUARTER AND FISCAL YEAR 2020 FINANCIAL RESULTS

Q4 Revenue ex-TAC and Adjusted EBITDA Above Top End of Guidance
Company Targeting Low to Mid Single Digit Growth in Fiscal 2021
Announces a $100 Million Share Repurchase Authorization


NEW YORK - February 10, 2021 - Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world’s marketers with trusted and impactful advertising, today announced financial results for the fourth quarter and fiscal year ended December 31, 2020 that exceeded the top end of its most recent quarterly guidance.


Fourth Quarter and Fiscal Year 2020 Financial Highlights:

The following table summarizes our consolidated financial results for the three months and twelve months ended December 31, 2020 and 2019:

Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY Change20202019YoY Change
(in millions, except EPS data)
GAAP Results
Revenue$661 $653 %$2,073 $2,262 (8)%
Net Income$47 $41 13 %$75 $96 (22)%
Diluted EPS$0.73 $0.65 12 %$1.16 $1.38 (16)%
Cash from operating activities$44 $59 (26)%$185 $223 (17)%
Net cash position$488 $419 17 %$488 $419 17 %
Non-GAAP Results1
Revenue ex-TAC$253 $266 (5)%$825 $947 (13)%
Revenue ex-TAC margin38 %41 %(3)%40 %42 %(2)%
Adjusted EBITDA$103 $109 (6)%$251 $299 (16)%
Adjusted diluted EPS$0.98 $1.08 (9)%$2.17 $2.67 (19)%
Free Cash Flow (FCF)$22 $42 (48)%$120 $125 (4)%
FCF / Adjusted EBITDA21 %38 %(17)%48 %42 %%

Megan Clarken, Chief Executive Officer of Criteo, said, "I am proud of how much we achieved in 2020. We made multiple structural changes across the company that we believe have set Criteo up for sustainable profitable growth and led to significant over-performance of guidance during Q4."
Clarken continued: "We believe that our transformation into a Commerce Media Platform, building on our unique Commerce data and Reach assets and purpose-built marketing and monetization capabilities, positions us for durable growth and long-term shareholder value."


Q4 2020 Operating Highlights

Total clients grew 6% year-over-year to 21,460 after adding close to 900 net new clients, the highest level for over three years (since Q3 2017).
Same-client revenue2 increased 7% year-over-year (vs. a 6% decline in Q3 2020) and same-client Revenue ex-TAC2 decreased 1% year-over-year (vs. 11% decline in Q3 2020) at constant currency3, including approximately 11 points directly attributable to the COVID-19 disruption on both metrics.
New solutions grew 38% year-over-year to 24% of total Revenue ex-TAC.
Retail Media grew 41% year-over-year, and same-client Revenue for Retail Media increased 72% year-over-year (69% on a same-client Revenue ex-TAC basis).
Pacvue integrated with Retail Media's Sponsored Products ads, through the Retail Media API, on Target's website and app.

___________________________________________________
1 Revenue excluding Traffic Acquisition Costs, or Revenue ex-TAC, Revenue ex-TAC margin, Adjusted EBITDA, Adjusted EBITDA at constant currency, Adjusted EBITDA margin, Adjusted diluted EPS, Free Cash Flow and growth at constant currency are not measures calculated in accordance with U.S. GAAP.
2Same-client revenue or Revenue ex-TAC is the revenue or Revenue ex-TAC generated by clients that were live with us in a given quarter and still live with us the same quarter in the following year.
3Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the 2019 average exchange rates for the relevant period to 2020 figures.

1



Financial Summary

Revenue for the quarter was $661 million and Revenue ex-TAC was $253 million. Q4 2020 Adjusted EBITDA was $103 million, resulting in an adjusted diluted EPS of $0.98. At constant currency, Q4 2020 Revenue was flat and Revenue ex-TAC declined by 6%, largely due to continued and anticipated negative COVID impact. Excluding the estimated $26 million impact of the pandemic, we estimate that Revenue ex-TAC increased about 3% in Q4 2020. Revenue for the fiscal year 2020 was $2,073 million and Revenue ex-TAC was $825 million, declining by 8% and 13% respectively at constant currency. FY 2020 Adjusted EBITDA was $251 million, resulting in an adjusted diluted EPS of $2.17. Free cash flow was $22 million in Q4 2020 and $120 million for the fiscal year 2020, down only 4% year-over-year. Free cash flow conversion of 48% of Adjusted EBITDA in fiscal year 2020 was the highest level since 2014. We had $488 million in cash on our balance sheet at fiscal year-end.

Sarah Glickman, Chief Financial Officer, said, "Solid execution across the board, in particular in our core business and new solutions, allowed us to beat the high-end of our most recent top line guidance by 10% in Q4. Our focus now is to drive growth across the business while balancing smart investments with a more efficient organization."


Revenue and Revenue ex-TAC

Q4 2020

Revenue increased by 1% year-over-year, or was flat at constant currency, to $661 million (Q4 2019: $653 million), after an estimated $68 million net negative business impact from the COVID-19 disruption, or approximately 10 points of the year-over-over decline at constant currency. Revenue ex-TAC decreased 5% year-over-year, or 6% at constant currency, to $253 million (Q4 2019: $266 million), after an approximately $26 million net negative business impact from the COVID-19 disruption, or approximately 10 points of the year-over-over decline at constant currency. Strong performance of our retargeting product during an extended shopping season, sustained growth of our Retail Media business, and continued growth of our Audience Targeting and Omnichannel solutions were offset by the COVID-19 pandemic impact, which we consider as retail bankruptcies and softness with our Travel and Classifieds clients. Revenue ex-TAC as a percentage of revenue, or Revenue ex-TAC margin, was 38% (Q4 2019: 41%).

In the Americas, Revenue increased 2% year-over-year, or 3% at constant currency, to $313 million and represented 47% of total Revenue. Revenue ex-TAC declined 7% year-over-year, or 5% at constant currency, to $109 million and represented 43% of total Revenue ex-TAC.
In EMEA, Revenue increased 7% year-over-year, or 3% at constant currency, to $232 million and represented 35% of total Revenue. Revenue ex-TAC increased 3% year-over-year, or decreased 1% at constant currency, to $95 million and represented 38% of total Revenue ex-TAC.
In Asia-Pacific, Revenue declined 10% year-over-year, or 14% at constant currency, to $116 million and represented 18% of total Revenue. Revenue ex-TAC declined 15% year-over-year, or 18% at constant currency, to $49 million and represented 19% of total Revenue ex-TAC.

