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| 8-K - 8-K - CARMAX INC | form8-kitem701.htm |
Welcome
Forward-Looking Statements
This presentation contains forward-looking statements, which are subject to risks and
uncertainties. Additional discussion of factors that could cause actual results to differ
materially from management’s projections and estimates is contained in the CarMax, Inc.
SEC filings, including its Form 10-K, for the year ended February 28, 2017. The company
disclaims any intent or obligation to update its forward-looking statements.
Jim Lyski
EVP, CMO
CarMax Differentiates
the Customer Experience
Macro Trends Lead
to Innovation
Macro Trends Lead
to Innovation
Mobile First
Individuality Personalization
Convenience Self-Service
Always On Seamlessness
Innovation
Approach
Product Teams
Innovation
Approach
Product Teams
Innovation
Approach
Dual Track Agile
Innovation
Approach
Dual Track Agile DISCOVERY
TRACK
DELIVERY
TRACK
CarMax compiles
a vast amount
of data through
different areas
of operation
10,500,000+
total vehicles sold
25,500,000+
vehicles appraised
65,000,000+
in-store customer
contacts
200,000,000+
digital interactions per
year
500,000+
customer surveys per
year
750,000+
multi-year CAF
relationships
CarMax Differentiates
the Customer Experience
Value Chain
In-Store &
Online
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Store
100K’s
customer visits to stores monthly
Online
15M
web visits to carmax.com monthly SEO performance has increased >300% YOY in Q3 FY18
Value Chain Store & Online
Store
~60K
vehicles in inventory daily Q3 FY18
Online
15M
vehicle pictures posted to
carmax.com in FY17
27 photo studios in production by end of FY18
360 degree photos rolled out by end of Q4 FY18
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Store
5K
sales consultants making recs
every day
Online
20M
machine learning-enabled recs
monthly in Q3 FY18 Web is leading the experience
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Store
>1M
in-store finance applications in FY17
Online
100K’s
Online pre-quals processed through
Q3 FY18
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Store
2M cars appraised in our stores in FY17
1M cars purchased in FY17 (store & auction)
Online
Expanded CCA
test to Chicago
market in FY18
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Store
~1.5M
transported cars in FY17
Online
100K’s
transferred at consumers request
in FY18
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Store
670K
cars prepared and delivered in FY17
Online
Home Delivery test
running in NC
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Value Chain Store & Online
Store
100K’s
service events in our stores in FY18
Online
RepairPal
launched in FY18
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
DEMO DEMO
Value Chain
In-Store &
Online
Acquire Merchandise Recommend Finance Appraise/Buy Cars Transfer Prepare & Deliver Service
Thank You