Attached files

file filename
EX-10.1 - EX-10.1 - THESTREET, INC.s100411_ex10-1.htm
EX-32.1 - EXHIBIT 32.1 - THESTREET, INC.s100411_ex32-1.htm
EX-31.1 - EXHIBIT 31.1 - THESTREET, INC.s100411_ex31-1.htm
EX-31.2 - EXHIBIT 31.2 - THESTREET, INC.s100411_ex31-2.htm
EX-32.2 - EXHIBIT 32.2 - THESTREET, INC.s100411_ex32-2.htm
EXCEL - IDEA: XBRL DOCUMENT - THESTREET, INC.Financial_Report.xls

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

 

 

FORM 10-Q

 

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the quarterly period ended September 30, 2014

 

Commission File Number 000-25779

 

THESTREET, INC.

(Exact name of Registrant as specified in its charter)

 

Delaware 06-1515824
(State or other jurisdiction of (I.R.S. Employer Identification Number)
incorporation or organization)  

 

14 Wall Street

New York, New York 10005

(Address of principal executive offices, including zip code)

 

(212) 321-5000

(Registrant's telephone number, including area code)

 

Indicate by a check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes x No ¨

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant as required to submit and post such files). Yes x No ¨

 

Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer”, “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer ¨   Accelerated filer ¨ Non-accelerated filer ¨   Smaller reporting company x

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ¨ No x

 

Indicate the number of shares outstanding of each of the issuer’s classes of common stock as of the latest practicable date.

 

  Number of Shares Outstanding
Title of Class as of November 4, 2014
Common Stock, par value $0.01 per share 34,454,255

 

 
 

 

TheStreet, Inc.

Form 10-Q

 

As of and for the Three and Nine Months Ended September 30, 2014

 

Part I - FINANCIAL INFORMATION 1
Item 1. Interim Condensed Consolidated Financial Statements 1
  Condensed Consolidated Balance Sheets 1
  Condensed Consolidated Statements of Operations 2
  Condensed Consolidated Statements of Comprehensive Loss 3
  Condensed Consolidated Statements of Cash Flows 4
  Notes to Condensed Consolidated Financial Statements 5
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations 15
Item 3. Quantitative and Qualitative Disclosures About Market Risk 23
Item 4. Controls and Procedures 23
     
PART II - OTHER INFORMATION 23
Item 1. Legal Proceedings 23
Item 1A. Risk Factors 23
Item 2. Unregistered Sales of Equity Securities and Use of Proceeds 23
Item 3. Defaults Upon Senior Securities 23
Item 4. Mine Safety Disclosures 24
Item 5. Other Information 24
Item 6. Exhibits 24
SIGNATURES 25

 

ii
 

 

Part I – FINANCIAL INFORMATION

 

Item 1. Interim Condensed Consolidated Financial Statements.

 

THESTREET, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS

 

   September 30, 2014   December 31, 2013 
   (unaudited)      
assets          
Current Assets:          
Cash and cash equivalents  $48,275,969   $45,443,759 
Accounts receivable, net of allowance for doubtful accounts of $257,033 as of September 30, 2014 and $202,207 as of December 31, 2013   3,894,744    4,502,344 
Marketable securities   6,043,940    9,426,875 
Other receivables, net   413,123    299,687 
Prepaid expenses and other current assets   1,281,878    1,167,029 
Restricted cash   139,750    139,750 
Total current assets   60,049,404    60,979,444 
           
Property and equipment, net of accumulated depreciation and amortization of $16,949,863 as of September 30, 2014 and $16,035,351 as of December 31, 2013   4,809,295    4,400,404 
Marketable securities   1,550,000    3,670,860 
Other assets   8,128    21,800 
Goodwill   27,997,286    27,997,286 
Other intangibles, net of accumulated amortization of $8,259,169 as of September 30, 2014 and $6,994,772 as of December 31, 2013   9,398,586    10,662,983 
Restricted cash   1,161,250    1,161,250 
Total assets  $104,973,949   $108,894,027 
           
liabilities and stockholders’ equity          
Current Liabilities:          
Accounts payable  $2,283,362   $2,352,521 
Accrued expenses   3,929,501    4,338,423 
Deferred revenue   22,823,142    22,122,763 
Other current liabilities   804,429    957,741 
Total current liabilities   29,840,434    29,771,448 
Deferred tax liability   288,000    288,000 
Other liabilities   4,623,914    4,671,421 
Total liabilities   34,752,348    34,730,869 
           
Stockholders’ Equity          
Preferred stock; $0.01 par value; 10,000,000 shares authorized; 5,500 issued and outstanding as of September 30, 2014 and December 31, 2013; the aggregate liquidation preference totals $55,000,000 as of September 30, 2014 and December 31, 2013   55    55 
Common stock; $0.01 par value; 100,000,000 shares authorized; 41,503,750 shares issued and 34,444,358 shares outstanding as of September 30, 2014, and 41,058,246 shares issued and 34,044,339 shares outstanding as of December 31, 2013   415,038    410,582 
Additional paid-in capital   272,371,156    273,861,536 
Accumulated other comprehensive loss   (283,167)   (178,183)
Treasury stock at cost; 7,059,392 shares as of September 30, 2014 and 7,013,907 shares as of December 31, 2013   (12,480,568)   (12,364,460)
Accumulated deficit   (189,800,913)   (187,566,372)
Total stockholders’ equity   70,221,601    74,163,158 
Total liabilities and stockholders’ equity  $104,973,949   $108,894,027 

 

The accompanying Notes to Condensed Consolidated Financial Statements are an integral part of these financial statements

 

1
 

 

THESTREET, INC.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(unaudited)

 

   For the Three Months Ended
September 30,
   For the Nine Months Ended
September 30,
 
   2014   2013   2014   2013 
Net revenue:                    
Subscription services  $11,715,504   $11,169,084   $34,722,784   $32,179,403 
Media   2,903,571    2,415,644    9,047,623    7,469,905 
Total net revenue   14,619,075    13,584,728    43,770,407    39,649,308 
                     
Operating expense:                    
Cost of services   7,483,414    7,460,950    22,897,998    20,607,534 
Sales and marketing   3,343,017    3,525,520    11,202,886    10,644,273 
General and administrative   3,564,887    2,755,016    9,821,941    9,230,616 
Depreciation and amortization   721,536    883,760    2,178,908    2,762,283 
Restructuring and other charges   -    -    -    385,610 
Loss on disposition of assets   -    171,000    -    187,434 
Total operating expense   15,112,854    14,796,246    46,101,733    43,817,750 
Operating loss   (493,779)   (1,211,518)   (2,331,326)   (4,168,442)
Net interest income   26,850    32,053    96,785    169,884 
Net loss   (466,929)   (1,179,465)   (2,234,541)   (3,998,558)
Preferred stock cash dividends   96,424    -    289,272    - 
Net loss attributable to common stockholders  $(563,353)  $(1,179,465)  $(2,523,813)  $(3,998,558)
                     
Basic and diluted net loss per share                    
Net loss  $(0.02)  $(0.03)  $(0.06)  $(0.12)
Preferred stock cash dividends   (0.00)   -    (0.01)   - 
Net loss attributable to common stockholders  $(0.02)  $(0.03)  $(0.07)  $(0.12)
                     
Weighted average basic and diluted shares outstanding   34,436,335    33,892,790    34,337,597    33,654,044 

 

The accompanying Notes to Condensed Consolidated Financial Statements are an integral part of these financial statements

 

2
 

 

THESTREET, INC.

CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS

(unaudited)

 

   For the Three Months Ended
September 30,
   For the Nine Months Ended
September 30,
 
   2014   2013   2014   2013 
Net loss  $(466,929)  $(1,179,465)  $(2,234,541)  $(3,998,558)
Unrealized gain (loss) on marketable securities   29,642    (112,398)   (104,984)   (35,973)
Comprehensive loss  $(437,287)  $(1,291,863)  $(2,339,525)  $(4,034,531)

 

The accompanying Notes to Condensed Consolidated Financial Statements are an integral part of these financial statements

 

3
 

 

THESTREET, INC.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(unaudited)

 

   For the Nine Months Ended September 30, 
   2014   2013 
Cash Flows from Operating Activities:          
Net loss  $(2,234,541)  $(3,998,558)
Adjustments to reconcile net loss to net cash provided by operating activities:          
Stock-based compensation expense   1,354,722    1,216,041 
Provision for doubtful accounts   36,201    3,730 
Depreciation and amortization   2,178,908    2,762,283 
Restructuring and other charges   -    393,195 
Deferred rent   (243,859)   (241,899)
Noncash barter activity   -    20,000 
Loss on disposition of assets   -    187,434 
Changes in operating assets and liabilities:          
Accounts receivable   565,016    1,773,584 
Other receivables   (107,053)   865,159 
Prepaid expenses and other current assets   (114,847)   (145,417)
Other assets   13,672    2,928 
Accounts payable   (69,159)   (1,695,000)
Accrued expenses   (340,598)   (1,954,966)
Deferred revenue   742,186    1,375,369 
Other current liabilities   (155,302)   (58,676)
Other liabilities   -    (24,001)
Net cash provided by operating activities   1,625,346    481,206 
           
Cash Flows from Investing Activities:          
Sale and maturity of marketable securities   5,398,811    17,923,464 
Purchase of assets from DealFlow Media, Inc.   -    (1,764,716)
Capital expenditures   (1,323,403)   (813,469)
Proceeds from the disposition of assets   -    71,881 
Net cash provided by investing activities   4,075,408    15,417,160 
           
Cash Flows from Financing Activities:          
Cash dividends paid on common stock   (2,613,116)   - 
Cash dividends paid on preferred stock   (289,272)   - 
Proceeds from the exercise of stock options   149,952    18,000 
Shares withheld on RSU vesting to pay for withholding taxes   (116,108)   (135,847)
Net cash used in financing activities   (2,868,544)   (117,847)
Net increase in cash and cash equivalents   2,832,210    15,780,519 
Cash and cash equivalents, beginning of period   45,443,759    23,845,360 
Cash and cash equivalents, end of period  $48,275,969   $39,625,879 
           
Noncash investing and financing activities:          
Stock issued for business combination  $-   $780,863 

 

The accompanying Notes to Condensed Consolidated Financial Statements are an integral part of these financial statements

 

4
 

 

TheStreet, Inc.

Notes to Condensed Consolidated Financial Statements

(unaudited)

 

1.DESCRIPTION OF THE BUSINESS AND BASIS OF PRESENTATION

 

Business

 

TheStreet, Inc., together with its wholly owned subsidiaries (“TheStreet”, “we”, “us” or the “Company”), is a leading digital media company focused on the financial and mergers and acquisitions environment. The Company’s collection of digital services provides users, subscribers and advertisers with a variety of content and tools through a range of online, social media, tablet and mobile channels.  Our mission is to provide investors and advisors with actionable ideas from the world of investing, finance and business, and dealmakers with sophisticated analysis of the mergers and acquisitions environment, in order to break down information barriers, level the playing field and help all individuals and organizations grow their wealth. With a robust suite of digital services, TheStreet offers the tools and insights needed to make informed decisions about earning, investing, saving and spending money. Since its inception in 1996, TheStreet believes it has distinguished itself from other digital media companies with its journalistic excellence, unbiased approach and interactive multimedia coverage of the financial markets, economy, industry trends, investment and financial planning.

 

Basis of Presentation

 

The accompanying unaudited condensed consolidated financial statements of the Company have been prepared in accordance with U.S. generally accepted accounting principles (“GAAP”) for interim financial information and with the instructions to the Securities Exchange Act of 1934, as amended (the “Exchange Act”) and for quarterly reports on Form 10-Q and Article 10 of Regulation S-X. Accordingly, they do not include all of the information and notes required by GAAP for complete financial statements. In the opinion of management, all adjustments (consisting of normal recurring accruals) considered necessary for a fair presentation have been included. The financial statements require the use of management estimates and include the accounts of the Company as required by GAAP.  Operating results for the nine month period ended September 30, 2014 is not necessarily indicative of the results that may be expected for the year ending December 31, 2014.

 

The consolidated balance sheet at December 31, 2013 has been derived from the audited financial statements at that date, but does not include all of the information and notes required by GAAP for complete financial statements.

 

For further information, refer to the consolidated financial statements and accompanying notes included in the Company’s annual report on Form 10-K for the year ended December 31, 2013, filed with the Securities and Exchange Commission (“SEC”) on February 28, 2014 (“2013 Form 10-K”).

 

The Company has evaluated subsequent events for recognition or disclosure.

 

Recent Accounting Pronouncements

 

In May 2014, the Financial Accounting Standards Board (the “FASB”) issued ASU 2014-09, Revenue from Contracts with Customers ("ASU 2014-09"). ASU 2014-09 requires that an entity recognize revenue to depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. ASU 2014-09 is applicable for fiscal years beginning after December 15, 2016, including interim periods therein, and can be applied either retrospectively to each period presented or as a cumulative-effect adjustment as of the date of adoption. We are currently evaluating the impact that adopting this new accounting standard will have on our consolidated financial statements and have not yet determined the method by which we will adopt the standard in 2017.

 

5
 

 

2.ACQUISITION

 

On April 19, 2013, the Company acquired The DealFlow Report, The Life Settlements Report and the PrivateRaise database (the “DealFlow” acquisition) from DealFlow Media, Inc. These newsletters and database, and the employees providing their content, have been incorporated into The Deal, TheStreet’s institutional platform. The Company paid cash consideration of approximately $2.0 million, issued 408,829 unregistered shares of the Company’s common stock having a value on the closing date of approximately $781 thousand, and assumed net liabilities of approximately $726 thousand. The acquisition was not significant and pro forma financial information was not required.

 

3.CASH AND CASH EQUIVALENTS, MARKETABLE SECURITIES AND RESTRICTED CASH

 

The Company’s cash, cash equivalents and restricted cash primarily consist of money market funds and checking accounts. Marketable securities consist of investment grade corporate bonds and floating rate notes, and two municipal auction rate securities (“ARS”) issued by the District of Columbia with a par value of approximately $1.9 million. As of September 30, 2014, the total fair value of these marketable securities was approximately $7.6 million and the total cost basis was approximately $7.9 million. As of December 31, 2013, the total fair value of these marketable securities was approximately $13.1 million and the total cost basis was approximately $13.3 million. The decrease in marketable securities was due to the Company not reinvesting the proceeds as securities matured. With the exception of the ARS, the maximum maturity for any investment is three years. The ARS mature in the year 2038. The Company accounts for its marketable securities in accordance with the provisions of ASC 320-10. The Company classifies these securities as available for sale and the securities are reported at fair value. Unrealized gains and losses are recorded as a component of accumulated other comprehensive loss and excluded from net loss. Additionally, the Company has a total of approximately $1.3 million of cash that serves as collateral for outstanding letters of credit, and which cash is therefore restricted. The letters of credit serve as security deposits for the Company’s office space in New York City.

 

   September 30,
2014
   December 31,
2013
 
Cash and cash equivalents  $48,275,969   $45,443,759 
Current and noncurrent marketable securities   7,593,940    13,097,735 
Current and noncurrent restricted cash   1,301,000    1,301,000 
Total cash and cash equivalents, current and noncurrent marketable securities and current and noncurrent restricted cash  $57,170,909   $59,842,494 

 

4.FAIR VALUE MEASUREMENTS

 

The Company measures the fair value of its financial instruments in accordance with ASC 820-10, which refines the definition of fair value, provides a framework for measuring fair value and expands disclosures about fair value measurements. ASC 820-10 defines fair value as the price that would be received to sell an asset or paid to transfer a liability (an exit price) in an orderly transaction between market participants at the reporting date. The statement establishes consistency and comparability by providing a fair value hierarchy that prioritizes the inputs to valuation techniques into three broad levels, which are described below:

 

    Level 1: Inputs are quoted market prices in active markets for identical assets or liabilities (these are observable market inputs).
       
