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8-K - FORM 8-K - ICONIX BRAND GROUP, INC.d295287d8k.htm
NOVEMBER 15, 2016
INVESTOR DAY
Exhibit 99.1


1
FORWARD LOOKING STATEMENTS & DISCLAIMER
In addition to historical information, this presentation contains forward-looking statements within the meaning of the federal securities laws. Such forward-
looking statements include projections regarding the Company's beliefs and expectations about future performance and, in some cases, may be identified by
words like "anticipate," "assume," "believe," "continue," "could," "estimate," "expect," "intend," "may," "plan," "potential," "predict," "project," "future,"
"will," "seek" and similar terms or phrases. These statements are based on the Company's beliefs and assumptions, which in turn are based on currently
available information. Forward-looking statements involve known and unknown risks and uncertainties, which could cause actual results to differ materially
from those contained in any forward-looking statement and could harm the Company's business, prospects, results of operations, liquidity and financial
condition and cause its stock price to decline significantly. Many of these factors are beyond the Company's ability to control or predict. Important factors that
could cause the Company's actual results to differ materially from those indicated in the forward-looking statements include, among others: the ability of the
Company's licensees to maintain their license agreements or to produce and market products bearing the Company's brand names, the Company's ability to
retain and negotiate favorable licenses, the Company's ability to meet its outstanding debt obligations and the events and risks referenced in the sections titled
"Risk Factors" in the Company's Annual Report on Form 10-K for the year ended December 31, 2015, as amended, subsequent Quarterly Reports on Form 10-Q
and in other documents filed or furnished with the Securities and Exchange Commission. These forward-looking statements are made only as of the date
hereof, and, except as required by applicable law, the Company undertakes no obligation to update or revise publicly any forward-looking statements.
This presentation contains projections which are based on numerous assumptions about revenue, margins, competitive factors, industry performance, general
business and economic conditions and other factors which cannot be accurately predicted.  Any information provided herein related to periods subsequent to
the date of this presentation shall be deemed projections for purposes hereof. Although the Company believes that such assumptions are reasonable, they
may be incomplete or incorrect, and unanticipated events and circumstances may occur.  The projects are subject to uncertainties inherent in any attempt to
predict the results of operations for a company over a prolonged period.  Therefore, the actual results of operations are likely to vary from the projections and
the variations may be material and adverse.  The projections should not be regarded as a representation or prediction that the Company will achieve or is likely
to achieve any particular results.  The financial projections have not been prepared, reviewed, or compiled by any firm of independent accountants.  The
projections were not prepared with a view to compliance with published guidelines of the Securities and Exchange Commission or any state securities
commission, or the guidelines established by the American Institute of Certified Public Accountants.
All retail equivalent sales in this presentation are based on sales of Iconix brands in 2015.


AGENDA
OVERVIEW
ICONIX TODAY
COMPREHENSIVE STRATEGIC
REVIEW
ROADMAP TO VALUE CREATION
Q&A
2


OVERVIEW
3


4
EXECUTIVE SUMMARY
Iconix
is the Leader in Large and Highly Profitable Global
Brand Management Industry
New Management Team with Deep Industry Experience
Path to Organic Growth Driven By Strategic Choices,
Enhanced Toolset
Portfolio Management Approach to M&A and Brand
Ownership
Plan for Reduced Leverage and Improved Capital Structure


5
PORTFOLIO
MANAGEMENT
GLOBAL
ORGANIC GROWTH
PRUDENT CAPITAL
MANAGEMENT
HIGH OPERATING MARGIN, STRONG FREE CASH FLOW, ASSET LIGHT
EXPERIENCED LEADERSHIP,  WORLD CLASS IP PORTFOLIO, ACTIVE BRAND
MANAGEMENT
+
+
TOP 25% TSR PERFORMANCE
ROADMAP TO VALUE CREATION


STRATEGIC PLAN
2017
EVOLUTION
Solve 2018 convertible notes
Leverage ratio < 7.0x
Active brand management &
new brand building tools
Prioritize resources
Modest organic growth
Domestic, international &
global targets
Maximize available capital
2018 / 2019
GROWTH
Mid single digit organic
growth, margin expansion
Enhanced toolset generates
return
Leverage ratio ~5.0x
Solve securitization facility
$25M annual royalty revenue
from acquisitions
2016
TRANSITION
Analysis of market, consumer,
brands & partnerships
Identify growth opportunities
New management team
Refinanced $300M
Repurchased ~$105M of
2018s
Develop targeted acquisition
strategy
Evaluate brands for long-term
viability
6


