Attached files
file | filename |
---|---|
8-K - FORM 8-K - Allegiant Travel CO | algt20170829_8k.htm |
1 1
Sunseeker
Resorts
by Allegiant
2 2
This presentation as well as oral statements made by officers or directors of
Allegiant Travel Company, its advisors and affiliates (collectively or separately,
the "Company“) will contain forward-looking statements that are only
predictions and involve risks and uncertainties. Forward-looking statements
may include, among others, references to future performance and any
comments about our strategic plans. There are many risk factors that could
prevent us from achieving our goals and cause the underlying assumptions of
these forward-looking statements, and our actual results, to differ materially
from those expressed in, or implied by, our forward-looking statements. These
risk factors and others are more fully discussed in our filings with the Securities
and Exchange Commission. Any forward-looking statements are based on
information available to us today and we undertake no obligation to update
publicly any forward-looking statements, whether as a result of future events,
new information or otherwise. The Company cautions users of this presentation
not to place undue reliance on forward-looking statements, which may be
based on assumptions and anticipated events that do not materialize.
3 3
Introduction
Why a resort?
Why Port Charlotte?
The resort plan
Future opportunities
4 4
Why a Resort?
Create and establish leisure brand
Part of the customer experience not the transaction
Integrate more of the travel experience
Build more touch points for interaction with customer
Participate in beyond airline revenue
5 5
Charlotte County Stats
Charlotte County
• 3rd fastest growth rate in the state(1)
• 8th fastest growth nationwide(1)
Port Charlotte - 3rd best vacation home
market(2)
Constructed large parcel
Ability to build resort community Population Growth
% 2017-2022
Allegiant Airport
(14.2) to (1.2)
(1.2) to 0.6
0.6 to 3.0
3.0 to 6.0
6.0 to 20.0
Y
N
(1) – YOY 2016 - based On Southwest Florida Census: (published 3/17)
(2) – http://realtormag.realtor.org/daily-news/2017/07/11/2017
6 6
Allegiant PGD Destination Customer
19% YOY itinerary
increase - 560K pax
Avg. itineraries/year per
passenger up 5.1% since
2014
4.6% of customers flown
to PGD 8+ times
6th longest avg. stay
Allegiant destinations
Data represents TTM
through Jul-17
7 7
Geocode Data
Map reflective of location of passenger
at flight check-in(1)
Customers traveling from Sarasota to
Naples
Data - August 2017
PGD
(1) - Data based on users of the Allegiant App for check-in
8 8
Charlotte and Lee County (Ft Myers) Rooms vs Traffic
-
5%
10%
15%
20%
25%
30%
35%
40%
2010 2011 2012 2013 2014 2015 2016 2017
% o
f Ch
a
n
g
e
S
in
c
e
2
0
0
9
Charlotte and Lee County Hotel Rooms Seats to RSW (Ft Myers) + PGD
9 9
Sunseeker Resorts Property Map
Site on US-41 Tamiami
• Daily traffic approx. 30,000(1)
• Future traffic expected to reach 41,000+ by 2035(1)
Site to include (current plan):
• Hotel Tower – 75 rooms - provisions for future
expansion
• 7-8 Condo Towers – 700+ units
• Marina
• 10+ Restaurant/Bar Concepts/Retail
• Largest resort pool in N. America; 10th largest
world(2)
Newest/largest condo resort on FL coast
(1) - FDOT 2016
(2) - https://en.wikipedia.org/wiki/List_of_largest_swimming_pools
10 10
Port Charlotte Project Plan
Construct approximately 22 acre master planned resort
• Phased build - 7-8 condo towers/pool – HOA owners
• Sunseeker/Allegiant property
75 room hotel Convention/meeting area
10+ retail/eating sites Shopping/Doctor support
• Sunseeker will manage construction and resort after completion
Condos – no construction before sale – projected 30% down payment on sale
Long term – resort will provide recurring revenue model
• Possible over 1000 hotel rooms available in hotel pool, including participating condos
• Revenues from restaurants, retail, marina rentals, parking, rent from vendors
No reinvestment in condos – HOA fees expected to cover future internal/external
maintenance
No operating expenses on common areas (pool, etc.) – HOA Fees
11 11
Resort Operation Plan
Allegiant will own and operate the following:
• Hotel
• All restaurants and bars
• Retail, grocery, and other commercial spaces leased to third party operators
Resident/HOA will own:
• Condo units
• Pool and related grounds
Property – master planned:
• Include tower HOAs with master association
• Sunseeker will manage all rooms contributed to rental pool
• No third party rental channels will be permitted (Airbnb, VRBO, etc.)