Fiscal Year 2020

Revenue declined 8% year-over-year (8% at constant currency), to $2,073 million (FY 2019: $2,262 million), after an estimated $266 million net negative business impact from the COVID-19 disruption, or approximately 12 points of the year-over-over decline at constant currency. Revenue ex-TAC decreased 13% year-over-year (13% at constant currency), to $825 million (FY 2019: $947 million), after an approximately $106 million net negative business impact from the COVID-19 disruption, or approximately 11 points of the year-over-over decline at constant currency. Growth in our midmarket business and increased adoption of new solutions, in particular Retail Media and our Audience Targeting solutions, were offset by the decline in our core business with large clients, primarily as a result of the COVID-19 pandemic impact, which we consider as retail bankruptcies and softness with our Travel and Classifieds clients. Revenue ex-TAC as a percentage of revenue, or Revenue ex-TAC margin, was 40% (FY 2019: 42%).

In the Americas, Revenue declined 6% year-over-year, or 5% at constant currency, to $895 million and represented 43% of total Revenue. Revenue ex-TAC declined 13% year-over-year, or 11% at constant currency, to $325 million and represented 39% of total Revenue ex-TAC.
In EMEA, Revenue declined 7% year-over-year, or 8% at constant currency, to $750 million and represented 36% of total Revenue. Revenue ex-TAC declined 10% year-over-year, or 11% at constant currency, to $316 million and represented 38% of total Revenue ex-TAC.
In Asia-Pacific, Revenue declined 15% year-over-year, or 16% at constant currency, to $428 million and represented 21% of total Revenue. Revenue ex-TAC declined 17% year-over-year, or 18% at constant currency, to $183 million and represented 23% of total Revenue ex-TAC.




2



Net Income and Adjusted Net Income

Q4 2020

Net income increased 13% year-over-year to $47 million (Q4 2019: $41 million). Net income margin as a percentage of revenue was 7% (Q4 2019: 6%). In the fourth quarter 2020, we incurred $4 million in restructuring related and transformation costs. Net income available to shareholders of Criteo S.A. increased 8% year-over-year to $45 million, or $0.73 per share on a diluted basis (Q4 2019: $42 million, or $0.65 per share on a diluted basis).

Adjusted Net Income, or net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, acquisition-related costs and deferred price consideration, restructuring related and transformation costs and the tax impact of these adjustments, decreased 12% year-over-year to $61 million, or $0.98 per share on a diluted basis (FY 2019: $70 million, or $1.08 per share on a diluted basis).

Fiscal Year 2020

Net income decreased 22% year-over-year to $75 million (FY 2019: $96 million). Net income margin as a percentage of revenue was 4% (FY 2019: 4%). In the course of the fiscal year 2020, we incurred $20 million in restructuring related and transformation costs. Net income available to shareholders of Criteo S.A. decreased 21% year-over-year to $72 million, or $1.16 per share on a diluted basis (FY 2019: $91 million, or $1.38 per share on a diluted basis).

Adjusted Net Income decreased 24% year-over-year to $134 million, or $2.17 per share on a diluted basis (FY 2019: $175 million, or $2.67 per share on a diluted basis).


Adjusted EBITDA and Operating Expenses

Q4 2020

Adjusted EBITDA decreased 6% year-over-year, or 9% at constant currency, to $103 million (Q4 2019: $109 million), driven by the Revenue ex-TAC performance over the period, including the still meaningful impact of the COVID-19 pandemic, partly offset by effective cost discipline, including in lower headcount and the optimization of real estate footprint. Adjusted EBITDA as a percentage of Revenue ex-TAC, or Adjusted EBITDA margin, was 41% (Q4 2019: 41%).

Operating expenses decreased 14% or $25 million, to $151 million (Q4 2019: $176 million), mostly driven by lower headcount-related expense and disciplined expense management across the Company. Operating expenses, excluding the impact of equity awards compensation expense, pension costs, restructuring related and transformation costs, depreciation and amortization and acquisition-related costs and deferred price consideration, which we refer to as Non-GAAP Operating Expenses, decreased 6% or $8 million, to $130 million (Q4 2019: $138 million), largely driven by lower headcount and effective cost discipline across the Company.

Fiscal Year 2020

Adjusted EBITDA decreased 16% year-over-year, or 17% at constant currency, to $251 million (FY 2019: $299 million), driven by the Revenue ex-TAC performance over the period, including the still meaningful impact of the COVID-19 pandemic, partly offset by effective cost discipline, including in lower headcount and the optimization of real estate footprint. Adjusted EBITDA as a percentage of Revenue ex-TAC, or Adjusted EBITDA margin, was 30% (FY 2019: 32%).

Operating expenses decreased 16% or $109 million, to $579 million (FY 2019: $688 million), mostly driven by lower headcount-related expense and disciplined expense management across the Company. Non-GAAP Operating Expenses decreased 14% or $82 million, to $493 million (FY 2019: $575 million), largely driven by lower headcount and effective cost discipline across the Company.



3


Cash Flow, Cash and Financial Liquidity Position

Q4 2020

Cash flow from operating activities decreased 26% year-over-year to $44 million (Q4 2019: $59 million).

Free Cash Flow, defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property, plant and equipment, decreased 48% to $22 million (Q4 2019: $42 million), or 21% of Adjusted EBITDA (Q4 2019: 38%), due to the Adjusted EBITDA decline over the period and negative changes in payables relating to capital expenditures.


Fiscal Year 2020

Cash flow from operating activities decreased 17% year-over-year to $185 million (FY 2019: $223 million).

Free Cash Flow decreased only 4% to $120 million (FY 2019: $125 million), representing 48% of Adjusted EBITDA (FY 2019: 42%), or the highest level since fiscal year 2014.

Cash and cash equivalents increased $69 million compared to December 31, 2019 to $488 million, after spending $44 million on share repurchases in the fiscal year 2020.

The Company had financial liquidity of approximately $960 million, including its cash position, marketable securities and its Revolving Credit Facility as of December 31, 2020.


Business Outlook

The following forward-looking statements reflect Criteo’s expectations as of February 10, 2021.

Fiscal year 2021 guidance:
We are targeting low to mid-single digit growth in Revenue ex-TAC at constant-currency.
We expect an Adjusted EBITDA margin above 30% of Revenue ex-TAC.

First quarter 2021 guidance:
We expect Revenue ex-TAC to be around $200 million, implying constant-currency decline of about 4% year-over-year.
We expect Adjusted EBITDA to be above $60 million.

The above guidance for the first quarter and the fiscal year ending December 31, 2021 assumes the following exchange rates for the main currencies impacting our business: a U.S. dollar-euro rate of 0.847, a U.S. dollar-Japanese Yen rate of 108, a U.S. dollar-British pound rate of 0.76, a U.S. dollar-Korean Won rate of 1,200 and a U.S. dollar-Brazilian real rate of 5.7.

The above guidance assumes no acquisitions are completed during the first quarter ending March 31, 2021 and fiscal year ended December 31, 2021.