7
ICONIX TODAY


PREEMINENT GLOBAL BRAND MANAGEMENT COMPANY
ACTIVE BRAND
MARKETERS
DTRs
60
$13 BILLION
RETAIL EQUIVALENT
SALES
WORLDWIDE            
30
BRANDS
OWNERS
1,700               
LICENSES
INNOVATIVE
PARTNER
TO WORLD’S
LEADING
RETAILERS
8
ICONIX –
THE PREMIER GLOBAL
BRAND MANAGEMENT COMPANY
100+
COUNTRIES


John
Haugh
CEO
Carolyn
D’Angelo
Women’s &
Home
Vincent
Nesi
Men’s
Willy
Burkhardt
International
Roz
Nowicki
Entertainment
Mary
Gleason
Incubator
EXPERIENCED LEADERSHIP TEAM
WITH DEEP INDUSTRY KNOWLEDGE
Peter
Cuneo
Chairman
(Entertainment)
Drew
Cohen
(Licensing)
Sue
Gove
(CEO/CFO
Retail)
Jim
Marcum
(CEO Retail)
Mark
Friedman
(Apparel/
Retail)
Sanjay
Khosla
(International,
BoDs)
Kristen
O’Hara
(CMO Digital)
Kenneth
Slutsky
(Governance)
Dave
Jones
CFO
Jason
Schaefer
GC
David
Blumberg
M&A
Peggy
Eskenasi
Design, PD,
Sourcing
TBA
CMO


WOMEN’S
CANDIES
BONGO
JOE BOXER
RAMPAGE
MUDD
LONDON FOG
MOSSIMO
OCEAN PACIFIC
DANSKIN
MATERIAL GIRL
HYDRAULIC
MEN’S
ROCAWEAR
STARTER
ECKO UNLTD.
ZOO YORK
MODERN
AMUSEMENT
ED HARDY
NICK GRAHAM
UMBRO
PONY
ARTFUL DODGER
LEE COOPER
HOME
CANNON
FIELDCREST
CHARISMA
ROYAL
VELVET
SHARPER
IMAGE
WAVERLY
ENTERTAINMENT
PEANUTS
STRAWBERRY
SHORTCAKE
10
WORLD CLASS BRAND PORTFOLIO
32%
22%
11%
35%
Note: Chart represents trailing 12-month revenue


Bongo
Candie’s
Cannon
Charisma
Joe Boxer
Mudd
Peanuts
Royal Velvet
Sharper
Image
Waverly
Zoo York
Danskin
Ecko
Unltd.
Material Girl
Peanuts
Rocawear
Starter
London Fog
Cannon
Charisma
Danskin
Now
Fieldcrest
Joe Boxer
Waverly
11
Mossimo
OP
Peanuts
Sharper
Image
Starter
PARTNERING WITH BEST-IN-CLASS
RETAILERS AT ALL TIERS OF DISTRIBUTION


37 TOTAL LARGE DTR RENEWALS
INDUSTRY LEADING RECORD OF RENEWALS
12
RETAILER
BRAND
RENEWALS
10x
3x
1x
8x
8x
3x
4x
RETAILER
BRAND
RENEWALS


13
BUSINESS UNDERPINNED BY SIGNIFICANT
GMRs
AGGREGATE FUTURE
GUARANTEED MINIMUMS
2016
GUARANTEED MINIMUMS
$800M+
OVER
OF EXPECTED
REVENUE
GUARANTEED
60%
Note: Aggregate guaranteed minimums as of 10/1/16


14
COMPREHENSIVE
STRATEGIC REVIEW


15
Iconix
Position:
Strong base of powerful brands, important retail
relationships, financially attractive business model
Business had become dependent on acquisitions; brand
management was passive
New Approach:
Assessed every value-creating component: Geographies,
Channels, Consumer, Categories, Marketing, Brands
WHAT IS OUR VALUE CREATION STRATEGY?