    Level 2: Inputs are inputs other than quoted market prices included within Level 1 that are observable for the asset or liability (includes quoted market prices for similar assets or identical or similar assets in markets in which there are few transactions, prices that are not current or vary substantially).

 

6
 

 

   

Level 3: Inputs are unobservable inputs that reflect the entity’s own assumptions in pricing the asset or liability (used when little or no market data is available). 

 

Financial assets and liabilities included in our financial statements and measured at fair value are classified based on the valuation technique level in the table below:

 

   As of September 30, 2014 
   Total   Level 1   Level 2   Level 3 
Description:                    
Cash and cash equivalents (1)  $48,275,969   $48,275,969   $   $ 
Restricted cash (1)   1,301,000    1,301,000         
Marketable securities (2)   7,593,940    6,043,940        1,550,000 
Total at fair value  $57,170,909   $55,620,909   $   $1,550,000 

 

   As of December 31, 2013 
   Total   Level 1   Level 2   Level 3 
Description:                    
Cash and cash equivalents (1)  $45,443,759   $45,443,759   $   $ 
Restricted cash (1)   1,301,000    1,301,000         
Marketable securities (2)   13,097,735    11,517,735        1,580,000 
Total at fair value  $59,842,494   $58,262,494   $   $1,580,000 

 

(1)Cash, cash equivalents and restricted cash primarily consist of money market funds and checking accounts for which we determine fair value through quoted market prices.

 

(2)Marketable securities primarily consist of investment grade corporate bonds and floating rate notes for which we determine fair value through quoted market prices. Marketable securities also consist of two municipal ARS issued by the District of Columbia having a fair value totaling approximately $1.6 million as of September 30, 2014 and December 31, 2013. Historically, the fair value of ARS investments approximated par value due to the frequent resets through the auction process. Due to events in credit markets, the auction events, which historically have provided liquidity for these securities, have been unsuccessful. The result of a failed auction is that these ARS holdings will continue to pay interest in accordance with their terms at each respective auction date; however, liquidity of the securities will be limited until there is a successful auction, the issuer redeems the securities, the securities mature or until such time as other markets for these ARS holdings develop. For each of our ARS, we evaluate the risks related to the structure, collateral and liquidity of the investment, and forecast the probability of issuer default, auction failure, a successful auction at par, or a redemption at par, for each future auction period. Temporary impairment charges are recorded in accumulated other comprehensive (loss) income, whereas other-than-temporary impairment charges are recorded in our consolidated statement of operations. As of September 30, 2014, the Company determined that there was a decline in the fair value of its ARS investments of $300 thousand from its cost basis, which was deemed temporary and was included within accumulated other comprehensive loss. The Company used both a discounted cash flow and market approach model to determine the estimated fair value of its investment in ARS. The assumptions used in preparing the discounted cash flow model include estimates for interest rate, timing and amount of cash flows and expected holding period of ARS.

 

7
 

 

The following table provides a reconciliation of the beginning and ending balance for the Company’s marketable securities measured at fair value using significant unobservable inputs (Level 3):

 

   Marketable
Securities
 
Balance at December 31, 2013  $1,580,000 
Decrease in fair value of investment   (30,000)
Balance at September 30, 2014  $1,550,000 

 

5.STOCK-BASED COMPENSATION

 

The Company estimates the fair value of stock option awards on the date of grant using the Black-Scholes option-pricing model. This determination is affected by the Company’s stock price as well as assumptions regarding expected volatility, risk-free interest rate, and expected dividend yields. Because option-pricing models require the use of subjective assumptions, changes in these assumptions can materially affect the fair value of the options. The weighted-average grant date fair value per share of stock option awards granted during the nine months ended September 30, 2014 and 2013 was $0.46 and $0.63, respectively, using the Black-Scholes model with the following weighted-average assumptions:

 

   For the Nine Months Ended
September 30,
 
   2014   2013 
Expected option lives   3.5 years    3.7 years 
Expected volatility   35.98%   40.14%
Risk-free interest rate   1.04%   0.85%
Expected dividend yield   4.04%   0.00%

 

The value of each restricted stock unit awarded is equal to the closing price per share of the Company’s Common Stock on the date of grant. The weighted-average grant date fair value per share of restricted stock units granted during the nine months ended September 30, 2014 and 2013 was $2.23 and $1.69, respectively.

 

For both option and restricted stock unit awards, the value of the portion of the award that is ultimately expected to vest is recognized as expense over the requisite service periods.

 

As of September 30, 2014, there remained 1,788,631 shares available for future awards under the Company’s 2007 Performance Incentive Plan (the “2007 Plan”). In connection with awards under both the 2007 Plan and awards issued outside of the Plan, the Company recorded approximately $491 thousand and $1.4 million of noncash stock-based compensation for the three and nine month periods ended September 30, 2014, as compared to approximately $418 thousand and $1.6 million (inclusive of $393 thousand included in restructuring and other charges) of noncash stock-based compensation for the three and nine month periods ended September 30, 2013, respectively. As of September 30, 2014, there was approximately $3.8 million of unrecognized stock-based compensation expense remaining to be recognized over a weighted-average period of 2.9 years.

 

8
 

  

A summary of the activity of the 2007 Plan, and awards issued outside of the Plan pertaining to stock option grants is as follows:

 

   Shares
Underlying
Awards
   Weighted
Average
Exercise
Price
   Aggregate
Intrinsic
Value
($000)
   Weighted
Average
Remaining
Contractual
Life (In Years)
 
Awards outstanding at December 31, 2013   4,435,536   $1.89           
Options granted   125,958   $2.35           
Options exercised   (81,313)  $1.84           
Options cancelled   (99,354)  $1.82           
Options expired   (37,410)  $2.92           
Awards outstanding at September 30, 2014   4,343,417   $1.89   $1,641    4.05 
Awards vested and expected to vest at September 30, 2014   4,103,168   $1.89   $1,569    4.04 
Awards exercisable at September 30, 2014   2,124,474   $1.88   $891    3.92 

 

A summary of the activity of the 2007 Plan pertaining to grants of restricted stock units is as follows:

 

   Shares
Underlying
Awards
   Aggregate
Intrinsic
Value
($000)
   Weighted
Average
Remaining
Contractual
Life (In Years)
 
Awards outstanding at December 31, 2013   1,478,447           
Restricted stock units granted   470,853           
Restricted stock units vested   (364,191)          
Restricted stock units cancelled   (20,522)          
Awards outstanding at September 30, 2014   1,564,587   $3,505    3.11 
Awards vested and expected to vest at September 30, 2014   1,533,858   $3,436    2.93 

 

A summary of the status of the Company’s unvested share-based payment awards as of September 30, 2014 and changes in the nine month period then ended, is as follows:

 

Unvested Awards  Number of Shares   Weighted
Average Grant
Date Fair Value
 
Shares underlying awards unvested at December 31, 2013   4,711,899   $1.03 
Shares underlying options granted   125,958   $0.46 
Shares underlying restricted stock units granted   470,853   $2.23 
Shares underlying options vested   (1,041,113)  $0.56 
Shares underlying restricted stock units vested   (364,191)  $1.84 
Shares underlying options cancelled   (99,354)  $0.50 
Shares underlying restricted stock units cancelled   (20,522)  $1.70 
Shares underlying awards unvested at September 30, 2014   3,783,530   $1.23 

 

9
 

 

 

 

For the nine months ended September 30, 2014 and 2013, the total fair value of share-based awards vested was approximately $1.4 million and $1.5 million, respectively. For the nine months ended September 30, 2014 and 2013, the total intrinsic value of options exercised was approximately $64 thousand and $4 thousand, respectively. For the nine months ended September 30, 2014 and 2013, approximately 126 thousand and 1.6 million stock options, respectively, were granted to employees of the Company, and 81 thousand and 10 thousand stock options, respectively, were exercised yielding $150 thousand and $18 thousand, respectively, of cash proceeds to the Company. Additionally, for the nine months ended September 30, 2014 and 2013, approximately 471 thousand and 338 thousand restricted stock units, respectively, were granted to employees of the Company, and approximately 364 thousand and 529 thousand shares, respectively, were issued under restricted stock unit grants.