Reconciliation of Revenue ex-TAC and Adjusted EBITDA guidance to the closest corresponding U.S. GAAP measure is not available without unreasonable efforts on a forward-looking basis due to the high variability, complexity and low visibility with respect to the charges excluded from these non-GAAP measures; in particular, the measures and effects of equity awards compensation expense specific to equity compensation awards that are directly impacted by unpredictable fluctuations in our share price. The variability of the above charges could potentially have a significant impact on our future U.S. GAAP financial results.


Announcement of a Share Repurchase Authorization of up to $100 million

The Company is executing on its strategic plan, continues to invest in the growth of the business, leveraging its strong balance sheet position, and is confident in its transformation. In order to meet its equity obligations to employees while taking advantage of the attractive level of its share price, Criteo today announces that the Board of Directors has authorized a share repurchase program of up to $100 million of the Company’s outstanding American Depositary Shares. The Company intends to use repurchased shares under this new program to satisfy employee equity obligations in lieu of issuing new shares, which would limit future dilution for its shareholders.


4


Under the terms of the authorization, the stock purchases may be made from time to time on the NASDAQ Global Select Market in compliance with applicable state and federal securities laws and applicable provisions of French corporate law. The timing and amounts of any purchases will be based on market conditions and other factors including price, regulatory requirements and capital availability, as determined by Criteo’s management team. The program does not require the purchase of any minimum number of shares and may be suspended, modified or discontinued at any time without prior notice.


Non-GAAP Financial Measures

This press release and its attachments include the following financial measures defined as non-GAAP financial measures by the U.S. Securities and Exchange Commission ("SEC"): Revenue ex-TAC, Revenue ex-TAC by Region, Revenue ex-TAC margin, Adjusted EBITDA, Adjusted EBITDA margin, Adjusted Net Income, Adjusted diluted EPS, Free Cash Flow and Non-GAAP Operating Expenses. These measures are not calculated in accordance with U.S. GAAP.

Revenue ex-TAC is our revenue excluding Traffic Acquisition Costs ("TAC") generated over the applicable measurement period and Revenue ex-TAC by Region reflects our Revenue ex-TAC by our geographies. Revenue ex-TAC, Revenue ex-TAC by Region and Revenue ex-TAC margin are key measures used by our management and board of directors to evaluate our operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that the elimination of TAC from revenue can provide a useful measure for period-to-period comparisons of our business and across our geographies.

Accordingly, we believe that Revenue ex-TAC, Revenue ex-TAC by Region and Revenue ex-TAC margin provide useful information to investors and the market generally in understanding and evaluating our operating results in the same manner as our management and board of directors.

Adjusted EBITDA is our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, pension service costs, restructuring related and transformation costs, acquisition-related costs and deferred price consideration.
During the period, we have broadened the definition of Adjusted EBITDA to exclude costs related to restructuring and transformation costs, in addition to restructuring charges previously excluded. Adjusted EBITDA and Adjusted EBITDA margin are key measures used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short- and long-term operational plans. In particular, we believe that by eliminating equity awards compensation expense, pension service costs, restructuring related and transformation costs, acquisition-related costs and deferred price consideration, Adjusted EBITDA and Adjusted EBITDA margin can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA and Adjusted EBITDA margin provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.

Adjusted Net Income is our net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, acquisition-related costs and deferred price consideration, restructuring related and transformation costs and the tax impact of these adjustments. Adjusted Net Income and Adjusted diluted EPS are key measures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital.

In particular, we believe that by eliminating equity awards compensation expense, amortization of acquisition-related intangible assets, acquisition-related costs and deferred price consideration, restructuring related and transformation costs and the tax impact of these adjustments, Adjusted Net Income and Adjusted diluted EPS can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted Net Income and Adjusted diluted EPS provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.


5


Free Cash Flow is defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property, plant and equipment. Free Cash Flow Conversion is defined as free cash flow divided by Adjusted EBITDA. Free Cash Flow and Free Cash Flow Conversion are key measures used by our management and board of directors to evaluate the Company's ability to generate cash. Accordingly, we believe that Free Cash Flow and Free Cash Flow Conversion permit a more complete and comprehensive analysis of our available cash flows.

Non-GAAP Operating Expenses are our consolidated operating expenses adjusted to eliminate the impact of depreciation and amortization, equity awards compensation expense, pension service costs, restructuring related and transformation costs, acquisition-related costs and deferred price consideration. The Company uses Non-GAAP Operating Expenses to understand and compare operating results across accounting periods, for internal budgeting and forecasting purposes, for short-term and long-term operational plans, and to assess and measure our financial performance and the ability of our operations to generate cash. We believe Non-GAAP Operating Expenses reflects our ongoing operating expenses in a manner that allows for meaningful period-to-period comparisons and analysis of trends in our business. As a result, we believe that Non-GAAP Operating Expenses provides useful information to investors in understanding and evaluating our core operating performance and trends in the same manner as our management and in comparing financial results across periods. In addition, Non-GAAP Operating Expenses is a key component in calculating Adjusted EBITDA, which is one of the key measures the Company uses to provide its quarterly and annual business outlook to the investment community.

Please refer to the supplemental financial tables provided in the appendix of this press release for a reconciliation of Revenue ex-TAC to revenue, Revenue ex-TAC by Region to revenue by region, Adjusted EBITDA to net income, Adjusted Net Income to net income, Free Cash Flow to cash flow from operating activities, and Non-GAAP Operating Expenses to operating expenses, in each case, the most comparable U.S. GAAP measure. Our use of non-GAAP financial measures has limitations as an analytical tool, and you should not consider such non-GAAP measures in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: 1) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; and 2) other companies may report Revenue ex-TAC, Revenue ex-TAC by Region, Adjusted EBITDA, Adjusted Net Income, Free Cash Flow, Non-GAAP Operating Expenses or similarly titled measures but calculate them differently or over different regions, which reduces their usefulness as comparative measures. Because of these and other limitations, you should consider these measures alongside our U.S. GAAP financial results, including revenue and net income.