16
1.
Market &
Consumer
Analysis
2.
In-Depth
Review of Iconix
Business
3.
Individual
Brand
Assessment
VALUE CREATION ASSESSMENT
Adopting more data-driven, fact-based, analytical and objective
approach


DISTRIBUTION CHANNELS
GLOBAL LICENSING
INDUSTRY
APPAREL
HOME
ENTERTAINMENT
$13+ billion industry
Fragmented market
Apparel, Accessories, Home &
Toys lead
$500 billion market
4% CAGR 2011-2015
Highest growth categories
o
Sports Apparel
o
Footwear
o
Accessories
$27 billion market
1% CAGR 2011-2015
Highest growth categories
o
Top of Bed
$320 billion market
4% CAGR 2011-2015
Highest growth categories
o
Digital Content
o
Social Media
Fastest growing channels:
Digital, Off-Price
Mass, Mid-Tier and
Department Stores under
indexing in growth
1. MARKET & CONSUMER ANALYSIS
17
CONSUMER TRENDS
Accelerating shift to digital
Divergence of boomer and
millennial
Increasing consumer
discount demand
Source: Boston Consulting Group (“BCG”) Market Analytics


18
BUSINESS MODEL
SEGMENTS
DISTRIBUTION CHANNELS
INTERNATIONAL
Over 50% of International revenue driven by
two brands (Umbro, Lee Cooper)
Global break-out potential for additional
brands
High concentration of revenue generated by
Mass & Mid-Tier retail partners
DTR business dependable with large volume
programs
Wholesale less successful (driven by Men’s
challenges)
Partners seeking our expertise and support
Women’s and Home source of high visibility
revenue
Men’s Fashion cause of historical organic
growth weakness
Entertainment strength driven by new content
2. IN-DEPTH REVIEW OF ICONIX BUSINESS
Note: International excludes Entertainment


19
RETAILER LANDSCAPE
BRAND POSITIONING & STRENGTHS
MARKET TRENDS & OPPORTUNITIES
LICENSE STRUCTURE
Royalty rate
Advertising fee
Expiration
Categories
Geographies
Brand DNA
Core consumer
Price and product positioning
Competition
Distribution channel volume
Retailer initiatives and financial health
Category trends
Demographic specific behavior
Shopping and buying habits
3. INDIVIDUAL BRAND ASSESSMENT


20
STRATEGIC REVIEW LED TO…
ONE ICONIX
Deeper
relationships
Holistic approach
BRAND BUILDING
TOOLS
Marketing
Trend and merchandising
Design, product
development, sourcing
DRIVERS
Significant growth initiatives
across market segments,
distribution channels &
geographies
MAINTAIN
Active brand management to
maintain existing revenue
streams
INCUBATE
Evaluation and dedicated
resources for brands that are
small in size or have faced
certain growth challenges
BRAND CATEGORIZATION
DRIVERS
MAINTAIN
INCUBATE


21
INCUBATE
MAINTAIN
DRIVERS
REVENUE GROWTH POTENTIAL
ICONIX BRAND CATEGORIZATION


22
ROADMAP TO VALUE CREATION


23
PORTFOLIO
MANAGEMENT
GLOBAL
ORGANIC GROWTH
PRUDENT CAPITAL
MANAGEMENT
HIGH OPERATING MARGIN, STRONG FREE CASH FLOW, ASSET LIGHT
EXPERIENCED LEADERSHIP,  WORLD CLASS IP PORTFOLIO, ACTIVE BRAND
MANAGEMENT
+
+
TOP 25% TSR PERFORMANCE
ROADMAP TO VALUE CREATION


($7M)
MAINTAIN
INCUBATE
+$7M
PATH TO ORGANIC REVENUE
GROWTH OF $50 MILLION BY 2019
24
+$20M
+$30M
DRIVERS
2016
2019
International
4%
CAGR
Domestic


25
INCUBATE
MAINTAIN
DRIVERS
DRIVERS BRANDS
REVENUE GROWTH POTENTIAL


ACTIVE SEGMENT
NEW DISTRIBUTION
CHANNELS
DIRECT-TO-CONSUMER
“DTC”
INTERNATIONAL
OPPORTUNITY
BACKGROUND
Danskin, Umbro, Starter, PONY
High brand equity
Strong growth market
Penetrate untapped, large distribution
channels
Control brand and gain knowledge about
consumer
Maximize value of brands that have equity
outside the U.S.
26
DRIVERS -
KEY OPPORTUNITIES
DRIVERS


Heritage and brand equity
100+ years old
1st women’s only
activewear
and dancewear
brand
Ageless consumer
BRAND DNA
RETAIL POSITIONING
$1B+ DanskinNow
business at Walmart
this year
Halo, gymnastics,
and dancewear lines
27
ACTIVE -
DANSKIN
GO FORWARD STRATEGY
Actively maintain core
Walmart
business
Further develop
elevated collection
DRIVERS


