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EX-31.2 - EXHIBIT 31.2 - eCareer Holdings, Inc.ex31_2.htm
 

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 10-K
(Mark One)

x Annual report under Section 13 or 15(d) of the Securities Exchange Act of 1934

For the fiscal year ended June 30, 2014.

o Transition report under Section 13 or 15(d) of the Securities Exchange Act of 1934

For the transition period from _______ to _______.

Commission file number: 333-126514

ECAREER HOLDINGS, INC.
(Name of Registrant in Its Charter)

Nevada 20-2641871
(State or Other Jurisdiction of Incorporation or (I.R.S. Employer Identification No.)
Organization)  

 

2300 Glades Road, Suite 302E

Boca Raton, Florida 33431
(Address of Principal Executive Offices)

 

(877) 880-4400
(Issuer’s Telephone Number, Including Area Code)

 

Securities registered under Section 12(g) of the Exchange Act:

None

 

Indicate by check mark if the registrant is a well-known seasoned issuer as defined in Rule 405 of the Securities Act.    Yes o    No x

 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.    Yes o    No x

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.    Yes o*    No o

 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to the best of the registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K.  o

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer o    Accelerated filer  o

Non-accelerated filer o    Smaller reporting company x

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).    Yes o    No x

 

At December 31, 2013, the aggregate market value of shares of common stock held by non-affiliates of the registrant computed by reference to the average bid and asked price was approximately $55,786,760.

 

At September 29, 2014, there were 18,861,698 shares of the registrant’s common stock outstanding and 25,013 shares of Series A Preferred that are convertible to 12,506,500 shares of common stock that have voting rights.

 
 

DOCUMENTS INCORPORATED BY REFERENCE

None.

 

Item 1. Business   3
Item 1A. Risk Factors   14
Item 1B. Unresolved Staff Comments   22
Item 2. Properties   22
Item 3. Legal Proceedings   22
Item 4. Mine Safety Disclosures   22
       
PART II     22
       
Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities   22
Item 6. Selected Financial Data   23
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations   23
Item 7A. Quantitative and Qualitative Disclosures About Market Risk   26
Item 8. Financial Statements and Supplementary Data   26
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure   45
Item 9A. Controls and Procedures   45
Item 9B. Other Information   46
     
PART III     46
       
Item 10. Directors, Executive Officer and Corporate Governance   46
Item 11. Executive Compensation   47
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters   49
Item 13. Certain Relationships, Related Transactions and Director Independence   50
Item 14. Principal Accountant Fees and Services   50
Item 15. Exhibits, Financial Statement Schedules   51
       
  Signatures   52
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PART I

 

ITEM 1.BUSINESS

 

Corporate History and Background

 

We were incorporated in March 2005 as “Barossa Coffee Company, Inc.” under the laws of the State of Nevada. We were originally formed to open and operate, through a wholly-owned subsidiary, Alchemy Coffee Company, Inc. (“Alchemy”), a retail specialty coffee outlet. We opened a retail coffee outlet in February 2006, specializing in the sale of high quality foods and beverages. Due to continuing cash needs, however, we spun off Alchemy in October 2006. In the spin off transaction, we transferred ownership of Alchemy to one of our stockholders in exchange for all his shares of our common stock. After this transaction, we had no business activity or operations other than investigating potential acquisitions until eCareer, Inc. was acquired, as described below.

 

On August 30, 2012, we entered into an Agreement and Plan of Reorganization (the “Exchange Agreement”) with certain of our then principal stockholders (collectively, the “Principal BCCI Stockholders”), eCareer, Inc., a Florida corporation (“ECI”), and the consenting owners of the outstanding shares of common stock of ECI. The agreement provided for us to acquire all of the issued and outstanding shares of common stock of ECI in exchange for a total of 4,260,690 shares of our common stock. After the parties agreed to extend the date of closing, the transactions contemplated by the Exchange Agreement closed on April 11, 2013, whereupon we acquired 15,570,077 shares of ECI, representing 84.73% of ECI’s then outstanding common stock, in exchange for 3,894,668 restricted shares of our newly issued common stock—an exchange ratio of 0.250138 newly issued shares of our common stock for every one share of ECI common stock. The 3,894,668 restricted shares of our common stock issued to former ECI stockholders at closing represented 89.2% of the issued and outstanding common stock of BCCI. As of the date of this report, we own approximately 99.93% of ECI’s issued and outstanding common stock, but we anticipate acquiring the remaining shares of ECI in the near future so that ECI becomes our wholly owned subsidiary.

 

As a result of the transactions effected by the Exchange Agreement, we abandoned all of our previous business plans, with the business of ECI now being our sole business. The descriptions of our business hereinafter refer to the business of ECI. ECI is a Florida corporation, formerly named eCareer Connections, Inc., formed in October 2009. ECI is a company which operates as a website designer, developer and marketer of niche career sites focused in online job advertising, placement, recruiting and networking.

 

Upon closing of the Exchange Agreement, the new Board of Directors consisted of Joseph Azzata and Tim Kardok. Additionally, the Board appointed Joseph Azzata as our Chief Executive.

 

Immediately prior to closing of the Exchange Agreement, effective April 11, 2013, our shareholders approved an amendment to our Articles of Incorporation to change our name from “Barossa Coffee Company, Inc.” to “eCareer Holdings, Inc.”

 

Our Chief Executive Officer, Joseph Azzata, previously held 100,000 shares of Series A Preferred Stock of our operating subsidiary, eCareer, Inc. (the “ECI Preferred Shares”). On May 1, 2013, we issued 25,013 shares of a newly designated series of stock of eCareer Holdings, Inc., Series A Preferred Shares (the “New Preferred Shares”), to Mr. Azzata in exchange for the 100,000 ECI Preferred Shares. Each of the New Preferred Shares entitles Mr. Azzata to 500 votes on any matter brought to a vote of the holders of our common stock, giving him 12,506,500 votes, not including additional votes he has through his ownership of shares of our common stock. Accordingly, Mr. Azzata has voting control of eCareer Holdings, Inc.

 

On June 3, 2013, we filed a Certificate of Amendment to our Articles of Incorporation, as amended, to effect a one-for-twelve (1:12) reverse split of our issued and outstanding shares of common stock (the “Reverse Stock Split”). The Reverse Stock Split was effective in the market on June 25, 2013. Every 12 shares of common stock issued and outstanding were combined, converted and changed into one share of common stock; provided, however, there was no change in (i) the par value of any capital stock (ii) the number of shares of authorized common stock and preferred stock, or (iii) the number of issued and outstanding shares of preferred stock. Except for the pre-split share amounts described above in this “Corporate History and Background” section, all share amounts throughout this report reflect post-split numbers unless otherwise indicated. Because our preferred stock is unaffected by the Reverse Stock Split, our Chief Executive Officer’s 25,013 shares of Series A Preferred Shares continue to give him 12,506,500 votes on any matter brought to a vote of the holders of our common stock.

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On July 26, 2013, we distributed a stock dividend to our common stockholders, whereby one restricted share of Series B Convertible Preferred Stock was issued for every one share of common stock held by stockholders. Each share of Series B Convertible Preferred Stock is convertible into 50 shares of common stock, subject to applicable restriction. The voting powers, designations, preferences, limitations, restrictions and relative rights of these preferred shares are summarized below under the section titled “Description of Securities.”

 

Business Overview

 

We are a website designer, developer and marketer of niche career sites. Our sites are designed to brand client companies to active and passive candidates within each identified niche. Site features include industry news, social media groups, niche-specific content, webinars, events, training programs and consolidated industry statistics. Access to the site is free to job seekers and revenue is generated through advertising, résumé searches and a job board function. Our first site, Openreq.com™ was publically launched on January 1, 2013.

 

The target audience for Openreq.com™ includes all staffing and human resources organizations and companies with professionals in the human resources, recruiting and staffing industry function.

 

Profession-specific verticals are the core of our “Talent Acquisition System™” which target the specific needs of the professional community it serves. This enables employers, recruiters, staffing agencies, consulting firms and marketing professionals to effectively target and reach highly valued audiences through relevant professional information.

 

Each profession-specific platform creates an ideal environment where recruiters, staffing and government agencies, and HR departments of all companies can target their open positions and identify job candidates for both job-seeking professionals and passive high-caliber candidates.

 

Our job verticals address specialized career niches with high-demand professionals, and where recruiting and staffing activities are robust, require complex processes and have high cost-per-hire. We will also focus on specialized professions with forecasted long-term hiring demands that are expected to create strong competition where there are shortages of those professionals. These verticals are expected to attract clients withstrong advertising budgets.

 

We provide job advertising for recruiters, staffing companies, Fortune 2000 companies and government agencies. We offer an Internet platform to directly match specific professionals with open job positions through our innovative, content-rich career communities.

 

Revenues are generated from the following sources:

 

  Talent packages by recruiters, staffing, HR organizations and Fortune 2000 companies. Pricing ranges from individual postings to bundled packages depending on client needs;

 

  Providing fee based résumé and database access; and

 

  Website banner ads and media packages.

 

The Talent Acquisition System™

 

The core of our Talent Acquisition System™ is the profession-specific, branded career community with unique career content and full integration of relevant professional interaction systems. Job seeking professionals have free access, and we have developed profession-specific branded Facebook, Google+, Twitter and LinkedIn groups, blogs, etc. as additional resources. Once registered, members of their career community will be able to access content relevant to their profession, post résumés and refer friends to open positions.

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Our clients have access to the ecosphere to directly interact on social and professional levels with a very specific career community of professionals. Clients are able to advertise their job openings, search for qualified professionals in the specialized résumé databases, which includes both active and passive candidates, students, and networkers. We believe that the ability of our clients to add content is crucial to attracting members to the profession-specific ecosphere.

 

Internet Job Advertising and Employment Opportunities

 

Internet Job Advertising:

 

While the focus of search engine advertising is primarily Google, Yahoo and Bing, job advertising is a hugely segmented market when it comes to online talent packages. We believe small career-specific job boards and very specialized niche verticals are more effective in targeting specific specialized professionals than the massive and general search engines. Recruiters, staffing companies, corporations and government agencies are more willing to pay for online talent packages directed at very specific career communities. A relevant pool of hiring entities drives more candidates to post résumés and apply for positions on specialized job boards.

 

Advertising on the primary search engines is costly and is not a practical advertising method for small organizations and professional offices (doctors, lawyers, architects, financial advisors, etc.). This unmet need drives smaller organizations and professional practices to address their hiring needs through job boards and job board aggregators, where they can target the specific professional efficiently and at a highly competitive cost.

 

At the same time, specialized career-specific job boards are gaining momentum due to search engine advertising. They are able to combine niche domain names and career-specific content to return a more relevant search at a lower cost-per-hire rate than advertising on the giants in the industry – CareerBuilder, Monster, etc.

 

Because of the relatively small investment necessary to create a job board and the relatively simple technology to maintain it, the current landscape is populated with thousands of small job boards, which are contributing to the fragmentation of the market. It requires well-capitalized experts in online automated niche job recruiting in highly specialized jobs such as those in green industries, IT, science, recruiting, alternate energy and healthcare to create active specialized career communities with large populations of advertising clients to justify the high cost of search engine ads. We are positioned to become a leader in the “specialized” job board field due to our experience in the automated online recruiting process. We have an experienced management team with a strong background in recruiting, staffing and hiring.

 

Internet Advertising SpendingGrowth will be Driven By Multiple Factors:

 

Online advertising for jobs directed at specialized professionals will continue to grow as the demand and competition for certain specialized professionals expands. The factors driving this spending are:

 

  Hiring managers seeking to lower costs by using creative Internet solutions for talent acquisition (professional and social network advertising, mobile advertising, etc.);

 

  Growing demand in the Internet job advertising industry, as it continues transition from off-line channels to online web-based solutions;

 

  Growing need for specialized professionals in high growth industry sectors;

 

  Increasing competition for passive high caliber talent; and

 

  Increasing Internet usage by candidates for job searches, applications and résumé postings.

 

Our technology-driven Talent Acquisition System™ streamlines complex recruiting processes and provides effective ongoing solutions for difficult to find professionals. Prospective employers with limited advertising budgets are able to identify prospective hires.

 

Effective Internet career advertising demands a cutting-edge technology solution with superior innovative results-driven solutions in identifying and interacting with both job-seeking and passive candidates. Combined business, political and demographic conditions have created hiring demands and shortages across many professional fields. Two main characteristics of this problem are the continued and rising need for highly qualified specialists and the low supply of these professionals.

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As competition for passive high-caliber talent increases, talent packages are changing. What used to be a classified ad can now be an electronic sales brochure with built-in social and professional media links and other features to optimize the candidate experience.

 

The Growth of Internet Job Advertising:

 

Our primary market is the online employment-advertising segment of the broader market for staffing and employment services. We believe the national market for staffing and employment advertising is expanding at a rapid pace.

 

We believe that the overall demand for employment advertising and recruiting and career development products and services has significant long-term growth potential. Over the next decade, the aging labor force of the United States is expected to lead to a labor imbalance as baby boomers continue to retire.

 

We think that certain industries employing highly skilled and highly paid professionals will experience particularly strong demand for effective recruiting solutions due to the scarcity of professionals.

 

We believe that the market for employment advertising will continue to shift online due to:

 

1. Rapid growth and availability of high speed Internet to individuals and households. Technological advances from the telecommunications industry as well as adoption of high-speed connectivity by many American households have moved the vast majority in the U.S. into the digital age. Access to information is unprecedented and empowers individuals while rendering distance and geographical boundaries to be irrelevant. According to Pew Research Center’s Internet & American Life Survey, as of May 2013, 70% of American adults have high-speed broadband connection at home. The report also shows that 32% of those with high-speed broadband at home have a smart phone. With virtually no limitation to access information on the Internet, large groups of workers are able to come online, while employers and marketers are able to reach their industry professionals through advertisement.

 

2. A break-up of the amount of time spent with traditional media and increases in time spent on the Internet. Broadband Internet access has allowed for more and more Americans to come online, and has also changed traditional media consumption. According to an Edison Research Report “The Infinite Dial,” by 2012, nearly half of Americans say the Internet is their most essential media platform. Prior to the digital age, audio programming was delivered exclusively by radio and video by television. The Internet has merged these separate channels of information and created advertising opportunities for marketers. The availability of wireless networks and mobile devices has changed how the consumer spends their time and we believe advertisers will follow this consumer trend and increase marketing efforts to advertise online. According to eMarketer, digital ad spending for the US in 2012 was $37 billion and is expected to grow to $55 billion in 2016.

 

3. The pace of the Internet has made the hiring process more efficient. The Internet has allowed quicker turnaround time during the hiring process. The professional is able to customize their career search to meet their qualifications as well as their requirements. They are empowered by being able to learn more about the company and researching all available data to make the most informed decision. Previous to the Internet, many barriers existed from employers reaching their desired candidate, including manually applying for a job, interviewing, and attending career fairs. The processes could not match the speed and responsiveness of searching and applying to a talent package online, researching the company, and sending a resume instantly.

 

4. The growth of online recruiting and decline of traditional print classifieds. Because of the relative newness of the online recruiting medium, costs per hire is significantly lower than traditional print classified. Factors such as the immediacy of digital delivery of applicant data, long travel times and costs associated with distant talent packages, and ability to reach candidates despite geographic locations, naturally benefit both parties in the recruiting process. Not only is data more relevant because the professional can search specifically customized to their experience and needs, but the customer can segment applicant data within the resume database, with results which are relevant to the job opening.

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5. Unlimited resources, public information, accessible via one click. The largest benefit of the Internet has been the virtually unlimited amount of information available, with very little effort required to find pertinent information. With the popularity of social media outlets, information flows freely and can be found with a simple search, or directly from a corporations website or profile. Up-to-the-second information adds value to the recruiting process as it provides a way to filter and qualify candidates, educate professionals about the company, and ultimately allows informed decisions to be made.