6



Forward-Looking Statements Disclosure

This press release contains forward-looking statements, including projected financial results for the quarter ending March 31, 2021 and the year ended December 31, 2021, our expectations regarding our market opportunity and future growth prospects and other statements that are not historical facts and involve risks and uncertainties that could cause actual results to differ materially. Factors that might cause or contribute to such differences include, but are not limited to: failure related to our technology and our ability to innovate and respond to changes in technology, uncertainty regarding the scope and impact of the COVID-19 pandemic on our employees, operations, revenue and cash flows, uncertainty regarding our ability to access a consistent supply of internet display advertising inventory and expand access to such inventory, investments in new business opportunities and the timing of these investments, whether the projected benefits of acquisitions materialize as expected, uncertainty regarding international growth and expansion, the impact of competition, uncertainty regarding legislative, regulatory or self-regulatory developments regarding data privacy matters and the impact of efforts by other participants in our industry to comply therewith, the impact of consumer resistance to the collection and sharing of data, our ability to access data through third parties, failure to enhance our brand cost-effectively, recent growth rates not being indicative of future growth, our ability to manage growth, potential fluctuations in operating results, our ability to grow our base of clients, and the financial impact of maximizing Revenue ex-TAC, as well as risks related to future opportunities and plans, including the uncertainty of expected future financial performance and results and those risks detailed from time-to-time under the caption "Risk Factors" and elsewhere in the Company’s SEC filings and reports, including the Company's Annual Report on Form 10-K filed with the SEC on March 2, 2020, and in subsequent Quarterly Reports on Form 10-Q as well as future filings and reports by the Company. Importantly, at this time, the COVID-19 pandemic continues to have a significant impact on Criteo's business, financial condition, cash flow and results of operations. There are significant uncertainties about the duration and the extent of the impact of the virus.

Except as required by law, the Company undertakes no duty or obligation to update any forward-looking statements contained in this release as a result of new information, future events, changes in expectations or otherwise.



Conference Call Information

Criteo’s senior management team will discuss the Company’s earnings on a call that will take place today, February 10, 2021, at 8:00 AM ET, 2:00 PM CET. The conference call will be webcast live on the Company’s website http://ir.criteo.com and will be available for replay.

U.S. callers:             +1 855 209 8212
International callers:        +1 412 317 0788 or +33 1 76 74 05 02

Please ask to be joined into the "Criteo S.A." call.


About Criteo

Criteo (NASDAQ: CRTO) is the global technology company powering the world’s marketers with trusted and impactful advertising. 2,600 Criteo team members partner with over 21,000 customers and thousands of publishers around the globe to deliver effective advertising across all channels, by applying advanced machine learning to unparalleled data sets. Criteo empowers companies of all sizes with the technology they need to better know and serve their customers. For more information, please visit www.criteo.com.


Contacts

Criteo Investor Relations
Edouard Lassalle, SVP, Market Relations & Capital Markets, e.lassalle@criteo.com
Clemence Vermersch, Director, Investor Relations, c.vermersch@criteo.com

Criteo Public Relations
Jessica Meyers, Director, Public Relations, Americas, j.meyers@criteo.com


Financial information to follow

7


CRITEO S.A.
Consolidated Statement of Financial Position
(U.S. dollars in thousands, unaudited)

December 31, 2020December 31, 2019
Assets
Current assets:
Cash and cash equivalents$488,011 $418,763 
 Trade receivables, net of allowances of $39.9 million and $16.1 million at December 31, 2020 and December 31, 2019, respectively 474,055 481,732 
Income taxes11,092 21,817 
Other taxes69,987 60,924 
Other current assets21,405 17,225 
Total current assets1,064,550 1,000,461 
Property, plant and equipment, net189,505 194,161 
Intangible assets, net79,744 86,886 
Goodwill325,805 317,100 
Right of Use Asset - operating lease114,012 142,044 
Marketable securities41,809 — 
Non-current financial assets18,109 21,747 
Deferred tax assets19,876 27,985 
    Total non-current assets788,860 789,923 
Total assets$1,853,410 $1,790,384 
Liabilities and shareholders' equity
Current liabilities:
Trade payables$367,025 $390,277 
Contingencies2,250 6,385 
Income taxes2,626 3,422 
Financial liabilities - current portion2,889 3,636 
Lease liability - operating - current portion48,388 45,853 
Other taxes58,491 50,099 
Employee - related payables85,272 74,781 
Other current liabilities33,390 35,886 
Total current liabilities600,331 610,339 
Deferred tax liabilities5,297 9,272 
Retirement benefit obligation6,167 8,485 
Financial liabilities - non-current portion386 769 
Lease liability - operating - non-current portion83,007 117,988 
Other non-current liabilities5,535 5,543 
    Total non-current liabilities100,392 142,057 
Total liabilities700,723 752,396 
Commitments and contingencies
Shareholders' equity:
Common shares, €0.025 par value, 66,272,106 and 66,197,181 shares authorized, issued and outstanding at December 31, 2020 and December 31, 2019, respectively.2,161 2,158 
Treasury stock, 5,632,536 and 3,903,673 shares at cost as of December 31, 2020 and December 31, 2019, respectively.(85,570)(74,900)
Additional paid-in capital693,164 668,389 
Accumulated other comprehensive income (loss)16,028 (40,105)
Retained earnings491,359 451,725 
Equity - attributable to shareholders of Criteo S.A.1,117,142 1,007,267 
Non-controlling interests35,545 30,721 
Total equity1,152,687 1,037,988 
Total equity and liabilities$1,853,410 $1,790,384 


8


CRITEO S.A.
Consolidated Statement of Income
(U.S. dollars in thousands, except share and per share data, unaudited)

Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY
Change
20202019YoY
Change
Revenue$661,282 $652,640 %$2,072,617 $2,261,516 (8)%
Cost of revenue
Traffic acquisition cost(408,108)(386,388)%(1,247,571)(1,314,947)(5)%
Other cost of revenue(34,700)(31,328)11 %(137,028)(117,533)17 %
Gross profit218,474 234,924 (7)%688,018 829,036 (17)%
Operating expenses:
Research and development expenses(32,797)(40,585)(19)%(132,513)(172,591)(23)%
Sales and operations expenses(85,871)(98,080)(12)%(330,285)(375,477)(12)%
General and administrative expenses(32,623)(37,382)(13)%(116,395)(139,754)(17)%
Total Operating expenses(151,291)(176,047)(14)%(579,193)(687,822)(16)%
Income from operations67,183 58,877 14 %108,825 141,214 (23)%
Financial expense(111)(1,521)(93)%(1,939)(5,749)(66)%
Income before taxes67,072 57,356 17 %106,886 135,465 (21)%
Provision for income taxes(20,254)(15,882)28 %(32,197)(39,496)(18)%
Net Income$46,818 $41,474 13 %$74,689 $95,969 (22)%
Net income available to shareholders of Criteo S.A.$45,277 $42,024 %$71,679 $90,745 (21)%
Net income available to non-controlling interests$1,541 $(550)NM$3,010 $5,224 (42)%
Weighted average shares outstanding used in computing per share amounts:
Basic60,336,486 63,430,621 60,876,480 64,305,965 
Diluted62,348,489 64,655,065 61,818,593 65,598,588 
Net income allocated to shareholders per share:
Basic$0.75 $0.66 14 %$1.18 $1.41 (16)%
Diluted$0.73 $0.65 12 %$1.16 $1.38 (16)%

9


CRITEO S.A.
Consolidated Statement of Cash Flows
(U.S. dollars in thousands, unaudited)

Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY
Change
20202019YoY
Change
Net income$46,818 $41,474 13 %$74,689 $95,969 (22)%
Non-cash and non-operating items48,887 53,546 (9)%154,629 126,281 22 %
           - Amortization and provisions26,960 39,729 (32)%106,591 97,110 10 %
           - Equity awards compensation expense (1)
6,305 4,239 49 %28,770 40,999 (30)%
           - Net gain or (loss) on disposal of non-current assets(20)— NM2,714 — NM
           - Change in deferred taxes11,417 16,792 (32)%3,720 15,418 (76)%
           - Change in income taxes3,456 (8,076)NM10,867 (28,015)NM
           - Other769 862 (11)%1,967 769 NM
Changes in working capital related to operating activities(51,625)(35,661)45 %(43,962)582 NM
           - (Increase) / Decrease in trade receivables(126,486)(119,288)%(3,957)876 NM
           - Increase / (Decrease) in trade payables61,989 63,750 (3)%(33,314)(14,145)NM
           - (Increase) / Decrease in other current assets(9,476)5,481 NM(7,188)7,631 NM
           - Increase in other current liabilities26,406 16,116 64 %6,261 11,390 (45)%
           - Change in operating lease liabilities and right of use assets(4,058)(1,720)NM(5,764)(5,170)11 %
CASH FROM OPERATING ACTIVITIES44,080 59,359 (26)%185,356 222,832 (17)%
Acquisition of intangible assets, property, plant and equipment(10,250)(13,373)(23)%(67,287)(82,716)(19)%
Change in accounts payable related to intangible assets, property, plant and equipment(12,052)(4,147)NM1,818 (15,224)NM
Payment for businesses, net of cash acquired(1,173)— NM(1,176)(4,582)(74)%
Change in other non-current financial assets(13,819)(17)NM(34,448)(1,366)NM
CASH USED FOR INVESTING ACTIVITIES(37,294)(17,537)NM(101,093)(103,888)(3)%
Proceeds from borrowings under line-of-credit agreement(4,315)— NM153,188 — NM
Repayment of borrowings (167,163)(516)NM(167,344)(1,022)NM
Proceeds from capital increase1,626 1,053 54 %1,727 1,691 %
Repurchase of treasury stocks— (40,985)(100)%(43,655)(58,588)(25)%
Change in other financial liabilities347 (25)NM(1,663)(1,192)40 %
CASH USED FOR FINANCING ACTIVITIES(169,505)(40,473)NM(57,747)(59,111)(2)%
Effect of exchange rates changes on cash and cash equivalents23,986 8,236 NM42,732 (5,496)NM
Net increase (decrease) in cash and cash equivalents (138,733)9,585 NM69,248 54,337 27 %
Net cash and cash equivalents at beginning of period626,744 409,178 53 %418,763 364,426 15 %
Net cash and cash equivalents at end of period$488,011 $418,763 17 %$488,011 $418,763 17 %
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
Cash paid for taxes, net of refunds$(5,381)$(7,166)(25)%$(17,610)$(52,093)(66)%
Cash paid for interest$(1,336)$(308)NM$(2,155)$(1,403)54 %

(1) Share-based compensation expense according to ASC 718 Compensation - stock compensation accounted for $5.7 million and $3.9 million of equity awards compensation expense for the quarter ended December 31, 2020 and 2019, respectively, and $27.1 million and $39.6 million of equity awards compensation for the twelve months ended December 31, 2020 and 2019, respectively.


10


CRITEO S.A.
Reconciliation of Cash from Operating Activities to Free Cash Flow
(U.S. dollars in thousands, unaudited)


Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY
Change
20202019YoY
Change
CASH FROM OPERATING ACTIVITIES$44,080 $59,359 (26)%$185,356 $222,832 (17)%
Acquisition of intangible assets, property, plant and equipment(10,250)(13,373)(23)%(67,287)(82,716)(19)%
Change in accounts payable related to intangible assets, property, plant and equipment(12,052)(4,147)NM1,818 (15,224)NM
FREE CASH FLOW (1)
$21,778 $41,839 (48)%$119,887 $124,892 (4)%


(1) Free Cash Flow is defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property, plant and equipment.






























11


CRITEO S.A.
Reconciliation of Revenue ex-TAC by Region to Revenue by Region
(U.S. dollars in thousands, unaudited)


Three Months EndedTwelve Months Ended
December 31,December 31,
Region20202019YoY ChangeYoY Change at Constant Currency20202019YoY ChangeYoY Change at Constant Currency
Revenue
Americas$312,817 $306,250 %%$894,854 $952,154 (6)%(5)%
EMEA232,137 216,639 %%749,672 806,197 (7)%(8)%
Asia-Pacific116,328 129,751 (10)%(14)%428,091 503,165 (15)%(16)%
Total661,282 652,640 %0.02 %2,072,617 2,261,516 (8)%(8)%
Traffic acquisition costs
Americas(203,341)(189,092)%%(569,436)(579,175)(2)%(0.5)%
EMEA(137,384)(124,939)10 %%(433,206)(453,530)(4)%(5)%
Asia-Pacific(67,383)(72,357)(7)%(10)%(244,929)(282,242)(13)%(14)%
Total(408,108)(386,388)%%(1,247,571)(1,314,947)(5)%(5)%
Revenue ex-TAC (1)
Americas109,476 117,158 (7)%(5)%325,418 372,979 (13)%(11)%
EMEA94,753 91,700 %(1)%316,466 352,667 (10)%(11)%
Asia-Pacific48,945 57,394 (15)%(18)%183,162 220,923 (17)%(18)%
Total$253,174 $266,252 (5)%(6)%$825,046 $946,569 (13)%(13)%

(1) We define Revenue ex-TAC as our revenue excluding traffic acquisition costs generated over the applicable measurement period. Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region are not measures calculated in accordance with U.S. GAAP. We have included Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region because they are key measures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that the elimination of TAC from revenue and review of these measures by region can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region provide useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b) other companies may report Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region or similarly titled measures but define the regions differently, which reduces their effectiveness as a comparative measure; and (c) other companies may report Revenue ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region alongside our other U.S. GAAP financial results, including revenue. The above table provides a reconciliation of Revenue ex-TAC to revenue and Revenue ex-TAC by Region to revenue by region.









