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8-K - 8-K - Ascent Capital Group, Inc. | acgpres0917.htm |
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Section Title Slide
Partnership Overview
Exhibit 99.1
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A S C E N T
CAPITAL GROUP INC
Content Slide
This presentation includes certain forward-looking statements within the meaning of the Private Securities Litigation
Reform Act of 1995, including statements about business strategies, including the launch of MONI’s direct sales and
installation channel and the strategic internet of things partnership with Nest, market potential and expansion, the
success of new products and services, consumer demand for interactive and home automation services, account
creation and related costs, anticipated account generation, future financial prospects, and other matters that are not
historical facts. These forward-looking statements involve many risks and uncertainties that could cause actual results
to differ materially from those expressed or implied by such statements, including, without limitation, possible changes
in market acceptance of our services, technological innovations in the alarm monitoring industry, competitive issues,
continued access to capital on terms acceptable to Ascent and/or MONI, our ability to capitalize on acquisition
opportunities, general market and economic conditions and changes in law and government regulations. These
forward-looking statements speak only as of the date of this presentation, and Ascent and MONI expressly disclaim
any obligation or undertaking to disseminate any updates or revisions to any forward-looking statement contained
herein to reflect any change in Ascent's and MONI’s expectations with regard thereto or any change in events,
conditions or circumstances on which any such statement is based. Please refer to the publicly filed documents of
Ascent and MONI, including the most recent Forms 10-K and 10-Q for additional information about Ascent and MONI
and about the risks and uncertainties related to Ascent's and MONI’s business which may affect the statements made
in this presentation.
Forward Looking Statements
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Content Slide
Nest Secure Starter Kit retails for $499
• Nest Guard is an all-in-one security base that provides the alarm, keypad and a motion sensor,
along with a friendly voice.
• Nest Detect is a category first: a sensor that detects both motion and open or close movement in
one compact, battery-powered product.
• Nest Tag is a convenient fob that can attach to a keychain, allowing you to easily arm and disarm
Nest Secure without a passcode.
• The Nest App allows users to control the system via their mobile device.
NEST SECURE PRODUCT SUITE
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Content Slide
~120M
Total U.S.
Households
~65M
Home Security
Core Opportunity
~20M
Current Home
Security
Customer Base
1M
Current MONI/LW
Customer Base
MONI & NEST SECURE – A Strategic IoT Partnership
4
• Raises MONI’s brand awareness among
consumers and identifies new
potential customers for additional
products and services
• Leverage Nest’s marketing efforts and
distribution channels to elevate the
MONI brand and drive broader growth
opportunities to MONI direct and
dealer channels
Increase penetration into
$80B+ connected home market
Expands Addressable Market
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Content Slide
Sell through existing channels including
online and retail outlets like Best Buy
New Nest Secure customers are referred
to MONI for professional monitoring
MONI & NEST SECURE – Go-to-Market Strategy
5
Advertise directly to consumers and
through dealers to attract customers for
professional monitoring
MONI will buy equipment from Nest to
resell to its customers
Customer signs professional monitoring contract with MONI
(rates to be announced but competitive with other DIY, professional monitoring offers)
MONI provides professional monitoring and customer service
Collect RMR from customers
MONI pays a monthly fee to Nest for providing and maintaining smartphone interface
and cellular backup, similar to relationship with existing interactive service providers