Exhibit 99.1

Claire’s Stores, Inc. Elects To Delay Interest Payments and Enter  30-Day Grace Period; Provides Update On Exchange Offer And Refinancing; Reports Fiscal 2016 2nd Quarter Results; 3rd Fiscal Quarter-To-Date Same Store Sales  Percentages Flat

CHICAGO, September 15, 2016. Claire’s Stores, Inc. (the “Company”), one of the world’s leading specialty retailers of fashionable jewelry and accessories for young women, teens, tweens, and kids, today announced its election to delay making interest payments on certain outstanding debt; provided an update on its note exchange offer and Europe credit facility refinancing; and reported its financial results for the fiscal 2016 second quarter, which ended July 30, 2016.

Election to Delay Interest Payments and Enter 30-Day Grace Period

The Company today announced its election to delay interest payments due September 15, 2016 on its outstanding 6.125% Senior Secured First Lien Notes due 2019 (the “6.125% Notes”), 9.00% Senior Secured First Lien Notes due 2019 (the “9.00% Notes” and together with the 6.125% Notes, the “First Lien Notes”) and 8.875% Senior Secured Second Lien Notes due 2019 (the “Second Lien Notes” and, together with the First Lien Notes, the “Secured Notes”) pending completion of the Exchange Offer and the Europe Credit Facility Refinancing described below. Non-payment of this interest would become an event of default under the indentures governing the Secured Notes only if the payment is not made within 30 days. The total amount of interest due September 15, 2016 is approximately $77 million. This includes approximately $10 million of interest accrued on Second Lien Notes that have been tendered in the Exchange Offer, and which will be cancelled upon completion of the Exchange Offer.

The Company is continuing to pay employees, suppliers and trade creditors and to fund current operations on an ongoing basis.

The Company has approximately $2,533.0 million of outstanding indebtedness, including $210.0 million aggregate principal amount of 6.125% Notes, $1,125.0 million aggregate principal amount of 9.00% Notes and $450.0 million aggregate principal amount of Second Lien Notes.

Under the indentures governing each series of Secured Notes, the Company has a 30-day grace period after the interest payment date before an event of default would occur on October 15, 2016. The occurrence of an event of default under the indentures would give the trustee or the holders of at least 30% of principal amount of each series of Secured Notes the option to declare all of the Secured Notes of such series due and payable immediately upon such event of default. Additionally, failure to make the interest payments on the Secured Notes when due at the end of such grace period would constitute an event of default under certain of the Company’s other outstanding indebtedness.

Exchange Offer

As previously announced, on August 12, 2016, the Company commenced a private offer to exchange (the “Exchange Offer”), upon the terms and conditions set forth in a confidential offer to exchange statement dated August 12, 2016 and a related letter of transmittal, any and all $450.0 million aggregate principal amount of Second Lien Notes, $320.0 million aggregate principal amount of its 7.750% Senior Notes due 2020 (the “Unsecured Notes”), and approximately $26.5 million aggregate principal amount of its 10.500% Senior Subordinated Notes due 2017 not held by Claires Inc., the Company’s parent (the “Subordinated Notes”, and collectively with the Second Lien Notes and the Unsecured Notes, the “Notes”) held by eligible holders, for up to $40.0 million of new Senior Secured Term Loans maturing 2021 of the Company (the “Claire’s Stores Term Loans”), up to $130.0 million of new Senior Secured Term Loans maturing 2021 of CLSIP LLC, which is a newly formed unrestricted subsidiary of the Company (the “CLSIP Term Loans”) and up to $60.0 million of new Senior Term Loans maturing 2021 of Claire’s (Gibraltar) Holdings Limited (“Claire’s Gibraltar”), the holding company of the Company’s European operations (the “Claire’s Gibraltar Term Loans”, and collectively with the Claire’s Stores Term Loans and the CLSIP Term Loans, the “Term Loans”).