BRAND DNA
RETAIL POSITIONING
90+ year brand history
Rich heritage blends
performance with style
for players, teams and
fans
Ignite Umbro
brand in U.S.
Dominate teamwear
Leverage growing soccer
popularity in U.S.
2018 World Cup marketing
exposure
DTR license with Dick’s
Sporting Goods for
sporting goods channel
ACTIVE -
UMBRO U.S.
28
GO FORWARD STRATEGY
DRIVERS


BRAND DNA
RETAIL POSITIONING
Performance everyday
athleticwear with quality
and style
Founded in 1971,
pioneered fusion of
sports and culture by
partnering with leagues
and colleges
Infusion of new design
for men and women that
leverages everyday
athleticwear heritage
Grow curated halo line
with collaborations
Drive League business
Starter Active at Walmart
Starter Black halo line at
specialty stores and
online, featuring League
merchandise
ACTIVE -
STARTER
29
GO FORWARD STRATEGY
DRIVERS


BRAND DNA
RETAIL POSITIONING
Retro footwear inspired
brand for fashionable
sports minded consumer
Three tiers –
PONY
Sport, PONY Classics,
Product of New York
Launch core footwear in
Spring 2017 with strong
marketing activation
Expand product
assortment and brand
presence with
ambassadors and
collaborations
Halo brand Product of
New York at high-end
retailers
Limited distribution
ACTIVE -
PONY U.S.
30
GO FORWARD STRATEGY
DRIVERS


$90B
Strength in Mass & Mid-Tier; $175B+ addressable market
Total Estimated Apparel, Footwear & Accessories Market by Channel
68%
$65B
14%
$35B
0%
$16B
1%
$15B
4%
$4B
0%
$86B
5%
$40B
4%
4%
MASS
MID-TIER
DOLLAR
CLUB
PURE
E-COM
OFF-PRICE
DRUG
DEPT
STORE
SPECIALTY
% of
ICONIX
REV
CHANNELS
31
Source: BCG Market Analytics
$106B
DRIVERS


CHANNELS -
NEW OPPORTUNITY
32
Penetrate untapped, large distributions channels; addressable market of $280B+
Momentum for our brands in Drug, Dollar and E-Commerce
$90B
Total Estimated Apparel, Footwear & Accessories Market by Channel
68%
$65B
14%
$35B
0%
$16B
1%
$15B
4%
$4B
0%
$86B
5%
$40B
4%
4%
MASS
MID-TIER
DOLLAR
CLUB
PURE
E-COM
OFF-PRICE
DRUG
DEPT
STORE
SPECIALTY
$106B
% of
ICONIX
REV
Source: BCG Market Analytics
DRIVERS


DIRECT-TO-CONSUMER
CONSUMER
INTELLIGENCE/DATA*
CONSUMER ENGAGEMENT
E-COMMERCE
Control brand and gain knowledge about consumer
*For illustrative purposes only
DRIVERS


CONSUMER ENAGEMENT &
E-COMMERCE REVENUE
34
CONSUMER
ENGAGEMENT &
LINK TO RETAIL PARTNER
DIRECT-TO-CONSUMER
DRIVERS


BRANDING
COMMUNICATION
ASSORTMENT
OPERATING PARTNER
ICONIX
INVENTORY
ORDER
MANAGEMENT
SYSTEM
DISTRIBUTION
35
E-Commerce asset-light business model
DIRECT-TO-CONSUMER
DRIVERS


NYC HEADQUARTERS
24%
EUROPE
LONDON,
MANCHESTER
OFFICES
24%
LATIN AMERICA
SANTIAGO,
SAO PAULO
OFFICES
8%
CANADA
11%
MEA
6%
SOUTHEAST
ASIA
4%
CHINA
HONG KONG,
SHANGHAI
OFFICES
Expertise on the ground
Growing network in-market
6%
AUSTRALIA
5%
INDIA
36
INTERNATIONAL -
ICONIX TODAY
Note: Percentages are based on 2016 revenue forecast, excludes Entertainment
DRIVERS
~$70M
2016 Est.
Revenue


