Attached files

file filename
10-K - FORM 10-K - PEETS COFFEE & TEA INCd10k.htm
EX-31.1 - CERTIFICATION OF COMPANY'S CHIEF EXECUTIVE OFFICER PURSUANT TO RULE 13A-14(A). - PEETS COFFEE & TEA INCdex311.htm
EX-21.1 - SUBSIDIARIES OF THE REGISTRANT. - PEETS COFFEE & TEA INCdex211.htm
EX-32.1 - CERTIFICATION OF COMPANY'S CHIEF EXECUTIVE OFFICER PURSUANT TO SECTION 906. - PEETS COFFEE & TEA INCdex321.htm
EX-32.2. - CERTIFICATION OF COMPANY'S CHIEF FINANCIAL OFFICER PURSUANT TO SECTION 906. - PEETS COFFEE & TEA INCdex322.htm
EX-31.2 - CERTIFICATION OF COMPANY'S CHIEF FINANCIAL OFFICER PURSUANT TO RULE 13A-14(A). - PEETS COFFEE & TEA INCdex312.htm

EXHIBIT 23.1

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the incorporation by reference in Registration Statement No. 333-141944 on Form S-8 and Registration Statement No. 333-163154 on Form S-4 of Peet’s Coffee & Tea, Inc. and subsidiaries of our report dated March 18, 2010 relating to the consolidated financial statements of Peet’s Coffee & Tea, Inc., and the effectiveness of Peet’s Coffee & Tea, Inc.’s internal control over financial reporting, appearing in this Annual Report on Form 10-K of Peet’s Coffee & Tea, Inc. for the fiscal year ended January 3, 2010.

/S/ DELOITTE & TOUCHE LLP

San Francisco, California

March 18, 2010