 

The Internet is a proven, efficient and economical tool for both job seekers and employers. Specialized job verticals have significantly reduced hiring costs for qualified, field specific job candidates. The use of the Internet for job seekers continues to increase. While many of the mega-job sites are losing money, niche job boards are gaining momentum due to the dramatic difference in the quality of matching specific professionals with very specific hiring needs.

 

Increasing demand for highly specialized skilled professionals and a growing supply shortage of qualified personnel is at the root of this advertising growth. In addition, the skyrocketing costs of talent acquisition at the national level drives competition and forces companies to find more creative solutions to drive the talent acquisition process. While the cost-to-hire will not decrease in the foreseeable future, employers will continue to search for ways to directly target the specialized professional they need in order to find the perfect fit for their organization.

 

Growing Demand for Skilled Professionals

 

The need for highly skilled employees in many professions is dictated by several factors. We believe the aging population leads to the retirement of baby boomers, many of which had been qualified to perform highly specialized jobs. In the meantime, the incoming generations lack the numbers and, in certain sectors, the education and/or the experience to be able to fully replace the retiring groups.

 

Technological advances are creating an unprecedented demand for new hires in software development, computers, communications as well as biotechnologies, physics, mathematics and other scientific professions.

 

The McKinsey & Company Report “An Economy That Works: Job Creation and America’s Future,” published in 2011, concludes, “under current trends, many workers will not have the right skills for the available jobs.” The report predicts that there will be a shortage of 1.5 million college graduates in the workforce by 2020. Today, approximately 64% of the employers interviewed for the report state that they couldn’t find qualified candidates to fill positions in management, science and computer engineering.

 

When it comes to professions with the highest shortages and competition to fill, healthcare positions continue to lead the way. Open health care positions continue to demand very specific professional specialization and face the greatest competition among hiring managers. The Bureau of Labor Statistics predicts a future need for 5.6 million health care workers to fill job openings created by departures and newly created positions.

 

We will operate a specialized career community of healthcare professionals who work on temporary travel assignments in the U.S. This site will serve allied health professionals across the U.S., including nurses, therapists, pharmacists, radiologists and techs that work on 13-week assignments at health care facilities. The site is currently being developed to support the unique eCareer Talent Acquisition System™.

 

The Staffing and Recruiting Industry

 

According to the American Staffing Association (ASA), the staffing industry generated approximately $122 billion in sales in 2013: $109.2 billion from temporary and contract staffing and $13.1 billion in search and permanent placement services. Despite the recession’s impact on job markets in general, internal hiring within the staffing and recruiting industry represents a significant market for online job advertising. According to the American Staffing Association:

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  3.0 million people are employed by staffing companies every week, up 4.3% from 2012.
     
  In 2013 U.S., staffing firms hired 11million temporary and contract employees over the course of the year.
     
  79% of staffing employees work full time, virtually the same as the rest of the work force.

 

Competition

 

The market for recruiting services and employment advertising is highly competitive with numerous competitors. The progression of online recruiting has fostered the need to deliver simplicity and applicability to professionals, as well as a well-organized and economical recruitment method for direct employers, recruiters and staffing companies. The Internet’s progression has made it easier for new competitors to emerge with minimal barriers to entry, and advertisers have numerous options available to reach their target audience.

 

Our capability to generate new customers depends on the ability to enrich our websites and technology to meet the needs of the marketplace, the ability to remain at the forefront of new design and technology, competitive pricing, customer service and hiring and maintaining the best people. We believe that our concept is unique and addresses specific niches, but various indirect competitors exist including:

   
Networking sites, such as LinkedIn and Facebook;

 

Nonspecialized job boards, such as Monster.com and CareerBuilder;

 

Job aggregators, including JuJu,SimplyHired, Indeed, and Craigslist;

 

Newspaper and magazine publishers, national and regional advertising agencies, executive search firms and search and selection firms that carry classified advertising, many of whom have developed, begun developing or acquired new media capabilities such as recruitment websites, or have recently partnered with generalist job boards;

 

Specialized job boards focused specifically on the industries we service, such as Recruiter.com and Dice Holdings, Inc;

 

New and emerging competitors with new business models and products;

 

Our customers, who seek to recruit candidates directly by using their own resources, including corporate websites;

 

General business sites and print sites, as well as staffing and recruiting news and information community sites such as HR.com, StaffingIndustry.com, and ERE.net.

 

Although large general recruitment websites and portals possess the capital to introduce new technology and accumulate millions of clients and résumé databases, their lack of specialization cannot create a “career-specific community.” In addition they lack flexibility to respond to specialized market needs and the specialized fields are vast. We believe that we have identified a unique niche market for specialized job boards, which will enable us to compete with these companies.

 

We believe that this lack of specialization permits us to target and service specialized fields with low “job board competition” where the hiring demand and advertising budgets for such professionals are high. We will create specialized career communities that are connected to professional and social networking platforms. We will offer highly targeted and focused career advertising to qualified candidates. Employers will be able to post available positions and interact with a specific group of professionals.

 

There are few barriers to entry into the Internet job board business and there are likely to be companies comparable in size to ours, which may create specialized job boards and verticals. We believe, however, that our ability to respond to technological advances and our management team will enable us to effectively compete against similarly situated companies.

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Operations

 

Our business model is premised on the following principles:

 

  Hire and maintain the highest level of employees who share our vision.
     
  Secure the latest technology to create a no-cost user based career specific community where professionals can seek career opportunities, receive rich career-based content, interact on a professional and social level and fully enjoy interaction with entities seeking their employment.
     
 

Create maximum brand exposure through a network of recruiters, staffing professionals, corporate hiring managers and government hiring professionals.

     
  Offer flexible and innovative solutions designed to fit the needs and reduce the cost of talent acquisition to hiring entities, as well as increase the availability and access to high-demand professionals and passive candidates.
     
  Develop, maintain and improve highly specialized, technologically advanced web-based talent acquisition solutions and strategies.
     
  Commit to the highest level of service, quality and technological innovation.

 

Our online job board software programs are designed to our specifications. Openreq.com will now use an innovative matching solution that allows clients to instantly match their open positions to both active and passive candidates. Employer’s will receive increased distribution with access to over 1,000 partner sites for every posting purchased. Each specialized job vertical uses a separate version of this software platform to operate independently of each other. This allows each platform to have features relevant to that specific industry. This results in lower costs and increases revenue by providing a single point dynamic database management of content, talent packages, résumé delivery and collection as well as sophisticated search abilities for each vertical.

 

Advantages of our job verticals can be summarized as the following:

 

  Fast deployment of highly specialized job board communities linked to branded professional and social networks;
  Single data point, content management-driven platforms for faster searches, résumé storage and advertising proliferation throughout each specialized network;
  Robust Content Management System (“CMS”) to provide different formats of content and interactivity;
  Integration with search engine marketing and advertising;
  Total integration with Web 2.0 technologies – social networks, blogging, micro-blogging, and social networking, etc.;
  E-commerce system for all operations – from talent package to advertising sales on the job boards Internet advertising space;
  Vertical aggregation with large niche advertising; and
  Intuitive and user-friendly interface at all levels of access assuring a high quality experience for both the career professional and hiring entity.

 

Industry Partnerships, Affiliations and Strategic Alliances

 

We intend to develop partnerships across the Internet advertising industry, with Internet technology leaders, and with recruiters and staffing professionals both in corporations and recruiting/staffing firms. As a member of the American Staffing Association (“ASA”), we have direct access to over 20,000 ASA associate member companies all active in the staffing and recruiting of various specialized professionals. We are also registered members of the Staffing Industry Analysts, the International Association of Employment Web Sites (IAEWS), ERE.net and various other professional organizations that provide us additional corporate exposure. These relationships will help us enter targeted professional markets.

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We have established strategic alliance networks with consultants, industry experts, recruiting and staffing organizations, corporate hiring managers and government agencies. These strategic alliance networks allow us to identify and respond to market demands in a timely and cost effective manner.

 

Business Development and Acquisition Strategies

 

Our business objective is to develop approximately 12 specialized career websites that include career verticals and professional communities across four major industries: recruiting, healthcare, and energy & green technology. We have already acquired many domain properties specific to specialized careers in these industries. Fully implementing this plan will require a significant capital infusion. The industries we target are subject to changing market conditions.

 

Domain Properties

 

We currently own several hundred specialized career domain addresses, which are reserved for future niche sites to be developed utilizing our Talent Acquisition System™ model. We intend to develop high level “exact match” domain names specific to certain careers in healthcare, energy, IT and sales.

 

Target Markets

 

Our targeted markets are recruiting and staffing firms, Fortune 2000 companies, U.S. government agencies, Professional Employer Organizations (PEO) and Human Resources Outsourcing (HRO) organizations that have a continued growing need for difficult to find professionals in specialized niches as outlined below:

 

Recruiting and Staffing Companies, Individual Recruiters and Headhunters

 

This segment represents a primary customer market. They are potential clients for fee-based access to résumé databases, research, analysis, and talent acquisition consulting services. Our management believes this targeted market represents a large pool of potential advertising clients and talent packages for our “recruiter” vertical, Openreq.com™.

 

Fortune 2000 corporations, Small Companies and Hiring Managers:

 

Our management believes these organizations with varying advertising budgets will be the second primary market. Depending on the vertical, we will target organizations in specialized industries where there is competition for specific professionals and the cost-per-hire is driving strong online advertising budgets. Additionally, medium to large corporations have internal recruiting and staffing professionals, and this group represents another strong market for talent packages and advertising services on Openreq.com™.

 

Professional Employer Organizations (PEO) and Human Resources Outsourcing (HRO):

 

Our management believes these organizations are an additional primary market. Many large and smaller organizations utilize these organizations and they represent a strong market opportunity for both their internal and external hires. This group represents another strong market for talent packages and advertising services on Openreq.com™.

 

Government Agencies:

 

U.S. government agencies and institutions face the same shortages for certain specialized professionals as the private sector. In the quest to acquire specialists in energy, IT, green industries research and other specialized fields, competition from private firms is a challenge. We will provide the technology and advertising platform for the most difficult to fill niche job markets for U.S. government clients. Most government agencies have internal recruiting departments and a strong demand for recruiters and staffing professionals, which will create additional potential advertising clients for Openreq.com™.

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Other Businesses:

 

Additional revenue may be generated from industry-and profession-specific vendor advertising, résumé database mining, talent acquisition consulting and “white label” corporate career pages as our client base grows.

 

Revenue Opportunities

 

We generate revenue through talent packages by recruiters, staffing, HR professionals and Fortune 2000 companies who either hire or recruit in high-demand professional fields. This revenue is a combination of single and multiple talent packages on one or more of our job boards.

 

In addition, revenue will come from résumé database fee based access to corporations and recruiters and through selling banner ads and media packages to companies who want to advertise their services and products.

 

Expertise, Analysis and Research:

 

We collect vast amounts of data and research within the profession-specific ecosphere, which will be valuable for clients worldwide. Expertise will be capitalized through selling customer request data reports, specialized webinars, research papers and industry analyses.

 

Advertising and Marketing Strategy

 

We rely upon available branding, positioning and advertising channels to establish leading career brands in the U.S. job advertising market. We will also focus on developing, increasing and maintaining brand name recognition for each of our verticals through targeted content and mass search engine proliferation, while integrating other forms of advertising into our Talent Acquisition System™ platform. Market success will be based on how fast and effectively candidates are attracted to use our services, how quickly relevant brand verticals can be built and upon available capital. Our marketing strategy is designed to increase market share of each specialized vertical and to position each job vertical at the highest search engine level.

 

We market our specialized online, targeted advertising services through individual career-specific branded and highly specialized verticals, each vertical targeting a different profession. Recruiting and staffing firms, corporate hiring departments and government agencies will find value in several flexible advertising packages. The technology behind the Talent Acquisition System™ will permit fast and targeted access to the best-qualified candidates leading to a high quality cost-effective hire. This will serve as the foundation for our growth.

 

Targeted Market Research and Analysis: We have access to research data on employment and careers in the U.S. This enables us to define potential markets and sales prospects. Through constant monitoring and analyzing the demand and supply of specialists in different industry fields, the web performance of ads, and the web presence of our verticals, we will be able to monetize our specialized verticals and increase our web presence.

 

Brand Development and Positioning: We develop, increase and maintain the eCareer brand as an Internet vertical aggregator company, servicing job advertising needs of targeted industries with high demand for specialized professionals. In addition, each specialized vertical will have its own positioning strategy to satisfy the specific industry it serves.

 

Brand Differentiation: We develop and increase brand awareness across all e-channels as a leader in talent acquisition strategies through a unique technology and content driven platform. Brand differentiation is achieved through unique visual and rich user content of each of the verticals, corresponding to the needs of each niche vertical.

 

Brand Expansion: We will expand our brand by developing additional specialized career specific verticals to serve high demand professional sectors. Such expansion will enhance our presence across multiple markets and thus contribute to our strength and profitability.

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Capitalizing on Brand Recognition: The value of our services and our ability to attract advertising clients while delivering a rich and enjoyable online candidate experience are directly connected to brand recognition.

 

Verticals Packaging and Positioning: Each individual job vertical will represent an individual “branded” career community delivering a unique “Talent Acquisition System™” to that profession and target a specific markets.

 

Search Engine Optimization and Marketing (SEO/SEM): Since Internet search engines will drive the most relevant traffic to our websites and job verticals, a significant amount of our technical resources will be focused on search engine optimization (“SEO”). We will work with a leading SEO/SEM firm to maximize results as well as professionally managed “AdWords” campaigns for each specialized vertical.

 

Database Advertising: We advertise and market each specialized vertical directly to the relevant candidates through professional databases. Additionally, we market our advertising services to the specific client through industry-specific databases.

 

Online and Off-Line Public Relations: Micro-blogging sites and active participations in groups, pages and causes in social and professional websites will provide us with additional market exposure. We will work with universities, corporations and other networks to promote recruiting events and increase brand exposure through public relations.

 

Aggressive Pricing: We have designed a competitive pricing model for individual and bulk talent package fees, as well as résumé database mining and corporate advertising packages. To incentivize new advertising clients, we will offer free limited talent packages on annual advertising contracts.

 

Industry Publications: We will advertise our specialized vertical in industry specific publications and association websites relevant to that profession. This strategy will be used to attract both job-seeking and passive candidates as users of the specialized community, and job advertising by relevant clients. Professional association websites, industry publications and professional networks will all be used to source for the best candidates and advertising clients.

 

Telephone Sales and Marketing: We have developed a sales center that will operate from a centralized location. Each specialized vertical will have a sales manager leading a dedicated sales team, online community leaders and customer service experts working in concert to market our brands and services.

 

Direct Mail: Each specialized vertical will utilize e-mail campaigns and traditional direct mail campaigns to reach specific professionals and targeted advertisers.

 

Tradeshow and Conference Presentations: We will target professional tradeshows and conferences relevant to each vertical and participate with vendor exhibits and keynote speaking engagements. Our experience indicates that these on-site events, combined with online campaigns are strong strategies to establish “industry” presence and directly market each career vertical to targeted audiences.

 

Social Networking: We continue to expand our presence on professional and social networks, including LinkedIn professional groups, Facebook groups and company pages. Additional networks will include Twitter, YouTube and Ning.com. Our objective is to create “branded” professional networks matching each specialized vertical. We intend to create a branded YouTube Channel for each specialized vertical which will host corporate promotional video content for advertising clients as well as video résumés and “online” interviews. In addition to the marketing exposure and SEO enhancement, these networks will create a unique and enjoyable “user” experience.