37
INTERNATIONAL -
ICONIX GROWTH
6 brands driving over 80% of growth
4 territories driving over 70% of
growth
TERRITORY
% OF INT’L
GROWTH
(2016-2019)
EUROPE
LATIN AMERICA
CHINA
MEA
24%
23%
16%
10%
DRIVERS
UMBRO
38%
LEE
COOPER
23%
MOSSIMO
8%
ECKO 5%
DANSKIN 4%
STARTER 3%
OTHER 19%
2016 estimated
International
revenue by
brand
Note: International excludes Entertainment


TRADITIONAL
LICENSING
LICENSING/EQUITY
HYBRID
EQUITY IN OPERATING
COMPANIES
IP SALES
LEE COOPER
JOE BOXER
ROCAWEAR
RAMPAGE
UMBRO
DANSKIN
CANDIES
MATERIAL GIRL
ECKO UNLTD
MARC ECKO
CUT & SEW
ZOO YORK
ARTFUL DODGER
BADGLEY MISCHKA
LONDON FOG
ED HARDY
$8M+ GMRs
To be monetized
$20M+ IP sales
INTERNATIONAL -
CHINA
Built strong infrastructure
(brand management, marketing and retail/online)
International knowledge and localized know-how
Multiple paths to value creation
38
DRIVERS
$37M GMRs
$43M cash expected
from sales of equity
interest in brands


39
MAINTAIN BRANDS
INCUBATE
MAINTAIN
DRIVERS
REVENUE GROWTH POTENTIAL


40
Maintain core business to protect foundation of
portfolio’s cash flow
Renewed focus on keeping brands strong and in
front
of consumers
Prioritize marketing and other resources where able
to achieve greatest return
Mitigate risk in changing retailer landscape
MAINTAIN STRATEGY
MAINTAIN


$6B+
RETAIL EQUIVALENT
41
WOMEN’S BUSINESS
Anchored by large and
stable direct-to-retail
businesses with best-in-
class partners
Improving trend and
design, social media
presence and in-store
experience
Maintain high margins
MAINTAIN


Healthy home business in the U.S. driven by
successful DTR strategy with major retailers
Charisma and Waverly largest growth opportunities
42
HOME BUSINESS
$1B+
RETAIL EQUIVALENT
MAINTAIN


Stabilizing business
Executing on e-commerce strategy
Mid-Tier distribution opportunity
43
MEN’S BUSINESS
$2.5B+ RETAIL EQUIVALENT
MAINTAIN


Global brand with
99% consumer
awareness
1,000 licenses
globally
Strong movie
momentum
Iconic girls property with
over 35 years heritage
350+ licenses globally
Investing in new content
PEANUTS
STRAWBERRY
SHORTCAKE
44
ENTERTAINMENT BUSINESS
$2.5B RETAIL EQUIVALENT
MAINTAIN


INCUBATE BRANDS
INCUBATE
MAINTAIN
DRIVERS
REVENUE GROWTH POTENTIAL
45


STRATEGY
Brand Size
Unclear Fit
Market Position
BRANDS
9
REVENUE
$30M
46
Allocate separate, dedicated leadership to
potentially valuable but challenged brands
Prioritize resources focused on greatest return
INCUBATE STRATEGY
Note: Revenue refers to 2016 expectations
INCUBATE


Maintain
or
Drivers
Divest
CORE
BUSINESS
BRAND
INCUBATOR
Continuous evaluation process for incubate brands
FUTURE POSITION WITHIN ICONIX
47
INCUBATE


48
BRAND BUILDING TOOLS
BRAND CATEGORIZATION
DRIVERS
MAINTAIN
INCUBATE
BRAND BUILDING
TOOLS
Marketing
Trend and merchandising
Design, product
development, sourcing


49
Create long-term opportunities for organic growth
MARKETING
Build brands with new 360
Communication Strategy
TREND &
MERCHANDISING
Support partners with
enhanced services to
maintain and grow market
share
DESIGN, PRODUCT
DEVELOPMENT &
SOURCING
Provide leadership and
expertise to drive product
quality and
competitiveness
STRENGTHEN & ADD TOOLS


IN-STORE
EXPERIENCE
VISUAL
MERCHANDISING
DIGITAL
BANNERS
OUTDOOR
PAID
SEARCH
PR
SOCIAL
MEDIA
EMAILS
NATIONAL
ADVERTISING
BRAND
AMBASSADORS
MARKETING EVOLUTION
360 COMMUNICATION
STRATEGY
Maintain national brand image
and awareness
Driving sales to our retail
partners: brick & mortar and
e-commerce
Adopt omni-channel approach:
meet consumers everywhere
they are