To the extent the Exchange Offer is not fully subscribed, certain funds managed by affiliates of Apollo Global Management, LLC (the “Apollo Funds”) and Claire’s Inc.( together with the Apollo Funds, the “Affiliated Holders”), have agreed to effect a similar exchange of up to approximately $183.6 million aggregate principal amount of Claire’s Stores’ 10.500% PIK Senior Subordinated Notes due 2017 held by the Apollo Funds and up to approximately $58.7 million aggregate principal amount of Subordinated Notes held by Claire’s Inc., which exchange will count towards satisfaction of the Exchange Offer’s $400 million Minimum Tender Condition (the “Affiliated Holder Exchange”).

On August 29, 2016, the Company announced amended terms of the Exchange Offer as set forth in a confidential amended and restated offer to exchange statement dated August 29, 2016 and a related letter of transmittal. The Company also announced that holders of approximately $300 million aggregate principal amount of Notes had committed to participate in the Exchange Offer.

The Exchange Offer is currently scheduled to expire at one minute after 11:59 P.M. New York City time on September 15, 2016 (unless extended by the Company). Subject to the satisfaction or waiver of the conditions precedent, the closing of the transactions contemplated by the Exchange Offer is expected to occur promptly after the expiration.

As of September 15, 2016, approximately $333.0 million aggregate principal amount of Notes had been tendered, including approximately $228.9 million aggregate principal amount of Second Lien Notes, approximately $103.3 million aggregate principal amount of Unsecured Notes and approximately $0.8 million aggregate principal amount of Subordinated Notes. Based on such tenders and the Affiliated Holder Exchange, approximately $575 million of the Company’s outstanding debt will be exchanged for approximately $179 million of new Term Loans. The Company estimates annual cash interest savings of approximately $24 million as a result of the consummation of the Exchange Offer.

This press release shall not constitute an offer to exchange, nor a solicitation of an offer to exchange any security. No recommendation is being made as to whether holders of the Notes should exchange Notes for Term Loans.

Europe Credit Facility Refinancing

Claire’s Gibraltar and certain subsidiaries are party to an unsecured multi-currency revolving credit facility in the amount of $50.0 million that matures August 20, 2017 (the “Europe Credit Facility”). Consent of the lender under the Europe Credit Facility is required for the consummation of the Exchange Offer, and in addition, consent of the lender is required to allow Claire’s Gibraltar to distribute cash to the Company in an amount required to enable the Company to fund its near term debt service and other obligations, including the interest payment on the Secured Notes due September 15, 2016. As of the date hereof, the lender has declined to provide such consents.

The Exchange Offer is conditioned on (i) the lender agreeing to an amendment satisfactory to Claire’s Gibraltar providing the foregoing consents, or (ii) the refinancing of the Europe Credit Facility with new debt arrangements satisfactory to the Company and Claire’s Gibraltar that allow the Exchange Offer and distributions of cash from Claire’s Gibraltar in amounts sufficient for Claire’s Stores to fund its near term debt service and other obligations. This condition to the Exchange Offer cannot be waived by the Company.

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The Company continues discussions with the lender with respect to a refinancing of the Europe Credit Facility that will include the required consents, and has also has entered into discussions with several potential lenders in an effort to refinance the Europe Credit Facility. In connection with these discussions, the Company has made available certain financial information regarding Claire’s Gibraltar to enable potential lenders to evaluate their ability to lend to Claire’s Gibraltar. The financial information that has been provided to potential lenders is substantially the same as the financial information contained in this press release.

Second Quarter Results

The Company reported consolidated net sales of $317.2 million for the fiscal 2016 second quarter, a decrease of $30.4 million, or 8.8% compared to the fiscal 2015 second quarter. The decrease was attributable to a decrease in same store sales, the effect of store closures, an unfavorable foreign currency translation effect of our non-U.S. net sales and decreased shipments to franchisees, partially offset by an increase in new concession store sales and new store sales. Net sales would have decreased 7.3% excluding the impact of foreign currency exchange rate changes.