 

6.STOCKHOLDERS’ EQUITY

 

Treasury Stock

 

In December 2000, the Company’s Board of Directors authorized the repurchase of up to $10 million of the Company’s Common Stock, from time to time, in private purchases or in the open market. In February 2004, the Company’s Board of Directors approved the resumption of the stock repurchase program (the “Program”) under new price and volume parameters, leaving unchanged the maximum amount available for repurchase under the Program. However, the affirmative vote of the holders of a majority of the outstanding shares of Series B Preferred Stock, voting separately as a single class, is necessary for the Company to repurchase its Common Stock (except for the purchase or redemption from employees, directors and consultants pursuant to agreements providing us with repurchase rights upon termination of their service with us), unless after such purchase we have unrestricted cash (net of all indebtedness for borrowed money, purchase money obligations, promissory notes or bonds) equal to at least two times the product obtained by multiplying the number of shares of Series B Preferred Stock outstanding at the time such dividend is paid by the liquidation preference. During the nine-month periods ended September 30, 2014 and 2013, the Company did not purchase any shares of Common Stock under the Program. Since inception of the Program, the Company has purchased a total of 5,453,416 shares of Common Stock at an aggregate cost of approximately $7.3 million.

 

In addition, pursuant to the terms of the Company’s 2007 Plan, and certain procedures adopted by the Compensation Committee of the Board of Directors, in connection with the exercise of stock options by certain of the Company’s employees, and the issuance of shares of Common Stock in settlement of vested restricted stock units, the Company may withhold shares in lieu of payment of the exercise price and/or the minimum amount of applicable withholding taxes then due. Through September 30, 2014, the Company had withheld an aggregate of 1,394,368 shares which have been recorded as treasury stock.

 

The Company has also received an aggregate of 208,270 shares as partial settlement of the working capital and debt adjustment from the acquisition of Corsis Technology Group II LLC and 3,338 shares as partial settlement of the working capital adjustment from the acquisition of Kikucall, Inc. These shares have also been recorded as treasury stock.

 

Dividends

 

During the third quarter of 2014, the Company paid a quarterly cash dividend of $0.025 per share on its Common Stock and its Series B Preferred Stock on a converted common share basis. The dividend payment totaled approximately $989 thousand. When combined with the quarterly cash dividend paid during the first and second quarters of 2014, year-to-date dividend payments totaled approximately $2.9 million. There were no dividends paid during the nine months ended September 30, 2013.

 

10
 

  

7.LEGAL PROCEEDINGS

 

The Company is party to legal proceedings arising in the ordinary course of business or otherwise, none of which is deemed material.

 

8.NET LOSS PER SHARE OF COMMON STOCK

 

Basic net loss per share is computed using the weighted average number of common shares outstanding during the period. Diluted net loss per share is computed using the weighted average number of common shares and potential common shares outstanding during the period, so long as the inclusion of potential common shares does not result in a lower net loss per share. Potential common shares consist of restricted stock units (using the treasury stock method), the incremental common shares issuable upon the exercise of stock options (using the treasury stock method), and the conversion of the Company’s convertible preferred stock (using the if-converted method). For the three months ended September 30, 2014 and 2013, approximately 5.9 million and 4.6 million unvested restricted stock units and vested and unvested options to purchase Common Stock, respectively, were excluded from the calculation, as their effect would result in a lower net loss per share. For the nine months ended September 30, 2014 and 2013, approximately 5.9 million and 4.2 million unvested restricted stock units and vested and unvested options to purchase Common Stock, respectively, were excluded from the calculation, as their effect would result in a lower net loss per share.

 

The following table reconciles the numerator and denominator for the calculation.

 

   For the Three Months Ended
September 30,
   For the Nine Months Ended
September 30,
 
   2014   2013   2014   2013 
Basic and diluted net loss per share:                    
Numerator:                    
Net loss  $(466,929)  $(1,179,465)  $(2,234,541)  $(3,998,558)
Preferred stock cash dividends   96,424    -    289,272    - 
Numerator for basic and diluted earnings per share                    
Net loss available to common stockholders  $(563,353)  $(1,179,465)  $(2,523,813)  $(3,998,558)
Denominator:                    
Weighted average basic and diluted shares outstanding   34,436,335    33,892,790    34,337,597    33,654,044 
                     
Basic and diluted net loss per share:                    
Net loss  $(0.02)  $(0.03)  $(0.06)  $(0.12)
Preferred stock cash dividends   (0.00)   -    (0.01)   - 
Net loss available to common stockholders  $(0.02)  $(0.03)  $(0.07)  $(0.12)

 

9.INCOME TAXES

 

The Company accounts for its income taxes in accordance with ASC 740-10. Under ASC 740-10, deferred tax assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their tax bases. ASC 740-10 also requires that deferred tax assets be reduced by a valuation allowance if it is more likely than not that some or all of the deferred tax assets will not be realized based on all available positive and negative evidence.

 

The Company had approximately $156 million of federal and state net operating loss carryforwards as of December 31, 2013, which results in deferred tax assets of approximately $64 million. The Company has a full valuation allowance against its deferred tax assets as management concluded that it was more likely than not that the Company would not realize the benefit of its deferred tax assets by generating sufficient taxable income in future years. The Company expects to continue to provide a full valuation allowance until, or unless, it can sustain a level of profitability that demonstrates its ability to utilize these assets.

 

11
 

  

Subject to potential Section 382 limitations as discussed below, the federal losses are available to offset future taxable income through 2033 and expire from 2019 through 2033. Since the Company does business in various states and each state has its own rules with respect to the number of years losses may be carried forward, the state net operating loss carryforwards expire from 2014 through 2033. The net operating loss carryforward as of December 31, 2013 includes approximately $15 million related to windfall tax benefits for which a benefit would be recorded to additional paid in capital when realized. Based on operating results for the nine months ended September 30, 2014 and three month projections, management expects to generate a tax loss in 2014 and no tax benefit has been recorded.

 

In accordance with Section 382 of the Internal Revenue Code, the ability to utilize the Company’s net operating loss carryforwards could be limited in the event of a change in ownership and as such a portion of the existing net operating loss carryforwards may be subject to limitation.

 

10.BUSINESS CONCENTRATIONS AND CREDIT RISK

 

Financial instruments that subject the Company to concentrations of credit risk consist primarily of cash, cash equivalents and restricted cash. The Company maintains all of its cash, cash equivalents and restricted cash in four domestic financial institutions, and performs periodic evaluations of the relative credit standing of these institutions. As of September 30, 2014, the Company’s cash, cash equivalents and restricted cash primarily consisted of money market funds and checking accounts.

 

For the three and nine months ended September 30, 2014 and 2013, no individual client accounted for 10% or more of consolidated revenue. As of September 30, 2014, no individual client accounted for more than 10% of our gross accounts receivable balance. As of December 31, 2013, one individual client accounted for more than 10% of our gross accounts receivable balance.

 

The Company’s customers are primarily concentrated in the United States and we carry accounts receivable balances. The Company performs ongoing credit evaluations, generally does not require collateral, and establishes an allowance for doubtful accounts based upon factors surrounding the credit risk of customers, historical trends and other information. To date, actual losses have been within management’s expectations.