 

Micro-Blogging: Micro-blogging is another channel to interact with clients and specialized professionals in the form of real-time content and “featured” new position broadcasting. Twitter, “Twitter Groups” and “Twitter Interviews” are valuable tools for each of the profession-specific career verticals. Each specialized vertical will have a dedicated Twitter account to “Tweet” all open job positions.

 

Blogging and Specialty Forums: Professional blogs will continue to increase in number, and advertising in their web space will continue to be highly productive, since both clients and candidates read them.

 

Mobile Advertising: According to eMarketer, there will be 2 billion mobile phone users by the end of 2015 worldwide, and in view of the importance of social networking and micro-blogging for the online recruiting industry, we intend to provide each job vertical with mobile solutions including smart phone mobile apps, job board, search and a full feature online community for candidates and employers.

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Cross-Promotional Advertising and Strategic Marketing Alliances: We will partner with universities, continuing education vendors, freelance writers, industry experts and professional organizations to supply appropriate content for our specialized verticals.

 

Intellectual Property Many of our services and products are sold under trademarks, trade names, and copyrights. Such intellectual property could become significant assets in that they will provide product recognition. We have applied for and/or received trademark, or copyright protection covering our services and products. We have filed trademark applications for “eCareer,” “Openreq,” “Bio Fuel Zone,” “Talent Acquisition System” and “Premier Hub.” We also believe we hold certain common law trademark and trade name rights in connection with certain of our services and products. Additionally, as we develop and improve our technologies, we may make applications to seek certain patent protections. We will use our best efforts to ensure the rights to all intellectual property we may hold are adequately protected, but there can be no assurance that our rights can be successfully asserted in the future or will not be invalidated, circumvented, or challenged.

 

Regulation and Legislation

 

User Privacy

 

We collect, store and use a variety of information about both professionals and customers on our website properties. Within the websites, the information that is collected, stored and used will be provided by the professionals or customers with the intent of making it publicly available. We post our privacy policies on our websites so that our users can access and understand the terms and conditions applicable to the collection, storage and use of information collected from users. Our privacy policies disclose the types of information we gather, how we use it and how a user can correct or change their information. Our privacy policies will also explain the circumstances under which we share this information and with whom. Professionals who register for our websites will have the option of indicating specific areas of interest in which they are willing to receive offers via email or postal mail. To protect confidential information and to comply with our obligations to our users, we will impose constraints on our customers to whom we provide user data, which will be consistent with our commitments to our users. Additionally, when we provide lists to third parties, including to our advertiser customers, it will be under contractual terms that are consistent with our obligations to our users and with applicable laws and regulations.

 

Government Regulation

 

Congress has passed legislation that regulates certain aspects of the Internet, including content, copyright infringement, user privacy, advertising and promotional activities, taxation, access charges, liability for third-party activities and jurisdiction. In addition, federal, state, local and foreign governmental organizations have enacted and also are considering, and may consider in the future, other legislative and regulatory proposals that would regulate the Internet. Areas of potential regulation include, but are not limited to, libel, electronic contracting, pricing, quality of products and services and intellectual property ownership. As of January 1, 2004, the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003, or the “CAN-SPAM Act,” became effective. The CAN-SPAM Act regulates commercial emails and provides a right on the part of the recipient to request the sender to stop sending messages, and establishes penalties for the sending of email messages that are intended to deceive the recipient as to source or content. Under the CAN-SPAM Act, senders of commercial emails (and other persons who initiate those emails) are required to make sure that those emails do not contain false or misleading transmission information. Commercial emails are required to include a valid return email address and other subject heading information so that the sender and the Internet location from which the message has been sent are accurately identified. Recipients must be furnished with an electronic method of informing the sender of the recipient’s decision not to receive further commercial emails. In addition, the email must include a postal address of the sender and, under certain circumstances, notice that the email is an advertisement. The CAN-SPAM Act may apply to the marketing materials and newsletters that we may distribute to our audience via email. We will use our best efforts to ensure that our email practices comply with the requirements of the CAN-SPAM Act.

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Employees

 

We currently have 8 full time employees and 2 part time employees. We anticipate adding additional employees, when adequate funds are available, and will continue using independent contractors, consultants, attorneys and accountants as necessary, to complement services rendered by our employees.

 

ITEM 1A.RISK FACTORS

 

THE RISKS AND UNCERTAINTIES DESCRIBED BELOW ARE NOT THE ONLY ONES WE FACE. ADDITIONAL RISKS AND UNCERTAINTIES NOT PRESENTLY KNOWN OR THAT WE CURRENTLY DEEM IMMATERIAL MAY ALSO IMPAIR OUR BUSINESS OPERATIONS. IF ANY OF THE FOLLOWING RISKS ACTUALLY OCCUR, OUR BUSINESS COULD BE MATERIALLY ADVERSELY AFFECTED. IN SUCH CASE, WE MAY NOT BE ABLE TO PROCEED WITH OUR PLANNED OPERATIONS AND YOUR INVESTMENT MAY BE LOST ENTIRELY.

 

We have a limited operating history, and may not be successful in developing profitable business operations.

 

Upon the acquisition of ECI (as described in the section titled “Description of Business” below), we abandoned all of our previous business plans and adopted the business of ECI as our sole business. ECI is a company focused in online job advertising, placement, recruiting and networking that was organized in October 2009. Accordingly, we have a limited operating history. Our business operations must be considered in light of the risks, expenses and difficulties frequently encountered in establishing a business in the online job placement industry. Our expenses significantly exceed our revenues. There is nothing at this time on which to base an assumption that our business operations will prove to be successful in the long-term. Our future operating results will depend on many factors, including:

 

  our ability to raise adequate working capital;
     
  success in developing and marketing specialized Internet job verticals;
     
  demand for online job advertising, placement, recruiting and networking tools;
     
  the level of our competition;
     
  andour ability to attract and maintain key management and employees.
     

While our officers and directors have operated Internet based businesses, operated a medical placement company and have significant experience in the medical field, there can be no assurance that this experience will help us in developing specialized job verticals. Our prospects for success must be considered in the context of a new company in a highly competitive industry with few barriers to entry.

 

We have limited capital and will need to raise additional capital in the future.

 

We do not currently have sufficient capital to fund both our continuing operations and our planned growth. We require additional capital to continue operations, to expand our online job-advertising, placement, recruiting and networking. We may be unable to obtain additional capital. Future business development activities, as well as our administrative requirements (such as salaries, insurance expenses and general overhead expenses, as well as legal compliance costs and accounting expenses) will require a substantial amount of additional capital and cash flow.

 

We may pursue sources of additional capital through various financing transactions or arrangements, including joint venturing projects, debt financing, equity financing or other means. We may not be successful in identifying suitable financing transactions in the time period required or at all, and we may not obtain the capital we require by other means. If we do not succeed in raising additional capital, our resources may not be sufficient to fund our planned operations.

 

Any additional capital raised through the sale of equity will dilute the ownership percentage of our stockholders. Raising any such capital could also result in a decrease in the fair market value of our equity securities because our assets would be owned by a larger pool of outstanding equity. The terms of securities we issue in future capital transactions may be more favorable to our new investors, and may include preferences, superior voting rights and the issuance of other derivative securities, and issuances of incentive awards under equity employee incentive plans which may have a further dilutive effect.

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Our ability to obtain financing may be impaired by such factors as the capital markets (both generally and in our industry in particular), our limited operating history, national unemployment rates and the departure of key employees. Further, economic downturns will likely decrease our revenues and may increase our requirements for capital. If the amount of capital we are able to raise from financing activities, together with our revenues from operations, is not sufficient to satisfy our capital needs (even to the extent that we reduce our operations), we may be required to cease our operations, divest our assets at unattractive prices or obtain financing on unattractive terms.

 

Our Chief Executive Officer holds preferred shares that give him voting control of the company.

 

Our Chief Executive Officer, Joseph Azzata, holds 25,013 shares of Series A Preferred Shares. Each of the Series A Preferred Shares entitles the holder thereof to 500 votes on any matter brought to a vote of the holders of our common stock. Series A Preferred Shares have no economic interest in the Company. Mr. Azzata now has 12,565,908 votes on any matter brought to a vote of the holders of our common stock, including 12,506,500 votes through his ownership of the Series A Preferred Shares and 59,408 votes through his ownership of shares of our common stock. Accordingly, Mr. Azzata has voting control of over 90% of our outstanding voting shares.

 

In addition to the Series A Preferred Shares held by Mr. Azzata, the Board of Directors could also issue other classes of preferred stock in the future that would have preferences with respect to voting rights and dividends and in liquidation over our common stock, and could (upon conversion or otherwise) enjoy all of the rights appurtenant to common stock. The preferred shares held by Mr. Azzata and, in general, the Board’s authority to issue preferred stock in the future, could discourage potential takeover attempts and could delay or prevent a change in control of us through merger, tender offer, proxy contest or otherwise by making such attempts more difficult to achieve or more costly.

 

There is substantial doubt about our ability to continue as a going concern

 

At June 30, 2014, we had not yet achieved profitable operations, have accumulated losses of $12.6 million since our inception and expect to incur further losses in the development of our business, all of which casts substantial doubt about our ability to continue as a going concern. Our ability to continue as a going concern is dependent upon our ability to generate future profitable operations and/or to obtain the necessary financing to meet our obligations and repay our liabilities arising from normal business operations when they come due. Management’s plan to address our ability to continue as a going concern includes: (1) obtaining debt or equity funding from private placement or institutional sources; (2) obtaining loans from financial institutions, where possible, or (3) participating in joint venture transactions with third parties. Even if we secure additional financing, there can be no assurances that such methods will prove successful. The accompanying financial statements do not include any adjustments that might result from the outcome of this uncertainty.

 

The state of the U.S. economic and financial market environment could have a negative effect on our business and operations.

 

Because demand for our services is sensitive to changes in the level of economic activity, our business could suffer during economic downturns. Many companies hire fewer employees when economic activity is slow. As a result, demand for our services would be reduced, which leads to lower revenues. If the economy was to not fully recover or worsens, or unemployment remains at high levels, demand for our services and our revenues may be further reduced. In addition, lower demand for our services may lead to lower prices for our services.

 

Our market is highly competitive and developing. We may be unable to compete successfully against existing and future competitors.

 

The market for career services is highly competitive and barriers to entry in the market are relatively low. For example, there are tens of thousands of job boards currently operating on the Internet, and new competitors may emerge. We do not own any patented technology that would preclude or inhibit competitors from entering the recruiting and career development services market. We compete with other companies that direct all or portions of their websites toward the industries we serve. We compete with generalist job boards, many of which have substantially greater resources and brand recognition than we do, such as CareerBuilder (owned by Gannett, Tribune, McClatchy and Microsoft) and Monster.com, which, unlike specialist job boards, permits customers to enter into a single contract to find professionals across multiple occupational categories and attempts to fill all their hiring needs through a single website, as well as job boards focused specifically on the industries we will service. We also compete with newspaper and magazine publishers, national and regional advertising agencies, executive search firms and search and selection firms that carry classified advertising, many of whom have developed, begun developing or acquired new media capabilities such as recruitment websites, or have recently partnered with generalist job boards. In addition, we face competition from aggregators of classified advertising, including SimplyHired, Indeed, Google, and Craigslist. Social and professional networking sites, such as LinkedIn, Facebook, Twitter and Google compete with us in providing professional services. We also compete with new and emerging competitors with new business models and products that customers are more willing to try in periods of economic uncertainty. Further, many of our customers also seek to recruit candidates directly by using their own resources, including corporate websites.

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Existing or future competitors may develop or offer services that are comparable or superior to ours at a lower price, which could cause our customers to stop using our services or put pressure on us to decrease our prices. If our current or potential customers, or the qualified professionals who use our websites, choose to use these websites rather than ours, demand for our services could decline and our revenues could be reduced. Additionally, talent packages and résumé posting in the career services industry are not marketed exclusively through any single channel, and accordingly, our competition could aggregate a set of postings similar to ours. Our inability to compete successfully against present or future competitors could materially adversely affect our business, results of operations, financial condition and liquidity.

 

We may not be able to manage our growth, which could lead to our inability to implement our business plan.

 

If we successfully implement our business plan, future growthwill place a significant strain on our managerial, operational and financial resources, especially considering that we currently only have a small number of executive officers, employees and advisors. Further, as we enter into various contracts or other transactions, we will be required to manage multiple relationships with various consultants, businesses and other third parties. These requirements will be exacerbated in the event of our further growth or in the event that the number of websites we operate increases. There can be no assurance that our systems, procedures and/or controls will be adequate to support our operations or that our management will be able to achieve the rapid execution necessary to successfully implement our business plan. If we are unable to manage our growth effectively, our business, results of operations and financial condition will be adversely affected, which could lead to us being forced to abandon or curtail our business plan and operations.

 

We need to maintain state of the art software and websites.

 

Website and Internet technologies are constantly changing. In order for us to remain competitive we must continue to develop and or utilize state of the art software. We must also continue to upgrade our websites to make visitors to our websites an educational and rewarding experience. If the software and technologies used in our websites should fall behind, we success of our business could be materially adversely affected.

 

We may not timely and effectively scale and adapt our technology and network infrastructure to ensure that our websites are accessible within an acceptable load time.

 

A key element to our growth potential is the ability of our users (including anyone who visits our websites regardless of whether or not they are a customer) enterprises and professional organizations in all geographies to access our website within acceptable load times. This is called website performance. We may experience website disruptions, outages and other performance problems due to a variety of factors, including infrastructure changes, human or software errors, capacity constraints due to an overwhelming number of users accessing our websites simultaneously, and denial of service or fraud or security attacks. In some instances, we may not be able to identify the cause or causes of these website performance problems within an acceptable period of time. It may become increasingly difficult to maintain and improve the performance of our websites, especially during peak usage times and as our solutions become more complex and our user traffic increases.

 

If our websites are unavailable when users attempt to access them or do not load as quickly as they expect, users may seek other websites to obtain the information for which they are looking, and may not return to our websites as often in the future, or at all. This would negatively impact our ability to attract customers, enterprises and professional organizations and increase engagement on our websites. We expect to make significant investments to maintain and improve website performance and to enable rapid releases of new features and products. To the extent that we do not effectively address capacity constraints, upgrade our systems as needed and continually develop our technology and network architecture to accommodate actual and anticipated changes in technology, our business and operating results may be harmed.

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Capacity constraints, systems failures or breaches of our network security could materially and adversely affect our business.

 

We will generate revenue from recruitment products and services and employment advertising offered on our websites. As a result, our operations depend on our ability to maintain and protect our computer systems. Any system failure, including network, software or hardware failure that causes interruption or an increase in response time of our services, could substantially decrease usage of our services and could reduce the attractiveness of our services to both our customers and professionals. An increase in the volume of queries conducted through our services could strain the capacity of the software or hardware we employ. This could lead to slower response times or system failures and prevent users from accessing our websites for extended periods of time, thereby decreasing usage and attractiveness of our services. Our operations are dependent in part on our ability to protect our operating systems against: power loss, telecommunications failures, network, hardware or software failures, physical and electronic break-ins, hacker attacks, computer viruses or worms, and similar events. The occurrence of any of these events could result in interruptions, delays or cessations in service to users of our services, which could materially impair or prohibit our ability to provide our services and significantly impact our business.

 

Additionally, overall Internet usage could decline if any well-publicized compromise of security occurs or if there is a perceived lack of security of personal and corporate information that is stored within our systems to facilitate hiring and recruitment business processes. “Online job boards, in particular, have been targeted by hackers who seek to gain unauthorized access to job seeker and customer data for purposes of implementing “phishing” or other schemes. Despite our implementation of firewalls, switchgear and other network security measures, our websites, servers, databases and other systems may be vulnerable to computer hackers, physical or electronic break-ins, sabotage, computer viruses, worms and similar disruptions from unauthorized tampering with our computer systems. Because the techniques used to obtain unauthorized access, disable or degrade service, or sabotage systems change frequently, often are not recognized until launched against a target and may originate from less regulated and remote areas around the world, we may be unable to proactively address these techniques or to implement adequate preventative measures.

