Attached files
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| 8-K - FORM 8-K - Max Sound Corp | f8k123109_soact.htm |
| EX-10.1 - AGREEMENT WITH WILLIAM SHATNER DATED DECEMBER 30, 2009. - Max Sound Corp | f8k123109ex10i_soact.htm |
Exhibit 99.1
So
Act® Network Announces
Agreement with William Shatner for Celebrity and Expert Endorsement
Program
On 7:00
am EDT, Monday January 25, 2010
HOUSTON,
Texas--(GLOBE NEWSWIRE) -- So Act® Network, Inc. (OTCBB:SOAN)
announced today that it has signed Film and TV star William Shatner to
participate in the Company’s Celebrity and Expert Endorsement
Program.
"William
Shatner is a tremendous addition to our endorsement program and we are thrilled
to have him on board. He’s done so much good in the world and that embodies our
Company’s mission to build a better planet,” said Greg Halpern, So Act
President. “He has a proven track record of adding value to public enterprise
due to his long term success with Priceline.com."
“In the
midst of all the gloom, here is a ray of hope. It’s called So Act,” said William
Shatner. As a good will gesture, Mr. Shatner has done a one minute video
interview available on-line about the importance of So Act and its mission of
building a better world. He is one of the first celebrities in Hollywood to
recognize the importance of the Internet.
The
Company has signed a great diversity of celebrity endorsements young and old
involved in Film, Television, Music, Fitness and Professional areas such as
medicine, health, broadcasting, motivation and philanthropy. Each endorsement
comes with a two-year agreement with the Company to feature the celebrity’s
photo, background and positive quote at SoAct.Net highlighting specific benefits
about the emerging network. As an additional element of each endorsement,
participants in this program will post the So Act logo (linking back to
SoAct.Net) from their other social network home pages such as Facebook, MySpace
and Twitter that say, ‘I love So Act’. The purpose of this is to make the
audiences of these popular figures aware of So Act and its goal of improving our
world.
About
William Shatner
William
Shatner has cultivated a career spanning over 50 years as an award-winning
actor, director, producer, writer, recording artist, and horseman. He
is major Hollywood philanthropist and one of pop culture’s most recognizable
figures. Born in Montreal, Shatner developed an early interest in acting and
started working professionally at the Canadian Broadcasting Company (CBC) before
he reached his teens. He wrote plays for the CBC before moving to New York and
was a part of television’s Golden Age, working on programs such as Playhouse 90 and Studio One. He
made his film debut in 1957’s The Brothers Karamazov,
followed by Judgment at
Nuremburg and The
Intruder. During the same period, he starred on Broadway in
The World of Suzie Wong
and A Shot in the
Dark.
He has
since guest starred in several hundred television programs including classics
such as The Twilight
Zone, Alfred Hitchcock
Presents and Mission:
Impossible. He also recurred on other staples including 77 Sunset Strip and Dr. Kildare before garnering
an Emmy nomination for his appearances in 3rd Rock from the Sun. In
1966, Shatner originated the role of “Captain James T. Kirk” in the television
series Star Trek, which
rocketed to fame — but only after the show was cancelled and then later
re-launched in syndication. The series spawned a feature film
franchise in which Shatner reprised the role of Captain Kirk in seven of the
Star Trek motion
pictures. He has since appeared in other movies such as Airplane II: The Sequel,
Loaded Weapon 1,
Showtime and both installments of the Miss Congeniality franchise.
Shatner played the title role in the network series T.J. Hooker before hosting
television’s first reality-based series, Rescue 911, for six seasons.
In September 2004, Shatner won an Emmy for his recurring role as eccentric
lawyer “Denny Crane” on The
Practice, the David E. Kelley-created legal drama that finished its run
in 2004. Shatner then reprised the role – this time as a series
regular – on the hit program Boston Legal. As a
result, he won his first Golden Globe in January 2005 and another Emmy that
September. He has since earned four more Emmy nominations, a second
Golden Globe nod as well as two SAG Award nominations.
Shatner's Raw Nerve,
currently airing on BIO, is his own edgy, celebrity interview series. Each
episode showcases Shatner getting to know his guest on an intensely personal
level, touching upon subjects not normally visited on other talk
shows. Guests including Rush Limbaugh, Valerie Bertinelli, Tim Allen,
Gene Simmons, Jenna Jameson, Jimmy Kimmel, and Kelsey Grammer have discussed
topics such as addiction, grief, childhood, marriage, combat and
parenthood.
He made
his feature film directorial debut in 1989 with Star Trek V: The Final
Frontier (in which he also starred and helped conceive the
story). Since then, he has directed several other features,
television movies, and series.
