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EX-99.1 - PRESS RELEASE - 4TH QUARTER 2016 RESULTS - HERSHEY CO | exhibit_991x2016xq4.htm |
8-K - FORM 8-K EARNINGS RELEASE - HERSHEY CO | a8-k_q4x2016.htm |
Exhibit 99.2
2016 PERFORMANCE SUMMARY 2016 4Q PERFORMANCE SUMMARY NET SALES Increased 1.4% year-over-year in constant currency $7.44 BILLION $1.97 ADJUSTED EPS DILUTED 8.3% INCREASE NET SALES Increased 3.7% year-over-year in constant currency 7–9% Expected Adjusted EPS–Diluted Increase NORTH AMERICA INTERNATIONAL & OTHER *In constant currency +3.8% NET SALES INCREASE* NET SALES INCREASE* +2.7% $1.17 REPORTED EPS DILUTED 47.1% DECREASE $0.55 2017 BILLION Outlook Accelerate Hershey’s Cookie Layer Crunch Bars and launch Crunchers Activate 360° March Madness promotion with merchandising and ads 2016 4Q / FULL-YEAR PERFORMANCE Hershey unwrapped 2–3% Expected Net Sales Increase $4.41 ADJUSTED EPS DILUTED 7% INCREASE $3.34 REPORTED EPS DILUTED 44% INCREASE $ NCAA March Madness fans have high brand usage and loyalty Reese’s | reignite core confection Innovative new products and activations to drive category growth expand u.s. Snacking business Expansion through channels, category development and product innovation Build capabilities and leverage technology Use technology, data and analytics for commercial advantage margin for growth Reallocate resources to expand margins and fuel growth LOOKING AHEAD FOR MORE INFORMATION FINANCIAL CONTACT MARK POGHARIAN MPOGHARIAN@HERSHEYS.COM MEDIA CONTACT JENNIFER @ SNIDERMAN JSNIDERMAN@HERSHEYS.COM @ QUOTE “As we exited 2016, we gained momentum – increased sales, share and profitability. We are well positioned for 2017 with strong programming to deliver growth and expand margins.” MICHELE BUCK, CHIEF OPERATING OFFICER, THE HERSHEY COMPANY “ INSIGHTS INTO ACTIONS A longer Easter season leaves more time for egg hunts, baskets and candy dishes Consumers want indulgent, multi-textural snacks Expand Hershey’s Kisses Carrot Cake at retail; drive Reese’s and Cadbury sales 4Q PERFORMANCE DRIVERS Halloween and Holiday share gain Reese’s and Kit Kat news and variety Hershey’s Cookie Layer Crunch Bars innovation Cost optimization We present both GAAP and non-GAAP financial measures as we believe doing so provides additional information to investors to facilitate the comparison of past and present operations. See our 4Q earnings press release for additional information and a reconciliation of GAAP and non-GAAP measures. |