 

We might be required to expend significant capital and resources to protect against, remediate or alleviate problems caused by such intrusions. We may also not have a timely remedy against a hacker who is able to penetrate our network security. Our networks could also be affected by computer viruses or other similar disruptive problems and we could inadvertently transmit viruses across our networks to our users or other third parties. Our hardware and backup systems could fail causing our services to be interrupted. Any of these occurrences, and negative publicity arising from any such occurrences, could harm our business or give rise to a cause of action against us. We do not have insurance coverage to protect against these risks. Our activities and the activities of third party contractors involve the storage, use and transmission of proprietary and personal information, including personal information collected from professionals who use our websites. Accordingly, security breaches could expose us to a risk of loss or litigation and possibly liabilities. We cannot assure you that contractual provisions attempting to limit our liability in these areas will be successful or enforceable, or that other parties will accept such contractual provisions as part of our agreements. Any security breaches or our inability to provide users with continuous access to our networks could materially impact our ability to provide our services as well as materially impact the confidence of our customers in our services, either of which could have a material adverse effect on our business.

 

We may be liable with respect to the collection, storage and use of the personal information of professionals that use our services and our current practices may not be in compliance with proposed new laws and regulations.

 

Our business depends on our ability to collect, store, use and disclose personal data from the professionals who use our websites. We will attempt to disclose all our policies concerning the collection, use and disclosure of personally identifiable information on our websites. In recent years, class action lawsuits have been filed and the Federal Trade Commission and state agencies have commenced investigations with respect to the collection, use, sale and storage by various Internet companies of users’ personal information. While we attempt to be in compliance with current law, we cannot ensure that we will not be subject to lawsuits or investigations for violations of law. Moreover, our practices regarding the collection, storage and use of user information may not be in compliance with currently pending legislative and regulatory proposals by the United States federal government and various state and foreign governments intended to limit the collection and use of user information. While we will attempt to implement programs designed to enhance the protection of the privacy of our users, these programs may not conform to all or any of these laws or regulations and we may consequently incur civil or criminal liability for failing to conform. As a result, we may be forced to change our practices relating to the collection, storage and use of user information. Our failure or our perceived failure to comply with laws and regulations could also lead to adverse publicity and a loss of consumer confidence if it were known that we did not take adequate measures to assure the confidentiality of the personally identifiable information that our users had given to us. This could result in a loss of customers and revenue and materially adversely impact the success of our business.

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Concern among prospective customers and professionals regarding our use of personal information collected on our websites, such as credit card numbers, email addresses, phone numbers and other personal information, could keep prospective customers from using our career services websites. Internet-wide incidents or incidents with respect to our websites, including misappropriation of our users’ personal information, penetration of our network security, or changes in industry standards, regulations or laws could deter people from using the Internet or our websites to conduct transactions that involve confidential information, which could have a material adverse impact on our business. We will strive to comply with industry standards and will likely be subject to the terms of privacy policies and privacy-related obligations to third parties (including voluntary third-party certification bodies such as TRUSTe). We will also strive to comply with all applicable laws, policies, legal obligations and industry codes of conduct relating to privacy and data protection, to the extent possible. However, it is possible that these obligations may be interpreted and applied in new ways and/or in a manner that is inconsistent from one jurisdiction to another and may conflict with other rules or our practices, or new regulations could be enacted. Directives and privacy acts may have an adverse effect on our ability to collect, use, disclose and transfer personal data from users in the applicable jurisdictions and consequently may have an adverse effect on our business.

 

If Internet search engines’ methodologies are modified or our search result page rankings decline for other reasons, our user engagement could decline.

 

We depend in part on various Internet search engines, such as Google, Bing and Yahoo!, to direct a significant amount of traffic to our website. Our ability to maintain the number of visitors directed to our website is not entirely within our control. Our competitors’ search engine optimization, or “SEO,” efforts may result in their websites receiving a higher search result page ranking than ours, or Internet search engines could revise their methodologies in an attempt to improve their search results, which could adversely affect the placement of our search result page ranking. If search engine companies modify their search algorithms in ways that are detrimental to our new user growth or in ways that make it harder for our users to use our website, or if our competitors’ SEO efforts are more successful than ours, overall growth in our user base could slow, user engagement could decrease, and we could lose existing users. These modifications may be prompted by search engine companies entering the online professional networking market or aligning with competitors. Any reduction in the number of users directed to our website would harm our business and operating results.

 

We may not be able to halt the operations of websites that aggregate our data as well as data from other companies, including social networks, or copycat websites that could misappropriate our data. These activities could harm our brand and our business.

 

Third parties may be able to misappropriate our data through website scraping, robots or other means and aggregate this data on their websites with data from other companies. In addition, “copycat” websites could misappropriate data on our network and attempt to imitate our brand or the functionality of our websites. These activities could degrade our brand and harm our business. If we become aware of such websites, we will attempt to employ technological or legal measures to halt their operations. We may not be able to detect all such websites in a timely manner, however, and, even if we could, technological and legal measures may be insufficient to stop their operations. In some cases, particularly in the case of websites operating outside of the United States, our available remedies may not be adequate to protect us against such websites. Regardless of whether we can successfully enforce our rights against these websites, any measures that we may take could require us to expend significant financial or other resources.

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We may not achieve profitability or positive cash flow.

 

Our ability to achieve and maintain profitability and positive cash flow will be dependent upon such factors as our ability to develop and market our job verticals. We expect to incur operating losses for an unknown period of time. We cannot guarantee that we will be successful in generating sufficient revenues to support operations in the future. Further, we may incur significant losses and there can be no assurance that we will be able to reverse this trend.

 

Our executive officers, directors, and key employees arecrucial to our business, and we may not be able to recruit, integrate and retain the personnel we need to succeed.

 

Our future success is dependent, in a large part, on retaining the services of Joseph Azzata, our Chief Executive Officer and Chairman, and Tim Kardok, advisorand director to the company. The knowledge, leadership and technical expertise of Joseph Azzata would be difficult to replace. While he has no plans to leave or retire in the near future, the loss of this individual could have a material adverse effect on our operating and financial performance, including our ability to develop and execute our long-term business strategy. We do not maintain key-man life insurance with respect to Mr. Azzata. Although our operating subsidiary has employment agreements with of Mr. Azzata there can be no assurance that he will continue to be employed by us. The loss of the services of any key personnel, or our inability to attract, integrate and retain highly skilled technical, management, sales and marketing personnel could result in significant disruption to our operations, including our inability or limited success in developing our job verticals, completion of our initiatives, including growth plans and the results of our operations. Any failure by us to find suitable replacements for our key management may be disruptive to our operations. Competition for such personnel can be intense, and we may be unable to attract, integrate and retain such personnel successfully.

 

To date, we do not have any independent directors and have not implemented various corporate governance measures, in the absence of which, stockholders may have more limited protections against interested director transactions, conflicts of interest and similar matters.

 

As of the date of this report, we do not have any independent directors to evaluate our decisions nor have we adopted corporate governance measures. Although not required by rules or regulations applicable to us, corporate governance measures such as the presence of independent directors, or the establishment of an audit and other independent committees of our Board of Directors, would be beneficial to our stockholders. We do not presently maintain any of these protections for our stockholders. It is possible that if our Board of Directors included independent directors and if we were to adopt corporate governance measures, stockholders would benefit from greater assurance that decisions were being made with impartiality by directors and that policies had been implemented to define conduct of our management and board members. For example, in the absence of audit, nominating and compensation committees comprised of at least a majority of independent directors, decisions concerning matters such as compensation packages to our officers and recommendations for director nominees may be made by existing members of the Board of Directors, who may have a direct interest in the outcome. Although we anticipate expanding the Board of Directors to include independent directors at some point in the future, when and if this will occur is uncertain.

 

Our management has voting control of the company.

As of the date of this report, our officers and directors collectively and beneficially own approximately 10% of our outstanding common stock, and, as described above, our Chief Executive Officer holds Series A Preferred Shares that give him voting control of the company. Accordingly, management has control over any matters that require a stockholder vote, including without limitation, the election of directors and approval of merger and/or acquisition transactions, even if their interests may conflict with those of other stockholders. It could have the effect of delaying or preventing a change in control of, or otherwise discouraging, a potential acquirer from attempting to obtain control of the company. This could have a material adverse effect on the market price of our common stock or prevent our stockholders from realizing a premium over the then prevailing market prices for their shares of common stock.

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We are vulnerable to intellectual property infringement claims brought against us.

 

Successful intellectual property infringement claims against us could result in monetary liability or a material disruption in the conduct of our business. We cannot be certain that our products, content and brand names do not or will not infringe valid patents, trademarks, copyrights or other intellectual property rights held by third parties. We expect that infringement claims in our markets will increase in number. We may be subject to legal proceedings and claims from time to time relating to the intellectual property of others in the ordinary course of our business. If we were found to have infringed the intellectual property rights of a third party, we could be liable to that party for license fees, royalty payments, lost profits or other damages, and the owner of the intellectual property might be able to obtain injunctive relief to prevent us from using the technology or software in the future. If the amounts of these payments were significant or we were prevented from incorporating certain technology or software into our products, our business could be significantly harmed. We may incur substantial expenses in defending against these third party infringement claims, regardless of their merit. As a result, due to the diversion of management time, the expense required defending against any claim and the potential liability associated with any lawsuit, any significant litigation could significantly harm our business, financial condition and results of operations.

 

If we are unable to protect our proprietary rights or maintain our rights to use key technologies of third parties, our business may be harmed.

 

A degree of uncertainty exists concerning the application and enforcement of trademark, trade dress and copyright laws to the Internet, and existing laws may not provide us adequate protection for our original content or the appearance of our Internet sites. In addition, because copyright laws do not prohibit independent development of similar content, copyright laws may not provide us with any competitive advantage. We do not currently have any patents with respect to any of our software systems, methods and related technologies, and any patents issued to us in the future (if we make such applications) may be later challenged, invalidated or circumvented, and the rights granted under patents may not provide us with a competitive advantage. We may also face risks associated with any trademarks to which we own the rights. Policing unauthorized use of our proprietary technology and other intellectual property rights could involve significant expense and could be difficult or impossible, particularly given the global nature of the Internet and the fact that the laws of certain other countries may afford us little or no effective protection of our intellectual property. Moreover, certain amendments to the United States patent law made by the America Invents Act of 2011, when they become effective, may affect our ability to protect our innovations and defend against claims of patent infringement.

 

Our ability to generate fees from Internet commerce may also depend on data encryption, authentication and other technologies that we may be required to license from third parties. Third-party technology licenses may not be available to us on acceptable commercial terms or at all. The inability to enter into and maintain any of these technology licenses could significantly harm our business, financial condition and operating results.

 

We may incur significant increased costs as a result of operating as a public company, and our management may be required to devote substantial time to new compliance initiatives.

 

In the future, we may incur significant legal, accounting and other expenses as a result of operating as a public company. The Sarbanes-Oxley Act of 2002 (the “Sarbanes-Oxley Act”), as well as new rules subsequently implemented by the SEC, has imposed various new requirements on public companies, including requiring changes in corporate governance practices. Our management and other personnel will need to devote a substantial amount of time to these new compliance initiatives. Moreover, these rules and regulations will increase our legal and financial compliance costs and will make some activities more time-consuming and costly. For example, we expect these new rules and regulations to make it more difficult and more expensive for us to obtain director and officer liability insurance, and we may be required to incur substantial costs to maintain the same or similar coverage.

 

In addition, the Sarbanes-Oxley Act requires, among other things, that we maintain effective internal controls for financial reporting and disclosure controls and procedures. In particular, we are required to perform system and process evaluation and testing on the effectiveness of our internal controls over financial reporting, as required by Section 404 of the Sarbanes-Oxley Act. Our testing may reveal deficiencies in our internal controls over financial reporting that are deemed to be material weaknesses. Our compliance with Section 404 will require that we incur substantial accounting expense and expend significant management efforts. We currently do not have an internal audit group, and we will need to hire additional accounting and financial staff with appropriate public company experience and technical accounting knowledge. Moreover, if we are not able to comply with the requirements of Section 404 in a timely manner, or if we or our independent registered public accounting firm identifies deficiencies in our internal controls over financial reporting that are deemed to be material weaknesses, the market price of our stock could decline, and we could be subject to sanctions or investigations by the SEC or other regulatory authorities, which would require additional financial and management resources.

20
 

There presently is a limited market for our common stock, and the price of our common stock may be volatile.

 

Our common stock is currently quoted on OTCQB. We have a very limited trading history. If a market for our common stock develops, there can be no assurance that the market can be sustained. There could be volatility in the volume and market price of our common stock. This volatility may be caused by a variety of factors, including the lack of readily available quotations, the absence of consistent administrative supervision of “bid” and “ask” quotations and generally lower trading volume. In addition, factors such as quarterly variations in our operating results, changes in financial estimates by securities analysts or our failure to meet our or their projected financial and operating results, litigation involving us, factors relating to our industry, actions by governmental agencies, national economic and stock market considerations as well as other events and circumstances beyond our control could have a significant impact on the future market price of our common stock and the relative volatility of such market price.

 

Offers or availability for sale of a substantial number of shares of our common stock may cause the price of our common stock to decline.

 

Our stockholders could sell substantial amounts of common stock in the public market, including shares upon the expiration of any statutory holding period under Rule 144 of the Securities Act of 1933 (the “Securities Act”), if available, or upon trading limitation periods. Such volume could create a circumstance commonly referred to as an “overhang” and in anticipation of which the market price of our common stock could fall. The existence of an overhang, whether or not sales have occurred or are occurring, also could make it more difficult for us to secure additional financing through the sale of equity or equity-related securities in the future at a time and price that we deem reasonable or appropriate.

 

Our directors and officers have rights to indemnification.

 

Our Articles of Incorporation provide, as permitted by governing Nevada law, that we will indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending or completed action, suit or proceeding, whether civil, criminal, administrative or investigative, by reason of the fact that such person is or was our director or officer, or who is or was serving at our request as a director or officer of another corporation, partnership, joint venture, trust or other enterprise, against expenses, including attorneys’ fees, judgments, fines and amounts paid in settlement actually and reasonably incurred by such person in connection with the action, suit or proceeding, to the full extent permitted by the Nevada Revised Statutes. The inclusion of these provisions in our Articles may have the effect of reducing the likelihood of derivative litigation against directors and officers, and may discourage or deter stockholders or management from bringing a lawsuit against directors and officers for breach of their duty of care, even though such an action, if successful, might otherwise have benefited us and our stockholders.

 

We do not anticipate paying any cash dividends.

 

We do not anticipate paying cash dividends on our common stock. The payment of dividends, if any, would be contingent upon our revenues and earnings, if any, capital requirements, and general financial condition. The payment of any dividends will be within the discretion of our Board of Directors. We presently intend to retain all earnings, if any, to implement our business strategy; accordingly, we do not anticipate the declaration of any dividends in the foreseeable future.

 

We are subject to penny stock regulations and restrictions, and you may have difficulty selling shares of our common stock.

 

The SEC has adopted regulations that generally define a “penny stock” as an equity security that has a market price less than $5.00 per share or an exercise price of less than $5.00 per share, subject to certain exemptions. Our common stock may be deemed a “penny stock” and be subject to Rule 15g-9 under the Exchange Act, or the “Penny Stock Rule.” This rule imposes additional sales practice requirements on broker-dealers that sell such securities to persons other than established customers and “accredited investors” (generally, individuals with a net worth in excess of $1,000,000 or annual incomes exceeding $200,000, or $300,000 together with their spouses). For transactions covered by Rule 15g-9, a broker-dealer must make a special suitability determination for the purchaser and have received the purchaser’s written consent to the transaction prior to sale. As a result, this rule may affect the ability of broker-dealers to sell our securities and may affect the ability of purchasers to sell any of our securities in the secondary market, thus possibly making it more difficult for us to raise additional capital.