North America net sales were $194.8 million for the fiscal 2016 second quarter, a decrease of $15.8 million, or 7.5% compared to the fiscal 2015 second quarter. The decrease was attributable to the effect of store closures, a decrease in same store sales, decreased shipments to franchisees and an unfavorable foreign currency translation effect of our non-U.S. net sales, partially offset by an increase in new concession store sales and new store sales. Sales would have decreased 7.2% excluding the impact from foreign currency exchange rate changes.

Europe net sales were $122.4 million for the fiscal 2016 second quarter, a decrease of $14.6 million, or 10.7% compared to the fiscal 2015 second quarter. The decrease was attributable to a decrease in same stores sales, an unfavorable foreign currency translation effect of our non-U.S. net sales and, the effect of store closures, partially offset by an increase in new concession store sales and new store sales. Sales would have decreased 7.4% excluding the impact from foreign currency exchange rate changes.

Consolidated same store sales decreased 5.7%, with North America same store sales decreasing 4.4% and Europe same store sales decreasing 7.8%. The Company computes same store sales on a local currency basis, which eliminates any impact from changes in foreign currency exchange rates. From the end of the second fiscal quarter through September 14, 2016, quarter-to-date same store sales percentages for consolidated, North America, and Europe were all approximately flat.

Consolidated gross profit percentage decreased 230 basis points to 46.2% during the fiscal 2016 second quarter versus 48.5% for the prior year quarter. This decrease in gross profit percentage consisted of a 160 basis point decrease in merchandise margin and an 80 basis point increase in occupancy costs, partially offset by a 10 basis point decrease in buying and buying-related costs. The decrease in merchandise margin percentage resulted primarily from higher markdowns and sales mix. The increase in occupancy costs, as a percentage of net sales, resulted primarily from the deleveraging effect of a decrease in same store sales.

North America gross profit percentage decreased 240 basis points to 46.1% during the fiscal 2016 second quarter versus 48.5% for the prior year quarter. The decrease in gross profit percentage consisted of a decrease in merchandise margin of 130 basis points, a 90 basis point increase in occupancy costs and a 20 basis point increase in buying and buying-related costs. The decrease in merchandise margin resulted primarily from higher markdowns and increased shrink. The increase in occupancy costs, as a percentage of sales, resulted primarily from the deleveraging effect from a decrease in same store sales.

Europe gross profit percentage decreased 220 basis points to 46.3% during the fiscal 2016 second quarter versus 48.5% for the prior year quarter. The decrease in gross profit percentage consisted of a 200 basis point decrease in merchandise margin and a 70 basis point increase in occupancy costs, partially offset by a 50 basis point decrease in buying and buying-related costs. The decrease in merchandise margin resulted primarily from sales mix and unfavorable foreign exchange rates. The increase in occupancy costs, as a percentage of sales, resulted primarily from the deleveraging effect from a decrease in same store sales.

Selling, general and administrative expenses decreased $4.0 million, or 3.4%, compared to the fiscal 2015 second quarter. As a percentage of net sales, selling, general and administrative expenses increased 190 basis points. Selling, general, and administrative expenses would have decreased $2.2 million excluding a favorable $1.8 million foreign currency translation effect. Besides the foreign currency translation effect, the remainder of the decrease was primarily due to lower compensation and related expenses, partially offset by increased concession store commission expense.

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Adjusted EBITDA in the fiscal 2016 second quarter was $37.3 million compared to $59.9 million last year. Adjusted EBITDA would have been $39.1 million excluding both foreign currency translation effect and the unfavorable foreign exchange effect on merchandise margin in the second quarter of 2016. The Company defines Adjusted EBITDA as earnings before income taxes, net interest expense, depreciation and amortization, loss (gain) on early debt extinguishments, and asset impairments. Adjusted EBITDA excludes management fees, severance, the impact of transaction-related costs and certain other items. A reconciliation of net loss to Adjusted EBITDA is attached.