 

11.RESTRUCTURING AND OTHER CHARGES

 

During the nine months ended September 30, 2013, the Company recognized restructuring and other charges totaling approximately $386 thousand primarily related to noncash stock-based compensation costs in connection with the accelerated vesting of certain restricted stock units for a terminated employee.

 

During the year ended December 31, 2012, the Company implemented a targeted reduction in force. Additionally, in assessing the ongoing needs of the organization, the Company elected to discontinue using certain software as a service, consulting and data providers, and elected to write-off certain previously capitalized software development projects. The actions were taken after a review of the Company’s cost structure with the goal of better aligning the cost structure with the Company’s revenue base. These restructuring efforts resulted in restructuring and other charges of approximately $3.4 million during the year ended December 31, 2012. Additionally, as a result of the Company’s acquisition of The Deal, LLC (“the Deal”) in September 2012, the Company discontinued the use of The Deal’s office space and implemented a reduction in force to eliminate redundant positions, resulting in restructuring and other charges of approximately $3.5 million during the year ended December 31, 2012. Collectively, these activities are referred to as the “2012 Restructuring”.

 

12
 

  

The following table displays the activity of the 2012 Restructuring reserve account during the nine months ended September 30, 2014 and 2013. The remaining balance as of September 30, 2014 relates to the lease for The Deal’s office space which expires in August 2021.

 

   For the Nine Months Ended
September 30,
 
   2014   2013 
Beginning balance  $1,281,412   $2,680,006 
Adjustment to prior estimate   143,115    16,849 
Net credit (payment)   13,420    (1,414,179)
Ending balance  $1,437,947   $1,282,676 

 

In December 2011, the Company announced a management transition under which the Company’s chief executive officer would step down from his position by March 31, 2012. Additionally, in December 2011, a senior vice president separated from the Company. As a result of these activities, the Company incurred restructuring and other charges of approximately $1.8 million during the year ended December 31, 2011 (the “2011 Restructuring”).

 

The following table displays the activity of the 2011 Restructuring reserve account during the nine months ended September 30, 2013:

 

Balance, December 31, 2012  $1,541 
Payments   (1,541)
Balance, September 30, 2013  $- 

 

In March 2009, the Company announced and implemented a reorganization plan, including an approximate 8% reduction in the Company’s workforce, to align the Company’s resources with its strategic business objectives. Additionally, effective March 21, 2009, the Company’s then Chief Executive Officer tendered his resignation, effective May 8, 2009, the Company’s then Chief Financial Officer tendered his resignation, and in December 2009, the Company sold its Promotions.com subsidiary and entered into negotiations to sublease certain office space maintained by Promotions.com. As a result of these activities, the Company incurred restructuring and other charges of approximately $3.5 million during the year ended December 31, 2009 (the “2009 Restructuring”).

 

The following table displays the activity of the 2009 Restructuring reserve account during the nine months ended September 30, 2014 and 2013:

 

   For the Nine Months Ended
September 30,
 
   2014   2013 
Beginning balance  $96,274   $220,297 
Adjustment to prior estimate   (75,603)   - 
Net payments   (20,671)   (93,018)
Ending balance  $-   $127,279 

 

13
 

  

12.OTHER LIABILITIES

 

Other liabilities consist of the following:

 

   September 30,
2014
   December 31,
2013
 
Noncurrent deferred rent  $2,383,949   $2,629,798 
Noncurrent restructuring charge   1,437,947    1,281,412 
Noncurrent deferred revenue   799,926    758,119 
Other noncurrent liabilities   2,092    2,092 
Total other liabilities  $4,623,914   $4,671,421 

 

13.SUBSEQUENT EVENT

 

On October 31, 2014, the Company closed its previously announced acquisition. On October 7, 2014, the Company entered into a share purchase agreement with Management Diagnostics Limited (“MDL”), a privately held company headquartered in London, England, and certain MDL shareholders to acquire all of the outstanding share capital of MDL. MDL is the owner of BoardEx, an institutional relationship capital management database and platform. Clients, including investment banks, consultancies and law firms use BoardEx to leverage their relationships and facilitate business and corporate development initiatives. The company was founded in 1999 and is based in London with additional offices in New York City and Chennai, India. BoardEx will be integrated into The Deal, a business unit of TheStreet that serves corporate dealmakers with analysis of mergers and acquisitions, private equity and restructuring. BoardEx’s proprietary people data will be combined with The Deal’s newsroom and transaction data, allowing subscribers to easily network with the very people they read about in The Deal’s exclusive editorial content. The acquisition of BoardEx advances the strategic objectives of TheStreet by increasing both institutional content and subscribers.

 

The Company paid net cash consideration of approximately $21 million at closing, of which $1.5 million was placed in escrow which will be used to secure indemnity obligations for a period of 24 months. Concurrent with the signing of the agreement, the Company also purchased warranty insurance from Pembroke Syndicate 4000 at Lloyds with a policy limit of $5 million dollars, subject to a deductible. In addition, an earn-out may be payable in 2018 based on 2017 net revenue of BoardEx’s existing products and services. The results of operations of MDL will be included in the consolidated financial statements for the year ended December 31, 2014 from the date of acquisition.

 

14
 

 

Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

 

Special Note Regarding Forward-Looking Statements – all statements contained in this quarterly report on Form 10-Q (the “Report”) that are not descriptions of historical facts are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). Forward-looking statements are inherently subject to risks and uncertainties, and actual results could differ materially from those reflected in the forward-looking statements due to a number of factors, which include, but are not limited to, the factors set forth under the heading “Risk Factors” and elsewhere in this Report, and in other documents we file with the Securities and Exchange Commission from time to time, including, without limitation, the Company’s annual report on Form 10-K for the year ended December 31, 2013 (the “2013 Form 10-K”). Certain forward-looking statements may be identified by terms such as “may,” “will,” “should,” “could,” “expects,” “plans,” “intends,” “anticipates,” “believes,” “estimates,” “predicts,” “forecasts,” “potential,” or “continue” or similar terms or the negative of these terms. All statements relating to our plans, strategies and objectives are deemed forward-looking statements. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, levels of activity, performance or achievements. The forward-looking statements speak only as of the date of the filing of this Report; we have no obligation to update these forward-looking statements, whether as a result of new information, future developments or otherwise.

 

The following discussion and analysis should be read in conjunction with the Company’s unaudited condensed consolidated financial statements and notes thereto.

 

Overview

 

TheStreet, Inc., together with its wholly owned subsidiaries (“TheStreet”, “we”, “us” or the “Company”), is a leading digital media company focused on the financial and mergers and acquisitions environment. The Company’s collection of digital services provides users, subscribers and advertisers with a variety of content and tools through a range of online, social media, tablet and mobile channels.  Our mission is to provide investors and advisors with actionable ideas from the world of investing, finance and business, and dealmakers with sophisticated analysis of the mergers and acquisitions environment, in order to break down information barriers, level the playing field and help all individuals and organizations grow their wealth. With a robust suite of digital services, TheStreet offers the tools and insights needed to make informed decisions about earning, investing, saving and spending money. Since its inception in 1996, TheStreet believes it has distinguished itself from other digital media companies with its journalistic excellence, unbiased approach and interactive multimedia coverage of the financial markets, economy, industry trends, investment and financial planning.

 

We report revenue in two categories: subscription services and media. Subscription services is comprised of subscriptions, licenses and fees for access to securities investment information, stock market commentary, rate services and transactional information pertaining to the mergers and acquisitions environment. Media is comprised of fees charged for the placement of advertising and sponsorships within TheStreet and our affiliated properties, our subscription and institutional services, and other miscellaneous revenue.

