Attached files
EXHIBIT 23.1
CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
We consent to the incorporation by reference in Registration Statement No. 333-141944 on Form S-8 and Registration Statement No. 333-163154 on Form S-4 of Peets Coffee & Tea, Inc. and subsidiaries of our report dated March 18, 2010 relating to the consolidated financial statements of Peets Coffee & Tea, Inc., and the effectiveness of Peets Coffee & Tea, Inc.s internal control over financial reporting, appearing in this Annual Report on Form 10-K of Peets Coffee & Tea, Inc. for the fiscal year ended January 3, 2010.
/S/ DELOITTE & TOUCHE LLP
San Francisco, California
March 18, 2010