One of
the first celebrities in Hollywood to recognize the importance of the Internet,
Shatner has served as the spokesman for Priceline.com (NASDAQ: PCLN) for over 10
years. His enduring appeal has proven to be an integral part of the
company’s ad campaigns and brand marketing program.
His love
of music inspired him to record the critically acclaimed album Has Been. The
Milwaukee Ballet performed “Common People,” a dance presentation set to several
numbers from the
record; the event and its preparations are featured the new documentary Gonzo Ballet, which has been
playing to sold out houses at film festivals worldwide. It won Best
Documentary at the Marbella Film Festival in October 2009.
Off the
screen and broadcast waves, Shatner has authored nearly 30 best-sellers in both
the fiction and non-fiction genres. His newest book is his
autobiography, Up Till Now,
a New York Times
best-seller. A new comic book series – William Shatner Presents –
debuted in summer 2009. The series is based on three novels of
Shatner’s: Tek War, Man O’
War, and Quest for
Tomorrow, along with a brand new title: Chimera.
Shatner
has been successful in another career — horse breeding. A longtime
dedicated breeder of American Quarter horses, he has had smashing success with
the American Saddlebred, developing and riding world champions and winning
numerous world championships in several equine events. His passions for horses
and philanthropy were united when he started the Hollywood Charity Horse Show.
The annual event benefits Los Angeles-based children’s charities. On
an international level, he and his wife have started the William & Elizabeth
Shatner Therapeutic Riding Consortium Endowment for Israel, a special venture
designed to benefit Bedouin, Palestinian, Jordanian, and Israeli children so
that, in addition to healing, there will be an effort to bring war-torn children
together and start the first steps towards a lasting peace. Shatner continues to
act, write, produce and direct while still making time to work with charities
and further his passion in equestrian sports. He and his wife and
three married children live in Los Angeles.
About So
Act® Network, Inc.
Social
Media expert Jon Hansen called So Act "The 60 minutes of Social Networks, where
you engage, mobilize and empower people into action." Whatever the mission,
cause, product, service, program, cure, or solution, So Act can help you expand
your sphere of influence and crystallize forward thinking into positive action
on a larger scale, while harmoniously merging economic and socially conscious
goals.
So Act's
innovative technologies provide a global social network where its members are
able to build Communities of Purpose, and accomplish and promote all of their
important goals without being subjected to spam or ads, and without having
personal information used by marketers. So Act’s cutting edge communication
platform improves on the social networking theme by providing businesses and
individuals with project building tools, alerting, and secured network file
sharing and previewing, all in a personalized, private, format that
crosses global boundaries to connect like-minded individuals, while
allowing an unlimited number of members to simultaneously participate in small,
or large, online meetings. So Act includes a “top 10” filtered results ad-free
web search engine, and its press club allows members to share their important
news with their followers and the media. While membership is free, several
features to expand network size and capability for those with greater needs are
available for $1, $2 and $5 monthly fees. So Act also provides partnership and
profit-sharing opportunities for individuals and companies seeking to gain a
meaningful foothold in the Social Networking space. For more information, and to
join free visit www.SoAct.Net.
FORWARD-LOOKING
STATEMENTS
This
press release contains forward-looking statements that involve risks and
uncertainties. These statements may include statements regarding stock-based
compensation charges and our plans to invest in our core business and make
significant capital expenditures. Actual results may differ materially from the
results predicted and reported results should not be considered as an indication
of future performance. The potential risks and uncertainties that could cause
actual results to differ from the results predicted include, among others,
unforeseen changes in our hiring patterns and our need to expend capital to
accommodate the growth of the business, as well as those risks and uncertainties
included under the captions "Risk Factors" and "Management's Discussion and
Analysis of Financial Condition and Results of Operations," in our Annual Report
on Form 10-K for the year ended December 31, 2008, which is on file with the SEC
and is available on our investor relations website at SoAct.Net and on the SEC
website at www.sec.gov.
Additional information is also set forth in our Quarterly Report on Form 10-Q
for the quarter ended September 30, 2009, which is also on file with the SEC.
All information provided in this release is as of January 2010 and So Act
Network undertakes no duty to update this information. So Act is a registered
trademark of So Act Network, Inc. All other company and product names may be
trademarks of the respective companies with which they are
associated.
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Source:
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So
Act Network, Inc.
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Investor
Relations Contact:
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Contact:
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Greg
Halpern
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Steven
Marcus
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Greg@SoAct.Net
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DME
Capital LLC
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210-401-7667
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917-648-0663
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