21
 

For any transaction involving a penny stock, unless exempt, the rules require delivery, prior to any transaction in penny stock, of a disclosure schedule required by the SEC relating to the penny stock market. Disclosure is also required to be made about sales commissions payable to both the broker-dealer and the registered representative and current quotations for the securities. Finally, monthly statements are required to be sent disclosing recent price information for the penny stock held in the account and information on the limited market of penny stocks.

 

There can be no assurance that our common stock will qualify for exemption from the Penny Stock Rule. In any event, even if our common stock were exempt from the Penny Stock Rule, we would remain subject to Section 15(b)(6) of the Exchange Act, which gives the SEC the authority to restrict persons from participating in a distribution of a penny stock, under certain circumstances, if the SEC finds that such a restriction would be in the public interest.

 

THE RISKS SET FORTH ABOVE SHOULD NOT BE CONSTRUED AS A COMPLETE LIST OF THE RISKS WHICH MAY AFFECT THE COMPANY’S BUSINESS OR THE RISKS WHICH A SHAREHOLDER OR PROSPECTIVE INVESTOR MAY FACE.

 

ITEM 1B.UNRESOLVED STAFF COMMENTS

 

Not Applicable.

 

ITEM 2.PROPERTIES

 

Our corporate headquarters are located at 2300 Glades Road, Suite 302e, Boca Raton, Florida 33431. In May 2013 we amended our lease by adding 1,854 square feet for an aggregate of 2,775 square feet. The lease agreement as amended expires in October 2019.

 

ITEM 3.LEGAL PROCEEDINGS

 

None.

 

ITEM 4.MINE SAFETY DISCLOSURES

 

Not Applicable.

 

PART II

 

ITEM 5.MARKET FOR REGISTRANT’S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES

 

Our common stock is quoted on the OTCQB under the symbol “ECHI.” Trading in our common stock in the over-the-counter market has been very limited and the quotations set forth below are not necessarily indicative of actual market conditions. The high and low sales prices for our common stock for each quarter of the fiscal years ended June 30, 2013 and 2012, according to OTC Markets Group Inc., were as follows:

 

Quarter Ended  High   Low 
June 30, 2014  $4.00   $1.40 
March 31, 2014  $4.25   $3.25 
December 31, 2013  $7.50   $4.00 
September 30, 2013  $7.00   $4.00 
June 30, 2013(1)  $9.00   $4.20 
March 31, 2013  $0.65   $0.64 
December 31, 2012  $1.05   $0.65 
September 30, 2012  $0.65   $0.45 

 

(1) On June 25, 2013, we effected a one-for-twelve (1:12) reverse split of our issued and outstanding shares of common stock. For purposes of the quarters prior to June 30, 2013, the prices reflect pre-split amounts.

22
 

As of September 29, 2014, the closing price of eCareer Holdings, Inc.’s common stock was $0.42 per share, according to OTC Markets Group Inc.

 

Record Holders

 

As of June 30, 2014, there were approximately 350 stockholders of record holding our common stock, which does not include an undetermined number of beneficial stockholders who hold their shares in “street name” through a brokerage or other institution. The holders of our common stock are entitled to one vote for each share held of record on all matters submitted to a vote of stockholders. Holders of our common stock have no preemptive rights and no right to convert their common stock into any other securities. There are no redemption or sinking fund provisions applicable to our common stock.

 

Dividends

 

In November 2013 we issued a common stock dividend. We have not declared any cash dividends since inception and do not anticipate paying any such dividends in the future. The payment of dividends is within the discretion of our Board of Directors and will depend on our earnings, capital requirements, financial condition, and other relevant factors. There are no restrictions that currently limit our ability to pay dividends on common stock other than those generally imposed by applicable state law.

 

Equity Compensation Plan Information

 

None.

 

ITEM 6.SELECTED FINANCIAL DATA

 

Not Applicable.

 

ITEM 7.MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

 

The following discussion of our financial condition and results of operations should be read in conjunction with the audited financial statements and notes thereto for the years ended June 30, 2014 and 2013, found in this 10-K report.

 

In addition to historical information, the following discussion contains forward-looking statements that involve risks, uncertainties and assumptions. Where possible, we have tried to identify these forward looking statements by using words such as “anticipate,” “believe,” “intends,” or similar expressions. Our actual results could differ materially from those anticipated by the forward-looking statements due to important factors and risks.

 

General

 

The following analysis of our financial condition and results of operations should be read in conjunction with the financial statements, including footnotes, and other information presented elsewhere in this report on Form 10-K.

 

The following Management’s Discussion and Analysis of Financial Condition and Results of Operations (“MD&A”) is intended to help the reader understand our results of operations and financial condition.

 

Overview

 

We were incorporated in March 2005, as Barossa Coffee Company, under the laws of the State of Nevada. Our business objective was to operate a retail, specialty coffee outlet. We were not successful and spun off this business. After this transaction, we had no business activity or operations until our acquisition of eCareer, Inc. (“ECI”),

23
 

For financial statement reporting purposes, the acquisition of ECI has been treated as a reverse acquisition with ECI deemed the accounting acquirer and BCCI deemed the accounting acquiree. The reverse acquisition is deemed a capital transaction and the assets and liabilities of ECI are carried forward to the Company at their carrying value before the acquisition. The equity of the Company is the historical equity of ECI retroactively restated to reflect the number of shares issued by ECI using the capital structure of BCCI. Upon the closing of the Exchange Agreement, ECI became the operating company and BCCI abandoned all of its previous business plans, with the business of ECI now being the Company’s sole business. Accordingly, these financial statements present the operations only of ECI from inception through the date of the exchange (April 11, 2013) and on a consolidated basis for ECHI and ECI after the exchange, and the resulting non-controlling interest in ECI. All intra-company transactions have been eliminated on consolidation.

 

We are a website designer, developer and marketer of niche career sites. Our sites are designed to brand client companies to active and passive candidates within each identified niche. Site features include: industry news, social media groups, niche-specific content, webinars, events, training programs and consolidated industry statistics. Access to the site is free to users and revenue is generated through advertising, resume searches and a job board function. Our first site, Openreq.com, was publically launched on January 1, 2013.

 

Critical Accounting Policies

 

We use estimates throughout our consolidated financial statements. We consider an accounting estimate to be critical if: (1) the estimate requires us to make assumptions about the matters that are highly uncertain at the time the estimate is made or (2) changes in the estimate are reasonably likely to occur from period to period, or use of different estimates that we reasonably could have used in the current period, would have a material impact on our financial condition or results of operations. We have discussed the development and selection of these critical accounting estimates with the Audit Committee of our board of directors. In addition there are other items within our financial statements that require estimation but are not deemed critical as defined above. Change in estimates could have an impact on our operations and financial position.

 

The accounting policies and estimates we consider most critical are presented below.

 

Revenue Recognition - The Company recognizes revenue when persuasive evidence of an arrangement exists, delivery of service has occurred, the sales price is fixed or determinable and collectability is reasonably assured. Revenue is recognized net of customer discounts and allowances ratably over the service period. Payments received in advance of services being rendered are recorded as deferred revenue and recognized over the service period. The Company generates revenue from the following sources:

 

Talent acquisition package revenues are derived from the sale, to recruiters and employers, a combination of talent packages and access to a searchable database of candidates on the Openreq.com website. Certain of the Company’s arrangements include multiple deliverables, which consist of the ability to post jobs and access to a searchable database of candidates. The Company determines the units of accounting for multiple element arrangements in accordance with the Multiple-Deliverable Revenue Arrangements subtopic of the FASB ASC. Specifically, the Company will consider a delivered item as a separate unit of accounting if it has value to the customer on a standalone basis. The Company’s arrangements do not include a general right of return. Services to customers buying a package of available talent packages and access to the database are delivered over the same period and revenue is recognized ratably over the length of the underlying contract, typically from one to 12 months. The separation of the package into two deliverables results in no change in revenue recognition since delivery of the two services occurs over the same time period.

 

Advertising revenue is recognized over the period in which the advertisements are displayed on the websites or at the time the newsletter campaign is sent to its registered members.

 

Use of Estimates - The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management to make certain estimates and assumptions that affect the amounts reported in the consolidated financial statements and accompanying notes.

 

Such estimates and assumptions impact, among others, the following: valuation and potential impairment associated with intangible assets and estimates pertaining to the valuation allowance for deferred tax assets due to continuing, and expected future operating losses.

24
 

Making estimates requires management to exercise significant judgment. It is at least reasonably possible that the estimate of the effect of a condition, situation or set of circumstances that existed at the date of the financial statements, which management considered in formulating its estimate, could change in the near term due to one or more future confirming events. Accordingly, the actual results could differ significantly from estimates, and those differences could be material.

 

Intangible Assets - The Company’s intangible assets consist of website development costs and domain names.

 

The Company accounts for website development costs in accordance with Accounting for Website Development Costs, wherein website development costs are segregated into three activities:

 

  1) Initial stage (planning), whereby the related costs are expensed.
     
  2) Development (web application, infrastructure, graphics), whereby the related costs are capitalized and amortized once the website is ready for use. Costs for development content of the website may be expensed or capitalized depending on the circumstances of the expenditures.
     
  3) Post-implementation (after site is up and running: security, training, admin), whereby the related costs are expensed as incurred. Upgrades are usually expensed, unless they add additional functionality.

 

Amortization is provided utilizing the straight-line method over the three year estimated useful lives of these assets.

 

Domain names are not being amortized as they are determined to have indefinite lives.

 

Intangible assets are reviewed annually for impairment or whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. There were no impairment charges taken during the years ended June 30, 2014 and 2013, respectively.

 

Results of Operations - Year ended June 30, 2014 compared to June 30, 2013 and June 30, 2013 compared to June 30, 2012

 

Revenue for the year ended June 30, 2014 was $70,116 and $9,092 for the year ended June 30, 2013.

 

Net loss for the years ended June 30, 2014 and 2013, was approximately $3.8 million and $3.7 million or approximately $0.48 and $11.12 per share, respectively (basic and diluted).

 

Operating expenses for the year ended June 30, 2014, were approximately $3.7 million compared to approximately $3.9 million in operating expenses for the year ended June 30, 2013. Operating expenses for the year ended June 30, 2014, consist of approximately $.5 million of professional and consulting fees, approximately $1.3 million of payroll expenses, approximately $.5 million of advertising and marketing, $.6 million of shareholder relations, and approximately $.6 million of general and administrative expenses. This is compared to operating expenses for the year ended June 30, 2013 of $3.9 million, which consist of approximately $1.0 million of professional and consulting fees, approximately $1.1 million of payroll expenses, approximately $.6 million of advertising and marketing, $.6 million of shareholder relations, and approximately $.6 million of general and administrative expenses. The increase in salaries and benefits of approximately $200,000 was primarily caused by the addition of the internal shareholder relation's team. The decrease in professional and consulting fees of approximately $400,000 was the elimination of outside shareholder relation's advisors.

25
 

Liquidity and Capital

 

At June 30, 2014, we had cash of $8,303 as compared to $214, 483 at June 30, 2013. The working capital deficit at June 30, 2014, was ($1,212,980) compared to ($17,916) at June 30, 2013, an increase in the deficit of $1,195,064. This is primarily attributable to funding the operating net loss of approximately $3.8 million, partially offset by cash raised through issuance of common stock of approximately $2.0 million, and $.6 million from debt.

 

For the year ended June 30, 2014, cash used in operating activities was approximately $3.1 million as compared to approximately $3.6 million for the year ended June 30, 2013. Our primary uses of cash from operating activities for the year ended June 30, 2014 were losses from operations of approximately $3.8 million.

 

Net cash used in investing activities for the year ended June 30, 2014, was approximately $44 thousand, predominantly from the purchase of property and equipment and intangible assets. This compares with net cash used in investing activities of approximately $641 thousand for the year ended June 30, 2013, predominantly from the purchase of property and equipment and intangible assets.

 

Net cash provided by financing activities for year ended June 30, 2014, was approximately $2.9 million primarily from the issuance of common stock of $1.8 million net of offering costs of $.2 million, and proceeds of $.9 million from the issuance of debt. For June 30, 2013, the net cash provided by financing activities was approximately $3.3 million primarily from the issuance of common stock of $3.6, net of offering costs of $.5 million, and the cash consideration paid in the recapitalization.

 

Current and Future Financing Needs

 

We have a stockholders' deficit of approximately $559 thousand at June 30, 2014, and a cumulative deficit of approximately $12.7 million. Since June 30, 2014, we have raised additional capital through September 25, 2014, of $432 thousand through the issuance of common stock and warrants.

 

We have incurred negative cash flow from operations since inception and have primarily financed our operations through the sale of stock and issuance of debt. At June 30, 2014, we had a working capital deficit of approximately $1.2 million. The opinion of our independent registered public accounting firm for the fiscal year ended June 30, 2014, states that there is substantial doubt as to our ability to continue as a going concern. During the year ended June 30, 2014, we raised approximately $1.8 million, (net of expenses of approximately $223 thousand) from the issuance of our common stock, $.6 million of debt, and since then we have raised an additional approximately $432 thousand from the sale of and exercise of warrants for common stock. We have spent, and expect to continue to spend, substantial amounts in connection with implementing our business strategy, including our advertising and marketing campaign, and fees in connection with regulatory compliance and corporate governance. The actual amount of funds we will need to operate is subject to many factors, some of which are beyond our control. Our cash outflow from operations averaged $256,000 a month for the year ended June 30, 2014. Commencing in April 2014, we reduced our compensation and other expenses to effectuate a reduction in our operating cash outflow to an estimated $175,000 per month. We will continue to monitor our expenses and take actions as may be required to manage our cash outflow from operations. We do not have sufficient cash to operate our business at the current level for the next twelve months and insufficient cash to achieve our business goals. If our anticipated sales for the next few months do not meet our expectations, our existing resources will not be sufficient to meet our cash flow requirements. Furthermore, if our expenses exceed our anticipations, we will need additional funds to implement our business plan. We will not be able to fully establish our business if we do not have adequate working capital so we will need to raise additional funds, whether through a stock offering or otherwise.

 

ITEM 7A.QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 

Not Applicable.

 

ITEM 8.FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.

 

Our consolidated financial statements for the fiscal years ended June 30, 2014 and 2013 are attached hereto.

26
 

eCareer Holdings, Inc.

(FKA Barossa Coffee Company, Inc.)

Financial Statements

June 30, 2014 and 2013

 

CONTENTS    
    Page
     
Report of Independent Registered Public Accounting Firm   28
     
Consolidated Balance Sheets - June 30, 2014 and June 30, 2013   29
     
Consolidated Statements of Operations -
Years Ended June 30, 2014 and 2013
  30
     
Consolidated Statement of Stockholders’ Equity (Deficit) -
Years Ended June 30, 2014 and 2013
  31
     
Consolidated Statements of Cash Flows -
Years Ended June 30, 2014 and 2013
  32
     
Notes to Consolidated Financial Statements   33 - 44
27
 

Report of Independent Registered Public Accounting Firm

 

Board of Directors and Stockholders

eCareer Holdings, Inc.

Boca Raton, Florida

 

We have audited the accompanying consolidated balance sheets of eCareer Holdings, Inc. as of June 30, 2014 and 2013 and the related consolidated statements of operations, stockholders' equity, and cash flows for the years then ended. These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on these financial statements based on our audits.