Condos sold fully furnished - ensure consistency - provide feel of hotel room
12 12
Current Status - Plan
Assembled Land – own 22+/- acres – water front property
Land zoned for commercial/residential use – up to 9 stories
City/County supportive
Utilizing John R’s contacts/experience
• Started design - See pictures – Steelman Partners – world class
• Begun adding staff – brand manager – very experienced
• Construction – Project manager on board
Finish negotiations with County/City on final details
Start sales process – next 90 days
Start construction first half of 2018
13 13
14 14
State of Market - Sales
Condo Market – west coast of Florida
• 1,000+ active listings Sarasota to Naples - $600K-$6M(1)
• 89% built before 2011
• 62% on the market for 6 months or more
• 1,000+ sold in past year - $600K-$6M(1)
Have solicited interest in condo units – used Allegiant Air database
• 4,000+ expressions of interest (as of 8/17/17)
100+ - pay over $1M
400+ - pay $750K to $1M
Remainder – up to $750K
• Convert the expressions of interest to:
Registrations of interest
Sale - non-refundable 30% deposit sought by year end
Using Allegiant Air database – save up to 20% distribution costs
Strategic goal – continue to build customer data base!
(1) - real estate data source: Zillow.com
15 15
16 16
Resort Project Timeline
Approval process (1Q-2Q18)
Ground breaking (2Q-3Q18)
Move-in ready date (4Q19-1Q20)
Hotel opening (4Q19-1Q20)
17 17
Brand Strategy
Allegiant has the rights to the following Sunseeker brands:
• Resorts
• Hotels
• Residences
• Management
Plan to trademark food and beverage concepts
Resort adds additional brands to Allegiant portfolio
Opportunities for future franchising/licensing with both Sunseeker
and food and beverage brands
18 18
Sunseeker Synergies
Allegiant Mastercard/Loyalty Program
• Exposure
• Sign-ups
• Redemption on all elements of project
Selling hotel rooms
• Use Allegiant Air data base – 7M+
• 120 US Cities – strong presence in Florida origination cities – e.g. upper Midwest
• Enhanced package with Air/car/events
Airline synergies
• Sunseeker - capacity to host large groups - sell to group/charter flights
• Potential load factor impact - Sunseeker - more customers to Charlotte County
• Potential new air package products leveraging frequency data - Florida pass
Future areas – airline hotel sales have not kept up with passenger growth
19 19
Management Contracts
Successful implementation will allow for hotel management contracts
There are 500+ managed hotels in Florida outside of Orlando
Target $150K-$1M per year management contracts – 20-200 room
hotels
Need to be in Allegiant Air’s eco-sphere – no sales of independent
hotel rooms
Targeting 50-75 hotel management contracts in coming years
Focus on Florida before looking beyond
20 20
Benefits of Allegiant as a Management Company
Airline
Closed distribution
Branded credit card acceptance/point redemption
Software solutions
Brand exposure in source markets and inflight
Branded restaurants
• Registered/trademarked brands
• Provide brand, concept, design/build oversight, menus, etc.
21 21
22 22
Appendix
23 23
Resort Revenue Sources
Sale of condo units
Hotel rooms
Management fee from renting out owners’ condos as whole units or subdivided suites
and rooms
Restaurant/bar revenue
Banquet revenue
Commercial space rental
• Grocery, hair salons, medical, etc.
Marina slip rentals
Bikes, paddle boards, wave runners, boat/fishing excursions, etc.
Car rentals
Rent/sell parking spots to condo owners
HOA dues
24 24
Focus on airline operations
Current management will maintain airline focus
Allegiant brand critical to success of Sunseeker Resort
Will add world class hotel management team
Improve airline performance - focus of Exec Mgmt and teams
Substantial operational performance improvement - July and
August
Completion 99.6% first 26 days of Aug - A14 8pts better than
2016
25 25
Drastic reduction in June / July / August
Cancellations
Category Aug
2017
Aug
2016
% Change July
2017
July
2016
% Change June
2017
June
2016
% Change
Scheduled
Departures
6,146 5,917 4% 9,157 8,664 6% 9,128 8,181 12%
Actual
Departures
6,121 5,769 6% 8,989 8,328 8% 8,865 7,905 12%
Cancellations 25 148 (83%) 168 336 (50%) 265 276 (3%)
August is through the 26th of 2017 and 27th of 2016