As of July 30, 2016, cash and cash equivalents were $75.3 million. The Company was fully drawn on its credit facilities as of July 30, 2016. The fiscal 2016 second quarter cash balance increase of $26.4 million consisted of positive impacts of $37.3 million of Adjusted EBITDA, $13.7 million from seasonal working capital sources and $3.8 million from net borrowings under the credit facilities, offset by reductions for $19.4 million of cash interest payments, $4.3 million of capital expenditures and $4.7 million for tax payments and other items.

Company Overview

Claire’s Stores, Inc. is one of the world’s leading specialty retailers of fashionable jewelry and accessories for young women, teens, tweens and girls ages 3 to 35. The Company operates through its stores under two brand names: Claire’s^® and Icing^®. As of July 30, 2016, Claire’s Stores, Inc. operated 2,801 stores in 17 countries throughout North America and Europe, excluding 806 concession locations. The Company franchised 596 stores in 29 countries primarily located in the Middle East, Central and Southeast Asia, Central and South America, Southern Africa and Eastern Europe. More information regarding Claire’s Stores is available on the Company’s corporate website at www.clairestores.com.

Forward-looking Statements

This press release contains “forward-looking statements” which represent the Company’s expectations or beliefs with respect to future events. Statements that are not historical are considered forward-looking statements. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those anticipated. Those factors include, without limitation: our level of indebtedness; general economic conditions; changes in consumer preferences and consumer spending; unwillingness of vendors and service providers to supply goods or services pursuant to historical customary credit arrangements; competition; general political and social conditions such as war, political unrest and terrorism; natural disasters or severe weather events; currency fluctuations and exchange rate adjustments; failure to maintain our favorable brand recognition; failure to successfully market our products through other channels, such as e-commerce; uncertainties generally associated with the specialty retailing business, such as decreases in mall traffic; disruptions in our supply of inventory; inability to increase same store sales; inability to renew, replace or enter into new store leases on favorable terms; increase in our cost of merchandise; significant increases in our merchandise markdowns; inability to grow our company-operated store base, expand our international store base through franchise or similar licensing arrangements or expand our store base through store concessions; inability to design and implement new information systems; data security breaches of confidential information or other cyber attacks; delays in anticipated store openings or renovations; results from any future asset impairment analysis; changes in applicable laws, rules and regulations, including laws and regulations governing the sale of our products, particularly regulations relating

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to heavy metals and chemical content in our products; changes in anti-bribery laws; changes in employment laws, including laws relating to overtime pay, tax laws and import laws; product recalls; increases in the costs of healthcare for our employees; increases in the cost of labor; labor disputes; loss of key members of management; increases in the cost of borrowings; unavailability of additional debt or equity capital; and the impact of our substantial indebtedness on our operating income and our ability to grow. These and other applicable risks, cautionary statements and factors that could cause actual results to differ from the Company’s forward-looking statements are included in the Company’s filings with the SEC, specifically as described in the Company’s Annual Report on Form 10-K for the fiscal year ended January 30, 2016 filed with the SEC on April 26, 2016. The Company undertakes no obligation to update or revise any forward-looking statements to reflect subsequent events or circumstances. The historical results contained in this press release are not necessarily indicative of the future performance of the Company.

Additional Information

Other Claire’s Stores, Inc. press releases, a corporate profile and the most recent Form 10-K and Form 10-Q reports are available on Claire’s business website at: www.clairestores.com.