 

Due to an increase in the value of the Company’s public float as of June 30, 2014, TheStreet, Inc. will become an accelerated filer commencing with its annual report on Form 10-K for the year ended December 31, 2014. This change in filing status requires the Company to have an audit of its internal control over financial reporting, which will increase fees related to the annual audit, and also require Form 10-K to be filed within 75 days after year-end instead of 90 days, and Form 10-Q’s to be filed within 40 days after each quarter-end period rather than 45 days.

 

15
 

 

Critical Accounting Estimates

 

Our discussion and analysis of our financial condition and results of operations are based upon our condensed consolidated financial statements, which have been prepared in accordance with U.S. generally accepted accounting principles (“GAAP”). The preparation of these financial statements requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expense during the reporting period. Actual results could differ from those estimates. Estimates and assumptions are reviewed periodically and the effects of revisions are reflected in the condensed consolidated financial statements in the period they are deemed to be necessary. Significant estimates made in the accompanying condensed consolidated financial statements include, but are not limited to, the following:

 

·useful lives of intangible assets,
·useful lives of fixed assets,
·the carrying value of goodwill, intangible assets and marketable securities,
·allowances for doubtful accounts and deferred tax assets,
·accrued expense estimates,
·reserves for estimated tax liabilities,
·certain estimates and assumptions used in the calculation of the fair value of equity compensation issued to employees, and
·restructuring charges.

 

We perform annual impairment tests of goodwill and other intangible assets with indefinite lives as of September 30 each year and between annual tests whenever circumstances arise that indicate a possible impairment might exist. In conducting our annual 2014 impairment test through our independent appraisal firm, we used the market approach for the valuation of our common stock and the income approach for our preferred shares. We also performed an income approach by using the discounted cash flow (“DCF”) method to confirm the reasonableness of the results of the common stock market approach. Based on these approaches, we determined the Company’s business enterprise value (common equity plus preferred equity) exceeded its book value. The fair value of the Company’s outstanding Preferred Shares requires significant judgments, including the estimation of the amount of time until a liquidation event occurs as well as an appropriate cash flow discount rate. Further, in assigning a fair value to the Company’s Preferred Stock, the Company also considered that the preferred shareholders are entitled to receive a $55 million liquidation preference upon liquidation or dissolution of the Company or upon any change of control event. Additionally, the holders of the Preferred Shares are entitled to receive dividends and to vote as a single class together with the holders of the Common Stock on an as-converted basis and, provided certain preferred share ownership levels are maintained, are entitled to representation on the Company’s board of directors and may unilaterally block issuance of certain classes of capital stock, the purchase or redemption of certain classes of capital stock, including Common Stock (with certain exceptions) and any increases in the per-share amount of dividends payable to the holders of the Common Stock. A decrease in the price of the Company’s Common Stock, or changes in the estimated value of the Company’s Preferred Shares, could materially affect the determination of the fair value and could result in an impairment charge to reduce the carrying value of goodwill, which could be material to the Company’s financial position and results of operations.

 

A summary of our critical accounting policies and estimates can be found in our 2013 Form 10-K.

 

16
 

  

Contingencies

 

Accounting for contingencies, including those matters described in the Commitments and Contingencies section of Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations of the Company’s 2013 Form 10-K, is highly subjective and requires the use of judgments and estimates in assessing their magnitude and likely outcome. In many cases, the outcomes of such matters will be determined by third parties, including governmental or judicial bodies. The provisions made in the consolidated financial statements, as well as the related disclosures, represent management’s best estimate of the then current status of such matters and their potential outcome based on a review of the facts and in consultation with outside legal counsel where deemed appropriate. The Company would record a material loss contingency in its consolidated financial statements if the loss is both probable of occurring and reasonably estimated. The Company regularly reviews contingencies and as new information becomes available may, in the future, adjust its associated liabilities.

 

Results of Operations

 

Comparison of Three Months Ended September 30, 2014 and September 30, 2013

 

Revenue

 

   For the Three Months Ended September 30,     
   2014   Percent
of Total
Revenue
   2013   Percent
of Total
Revenue
   Percent
Change
 
Revenue:                         
Subscription services  $11,715,504    80%  $11,169,084    82%   5%
Media   2,903,571    20%   2,415,644    18%   20%
Total revenue  $14,619,075    100%  $13,584,728    100%   8%

 

Subscription services. Subscription services revenue is comprised of subscriptions, licenses and fees for access to securities investment information, stock market commentary, rate services and transactional information pertaining to the mergers and acquisitions environment. Revenue is recognized ratably over the contract period.

 

Subscription services revenue increased by approximately $546 thousand, or 5%, over the periods. The increase was primarily related to a 13% increase in the weighted-average number of subscriptions, partially offset by an 8% decrease in the average revenue recognized per subscription. The increase in the weighted average number of subscriptions was due to new subscribers to the Company’s newsletter products, primarily from the introduction of several new newsletters in 2013. The decrease in the average revenue recognized per subscription during the period was primarily the result of the mix of products sold, including the introduction of several newsletter products at lower prices.

 

Media. Media revenue is comprised of fees charged for the placement of advertising and sponsorships within TheStreet and its affiliated properties, our subscription and institutional services, and other miscellaneous revenue.

 

Media revenue increased by approximately $488 thousand, or 20%, over the periods. The increase was primarily the result of higher demand from repeat and non-repeat advertisers. Media revenue includes approximately $15 thousand of barter revenue in the three months ended September 30, 2013. There was no barter revenue in the current year period.

 

17
 

 

Operating Expense

 

   For the Three Months Ended September 30,     
   2014   Percent
of Total
Revenue
   2013   Percent
of Total
Revenue
   Percent
Change
 
Operating expense:                         
Cost of services  $7,483,414    51%  $7,460,950    55%   0%
Sales and marketing   3,343,017    23%   3,525,520    26%   -5%
General and administrative   3,564,887    24%   2,755,016    20%   29%
Depreciation and amortization   721,536    5%   883,760    7%   -18%
Loss on disposition of assets   -    -    171,000    1%   -100%
Total operating expense  $15,112,854        $14,796,246         2%

 

Cost of services. Cost of services expense consists primarily of compensation, benefits, outside contributor costs related to the creation of our content, licensed data and the technology required to publish our content.

 

Cost of services expense increased by approximately $22 thousand, or 0%, over the periods. The increase was primarily the result of increased compensation and related expense due to a 3% increase in average headcount, as well as higher consulting fees, the aggregate of which increased by approximately $509 thousand. These cost increases were partially offset by lower revenue share payments made to certain distribution partners, and an increased amount of salaries capitalized from website and software development projects, the aggregate of which decreased by approximately $469 thousand.

 

Sales and marketing. Sales and marketing expense consists primarily of compensation expense for the direct sales force, marketing services, and customer service departments, advertising and promotion expenses and credit card processing fees.

 

Sales and marketing expense decreased by approximately $183 thousand, or 5%, over the periods. The decrease was primarily the result of lower compensation and related costs due to a 7% decrease in average headcount, as well as reduced advertising and promotion related costs, the aggregate of which decreased by approximately $149 thousand. Sales and marketing expense includes approximately $15 thousand of barter expense in the three months ended September 30, 2013. There was no barter expense in the current year period.

 

General and administrative. General and administrative expense consists primarily of compensation for general management, finance, technology, legal and administrative personnel, occupancy costs, professional fees, insurance and other office expenses.

 

General and administrative expense increased by approximately $810 thousand, or 29%, over the periods. The increase was primarily the result of transaction related costs resulting from the Company’s acquisition of Management Diagnostics Limited (see note 13 above “Subsequent Event”), higher compensation and related costs, increased occupancy costs and contributions made by the Company to TheStreet Foundation, the aggregate of which increased by approximately $846 thousand. These cost increases were partially offset by a reduction in consulting fees totaling approximately $97 thousand.

 

Depreciation and amortization. Depreciation and amortization expense decreased by approximately $162 thousand, or 18%, over the periods. The decrease was primarily the result of an overall reduced level of capital expenditures over the past few years.