 

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audits to obtain reasonable assurance about whether the financial statements are free of material misstatement. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. Our audits included consideration of internal control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Company's internal control over financial reporting. Accordingly, we express no such opinion. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial statements and schedules. We believe that our audits provide a reasonable basis for our opinion.

 

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of eCareer Holdings, Inc. and its subsidiary at June 30, 2014 and 2013, and the results of their operations and their cash flows for the years then ended, in conformity with accounting principles generally accepted in the United States of America.

 

The accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As described in Note 2 to the consolidated financial statements, the Company has suffered recurring losses from operations since inception and has a net working capital deficiency that raise substantial doubt about its ability to continue as a going concern. Management's plans in regard to these matters are also described in Note 2. The consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty. Our opinion is not modified with respect to this matter.

 

 

 

 

De Meo, Young, McGrath

A Goldstein, Schechter, Koch, P.A. Company

Fort Lauderdale, Florida

 

September 29, 2014

28
 

ECAREER HOLDINGS, INC.

CONSOLIDATED BALANCE SHEETS

JUNE 30, 2014 AND 2013

         
   2014   2013 
         
ASSETS          
Current assets          
Cash and cash equivalents  $8,303   $214,483 
Prepaid expenses and other current assets       189,289 
Total current assets   8,303    403,772 
           
Property and equipment, net   223,405    271,321 
           
Other assets          
Intangible assets   430,510    440,749 
           
Total assets  $662,218   $1,115,842 
           
LIABILITIES AND STOCKHOLDERS’ EQUITY (DEFICIT)          
           
Current liabilities          
Accounts payable  $331,919   $124,958 
Accrued liabilities   302,657    296,730 
Notes payable - shareholders - net of discounts   201,153     
Convertible notes, net of discounts   79,543     
Derivative liabilities   26,011     
Third party notes   280,000     
Total current liabilities   1,221,283    421,688 
           
Stockholders’ equity          
Series A preferred stock, $0.001 par value, 1,000,000 shares authorized, 25,013 shares issued and outstanding   25    25 
Series B preferred stock, $0.001 par value, 1,000,000 shares authorized, 260,308 and 0 shares issued and outstanding, respectively   260     
Common stock, $0.001 par value, 50,000,000 shares authorized, 15,666,038 and 364,006 shares issued and 15,575,112 and 363,117 shares outstanding, respectively   15,574    362 
           
Additional paid-in capital   12,085,682    6,505,602 
Accumulated deficit   (12,653,577)   (5,854,847)
Subscription receivable        
Non-controlling interest   (7,029)   43,012 
           
Total stockholders’ equity (deficit)   (559,065)   694,154 
           
Total liabilities and stockholders’ equity  $662,218   $1,115,842 

The accompanying notes are an integral part of these consolidated financial statements.

29
 
ECAREER HOLDINGS, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
YEARS ENDED JUNE 30, 2014 AND 2013

 

   2014   2013 
         
Revenue, net  $70,116   $9,092 
           
Operating expenses          
Selling, general and administrative expenses          
Advertising and marketing   543,518    522,799 
Salaries and benefits   1,334,803    1,104,938 
Professional and consulting fees   532,009    971,409 
Shareholder relations   596,998    647,629 
General and administrative   647,607    545,540 
General and administrative expenses - related parties       80,000 
Total operating expenses   3,654,935    3,872,315 
           
Loss from operations   (3,584,819)   (3,863,223)
           
Other income (expense)          
Loss on change in fair value of derivatives   (15,099)    
Interest Expense   (231,236)    
           
Total other expense   (246,335)    
           
Net loss   (3,831,154)   (3,863,223)
           
Less: Net loss attributable to non-controlling interest   50,041    200,064 
           
Net loss attributable to eCareer Holdings, Inc.  $(3,781,113)  $(3,663,159)
           
Net loss per share - basic and fully diluted  $(0.48)  $(11.12)
           
Weighted average number of common shares outstanding - basic and fully diluted   7,872,349    329,329 

The accompanying notes are an integral part of these consolidated financial statements.

30
 

ECAREER HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY (DEFICIT)

YEARS ENDED JUNE 30, 2014 AND 2013

                                             
                                             
   Preferred Stock A   Preferred Stock B   Common Stock   Additional           Non-     
                           Paid-in   Accumulated   Subscriptions   controlling     
   Shares   Amount   Shares   Amount   Shares   Amount   Capital   Deficit   Receivable   Interest   Total 
                                             
Balance - June 30, 2012   100,000   $100       $    283,818   $283   $3,715,024   $(2,191,688)  $(354,000)  $    $1,169,719 
Issuance of common stock for cash and subscriptions receivable ($24 - $48/share - post reverse split)                       40,601    41    1,286,509         (50,300)        1,236,250 
Issuance of common stock and warrants for cash and subscriptions receivable ($48/unit - post reverse split)                       55,757    56    2,079,821         (666,000)        1,413,877 
Receipt of cash for subscriptions receivable                                           892,800         892,800 
Direct offering costs                                 (435,041)                  (435,041)
Issuance of common stock for services ($14 - $36/share - post reverse split)                       1,107    1    37,020                   37,021 
Net loss - July 1, 2012 to April 11, 2013                                      (2,736,880)             (2,736,880)
Segregation of non-controlling interest in subsidiary on reverse capitalization                       (57,878)   (58)   (243,018)             243,076    0 
Issuance of common stock in reverse recapitalization                       39,451    39    (459,531)        177,500         (281,992)
Exchange of subsidiary preferred stock for ECHI preferred stock   (74,987)   (75)                       75                    
Direct offering costs                                 (83,776)                  (83,776)
Issuance of subsidiary common stock for cash and subscriptions receivable ($24 - $48/share - post reverse split)                                 8,000                   8,000 
Issuance of subsidiary common stock and warrants for cash and subscriptions receivable ($48/unit - post reverse split)                                449,500                      449,500  
Receipt of cash for subsidiary’s subscriptions receivable                                 145,500                   145,500 
Issuance of common stock for services ($16 - $36/share - post reverse split)                       261    0    1,665                   1,665 
Issuance of subsidiary common stock for services ($25 to $35/share - post reverse split)                                 3,854                   3,854 
Net loss - April 12, 2013 to June 30, 2013                                      (926,279)        (200,064)   (1,126,343)
Balance - June 30, 2013   25,013    25            363,117    362    6,505,602    (5,854,847)       43,012    694,154 
Issuance of subsidiary common stock and warrants for cash and subscriptions receivable ($48/unit - post reverse split)                                278,351                     278,351   
Issuance of subsidiary common stock on exercise of warrants                                 353,750                   353,750 
Issuance of common stock and warrants for cash and subscriptions receivable ($48/unit - post reverse split)                       2,316,748    2,317    1,411,434         (15,001)        1,398,750 
Issuance of common stock upon exercise of warrants                       510,585    511    440,489         (90,500)        350,500 
Direct offering costs                                 (223,190)                  (223,190)
Issuance of common stock for services ($0.50 - $0.89/share - post reverse split)                       118,152    118    86,155                   86,273 
Issuance of common stock in exchange for subsidiary common stock                       3,125,103    3,125    (3,125)                  0 
Issuance of convertible series B preferred stock as a dividend             434,554    434              2,994,654    (2,995,088)              
Issuance of common stock dividend                       126,007    126    22,403    (22,529)             0 
Issuance of common stock upon conversion of series B preferred stock             (174,246)   (174)   8,615,400    8,615    (8,441)                  0 
Issuance of common stock with note payable                       400,000    400    227,600                   228,000 
Receipt of cash for subscriptions receivable                                           105,501         105,501 
Net loss - July 1, 2013 to June 30, 2014                                      (3,781,113)        (50,041)   (3,831,154)
Balance - June 30, 2014   25,013   $25    260,308   $260    15,575,112   $15,574   $12,085,682   $(12,653,577)  $   $(7,029)  $(559,065)

The accompanying notes are an integral part of these consolidated financial statements.

31
 
ECAREER HOLDINGS, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
YEARS ENDED JUNE 30, 2014 AND 2013

  

   2014   2013 
         
CASH FLOWS FROM OPERATING ACTIVITIES:          
Net loss  $(3,831,154)  $(3,863,223)
Adjustments to reconcile net loss to net cash used in operating activities:          
Depreciation   65,628    49,680 
Amortization of intangible assets   36,093    15,453 
Amortization of note discounts   159,119     
Common stock issued for services   86,273    42,540 
Change in fair value of derivative liabilities   15,099     
Changes in operating assets and liabilities:          
Prepaid expenses and other current assets   189,289    78,481 
Accounts payable and accrued liabilities   212,888    103,834 
Net cash used in operating activities   (3,066,765)   (3,573,235)
           
CASH FLOWS FROM INVESTING ACTIVITIES:          
Purchases of intangible assets   (25,854)   (371,418)
Purchases of property and equipment   (17,712)   (269,553)
Net cash used in investing activities   (43,566)   (640,971)
           
CASH FLOWS FROM FINANCING ACTIVITIES:          
Proceeds from shareholder notes payable   295,065     
Repayment of shareholde notes payable   (17,500)    
Proceeds from convertible notes payable   126,000     
Repayment of convertible notes payable   (43,076)    
Proceeds from exercise of warrants   441,000     
Proceeds from third party notes payable   500,000     
Repayment of third party notes payable   (220,000)    
Proceeds from sale of subscription units   1,413,751    4,145,927 
Cash consideration for reverse recapitalization       (281,992)
Proceeds from sale of subsidiary common stock and exercise of warrants   632,101     
Payment of offering costs   (223,190)   (518,817)
Net cash provided by financing activities   2,904,151    3,345,118 
           
Net decrease in cash and cash equivalents   (206,180)   (869,088)
           
Cash and cash equivalents - beginning of year   214,483    1,083,571 
           
Cash and cash equivalents - end of year  $8,303   $214,483 
           
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:          
Payment of taxes  $   $ 
Payment of interest  $1,667   $ 
           
SUPPLEMENTAL DISCLOSURE OF NON-CASH INVESTING AND FINANCING ACTIVITIES:             
Exchange of subsidiary preferred stock for ECHI preferred stock  $   $75 
Creation of non-controlling interest in reverse capitalization  $   $243,076 
Common stock issued for services  $86,273   $42,540 
Amortization of loan discounts  $7,532   $ 
Change in fair value of derivative liabilities  $15,099   $ 
Professional fees deducted from convertible notes  $6,000   $ 
Exchange of subsidiary stock for ECHI common stock  $3,125   $ 
Issuance of common stock with note payable  $228,000   $ 
Issuance of common stock dividend  $22,529   $ 
Issuance of series B preferred stock as a dividend  $2,995,088   $ 
Conversion of series B preferred stock for common stock  $8,615   $ 

 

The accompanying notes are an integral part of these consolidated financial statements.

32
 

Note 1 – Organization and Nature of Operations

 

eCareer Holdings Inc., (“the Company”) (“ECHI”) was incorporated under the laws of the State of Nevada on March 24, 2005 as Barossa Coffee Company, Inc. The Company changed its name form Barossa Coffee Company, Inc. to eCareer Holdings, Inc. upon the reverse acquisition on April 11, 2013, and is headquartered in Boca Raton, Florida.

 

The Company’s fiscal year end is June 30.

 

Acquisition of Barossa Coffee Company, Inc. as a Reverse Recapitalization

 

As initially reported in our report on Form 8-K filed on August 30, 2012, on that date, Barossa Coffee Company, Inc., a shell company, a Nevada corporation (“BCCI”), entered into an Agreement and Plan of Reorganization (the “Exchange Agreement”) with certain principal stockholders of BCCI, including Thomas G. Kimble, Lynn Dixon and Adam Gatto (collectively, the “Principal BCCI Stockholders”), eCareer, Inc., a Florida corporation (“ECI”), and the consenting owners of the outstanding shares of common stock of ECI.

 

The agreement provided for BCCI to acquire all of the issued and outstanding shares of common stock of ECI in exchange for a total of 4,260,690 shares of common stock of BCCI. After the parties agreed to extend the date of closing, the transactions contemplated by the Exchange Agreement closed on April 11, 2013, whereupon BCCI acquired 15,570,077 shares of ECI, representing 84.73% of ECI’s issued and outstanding common stock, in exchange for 3,894,668 restricted shares of newly issued common stock of BCCI—an exchange ratio of 0.250138 newly issued shares of BCCI common stock for every one share of ECI common stock. The 3,894,668 restricted shares of BCCI common stock issued to former ECI stockholders at closing represented 89.2% of the issued and outstanding common stock of BCCI. When the remaining ECI stockholders elected to exchange all of the remaining ECI common shares into shares of BCCI, former ECI stockholders hold a total of 90% of BCCI’s common stock.

 

Pursuant to the Exchange Agreement, as extended, ECI paid a total of $245,000 cash to BCCI in seven scheduled payments, including a final payment of $165,000 which was made at closing. Contemporaneously, BCCI used $215,000 of the $245,000 to redeem and cancel 4,260,690 shares of its pre-exchange common stock from the Principal BCCI Stockholders. BCCI used the remaining $30,000 to pay certain consultants for services rendered. In connection with the parties’ agreement to extend the closing date of the Exchange Agreement, ECI also paid total extension penalties to BCCI as of closing of $37,539.

 

As a result of the transactions effected by the Exchange Agreement, for financial statement reporting purposes, the exchange has been treated as a reverse acquisition with ECI deemed the accounting acquirer and BCCI deemed the accounting acquiree. The reverse acquisition is deemed a capital transaction and the assets and liabilities of ECI are carried forward to the Company at their carrying value before the acquisition. The equity of the Company is the historical equity of ECI retroactively restated to reflect the number of shares issued by ECI using the capital structure of BCCI. Accordingly, ECI became the operating company and BCCI abandoned all of its previous business plans, with the business of ECI now being the Company’s sole business.

 

The Company is a provider of niche industry websites designed to brand client companies to active and passive companies within each niche. Site features include: industry news, social media groups, niche-specific content, webinars, events, training programs and industry statistics. Access to the sites is free to users, and revenue is intended to be generated through advertising, resume searches, and job board functions. The Company’s first site, openreq.com, was publically launched January 1, 2013.

 

Reverse Stock Split

 

On June 3, 2013, the Company filed a Certificate of Amendment to its Articles of Incorporation, as amended, to effect a one-for-twelve (1:12) reverse split of its issued and outstanding shares of common stock (the “Reverse Stock Split”). The Reverse Stock Split was effective in the market on June 25, 2013. Every 12 shares of common stock outstanding were combined, converted and changed into one share of common stock. All share and per share amounts in these financial statements have been restated to give effect to the reverse stock split.

33
 

Note 2 – Going Concern

 

As reflected in the accompanying consolidated financial statements, since inception the Company has incurred a net loss of approximately $12.7. As of June 30, 2014, the Company has a working capital deficit of approximately $1.2 million.

 

The Company does not yet have a history of financial stability. Historically, the principal source of liquidity has been the issuance of equity securities and outside funding sources. In addition, the Company has generated insignificant revenue since inception. These factors raise substantial doubt about the Company’s ability to continue as a going concern.

 

The ability of the Company to continue operations is dependent on the success of Management’s plans, which include the raising of capital through the issuance of equity and debt securities, until such time that funds provided by operations are sufficient to fund working capital requirements.

 

The Company will require additional funding to finance the growth of its current and expected future operations as well as to achieve its strategic objectives. The actual amount of funds we will need to operate is subject to many factors, some of which are beyond our control. Our current negative cash flow is approximately $175,000 per month. The Company believes its current available cash along with anticipated revenue may be insufficient to meet its cash needs for the near future.  There can be no assurance that financing will be available in amounts or terms acceptable to the Company, if at all.

 

The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business.  These consolidated financial statements do not include any adjustments relating to the recovery of the recorded assets or the classification of the liabilities that might be necessary should the Company be unable to continue as a going concern.