12


CRITEO S.A.
Reconciliation of Adjusted EBITDA to Net Income
(U.S. dollars in thousands, unaudited)

Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY
Change
20202019YoY
Change
Net income$46,818 $41,474 13 %$74,689 $95,969 (22)%
Adjustments:
Financial expense111 1,521 (93)%1,939 5,749 (66)%
Provision for income taxes20,254 15,882 28 %32,197 39,496 (18)%
Equity awards compensation expense8,960 9,089 (1)%31,425 49,132 (36)%
Research and development2,482 3,578 (31)%10,253 15,036 (32)%
Sales and operations3,662 3,009 22 %12,042 19,301 (38)%
General and administrative2,816 2,502 13 %9,130 14,795 (38)%
Pension service costs583 383 52 %2,232 1,556 43 %
Research and development290 188 54 %1,114 760 47 %
Sales and operations103 69 49 %394 283 39 %
General and administrative190 126 51 %724 513 41 %
Depreciation and amortization expense22,140 30,489 (27)%88,238 93,488 (6)%
Cost of revenue15,354 12,691 21 %55,935 44,866 25 %
Research and development (1)
1,712 5,248 (67)%10,741 16,508 (35)%
Sales and operations4,033 10,763 (63)%16,770 24,914 (33)%
General and administrative1,041 1,787 (42)%4,792 7,200 (33)%
Acquisition-related costs174 — NM286 — NM
General and administrative174 — NM286 — NM
Restructuring related and transformation costs (2)
4,383 10,661 (59)%19,989 13,582 47 %
Research and development747 1,704 (56)4,240 2,000 NM
Sales and operations2,605 6,614 (61)%9,398 8,810 %
General and administrative1,031 2,343 (56)%6,351 2,772 NM
Total net adjustments56,605 68,025 (17)%176,306 203,003 (13)%
Adjusted EBITDA (3)
$103,423 $109,499 (6)%$250,995 $298,972 (16)%

(1) For the Twelve Months Ended December 31, 2020, the Company recognized an accelerated amortization for Manage technology due to a revised useful life in 2019
($4.0 million in Research and development).
(2) For the Three Months Ended and the Twelve Months Ended December 2020, and December 2019, respectively, the Company recognized restructuring related and transformation costs following its new organizational structure implemented to support its multi-product platform strategy and office right sizing policy:
Three Months EndedTwelve Months Ended
December 31,December 31,
2020201920202019
(Gain) from forfeitures of share-based compensation awards(2,655)(4,849)(2,655)(8,133)
Depreciation and amortization expense— (67)— 1,161 
Facilities and impairment related costs4,158 9,432 12,975 11,080 
Payroll related costs1,422 6,145 5,911 9,474 
Consulting costs related to transformation1,458 — 3,758 — 
Total restructuring related and transformation costs4,383 10,661 19,989 13,582 

For the Three Months Ended and the Twelve Months Ended December 31, 2020, the cash outflows related to restructuring related and transformation costs were $3.9 million, and $16.9 million respectively, and were mainly compromised of payroll costs, broker and consulting fees and termination penalties related to facilities.


(3) We define Adjusted EBITDA as our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, pension service costs, restructuring related and transformation costs, acquisition-related costs and deferred price consideration. Adjusted EBITDA is not a measure calculated in accordance with U.S. GAAP. We have included Adjusted EBITDA because it is a key measure used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short-term and long-term operational plans. In particular, we believe that the elimination of equity awards compensation expense, pension service costs, restructuring related and transformation costs, acquisition-related costs and deferred price consideration in calculating Adjusted EBITDA can provide a useful measure for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and Adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; (b) Adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs; (c) Adjusted EBITDA does not reflect the potentially dilutive impact of equity-based compensation; (d) Adjusted EBITDA does not reflect tax payments that may represent a reduction in cash available to us; and (e) other companies, including companies in our industry, may calculate Adjusted EBITDA or similarly titled measures differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Adjusted EBITDA alongside our U.S. GAAP financial results, including net income.
13


CRITEO S.A.
Reconciliation from Non-GAAP Operating Expenses to Operating Expenses under GAAP
(U.S. dollars in thousands, unaudited)


Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY Change20202019YoY Change
Research and Development expenses$(32,797)$(40,585)(19)%$(132,513)$(172,591)(23)%
Equity awards compensation expense2,482 3,578 (31)%10,253 15,036 (32)%
Depreciation and Amortization expense (1)
1,712 5,248 (67)%10,741 16,508 (35)%
Pension service costs290 188 54 %1,114 760 47 %
Restructuring related and transformation costs (2)
747 1,704 (56)%4,240 2,000 NM
Non GAAP - Research and Development expenses(27,566)(29,867)(8)%(106,165)(138,287)(23)%
Sales and Operations expenses(85,871)(98,080)(12)%(330,285)(375,477)(12)%
Equity awards compensation expense3,662 3,009 22 %12,042 19,301 (38)%
Depreciation and Amortization expense4,033 10,763 (63)%16,770 24,914 (33)%
Pension service costs103 69 49 %394 283 39 %
Restructuring related and transformation costs (2)
2,605 6,614 (61)%9,398 8,810 %
Non GAAP - Sales and Operations expenses(75,468)(77,625)(3)%(291,681)(322,169)(9)%
General and Administrative expenses(32,623)(37,382)(13)%(116,395)(139,754)(17)%
Equity awards compensation expense2,816 2,502 13 %9,130 14,795 (38)%
Depreciation and Amortization expense1,041 1,787 (42)%4,792 7,200 (33)%
Pension service costs190 126 51 %724 513 41 %
Acquisition related costs174 — NM286 — NM
Restructuring related and transformation costs (2)
1,031 2,343 (56)%6,351 2,772 NM
Non GAAP - General and Administrative expenses(27,371)(30,624)(11)%(95,112)(114,474)(17)%
Total Operating expenses(151,291)(176,047)(14)%(579,193)(687,822)(16)%
Equity awards compensation expense8,960 9,089 (1)%31,425 49,132 (36)%
Depreciation and Amortization expense (1)
6,786 17,798 (62)%32,303 48,622 (34)%
Pension service costs583 383 52 %2,232 1,556 43 %
Acquisition-related costs174 — NM286 — NM
Restructuring related and transformation costs (2)
4,383 10,661 (59)%19,989 13,582 47 %
Total Non GAAP Operating expenses (3)
$(130,405)$(138,116)(6)%$(492,958)$(574,930)(14)%

(1) For the Twelve Months Ended December 31, 2020, the Company recognized an accelerated amortization for Manage technology due to a revised useful life in 2019 ($4.0 million in Research and development).
(2)For the Three Months Ended and the Twelve Months Ended December 2020, and December 2019, respectively, the Company recognized restructuring related and transformation costs following its new organizational structure implemented to support its multi-product platform strategy and office right sizing policy.

Three Months EndedTwelve Months Ended
December 31,December 31,
2020201920202019
(Gain) from forfeitures of share-based compensation awards(2,655)(4,849)(2,655)(8,133)
Depreciation and amortization expense— (67)— 1,161 
Facilities and impairment related costs4,158 9,432 12,975 11,080 
Payroll related costs1,422 6,145 5,911 9,474 
Consulting costs related to transformation1,458 — 3,758 — 
Total restructuring related and transformation costs4,383 10,661 19,989 13,582 

For the Three Months Ended and the Twelve Months Ended December 31, 2020, the cash outflows related to restructuring related and transformation costs were $3.9 million, and $16.9 million respectively, and were mainly compromised of payroll costs, broker and consulting fees and termination penalties related to facilities.