 

18
 

 

Net Interest Income

 

   For the Three Months Ended     
   September 30,   Percent 
   2014   2013   Change 
Net interest income  $26,850   $32,053    -16%

 

The decrease in net interest income was the result of reduced marketable securities balances and lower interest rates, partially offset by reduced interest expense related to the net present value calculation of certain restructuring costs that were recorded during 2012.

 

Net Loss

 

Net loss for the three months ended September 30, 2014 totaled approximately $467 thousand, or $0.02 per basic and diluted share, compared to net loss totaling approximately $1.2 million, or $0.03 per basic and diluted share, for the three months ended September 30, 2013.

 

Comparison of Nine Months Ended September 30, 2014 and September 30, 2013

 

Revenue

 

   For the Nine Months Ended September 30,     
   2014   Percent
of Total
Revenue
   2013   Percent
of Total
Revenue
   Percent
Change
 
Revenue:                         
Subscription services  $34,722,784    79%  $32,179,403    81%   8%
Media   9,047,623    21%   7,469,905    19%   21%
Total revenue  $43,770,407    100%  $39,649,308    100%   10%

 

Subscription services. Subscription services revenue increased by approximately $2.5 million, or 8%, over the periods. The increase was primarily related to a 16% increase in the weighted-average number of subscriptions, partially offset by a 7% decrease in the average revenue recognized per subscription. The increase in the weighted average number of subscriptions was due to new subscribers to the Company’s newsletter products, primarily from the introduction of several new newsletters in 2013. The decrease in the average revenue recognized per subscription during the period was primarily the result of the mix of products sold and the introduction of several newsletter products at lower prices.

 

Media. Media revenue increased by approximately $1.6 million, or 21%, over the periods. The increase was primarily the result of higher demand from repeat and non-repeat advertisers. Media revenue includes approximately $8 thousand of barter revenue in the nine months ended September 30, 2014, as compared to approximately $78 thousand of barter revenue in the prior year period.

 

19
 

 

Operating Expense

 

   For the Nine Months Ended September 30,     
   2014   Percent
of Total
Revenue
   2013   Percent
of Total
Revenue
   Percent
Change
 
Operating expense:                         
Cost of services  $22,897,998    52%  $20,607,534    52%   11%
Sales and marketing   11,202,886    26%   10,644,273    27%   5%
General and administrative   9,821,941    22%   9,230,616    23%   6%
Depreciation and amortization   2,178,908    5%   2,762,283    7%   -21%
Restructuring and other charges   -    -    385,610    1%   -100%
Loss on disposition of assets   -    -    187,434    0%   -100%
Total operating expense  $46,101,733        $43,817,750         5%

 

Cost of services. Cost of services expense increased by approximately $2.3 million, or 11%, over the periods. The increase was primarily the result of increased compensation and related expense due to a 7% increase in average headcount, fees paid to outside contributors, consulting fees and recruiting costs, the aggregate of which increased by approximately $3.2 million. These cost increases were partially offset by lower revenue share payments made to certain distribution partners, and reduced computer services and supplies and data costs, the aggregate of which decreased by approximately $1.1 million.

 

Sales and marketing. Sales and marketing expense increased by approximately $559 thousand, or 5%, over the periods. The increase was primarily the result of higher advertising and promotion, employee commission and benefit expenses, credit card processing fees and public relations expense, the aggregate of which increased by $1.1 million. These cost increases were partially offset by reduced salary costs due to a 5% decrease in average headcount, and lower consulting fees, the aggregate of which decreased by approximately $439 thousand. Sales and marketing expense includes approximately $8 thousand of barter expense in the nine months ended September 30, 2014, as compared to approximately $78 thousand in the prior year period.

 

General and administrative. General and administrative expense increased by approximately $591 thousand, or 6%, over the periods. The increase was primarily the result of transaction related costs resulting from the Company’s acquisition of Management Diagnostics Limited (see note 13 above “Subsequent Event”), higher compensation and related costs, contributions made by the Company to TheStreet Foundation and costs to host an industry conference, the aggregate of which increased by approximately $1.1 million. These cost increases were partially offset by reduced professional fees, taxes and consulting costs, the aggregate of which decreased by approximately $593 thousand.

 

Depreciation and amortization. Depreciation and amortization expense decreased by approximately $583 thousand, or 21%, over the periods. The decrease was primarily the result of an overall reduced level of capital expenditures over the past few years partially offset by increased amortization expense related to the purchase of assets from DealFlow Media, Inc.

 

Restructuring and other charges. The Company did not incur any restructuring and other charges during the nine months ended September 30, 2014. During the nine months ended September 30, 2013, the Company recognized restructuring and other charges totaling approximately $386 thousand primarily related to noncash stock-based compensation costs in connection with the accelerated vesting of certain restricted stock units for a terminated employee.

 

20
 

 

Net Interest Income

 

   For the Nine Months Ended
September 30,
   Percent 
   2014   2013   Change 
Net interest income  $96,785   $169,884    -43%

 

The decrease in net interest income was the result of reduced marketable securities balances, lower interest rates, partially offset by reduced interest expense related to the net present value calculation of certain restructuring costs that were recorded during 2012.

 

Net Loss

 

Net loss for the nine months ended September 30, 2014 totaled approximately $2.2 million, or $0.06 per basic and diluted share, compared to net loss totaling approximately $4.0 million, or $0.12 per basic and diluted share, for the nine months ended September 30, 2013.

 

Liquidity and Capital Resources

 

Our current assets as of September 30, 2014 consisted primarily of cash and cash equivalents, marketable securities, and accounts receivable. Our current liabilities as of September 30, 2014 consisted primarily of deferred revenue, accrued expenses and accounts payable. As of September 30, 2014, our current assets totaled approximately $60.0 million, 2.0 times greater than our current liabilities. With respect to many of our annual newsletter subscription products, we offer the ability to receive a refund during the first 30 days but none thereafter. We do not as a general matter offer refunds for advertising that has run.

 

We generally have invested in money market funds and other short-term, investment grade instruments that are highly liquid and of high quality, with the intent that such funds are available for sale for acquisition and operating purposes. As of September 30, 2014, our cash, cash equivalents, marketable securities and restricted cash amounted to approximately $57.2 million, representing 54% of total assets. Our cash, cash equivalents and restricted cash primarily consist of money market funds and checking accounts. Our marketable securities consisted of investment grade corporate bonds and floating rate notes, with a maximum maturity of three years, and two municipal auction rate securities issued by the District of Columbia with a par value of approximately $1.9 million and a fair value of approximately $1.6 million that mature in the year 2038. Our total cash-related position is as follows:

 

   June 30,
2014
   December 31,
2013
 
Cash and cash equivalents  $48,275,969   $45,443,759 
Current and noncurrent marketable securities   7,593,940    13,097,735 
Current and noncurrent restricted cash   1,301,000    1,301,000 
Total cash and cash equivalents, current and noncurrent marketable securities and current and noncurrent restricted cash  $57,170,909   $59,842,494 

 

Financial instruments that subject us to concentrations of credit risk consist primarily of cash, cash equivalents and restricted cash. We maintain all of our cash, cash equivalents and restricted cash in four domestic financial institutions, and we perform periodic evaluations of the relative credit standing of these institutions.

 

21
 

 

Net cash provided by operating activities for the nine-month period ended September 30, 2014 totaled approximately $1.6 million, as compared to net cash provided by operating activities totaling approximately $481 thousand for the nine-month period ended September 30, 2013. The improvement in net cash provided by operating activities was primarily related to a decrease in the net loss from operations of approximately $1.8 million, as well as changes in the balances of accounts payable and accrued expenses over the periods. These improvements were partially offset by changes in the balances of accounts receivable and other receivables, combined with reduced noncash expenses.

