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| 8-K - 8-K - FORD MOTOR CO | sales8-kdated04x03x2017.htm |
Overall Ford Motor Company U.S. March 2017
sales totaled 236,250 vehicles – a 7 percent decline
versus a year ago
Retail sales declined 2 percent last month, with
157,740 vehicles sold
Fleet sales of 78,510 vehicles were down 17
percent, reflecting a strong year-ago comparison,
with customer orders front-loaded in early 2016
Ford Motor Company average transaction pricing
increased $1,800 last month, compared to an
industry increase of $190*
Ford F-Series sales totaled 81,330 pickups – a 10
percent increase versus a year ago, with overall
average transaction pricing up more than $2,500*
Ford Super Duty high-series trucks – Lariat, King
Ranch and Platinum – represented 56 percent of
2017 Super Duty retail sales last month
Ford Escape posts record March retail sales with a
13 percent gain
Ford Expedition grew 43 percent, with 5,472 SUVs
sold
Lincoln retail sales up 5 percent; retail car sales up
11 percent, while SUVs gain 2 percent
About Ford Motor Company
Ford Motor Company is a global automotive and mobility company
based in Dearborn, Michigan. With about 201,000 employees and 62
plants worldwide, the company’s core business includes designing,
manufacturing, marketing and servicing a full line of Ford cars, trucks
and SUVs, as well as Lincoln luxury vehicles. To expand its business
model, Ford is aggressively pursuing emerging opportunities with
investments in electrification, autonomy and mobility. Ford provides
financial services through Ford Motor Credit Company. For more
information regarding Ford and its products and services, please visit
www.corporate.ford.com.
*Average transaction pricing is based on J.D. Power and Associates PIN
data
M A R C H 2 0 17 S A L E S
March 2017 Sales
“Our high-series Super Duty trucks and
all-new F-150 Raptor drove double-
digit F-Series sales gains in March,
along with the strongest year-over-year
increase in transaction prices of any
truck manufacturer in the industry.”
Mark LaNeve, Ford Vice President, U.S.
Marketing, Sales and Service
Ford F-Series Sales Grow 10 Percent in March;
Company’s Overall U.S. Sales Down 7 Percent
Total Vehicle Retail Fleet Truck SUV Car
U.S. Sales 236,250 157,740 78,510 102,381 76,625 57,244
Versus
March 2016 -7.2% -1.5% -16.9% 2.5% -3.4% -24.2%
H I G H L I G H T S
K E Y V E H I C L E S
Ford F-Series sales were up 10
percent, with 81,330 trucks sold –
representing the lineup’s best
March results in more than a
decade. A rich mix drove Super Duty
transaction prices to the highest in
the segment.
Ford Super Duty
Ford Escape
2018 Ford Expedition
Lincoln MKC
Ford Escape posts record March
retail sales, increasing 13 percent.
Gains came from the West, up 7
percent, the Southeast, up 16
percent, and the Great Lakes region,
up 26 percent.
Ford Expedition sales totaled 5,472
last month, up 43 percent. The all-
new 2018 Expedition goes on sale
this fall.
Lincoln MKC sales were up 17
percent in March – with its
strongest start to the year since the
vehicle’s introduction in 2014.
MKC, MKZ and the all-new
Continental contributed to Lincoln’s
best March retail sales in nine
years.
For news releases, related materials and high-resolution photos and video, visit www.media.ford.com.
www.twitter.com/Ford
M A R C H 2 0 17 I N V E N T O R Y / F L E E T R E S U LT S
2
March 2017 Sales
C O N TA C T
Erich Merkle
313.806.4562
emerkle2@ford.com
Fleet
Segment
Percent of
Total Sales
YOY Change
Percent of
Total Sales
YOY Change
Rental 15.7% (1.0) points 15.5% (1.5) points
Commercial 11.6% (2.5) points 11.8% (1.3) points
Government 5.8% (0.4) points 5.9% (0.1) points
Total Fleet 33.2% (3.9) points 33.1% (2.9) points
Gross Stock
(incl. in-transit)
Units at
Month End
Days' Supply
Units at
Month End
Days' Supply
Units at
Month End
Days' Supply
Cars 168,133 79 156,602 74 204,915 73
SUVs 204,695 72 200,392 65 194,601 66
Trucks 328,973 87 325,106 94 353,987 96
Total 701,801 80 682,100 79 753,503 80
Dealer Stock
(on ground)
Units at
Month End
Days' Supply
Units at
Month End
Days' Supply
Units at
Month End
Days' Supply
Cars 128,720 61 130,969 62 173,414 62
SUVs 171,427 60 166,715 54 166,760 57
Trucks 278,811 74 276,473 80 303,452 82
Total 578,958 66 574,157 66 643,626 68
March 2017 February 2017 March 2016
FORD MOTOR COMPANY
MARCH 2017
March 2017 March CYTD
March 2017 February 2017 March 2016