(3) We define Non-GAAP Operating Expenses as our consolidated operating expenses adjusted to eliminate the impact of depreciation and amortization, equity awards compensation expense, pension service costs, restructuring related and transformation costs, acquisition-related costs and deferred price consideration. The Company uses Non-GAAP Operating Expenses to understand and compare operating results across accounting periods, for internal budgeting and forecasting purposes, for short-term and long-term operational plans, and to assess and measure our financial performance and the ability of our operations to generate cash. We believe Non-GAAP Operating Expenses reflects our ongoing operating expenses in a manner that allows for meaningful period-to-period comparisons and analysis of trends in our business. As a result, we believe that Non-GAAP Operating Expenses provides useful information to investors in understanding and evaluating our core operating performance and trends in the same manner as our management and in comparing financial results across periods. In addition, Non-GAAP Operating Expenses is a key component in calculating Adjusted EBITDA, which is one of the key measures we use to provide our quarterly and annual business outlook to the investment community.
14


CRITEO S.A.
Detailed Information on Selected Items
(U.S. dollars in thousands, unaudited)


Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY Change20202019YoY Change
Equity awards compensation expense
Research and development$2,482 $3,578 (31)%$10,253 $15,036 (32)%
Sales and operations3,662 3,009 22 %12,042 19,301 (38)%
General and administrative2,816 2,502 13 %9,130 14,795 (38)%
Total equity awards compensation expense8,960 9,089 (1)%31,425 49,132 (36)%
Pension service costs
Research and development290 188 54 %1,114 760 47 %
Sales and operations103 69 49 %394 283 39 %
General and administrative190 126 51 %724 513 41 %
Total pension service costs583 383 52 %2,232 1,556 43 %
Depreciation and amortization expense
Cost of revenue15,354 12,691 21 %55,935 44,866 25 %
Research and development (1)
1,712 5,248 (67)%10,741 16,508 (35)%
Sales and operations4,033 10,763 (63)%16,770 24,914 (33)%
General and administrative1,041 1,787 (42)%4,792 7,200 (33)%
Total depreciation and amortization expense22,140 30,489 (27)%88,238 93,488 (6)%
Acquisition-related costs
General and administrative174 — NM286 — NM
Total acquisition-related costs174 — NM286 — NM
Restructuring related and transformation costs (2)
Research and development747 1,704 (56)%4,240 2,000 NM
Sales and operations2,605 6,614 (61)%9,398 8,810 %
General and administrative1,031 2,343 (56)%6,351 2,772 NM
Total restructuring related and transformation costs$4,383 $10,661 (59)%$19,989 $13,582 47 %

(1) For the Twelve Months Ended December 31, 2020, the Company recognized an accelerated amortization for Manage technology due to a revised useful life in 2019 ($4.0 million in Research and development).
(2)For the Three Months Ended and the Twelve Months Ended December 2020, and December 2019, respectively, the Company recognized restructuring related and transformation costs following its new organizational structure implemented to support its multi-product platform strategy and office right sizing policy:

Three Months EndedTwelve Months Ended
December 31,December 31,
2020201920202019
(Gain) from forfeitures of share-based compensation awards(2,655)(4,849)(2,655)(8,133)
Depreciation and amortization expense— (67)— 1,161 
Facilities and impairment related costs4,158 9,432 12,975 11,080 
Payroll related costs1,422 6,145 5,911 9,474 
Consulting costs related to transformation1,458 — 3,758 — 
Total restructuring related and transformation costs4,383 10,661 19,989 13,582 

For the Three Months Ended and the Twelve Months Ended December 31, 2020, the cash outflows related to restructuring related and transformation costs were $3.9 million, and $16.9 million respectively, and were mainly compromised of payroll costs, broker and consulting fees and termination penalties related to facilities.

15


CRITEO S.A.
Reconciliation of Adjusted Net Income to Net Income
(U.S. dollars in thousands except share and per share data, unaudited)


Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY Change20202019YoY Change
Net income$46,818 $41,474 13 %$74,689 $95,969 (22)%
Adjustments:
Equity awards compensation expense8,960 9,089 (1)%31,425 49,132 (36)%
Amortization of acquisition-related intangible assets (1)
2,926 11,513 (75)%15,520 27,906 (44)%
Acquisition-related costs174 — NM286 — NM
Restructuring related and transformation costs (2)
4,383 10,661 (59)%19,989 13,582 47 %
Tax impact of the above adjustments(2,127)(3,219)(34)%(7,738)(11,190)(31)%
Total net adjustments14,316 28,044 (49)%59,482 79,430 (25)%
Adjusted net income (3)
$61,134 $69,518 (12)%$134,171 $175,399 (24)%
Weighted average shares outstanding
 - Basic60,336,486 63,430,621 60,876,480 64,305,965 
 - Diluted62,348,489 64,655,065 61,818,593 65,598,588 
Adjusted net income per share
 - Basic$1.01 $1.10 (8)%$2.20 $2.73 (19)%
 - Diluted$0.98 $1.08 (9)%$2.17 $2.67 (19)%

(1) For the Twelve Months Ended December 31, 2020, the Company recognized an accelerated amortization for Manage technology due to a revised useful life in 2019 ($4.0 million in Research and development).
(2) For the Three Months Ended and the Twelve Months Ended December 2020, and December 2019, respectively, the Company recognized restructuring related and transformation costs following its new organizational structure implemented to support its multi-product platform strategy and office right sizing policy:
Three Months EndedTwelve Months Ended
December 31,December 31,
2020201920202019
(Gain) from forfeitures of share-based compensation awards(2,655)(4,849)(2,655)(8,133)
Depreciation and amortization expense— (67)— 1,161 
Facilities and impairment related costs4,158 9,432 12,975 11,080 
Payroll related costs1,422 6,145 5,911 9,474 
Consulting costs related to transformation1,458 — 3,758 — 
Total restructuring related and transformation costs4,383 10,661 19,989 13,582 

For the Three Months Ended and the Twelve Months Ended December 31, 2020, the cash outflows related to restructuring related and transformation costs were $3.9 million, and $16.9 million respectively, and were mainly compromised of payroll costs, broker and consulting fees and termination penalties related to facilities.



(3) We define Adjusted Net Income as our net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs, acquisition-related costs and deferred price consideration and the tax impact of the foregoing adjustments. Adjusted Net Income is not a measure calculated in accordance with U.S. GAAP. We have included Adjusted Net Income because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that the elimination of equity awards compensation expense, amortization of acquisition-related intangible assets, acquisition-related costs and deferred price consideration, restructuring related and transformation costs and the tax impact of the foregoing adjustments in calculating Adjusted Net Income can provide a useful measure for period-to-period comparisons of our business. Accordingly, we believe that Adjusted Net Income provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Adjusted Net Income has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) Adjusted Net Income does not reflect the potentially dilutive impact of equity-based compensation or the impact of certain acquisition related costs; and (b) other companies, including companies in our industry, may calculate Adjusted Net Income or similarly titled measures differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Adjusted Net Income alongside our other U.S. GAAP-based financial results, including net income.