 

Net cash provided by investing activities for the nine-month period ended September 30, 2014 totaled approximately $4.1 million, as compared to net cash provided by investing activities totaling approximately $15.4 million for the nine-month period ended September 30, 2013. The reduction in net cash provided by investing activities was primarily the result of fewer maturities of marketable securities as well as increased capital expenditures, partially offset by the absence of acquisition related costs incurred in the prior year period.

 

Net cash used in financing activities for the nine-month period ended September 30, 2014 totaled approximately $2.9 million, as compared to net cash used in financing activities totaling approximately $118 thousand for the nine-month period ended September 30, 2013. The increase in net cash used in financing activities was primarily the result of dividend payments totaling approximately $2.9 million in the current year. There were no dividend payments in the prior year period. These uses of cash were partially offset by increased cash received from the exercise of stock options.

 

We have a total of approximately $1.3 million of cash that serves as collateral for outstanding letters of credit, and which cash is therefore restricted. The letters of credit serve as security deposits for office space in New York City.

 

We believe that our current cash and cash equivalents will be sufficient to meet our anticipated cash needs for at least the next 12 months. We are committed to cash expenditures in an aggregate amount of approximately $4.5 million through September 30, 2015, primarily related to operating leases and minimum payments due under an employment agreement.

 

As of December 31, 2013, we had approximately $156 million of federal and state net operating loss carryforwards, which results in deferred tax assets of approximately $64 million. Based on operating results for the nine months ended September 30, 2014 and three month projections, management expects to generate a tax loss in 2014 and no tax benefit has been recorded. We maintain a full valuation allowance against our deferred tax assets as management concluded that it is more likely than not that we will not realize the benefit of our deferred tax assets by generating sufficient taxable income in future years. We expect to continue to provide a full valuation allowance until, or unless, we can sustain a level of profitability that demonstrates our ability to utilize these assets.

 

In accordance with Section 382 of the Internal Revenue Code, the ability to utilize our net operating loss carryforwards could be limited in the event of a change in ownership and as such a portion of the existing net operating loss carryforwards may be subject to limitation.

 

Treasury Stock

 

Pursuant to the terms of the Company’s 1998 Stock Incentive Plan and our 2007 Performance Incentive Plan, and certain procedures adopted by the Compensation Committee of our Board of Directors, in connection with the exercise of stock options by certain of our employees, and the issuance of shares of Common Stock in settlement of vested restricted stock units, we may withhold shares in lieu of payment of the exercise price and/or the minimum amount of applicable withholding taxes then due. Through September 30, 2014, we have withheld an aggregate of 1,394,368 shares which have been recorded as treasury stock. In addition, we received an aggregate of 208,270 shares as partial settlement of the working capital and debt adjustment from the acquisition of Corsis Technology Group II LLC and 3,338 shares as partial settlement of a working capital adjustment related to our acquisition of Kikucall, Inc. These shares have been recorded as treasury stock.

 

22
 

 

Item 3.Quantitative and Qualitative Disclosures About Market Risk.

 

We believe that our market risk exposures are immaterial as we do not have instruments for trading purposes, and reasonable possible near-term changes in market rates or prices will not result in material near-term losses in earnings, material changes in fair values or cash flows for all instruments.

 

We maintain all of our cash, cash equivalents and restricted cash in four domestic financial institutions, and we perform periodic evaluations of the relative credit standing of these institutions. However, no assurances can be given that the third party institutions will retain acceptable credit ratings or investment practices.

 

Item 4.Controls and Procedures.

 

Evaluation of Disclosure Controls and Procedures: The Company carried out an evaluation, as required by Rule 13a-15(b) under the Exchange Act, under the supervision and with the participation of the Company’s management, including the Company’s Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of the Company’s disclosure controls and procedures, as defined in Rule 13a-15(e) of the Exchange Act, as of the end of the period covered by this report (the “Evaluation Date”). Based on such evaluation, such officers have concluded that, as of the Evaluation Date, the Company’s disclosure controls and procedures were effective to provide reasonable assurance that information required to be disclosed by the Company in reports that it files or submits under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms and to provide reasonable assurance that such information is accumulated and communicated to the Company’s management, including the Company’s Chief Executive Officer and Chief Financial Officer, as appropriate to allow timely decisions regarding required disclosure.

 

In addition, the Company’s management, including the Company’s Chief Executive Officer and Chief Financial Officer, has determined that during the period covered by this report, that there were no changes in the Company’s internal control over financial reporting that have materially affected, or are reasonably likely to materially affect, these internal controls over financial reporting.

 

PART II - OTHER INFORMATION

 

Item 1.Legal Proceedings.

 

The Company is party to legal proceedings arising in the ordinary course of business or otherwise, none of which is deemed material.

 

Item 1A.Risk Factors.

 

In addition to the other information set forth in this report, you should carefully consider the information set forth in Part 1, Item 1A. “Risk Factors” in our Form 10-K for the year ended December 31, 2013, which we filed with the Securities and Exchange Commission on February 28, 2014.

 

Item 2.Unregistered Sales of Equity Securities and Use of Proceeds.

 

Not applicable

 

Item 3.Defaults Upon Senior Securities.

 

Not applicable.

 

23
 

 

Item 4.Mine Safety Disclosures.

 

Not applicable.

 

Item 5.Other Information.

 

Not applicable.

 

Item 6.Exhibits.

 

The following exhibits are filed herewith or are incorporated by reference to exhibits previously filed with the Securities and Exchange Commission:

 

Exhibit    
Number   Description
10.1+   Severance Agreement dated as of November 5, 2014 between the Company and Erwin Eichmann
     
31.1   Certification of Chief Executive Officer pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
     
31.2   Certification of Chief Financial Officer pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
     
32.1   Certifications of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
     
32.2   Certifications of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

 

101.INS*   XBRL Instance Document
     
101.SCH*   XBRL Taxonomy Extension Schema Document
     
101.CAL*   XBRL Taxonomy Extension Calculation Document
     
101.DEF*   XBRL Taxonomy Extension Definitions Document
     
101.LAB*   XBRL Taxonomy Extension Labels Document
     
101.PRE*   XBRL Taxonomy Extension Presentation Document

 

 

 

 +Indicated management contract or compensatory plan or arrangement.
   
*Pursuant to Rule 406T of Regulation S-T, this interactive data file is deemed not filed or part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933, is deemed not filed for purposes of Section 18 of the Securities Exchange Act of 1934, and otherwise is not subject to liability under these sections.

 

24
 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  THESTREET, INC.
       
Date: November 7, 2014   By: /s/ Elisabeth DeMarse
    Name:   Elisabeth DeMarse
    Title: Chief Executive Officer (principal executive officer)
       
Date: November 7, 2014   By: /s/ John Ferrara
    Name: John Ferrara
    Title: Chief Financial Officer (principal financial officer)

 

25
 

 

EXHIBIT INDEX

 

The following exhibits are filed herewith or are incorporated by reference to exhibits previously filed with the Securities and Exchange Commission:

 

Exhibit    
Number   Description
10.1+   Severance Agreement dated as of November 5, 2014 between the Company and Erwin Eichmann
     
31.1   Certification of Chief Executive Officer pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
     
31.2   Certification of Chief Financial Officer pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
     
32.1   Certifications of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
     
32.2   Certifications of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

 

101.INS*   XBRL Instance Document
     
101.SCH*   XBRL Taxonomy Extension Schema Document
     
101.CAL*   XBRL Taxonomy Extension Calculation Document
     
101.DEF*   XBRL Taxonomy Extension Definitions Document
     
101.LAB*   XBRL Taxonomy Extension Labels Document
     
101.PRE*   XBRL Taxonomy Extension Presentation Document

 

 

 

 +Indicated management contract or compensatory plan or arrangement.
   
*Pursuant to Rule 406T of Regulation S-T, this interactive data file is deemed not filed or part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933, is deemed not filed for purposes of Section 18 of the Securities Exchange Act of 1934, and otherwise is not subject to liability under these sections.