PR
Online/Print Editorial
Fashion, Trade,
Lifestyle, and
Entertainment
Features
MEDIA PARTNERSHIPS
Refinery29
Cosmopolitan
WhoWhatWear.com
IN-STORE
Campaign Signage
DIGITAL/SOCIAL
Social Media
Activations &
Takeovers
Website Re-launch
PRODUCT
Creative direction for
capsule collections
Styling and product
development
Concept generation
Sarah Hyland, Creative Director for Candie’s
360 COMMUNICATION STRATEGY
51


X
Strategic collaborations and capsule collections to drive brand relevancy
X
BRAND BUILDING


TREND EXPERTISE
SHOP GLOBAL
MARKET FOR
TRENDS
TRANSLATE INTO
SPECIFIC APPLICATIONS
FOR ICONIX BRANDS
PRESENT QUARTERLY
STRATEGY TO
PARTNERS


MERCHANDISING SUPPORT
CREATE IN-STORE
FIXTURE CONCEPTS
PROVIDE ONLINE
ENVIRONMENTS
EVOLVE PACKAGING
& LOGOS


DESIGN, PRODUCT DEVELOPMENT & SOURCING
Creating value for brands and products
DESIGN
Clearly defined aesthetic standards across
categories
Superior materials and execution
SOURCING
Competitive quality
Optimized profitability
Increased speed to
market
PRODUCT DEVELOPMENT
Leadership of collaborative
process
Consistent, competitive designs
Differentiation from private brands
BRAND
&
PRODUCT
SOURCING
PRODUCT
DEVELOPMENT
DESIGN


DIAMOND ICON
56
Leverage existing design, product development and sourcing platform
30+ person team
based in Manchester,
UK
Over 5,500 SKUs per year
across footwear, apparel,
accessories and
equipment
Facilitate placement
and production of
orders for
~$300M retail sales
Note: Iconix owns 51% of Diamond ICON


57
ONE ICONIX
ONE ICONIX
Deeper
relationships
Holistic approach
BRAND CATEGORIZATION
DRIVERS
MAINTAIN
INCUBATE


BROADER, DEEPER RELATIONSHIPS WITH
RETAILERS
58


59
HOLISTIC APPROACH TO KEY CATEGORIES
Leverage knowledge and total category volume across brands
FOOTWEAR
DENIM
$1B+ Retail Equivalent Sales
$500M+ Retail Equivalent Sales
Candie’s, Bongo, Rampage, London Fog, OP,
Danskin, Material Girl, Joe Boxer, Mudd,
Mossimo, Starter, Zoo York, Ecko
Unltd.,
Rocawear, Pony
Mossimo, Lee Cooper, Bongo, Material Girl,
Mudd, Candie’s, Rocawear


60
PORTFOLIO
MANAGEMENT
GLOBAL
ORGANIC GROWTH
PRUDENT CAPITAL
MANAGEMENT
HIGH OPERATING MARGIN, STRONG FREE CASH FLOW, ASSET LIGHT
EXPERIENCED LEADERSHIP,  WORLD CLASS IP PORTFOLIO, ACTIVE BRAND
MANAGEMENT
+
+
TOP 25% TSR PERFORMANCE
ROADMAP TO VALUE CREATION


61
Strategic approach to acquisitions
Leverage existing platform
International, domestic and global targets
Maximize available capital
Review of brands for portfolio optimization
Divest when strategically advantageous
Continue to assess incubate brands
Focused on generating greatest returns
PRINCIPLES OF PORTFOLIO MANAGEMENT


Additional $25M of annual royalty revenue by year-end
2019
Focus on core categories of Fashion, Active and Home
62
INTERNATIONAL
GLOBAL
DOMESTIC
ACQUISITION GOALS
Tuck-in; leverage
existing network and
expertise
Utilize growing teams
on the ground to
source, structure and
diligence
Transformative
transaction; add to
brand building tools
Seek targets adding
$10M+ annual
royalty revenue
Utilize permitted
domestic restricted
cash
Seek targets adding
$25M+ annual
royalty revenue
Seek targets adding
$5M+ annual royalty
revenue
Utilize International
cash