16


CRITEO S.A.
Constant Currency Reconciliation
(U.S. dollars in thousands, unaudited)

Three Months EndedTwelve Months Ended
December 31,December 31,
20202019YoY
Change
20202019YoY
Change
Revenue as reported$661,282 $652,640 %$2,072,617 $2,261,516 (8)%
Conversion impact U.S. dollar/other currencies(8,493)3,239 
Revenue at constant currency(1)
652,789 652,640 0.02 %2,075,856 2,261,516 (8)%
Traffic acquisition costs as reported(408,108)(386,388)%(1,247,571)(1,314,947)(5)%
Conversion impact U.S. dollar/other currencies4,868 (1,605)
Traffic Acquisition Costs at constant currency(1)
(403,240)(386,388)%(1,249,176)(1,314,947)(5)%
Revenue ex-TAC as reported(2)
253,174 266,252 (5)%825,046 946,569 (13)%
Conversion impact U.S. dollar/other currencies(3,625)1,634 
Revenue ex-TAC at constant currency(2)
249,549 266,252 (6)%826,680 946,569 (13)%
Revenue ex-TAC(2)/Revenue as reported
38 %41 %40 %42 %
Other cost of revenue as reported(34,700)(31,328)11 %(137,028)(117,533)17 %
Conversion impact U.S. dollar/other currencies104 (1,167)
Other cost of revenue at constant currency(1)
(34,596)(31,328)10 %(138,195)(117,533)18 %
Adjusted EBITDA(3)
103,423 109,499 (6)%250,995 298,972 (16)%
Conversion impact U.S. dollar/other currencies(3,574)(3,756)
Adjusted EBITDA(3) at constant currency(1)
$99,849 $109,499 (9)%$247,239 $298,972 (17)%
Adjusted EBITDA(3)/Revenue ex-TAC(2)
41 %41 %30 %32 %

(1) Information herein with respect to results presented on a constant currency basis is computed by applying prior period average exchange rates to current period results. We have included results on a constant currency basis because it is a key measure used by our management and Board of directors to evaluate operating performance. Management reviews and analyzes business results excluding the effect of foreign currency translation because they believe this better represents our underlying business trends. The table above reconciles the actual results presented in this section with the results presented on a constant currency basis.

(2) Revenue ex-TAC is not a measure calculated in accordance with U.S. GAAP. See the table entitled "Reconciliation of Revenue ex-TAC by Region to Revenue by Region" for a reconciliation of Revenue Ex-TAC to revenue.

(3) Adjusted EBITDA is not a measure calculated in accordance with U.S. GAAP. See the table entitled "Reconciliation of Adjusted EBITDA to Net Income" for a reconciliation of Adjusted EBITDA to net income.





17


CRITEO S.A.
Information on Share Count
(unaudited)

Twelve Months Ended
December 31,
20202019
Shares outstanding as at January 1,62,293,508 64,249,084 
Weighted average number of shares issued during the period(1,417,028)56,881 
Basic number of shares - Basic EPS basis60,876,480 64,305,965 
Dilutive effect of share options, warrants, employee warrants - Treasury method942,113 1,292,623 
Diluted number of shares - Diluted EPS basis61,818,593 65,598,588 
Shares issued as at December 31, before Treasury stocks66,272,106 66,197,181 
Treasury stock as of December 31,(5,632,536)(3,903,673)
Shares outstanding as of December 31, after Treasury stocks60,639,570 62,293,508 
Total dilutive effect of share options, warrants, employee warrants7,400,024 7,914,860 
Fully diluted shares as at December 31,68,039,594 70,208,368 
































18


CRITEO S.A.
Supplemental Financial Information and Operating Metrics
(U.S. dollars in thousands except where stated, unaudited)

YoY
Change
QoQ ChangeQ4
2020
Q3
2020
Q2
2020
Q1
2020
Q4
2019
Q3
2019
Q2
2019
Q1
2019
Clients6%4%21,46020,56520,35920,36020,24719,97119,73319,373
Revenue 1%41%661,282470,345437,614503,376652,640522,606528,147558,123
Americas2%53%312,817204,618185,674191,745306,250213,937213,974217,993
EMEA7%38%232,137167,800159,621190,114216,639185,556194,359209,643
APAC(10)%19%116,32897,92792,319121,517129,751123,113119,814130,487
TAC6%43%(408,108)(284,401)(257,698)(297,364)(386,388)(301,901)(304,229)(322,429)
Americas8%56%(203,341)(130,756)(115,317)(120,022)(189,092)(129,047)(129,491)(131,545)
EMEA10%41%(137,384)(97,272)(90,153)(108,397)(124,939)(103,899)(107,401)(117,291)
APAC(7)%20%(67,383)(56,373)(52,228)(68,945)(72,357)(68,955)(67,337)(73,593)
Revenue ex-TAC (1)
(5)%36%253,174185,944179,916206,012266,252220,705223,918235,694
Americas(7)%48%109,47673,86270,35771,723117,15884,89084,48386,448
EMEA3%34%94,75370,52869,46881,71791,70081,65786,95892,352
APAC(15)%18%48,94541,55440,09152,57257,39454,15852,47756,894
Cash flow from operating activities (26)%(14)%44,08051,15633,37756,74359,35943,28952,96467,220
Capital expenditures27%73%22,30212,89818,53211,73717,52023,94432,79223,684
Capital expenditures/RevenueN.AN.A3%3%4%2%3%5%6%4%
Net cash position 17%(22)%488,011626,744578,181436,506418,763409,178422,053395,771
Headcount(6)%(2)%2,5942,6362,6852,7012,7552,7942,8732,813
Days Sales Outstanding (days - end of month)N.AN.A5662616252575859

(1) We define Revenue ex-TAC as our revenue excluding traffic acquisition costs generated over the applicable measurement period. Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region are not measures calculated in accordance with U.S. GAAP. We have included Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region because they are key measures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that the elimination of TAC from revenue and review of these measures by region can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region provide useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b) other companies may report Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region or similarly titled measures but define the regions differently, which reduces their effectiveness as a comparative measure; and (c) other companies may report Revenue ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Revenue ex-TAC and Revenue, Traffic Acquisition Costs and Revenue ex-TAC by Region alongside our other U.S. GAAP financial results, including revenue. The above table provides a reconciliation of Revenue ex-TAC to revenue and Revenue ex-TAC by Region to revenue by region.

19