Note 3 – Summary of Significant Accounting Policies

 

New Accounting Pronouncements

 

Except as set forth below, management does not believe that any other recently issued, but not yet effective, accounting standards could have a material effect on the accompanying consolidated financial statements. As new accounting pronouncements are issued, the Company will adopt those that are applicable under the circumstances.

 

In June 2014, FASB issued Accounting Standards Update (“ASU”) No. 2014-10, “Development Stage Entities (Topic 915): Elimination of Certain Financial Reporting Requirements, Including an Amendment to Variable Interest Entities Guidance in Topic 810, Consolidation”. The update removes all incremental financial reporting requirements from GAAP for development stage entities, including the removal of Topic 915 from the FASB Accounting Standards Codification. The update is effective for the annual reporting periods beginning after December 15, 2014, including interim periods within that reporting period.  The Company has elected to adopt the provisions of this ASU early, accordingly all of the past disclosures and presentations on development stage accounting have been eliminated. 

 

Principles of Consolidation

 

The financial statements are presented on a consolidated basis for ECHI and ECI, and the resulting non-controlling interest in ECI. All intra-company transactions have been eliminated on consolidation.

 

Use of Estimates

 

The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management to make certain estimates and assumptions that affect the amounts reported in the financial statements and accompanying notes.

 

Such estimates and assumptions impact, among others, the following: valuation and potential impairment associated with intangible assets and estimates pertaining to the valuation allowance for deferred tax assets due to continuing, and expected future operating losses.

 

Making estimates requires management to exercise significant judgment. It is at least reasonably possible that the estimate of the effect of a condition, situation or set of circumstances that existed at the date of the financial statements, which management considered in formulating its estimate, could change in the near term due to one or more future confirming events. Accordingly, the actual results could differ significantly from estimates, and those differences could be material.

34
 

Risks and Uncertainties

 

The Company’s operations are subject to significant risks and uncertainties including financial, operational and regulatory risks, including the potential risk of business failure.

 

Concentration of Credit Risk

 

The Company currently maintains cash balances at one FDIC-insured banking institution. Deposits held in noninterest-bearing transaction accounts are insured up to a maximum of $250,000 at all FDIC-insured institutions.

 

Cash and Cash Equivalents

 

The Company maintains cash balances at a single financial institution. The Company considers all highly liquid instruments purchased with an original maturity of three months or less and money market accounts to be cash equivalents. Cash equivalents consisted of money market funds totaling $8,303 and $214,483 at June 30, 2014 and 2013, respectively.

 

Property and Equipment


Property and equipment is stated at cost, less accumulated depreciation. Expenditures for maintenance and repairs are charged to expense as incurred.

 

Depreciation is provided utilizing the straight-line method over the estimated useful lives of the respective assets as follows:

 

Asset   Life / Years
Equipment   5 - 7
Furniture and fixtures   7
Computer equipment and software   3
Leasehold improvements   Lesser of 15 years or the term of the lease

 

Intangible Assets

 

The Company’s intangible assets consist of website development costs and domain names.

 

The Company accounts for website development costs in accordance with Accounting for Website Development Costs, wherein website development costs are segregated into three activities:

 

  1) Initial stage (planning), whereby the related costs are expensed.

 

  2) Development (web application, infrastructure, graphics), whereby the related costs are capitalized and amortized once the website is ready for use. Costs for development content of the website may be expensed or capitalized depending on the circumstances of the expenditures.

 

  3) Post-implementation (after site is up and running: security, training, admin), whereby the related costs are expensed as incurred. Upgrades are usually expensed, unless they add additional functionality.

 

Amortization is provided utilizing the straight-line method over the three year estimated useful lives of these assets.

 

Domain names are not being amortized as they are determined to have indefinite lives.

 

Intangible assets are reviewed annually for impairment or whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. There were no impairment charges taken during the years ended June 30, 2014 and 2013, respectively.

 

Derivative Instruments

 

The Company evaluates its convertible debt, warrants or other contracts to determine if those contracts or embedded components of those contracts qualify as derivatives to be separately accounted for in accordance with paragraph 810-10-05-4 of the FASB Accounting Standards Codification and paragraph 815-40-25 of the FASB Accounting Standards Codification. The result of this accounting treatment is that the fair value of the embedded derivative is marked-to-market each balance sheet date and recorded as a liability. In the event that the fair value is recorded as a liability, the change in fair value is recorded in the Statement of Operations as other income or expense. Upon conversion or exercise of a derivative instrument, the instrument is marked to fair value at the conversion date and then that fair value is reclassified to equity. As of June 30, 2014 the derivative liabilities were $26,011.

35
 

Revenue Recognition – The Company recognizes revenue when persuasive evidence of an arrangement exists, delivery of service has occurred, the sales price is fixed or determinable and collectability is reasonably assured. Revenue is recognized net of customer discounts and allowances ratably over the service period. Payments received in advance of services being rendered are recorded as deferred revenue and recognized over the service period. The Company generates revenue from the following sources:

 

Talent acquisition package revenues are derived from the sale, to recruiters and employers, a combination of talent packages and access to a searchable database of candidates on the Openreq.com website. Certain of the Company’s arrangements include multiple deliverables, which consist of the ability to post jobs and access to a searchable database of candidates. The Company determines the units of accounting for multiple element arrangements in accordance with the Multiple-Deliverable Revenue Arrangements subtopic of the FASB ASC. Specifically, the Company will consider a delivered item as a separate unit of accounting if it has value to the customer on a standalone basis. The Company’s arrangements do not include a general right of return. Services to customers buying a package of available talent packages and access to the database are delivered over the same period and revenue is recognized ratably over the length of the underlying contract, typically from one to 12 months. The separation of the package into two deliverables results in no change in revenue recognition since delivery of the two services occurs over the same time period.

 

Advertising revenue is recognized over the period in which the advertisements are displayed on the websites or at the time an e-mail is sent to registered members.

 

Advertising and Marketing Expense

 

The Company’s policy is to expense advertising and marketing costs as incurred, which included consulting expenses and expenses relating to participation at trade shows. Advertising and marketing expense was as follows:

 

   Year Ended 
   June 30, 2014   June 30, 2013 
Advertising  $59,465     $55,110 
Marketing   484,053    467, 689 
   $543,518   $522,799 

 

Income Taxes

 

Income taxes are accounted for under the asset and liability method. Deferred income tax assets and liabilities are established for temporary differences between the financial reporting basis and the tax basis of the Company’s assets and liabilities at tax rates expected to be in effect when such assets or liabilities are realized or settled. Deferred income tax assets are reduced by valuation allowances when necessary.

 

Assessing whether deferred tax assets are realizable requires significant judgment. The Company considers all available positive and negative evidence, including historical operating performance and expectations of future operating performance. The ultimate realization of deferred tax assets is often dependent upon future taxable income and therefore can be uncertain. To the extent the Company believes it is more likely than not that all or some portion of the asset will not be realized, valuation allowances are established against the Company’s deferred tax assets, which increase income tax expense in the period when such a determination is made.

Income taxes include the largest amount of tax benefit for an uncertain tax position that is more likely than not to be sustained upon audit based on the technical merits of the tax position. Settlements with tax authorities, the expiration of statutes of limitations for particular tax positions, or obtaining new information on particular tax positions may cause a change to the effective tax rate. The Company recognizes accrued interest and penalties related to unrecognized tax benefits in the provision for income taxes on the statements of operations. There were no unrecognized tax benefits for the years ended June 30, 2014 and June 30, 2013.

 

Share Based Payment Arrangements

 

Generally, all forms of share-based payments, including stock option grants, warrants and restricted stock grants are measured at their fair value on the awards’ grant date, based on estimated number of awards that are ultimately expected to vest. Share-based compensation awards issued to non-employees for services rendered are recorded at either the fair value of the services rendered or the fair value of the share-based payment, whichever is more readily determinable.  As shares of the Company are thinly traded the use of share prices established in the Company’s most recent private placement memorandum or monthly price observations have been utilized, as the use of daily price observations could be artificially inflated because of a larger spread between the bid and asked quotes and lack of consistent trading in the market.

36
 

Net Loss Per Share

 

Basic earnings per share (“EPS”) is computed by dividing the net loss attributable to the Company that is available to common stockholders by the weighted average number of common shares outstanding during the period, excluding the effects of any potentially dilutive securities. Diluted EPS gives effect to all dilutive potential of shares of common stock outstanding during the period including stock warrants using the treasury stock method (by using the average stock price for the period to determine the number of shares assumed to be purchased from the exercise of warrants) and convertible debt or convertible preferred stock using the if-converted method. Diluted EPS excludes all dilutive potential of shares of common stock if their effect is anti-dilutive.

 

The Company had the following potential common stock equivalents at June 30, 2014 and 2013:

   2014   2013 
Common stock warrants - ECI   10,000    2,480,500 
Common stock warrants - ECHI   5,061,976    790,377 
Unvested stock grants - ECI   0    478 
Unvested stock grants - ECHI   87,499    890 
Total common stock equivalents   5,159,475    3,272,245 

 

Fair Market Value of Financial Instruments

 

The Company measures assets and liabilities at fair value based on an expected exit price as defined by the authoritative guidance on fair value measurements, which represents the amount that would be received on the sale of an asset or paid to transfer a liability, as the case may be, in an orderly transaction between market participants. As such, fair value may be based on assumptions that market participants would use in pricing an asset or liability. The authoritative guidance on fair value measurements establishes a consistent framework for measuring fair value on either a recurring or nonrecurring basis whereby inputs, used in valuation techniques, are assigned a hierarchical level.

 

The following are the hierarchical levels of inputs to measure fair value:

 

Level 1 – Observable inputs that reflect quoted market prices in active markets for identical assets or liabilities.

 

Level 2 – Inputs reflect quoted prices for identical assets or liabilities in markets that are not active; quoted prices for similar assets or liabilities in active markets; inputs other than quoted prices that are observable for the assets or liabilities; or inputs that are derived principally from or corroborated by observable market data by correlation or other means.

 

Level 3 – Unobservable inputs reflecting the Company’s assumptions incorporated in valuation techniques used to determine fair value. These assumptions are required to be consistent with market participant assumptions that are reasonably available.

 

The Company’s financial instruments consist primarily of prepaid expenses, accounts payable, accrued liabilities, loans payable and convertible debt. The carrying amounts of the Company’s financial instruments generally approximated their fair values as of June 30, 2014 and 2013, respectively, due to the short-term nature of these instruments and the Company’s borrowing rate.

 

Reclassifications

 

Certain items have been reclassified to conform to the current year’s presentation.

 

Note 4 – Prepaid Expenses

 

Prepaid expenses consist of professional fees and subscription fees. Prepaid expenses are being amortized over the expected period of benefit, which range from one to two years.

37
 

Note 5 – Property and Equipment

 

Property and equipment consist of the following at June 30:

 

   2014   2013 
Equipment  $111,647   $111,647 
Furniture and fixtures   72,118    72,118 
Leasehold improvements   82,710    68,142 
Computer equipment & software   63,701    60,557 
   330,176    312,464 
Less: accumulated depreciation   (106,771)   (41,143)
   $223,405   $271,321 

 

Depreciation expense for the years ended June 30, 2014 and 2013 was $65,628 and $49,680, respectively.

 

Note 6 – Intangible Assets

 

Intangible assets consist of the following at June 30:

 

   2014   2013 
Domain names  $298,389   $298,389 
Website development costs   183,667    157,813 
Accumulated amortization   (51,546)   (15,453)
   $430,510   $440,749 

 

Amortization expense for website development costs for the years ended June 30, 2014 and 2013 amounted to $36,093 and $15,453. Certain of the intangible assets were placed in service during the current fiscal year. Others will be placed in service in future years.

 

The estimated future amortization expense of website development costs for the years ended June 30 is as follows:

 

   Amount 
2015  $44,835 
2016   37,576 
2017   25,129 
2018   16,388 
2019   8,193 
Total  $132,121 

 

Note 7 – Notes Payable and Derivative Liabilities

 

Third party promissory notes

 

As of June 30, 2014, the Company had entered into 6 notes from third parties for a total amount of $500,000. The notes bear interest at a rate of 10%. Principal is to be paid upon maturity, which range from August 2014 to January 2015. At June 30, 2014 accrued interest amounted to $29,839. Certain of the notes are collateralized by the Company’s common stock and, upon default, would subject the Company to issuing common shares equivalent to $499,000, resulting in dilution of ownership of current stockholders.

 

Interest expense on the third parties notes for the year ended June 30, 2014 was $54,136.

38
 

Convertible promissory notes

 

On December 17, 2013 and January 28, 2014 the Company entered into securities purchase agreements (the “Purchase Agreement”) with an investor and issued convertible promissory notes in the amount of $83,500 and $42,500, respectively (the “Notes”).  The Notes bear interest at 8% per annum and mature on December 19, 2014 and October 30, 2014, respectively. The Notes may be converted into unregistered shares of the Company’s common stock, par value $0.001 per share (the “Common Stock”), at the Conversion Price, as defined below, in whole, or in part, at any time beginning 180 days after the issuance of the note.  The Conversion Price of both Notes shall be equal to 58% multiplied by the Variable Conversion Rate that is equal to the average of the three (3) lowest closing bid prices of the Common Stock during the ten (10) trading day period prior to the date of conversion. The Notes also contain prepayment options whereby the Company may make payments to the holder based on the length of time the Notes have been outstanding, upon three (3) trading days’ prior written notice to the holder. During the first 60 days, the Company may make a payment to the holder equal to 130% of the then outstanding unpaid principal and interest, from days 61 until 120 days, the Company may make a payment to the holder equal to 135% of the then outstanding unpaid principal and interest, from days 121 until 180, days the Company may make a payment to the holder equal to 140% of the then outstanding unpaid principal and interest, after 180 days, the Company has no right of prepay. In the event of default before the maturity dates, the payment is immediately due, in the amount of 150% of the outstanding unpaid principal, along with interest and any penalties.

 

Interest expense on the convertible notes for the year ended June 30, 2014 was $20,455, including $7,532 of discount amortization.

 

Derivative analysis

 

The Notes are convertible into common stock of the Company at variable conversion rates that provides a fixed return to the note-holder. Under the terms of the notes, the Company could be required to issue additional shares in the event of a default. Due to these provisions, the conversion feature is subject to derivative liability treatment under Section 815-40-15 of the FASB Accounting Standard Codification (“Section 815-40-15”) (formerly FASB Emerging Issues Task Force (“EITF”) 07-5). The Notes have been measured at fair value using the Black-Scholes model at each reporting period with gains and losses from the change in fair value of derivative liabilities recognized in the consolidated statement of operations. The conversion feature was recorded as a discount to the notes due to the beneficial conversion feature upon origination.

 

The embedded derivatives of the remaining Notes were re-measured at June 30, 2014 yielding an aggregate loss on change in fair value of the derivatives of $15,099. The fair value of the derivative liability of the remaining notes at June 30, 2014 aggregated $26,011.

 

The Company is required to reserve shares of common stock, free of preemptive rights, at 5 times the number of shares actually issuable upon full conversion of the Note at the conversion price then in effect. The number of common shares issued upon conversion may not result in beneficial ownership by Asher in excess of 9.99% of the outstanding common shares of the Company, unless waived by Asher with 61 days notice to the Company.

 

Notes payable – shareholders

 

The Company has a loan payable to a shareholder totaling $152,565 as of June 30, 2014. This loan is unsecured and non-interest bearing.

 

In March 2014, the Company entered into a promissory note for $125,000 with a shareholder. The note bears a 10% interest rate and is due on December 31, 2014. At June 30, 2014 accrued interest amounted to $4,163. The note is collateralized with $137,500 worth of the Company’s common stock that, upon default, would result in dilution of ownership of current stockholders.