63
PROPOSED ICONIX CANADA
& BUFFALO IP TRANSACTIONS
Expected to be net neutral to earnings and positive to cash flow
Proceeds to be used to reduce debt or strategic acquisition
Expected to close within 60 days
Note: There can be no assurance the proposed transactions will be consummated
PLAN TO ACQUIRE
100% OF ICONIX CANADA
Iconix
owns 51% (consolidated JV)
Master licensee has call option on brand in 2026
Selling back to founders
Consolidated annual royalty revenue ~$17M
Current contribution to Iconix
pre-tax income
~$5.5M
PLAN TO DIVEST
OWNERSHIP OF BUFFALO IP
Iconix
owns 50% (consolidated JV)
Consistent with strategy to have control
Consolidated annual royalty revenue ~$6M
Current contribution to Iconix pre-tax income
~$2.3M


ORGANIC
2016
REVENUE
2019
REVENUE
$350M
$425M
$50M
ACQUISITIONS
$25M
64
TOTAL PROJECTED REVENUE GROWTH
Note: 2016 Revenue adjusted for Buffalo transaction
+7%
CAGR


REVENUE
OPERATING
MARGIN
2016
ESTIMATED
2019
PROJECTED
$350M
$425M
48%
50%
$50M organic
$25M acquisitions
Profitable organic
Accretive acquisitions
PATH
TO GROWTH
65
EPS:
NON-GAAP
GAAP
$1.06
$0.89
$1.25
$1.25
3 YEAR FINANCIAL PLAN
Note: 2016 Revenue adjusted for Buffalo transaction
2016 Non-GAAP EPS includes approximately $0.12 related to the sale of the Badgley
Mischka
brand
Revenue growth
Margin expansion


66
60% of total compensation based on Iconix performance
Annual incentive awards
75% Net Income and Revenue
25% Strategic/functional objectives
Long-term incentive awards
Two-thirds tied to cumulative operating income with a TSR
qualifier to earn over 100%
Stock ownership guidelines in place
EXECUTIVE TEAM INCENTIVIZED TO DRIVE
BUSINESS RESULTS


67
PORTFOLIO
MANAGEMENT
GLOBAL
ORGANIC GROWTH
PRUDENT CAPITAL
MANAGEMENT
HIGH OPERATING MARGIN, STRONG FREE CASH FLOW, ASSET LIGHT
EXPERIENCED LEADERSHIP,  WORLD CLASS IP PORTFOLIO, ACTIVE BRAND
MANAGEMENT
+
+
TOP 25% TSR PERFORMANCE
ROADMAP TO VALUE CREATION


Refinancing upcoming debt top priority
Target leverage ~5.0x by 2019
Use all available unrestricted domestic cash to de-lever
Disciplined approach to acquisitions utilizing available
restricted cash and international cash
68
CAPITAL MANAGEMENT STRATEGY


$250M TOTAL CASH
69
CURRENT CASH SUMMARY
$69M
U.S. Unrestricted
$110M
U.S. Restricted
$74M
International
Unrestricted
$46M wholly owned
$23M consolidated JVs
$64M available for acquisitions
$46M securitization facility
$74M available for international
acquisitions
$138M
available for
acquisitions


70
Plan to extend $100M VFN maturity to January 2020
Repurchased ~$105M of 2018 convertible notes at a
discount
~$295M convertible notes due March 2018
CURRENT CAPITAL STRUCTURE
2017
2018
2019
2020
2021
$471M
$484M
$228M
$76M
$76M
Securitization
Term Loan
Convertible Note
VFN


71
2018 CONVERTIBLE NOTES
~$295M outstanding
~$70M expected to be paid with existing cash and
free cash flow
~$225M expected to be refinanced
Top priority
Healthy lending environment
Stabilized business and new management team
SEC accounting review/restatements completed


$1.35B
$1.0B
~8.0x
~5.0x
72
DE-LEVERING
Expect to generate over $400M of
free cash flow over next 3 years
Natural de-levering via $76M
amortization per year
Projecting EBITDA growth
Asset dispositions could
accelerate de-levering
Target leverage ~5.0x by 2019
Year-end
2016
Year-end
2019
TOTAL DEBT


73
KEY TAKEAWAYS
Iconix
is the Leader in Large and Highly Profitable
Global Brand Management Industry
New Management Team with Deep Industry Experience
Path to Organic Growth Driven By Strategic Choices,
Enhanced Toolset
Portfolio Management Approach to M&A and Brand
Ownership
Plan for Improved Leverage and Capital Structure
Transparent,
Proactive
Shareholder
Communication


74
Q&A


NOVEMBER 15, 2016
INVESTOR DAY