Consent of Independent Registered Public Accounting Firm
The Board of Directors
Waddell & Reed Financial, Inc.:
We consent to the incorporation by reference in the registration statements (No. 333-65827, 333-44528, and 333‑210759) on Form S-8 of Waddell & Reed Financial, Inc. of our reports dated February 21, 2020, with respect to the consolidated balance sheets of Waddell & Reed Financial, Inc. as of December 31, 2019 and 2018, the related consolidated statements of income, comprehensive income, stockholders’ equity, and cash flows for each of the years in the three-year period ended December 31, 2019, and the related notes, and the effectiveness of internal control over financial reporting as of December 31, 2019, which reports appear in the December 31, 2019 annual report on Form 10‑K of Waddell & Reed Financial, Inc.
/s/ KPMG LLP
Kansas City, Missouri
February 21, 2020