Contact Information

Ron Marshall, Chief Executive Officer

Phone: (847) 765-1100, or E-mail, investor.relations@claires.com

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CLAIRE’S STORES, INC. AND SUBSIDIARIES

UNAUDITED CONDENSED CONSOLIDATED STATEMENTS

OF OPERATIONS

(In thousands)

SECOND FISCAL QUARTER

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CLAIRE’S STORES, INC. AND SUBSIDIARIES

UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS

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Unaudited Segment Information

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Unaudited Condensed Consolidating Balance Sheet

July 30, 2016

(in thousands)

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Unaudited Condensed Consolidating Statement of Operations and Comprehensive Loss

For The Three Months Ended July 30, 2016

(in thousands)

Unaudited Condensed Consolidating Statement of Operations and Comprehensive Loss

For The Three Months Ended August 1, 2015

(in thousands)

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Unaudited Condensed Consolidating Statement of Cash Flows

Six Months Ended July 30, 2016

(in thousands)

Note to Unaudited Supplemental Consolidating Financial Statements

(1) The Company has certain subsidiaries that are not guarantors of the Company’s indebtedness. These subsidiaries, principally its international subsidiaries, include its European, Canadian and Asian subsidiaries (the “Non-Guarantors”). Claire’s (Gibraltar) Holdings Limited, a Gibraltar private limited liability company (“Claire’s Gibraltar”) is a subsidiary that is included in the Non-Guarantor amounts included in the condensed unaudited supplemental consolidating financial statements included herein. Claire’s Gibraltar represents 89% of the Non-Guarantor net sales for both the second quarter fiscal 2016 and fiscal year 2015, respectively. Claire’s Gibraltar represents 99% and 98% of the Non-Guarantor operating income for the second quarter fiscal 2016 and fiscal year 2015, respectively. As of July 30, 2016, Claire’s Gibraltar represented 91% and 98% of Non-Guarantor inventory and total assets, respectively. As of July 30, 2016, jewelry inventory represented approximately 34% of Claire’s Gibraltar’s total inventory. Our European operations are included in Claire’s Gibraltar net sales and represented 100% of Claire’s Gibraltar net sales for the second quarter fiscal 2016 and fiscal year 2015, respectively. Our Asian based global sourcing group purchases merchandise from a diversified base of suppliers and sources the majority of our products. This global sourcing group’s operations are included in Claire’s Gibraltar’s operating results and represented ($1.0) million or (9)% and ($4.4) million or (13)% of Claire’s Gibraltar’s operating income for the second quarter fiscal 2016 and fiscal year 2015, respectively.

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Net Loss Reconciliation to Adjusted EBITDA

Adjusted EBITDA represents net income (loss), adjusted to exclude income taxes, interest expense and income, depreciation and amortization, loss (gain) on early debt extinguishments, asset impairments, management fees, severance and transaction related costs, and certain non-cash and other items. We use Adjusted EBITDA as an important tool to assess our operating performance. We consider Adjusted EBITDA to be a useful measure in highlighting trends in our business. We reinforce the importance of Adjusted EBITDA with our bonus eligible associates by using this metric in our annual performance bonus program. We believe that Adjusted EBITDA is effective, when used in conjunction with net income (loss), in evaluating asset performance, and differentiating efficient operators in the industry. Furthermore, Adjusted EBITDA is defined in the covenants contained in our debt agreements and it is the metric we use to communicate our financial performance to our debt investors.

Adjusted EBITDA is not a measure of financial performance under GAAP, and is not intended to represent cash flow from operations under GAAP and should not be used as an alternative to net income (loss) as an indicator of operating performance or to represent cash flow from operating, investing or financing activities as a measure of liquidity. We compensate for the limitations of using Adjusted EBITDA by using it only to supplement our GAAP results to provide a more complete understanding of the factors and trends affecting our business. Adjusted EBITDA has its limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our results as reported under GAAP.

Some of the limitations of Adjusted EBITDA are:

While Adjusted EBITDA is frequently used as a measure of operations and the ability to meet indebtedness service requirements, it is not necessarily comparable to other similarly titled captions of other companies due to potential inconsistencies in the method of calculation.

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CLAIRE’S STORES, INC. AND SUBSIDIARIES

ADJUSTED EBITDA

(UNAUDITED)

(In Thousands)

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