 

The note also required the Company to issue 400,000 shares of common stock to the note holder. Using Black-Scholes, the share issuance was valued at $280,000 and recorded as a discount against the note for $125,000 and an immediate additional interest expense of $103,000. Therefore, interest expense on the note for the year ended June 30, 2014 was $155,751, including $48,588 of discount amortization.

  

Note 8 – Stockholders Equity

 

Preferred Stock - ECI

 

As of June 30, 2014, ECHI has 1,000,000 shares of Preferred Stock authorized, $0.001 par value per share.  In May 2012, 25,013 shares were designated as series A and were issued to Mr. Azzata. The ECI Preferred Shares were valued at $71,600 ($0.72/share) for the fair value of services rendered.

  

Each of the Preferred Shares entitles Mr. Azzata to 500 votes on any matter brought to a vote of the holders of the Company’s common stock, giving him 12,506,500 votes, not including additional votes he has through his ownership of shares of the Company’s common stock. Accordingly, Mr. Azzata has voting control of the Company.

39
 

Series A Preferred Stock has the following provisions:

 

Voting rights entitling the holder to 500 votes per share, which gave the Chief Executive Officer voting control of the Company as of June 30, 2014 and as of the date of the accompanying report,
   
Non-convertible,
   
No rights to dividends,
   
No liquidation value,
   
Non-participating
   
Non-cumulative,
   
No put option; and
   
Non-redeemable.

 

Series B Convertible Preferred Stock

 

On July 26, 2013, the Company distributed a stock dividend to its common stockholders, whereby one restricted share of Series B Convertible Preferred Stock was issued for every one share of common stock held by ECHI stockholders, a total of 434,554 Series B Convertible Preferred shares. Each share of Series B Convertible Preferred Stock is convertible by the shareholder into 50 shares of common stock, will participate in any dividends declared by the Company for common stock on an as-if-converted-to-common stock basis, and may only vote on matters with respect to the Series B Convertible Preferred Stock on a non-cumulative basis, and subject to applicable restrictions. The fair value of these shares was determined to be $6.92 per share resulting in a dividend amounting to $2,995,088. As of June 30, 2014, 174,246 Series B Preferred Shares were converted into 8,615,400 shares of Common Stock.

 

Common Stock  

 

ECI and the Company issued the following shares of common stock for the period July 1, 2012 to April 11, 2013:

             
Transaction Type  Quantity
Stock
   Quantity Warrants   Valuation 
Cash third parties (1)   96,358    55,757   $  3,366,427 
Services – third parties (2)   1,107       $37,021 
    97,725    55,757   $3,403,448 

 

(1)Commencing in December 2012, ECI issued shares and warrants as a unit under a private placement memorandum. Each unit had a $1 price and was comprised of 1 common share and 1 warrant to purchase 1 common share at $1. The purchase price was recorded at par for the common stock and additional paid-in capital was allocated between the prorated fair value of the common stock and the warrant. The warrants are exercisable through December 31, 2015.

 

(2)Valuation was based upon the average cash price paid by third parties for common stock during the 30-day period preceding the service performance, since the Company was not yet traded publicly; this represented the best evidence of fair value.

 

From April 12, 2013 through June 30, 2013, ECI issued common stock for cash in the amount of $457,500, and $3,854 for services from third parties.

 

On April 11, 2013 the Company issued 324,556 shares of its common stock to the majority of the shareholders of ECI in connection with the reverse capitalization and cancelled and retired 4,260,690 pre-split shares owned by certain Barossa shareholders. The non-consenting shareholders of ECI that did not convert their shares to ECHI shares became non-controlling interests of ECI and their 57,878 shares were removed from the Company’s outstanding stock. This resulted in an increase of 39,451 post split shares of ECHI.

40
 

From April 12, 2013 through June 30, 2013, 261 Company common shares for services vested with a value of $1,665.

 

From July 1, 2013 through June 30, 2014, ECI issued common stock for cash and exercise of warrants in the amount of $632,101.

 

From July 1, 2013 through June 30, 2014 the Company issued the following common stock:

 

Transaction Type  Quantity   Valuation 
Exercise of warrants   510,585   $441,000 
Exchange for ECI common stock   3,125,103    0 
Issued for cash and subscription receivable   2,316,748    1,413,751 
Issuance of common stock dividend   126,007    0 
Conversion of Series B Preferred stock   8,615,400    0 
Issued with note payable   400,000    228,000 
Services - third parties   118,152    86,273 
    15,211,995   $2,169,024 

 

In November 2013, the Board of Directors determined that all outstanding warrants held by ECI shareholders that consent to conversion into ECHI stock and warrants would convert into warrants of ECHI, retroactive to October 1, 2013.

 

In November 2013, the Company issued a common stock dividend to the ECI shareholders in an amount equivalent to the number of shares of ECHI that these shareholders would have received had they been shareholders of ECHI on April 11, 2013 (the “Record Date”).

 

Effective April 1, 2014, the Company entered into an agreement with an individual to provide advisory services to the Company’s Board of Directors.  The agreement provides for the immediate issuance of 100,000 restricted shares of the Company’s common stock that will vest ratably over 2 years.  Accordingly, these shares will be shown as issued but not outstanding until earned.

 
ECI and the Company paid direct offering costs in the aggregate of $223,190 and $518,817 for the years ended June 30, 2014 and 2013, respectively, associated with capital raising activities.

41
 

Note 9 – Warrants

The following is a summary of the Company’s and its subsidiary’s warrant activity:

   ECHI   ECI 
Beginning Balance, July 1, 2012   0    0 
  Purchases   0    3,338,877 
  Exchanges   810,377    (810,377)
  Exercised   0   0
Ending Balance, June 30, 2013   810,377    2,528,500 
  Purchases   2,341,498    305,600 
  Exchanges   2,446,434    (2,446,434)
  Exercised   (536,333)   (377,666)
Ending Balance, June 30, 2014  5,061,976   10,000 
           

Note 10 – Income Taxes

As a result of the reverse acquisition, the net operating loss carry forwards for Barossa were suspended.

 

The Company has net operating loss carry-forwards totaling approximately $12,000,000 and $6,000,000 at June 30, 2014 and 2013, respectively, expiring through 2034. Utilization of these net operating losses may be limited due to potential ownership changes under the Internal Revenue Code.

 

Significant deferred tax assets at June 30, 2014 and 2013 are approximately as follows:

 

   2014   2013 
Gross deferred tax assets:          
Net operating loss carry forward  $4,400,000   $2,200,000 
Total deferred tax assets   4,400,000    2,200,000 
Less: valuation allowance   (4,400,000)   (2,200,000)
Net deferred tax assets recorded  $   $ 
           

The valuation allowance at June 30, 2013 was approximately $2,200,000. The increase in valuation allowance during the year ended June 30, 2014 was approximately $2,200,000. In assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion or all of the deferred income tax assets will not be realized. The ultimate realization of deferred income tax assets is dependent upon the generation of future taxable income during the periods in which those temporary differences become deductible.

 

Management considers the scheduled reversal of deferred income tax liabilities, projected future taxable income, and tax planning strategies in making this assessment. Based on consideration of these items, management has determined that enough uncertainty exists relative to the realization of the deferred income tax asset balances to warrant the application of a full valuation allowance as of June 30, 2014.

42
 

The Company has not filed its Federal or State income tax returns for the years ended June 30, 2014 and 2013. Management plans to file the current tax return as soon as possible.

The income tax returns filed for the tax years from inception would be subject to examination by the relevant taxing authorities.

 

There was no income tax expense for the years ended June 30, 2014 and 2013 due to the Company’s net losses.

 

The actual tax benefit differs from the expected tax benefit for the years ended June 30, 2014 and 2013, respectively, (computed by applying the U.S. Federal Corporate tax rate of 34% to income before taxes and a state rate of 5.5%, for a blended rate of 37.63%) as follows:

 

   June 30, 2014   June 30, 2013 
Expected tax expense (benefit) – Federal  $(1,260,000)  $(1,313,000)
Expected tax expense (benefit) – State   (68,000)   (73,000)
Permanent differences   3,000    6,000 
Change in valuation allowance   1,325,000    1,380,000 
Actual tax expense (benefit)  $   $ 

 

Note 11 – Commitment and Contingencies

 

The Company has an operating lease expiring in October 2019.

 

At June 30, 2014, the future rental commitments are approximately as follows:

   Amount 
2015  $51,000 
2016   53,000 
2017   55,000 
2018   56,000 
Thereafter   78, 000 
Total  $293,000 

Rent expense for the years ended June 30, 2014 and 2013 was $71,100 and $23,421, respectively. The increase in expense is the result of the Company amending its lease for additional office space.

Note 12 – Related Party Transactions

 

Effective April 1, 2011, the Chief Executive Officer appointed two new Directors. On May 31, 2011, each of the directors resigned. These individuals are referenced to as “former related parties”.

 

During the years ended June 30, 2014 and 2013 the Company paid fees to former related parties as well as unrelated third parties associated with capital raising activities and related consulting fees, as follows:

 

   Year Ended June 30, 
Direct Offering Cost  2014   2013 
         
Amounts Paid in Cash:          
Finder fees – former related parties  $131,056   $282,562 
43
 

During the years ended June 30, 2014 and 2013, the Company paid consulting fees to former related parties under agreements with the following provisions:

 

One year term,
   
Flat fee retainer,
   
Additional fees based on expanded services,
   
Services include shareholder relations and business strategy

 

The consulting fees paid to related party and former related parties are as follows:

   Year Ended June 30, 
         
Consulting Fees:  2014   2013 
Amounts Paid in Cash:          
Former related parties  $128,472   $546,837 

 

Consulting fees are reflected in the statements of operations as a component of shareholder relations.

 

A director was paid management-consulting fees of $7,000 and $80,000 for the years ended June 30, 2014 and June 30, 2013, respectively.

 

Effective January 7, 2013, ECI entered into an employment agreement with the CEO. The agreement has a term of three years and provides compensation that includes an annual salary of $225,000, health insurance at no cost and a monthly car allowance. The agreement also contains a non-compete covenant. In addition to the CEO’s annual salary, the Company also has the right to pay him a discretionary monthly bonus.

 

The Company has a loan payable to the CEO amounting to $152,565 (Note 7).

 

Effective January 7, 2013, ECI entered into an employment agreement with the President and Chief Financial Officer. The agreement has a term of two years and provides compensation that includes an annual salary of $200,000, health insurance at no cost and a monthly car allowance. The agreement also contains a non-compete covenant. In addition to the President’s annual salary, the Company also has the right to pay him a discretionary monthly bonus. Effective May 23, 2014, the President resigned from ECHI but continues as an active member on the Board of Directors.

 

The exchange agreement provides that each of the CEO and CFO/President of ECI become the CEO and President of ECHI.

 

Note 13 – Subsequent Events

 

(A) Common Stock

 

Subsequent to June 30, 2014, the Company issued the following shares of common stock and warrants:

 

Transaction Type   Quantity of
Common
Stock
    Quantity of
Warrants
    Valuation    Ranges of Value
per Share
 
Cash with warrants – third parties (1)   2,517,715    2,517,715   $431,761   $0.10 - 0.60 
Conversion of series B preferred stock   760,450    0    0   0 
Services – third party (2)   8,421    0    1,287   0.15 
    3,286,586    2,517,715   $433,048   $0.10 - 0.60 

  

(1)The Company issued units containing common stock and warrants for $1.00. The warrants have a $1.00 exercise price and expire on December 31, 2015. The Company has reserved shares to cover the possible exercise of the warrants. There are no embedded features in the warrants that would require treatment as a derivative liability.

 

(2)Valuation is based upon the average cash price paid by third parties for common stock during the 30-day period preceding the service performance, since the Company was not yet traded publicly; this represented the best evidence of fair value.

 

From July 1, 2014 through September 29, 2013, ECI did not issue common stock for cash or for services from third parties.

 

(B) Option to Rescind ECI Stock Subscriptions

 

The Board of Directors is offering the remaining stockholders of ECI to exchange their shares of ECI for shares of ECHI on a one-for-one basis or rescind their subscription agreement. As of September 29, 2014, the maximum amount of shares of ECI that may be rescinded is approximately 355,000, which could require the Company to pay approximately $206,000. Management believes that the probability of the shareholders rescinding their subscriptions is remote.

 

(C) Convertible Notes Payable and Derivative Liabilities

 

Through July 28, 2014, the Company paid $56,050, including interest of $3,500 and prepayment fees of $12,127, to Asher, which satisfied the $83,500 Note.

 

Through September 26, 2014 the Company paid $23,000 as a prepayment fee to Asher on the $42,500 note.

 

(D) Vendor Settlement Agreement

 

In August  2014, the Company entered into 2 settlement agreements with two vendors for a total amount of $79,588. This balance has been accrued at June 30, 2014. 

44
 
ITEM 9.CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

 

Not applicable.

 

ITEM 9A.CONTROLS AND PROCEDURES

 

Joseph Azzata, our Chief Executive Officer, is our principal executive officer and our principal financial officer.

 

Evaluation of Disclosure Controls and Procedures

 

Under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, we evaluated the effectiveness of the design and operation of our disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act, as of June 30, 2014. Based on this evaluation, our principal executive officer and our principal financial officer concluded that, as of the end of the period covered by this report, our disclosure controls and procedures were effective and adequately designed to ensure that the information required to be disclosed by us in the reports we submit under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the applicable rules and forms and that such information was accumulated and communicated to our principal executive officer and principal financial officer, in a manner that allowed for timely decisions regarding disclosure.

 

Management’s Annual Report on Internal Control over Financial Reporting.

 

Our management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in Rule 13a-15(f) under the Exchange Act). Our internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with accounting principles generally accepted in the United States. Our internal control over financial reporting includes those policies and procedures that:

 

  (i) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of our assets;
     
  (ii) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements; and

 

  (iii) provide reasonable assurance regarding prevention or timely detection of unauthorized transactions.

 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with policies or procedures may deteriorate.

 

In making this assessment, our management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission (COSO) in Internal Control – Integrated Framework and Internal Control over Financial Reporting – Guidance for Smaller Public Companies.

 

Our management evaluated the effectiveness of our internal control over financial reporting as of June 30, 2014.  Based on this evaluation, our management concluded that, as of June 30, 2014, we maintained effective internal control over financial reporting.

 

Changes in internal control over financial reporting

 

There were no changes in our internal control over financial reporting during the year ended June 30, 2014, that have materially affected, or are reasonably likely to materially affect our internal control over financial reporting.

 

Our management, including our principal executive officer and principal financial officer, does not expect that our disclosure controls or internal controls will prevent all error and all fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. In addition, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within a company have been detected. These inherent limitations include the realities that judgments in decision-making can be faulty, and that breakdowns can occur because of simple error or mistake.

45
 

Additionally, controls can be circumvented by the individual acts of some persons, by collusion of two or more people or by management’s override of the control.  The design of any systems of controls is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions.  Over time, control may become inadequate because of changes in conditions, or the degree of compliance with the policies or procedures may deteriorate. Because of these inherent limitations in a cost-effective control system, misstatements due to error or fraud may occur and not be detected.  Individual persons perform multiple tasks which normally would be allocated to separate persons and therefore extra diligence must be exercised during the period these tasks are combined.

 

ITEM 9B.OTHER INFORMATION

 

None.

 

PART III

 

ITEM 10.DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

 

Our executive officers and directors are as follows:

 

Name   Age   Position(s) and Office(s)
         
Joseph Azzata   55   Chief Executive Officer, Chairman of the Board, and Principal Financial Officer

 

Timothy Kardok

  57   Director

 

Joseph Azzata – Mr. Azzata is the founder of eCareer, Inc. and has been the Chief Executive Officer and Chairman of eCareer Holdings, Inc. since closing of the Exchange Agreement. He is a leader in the area of talent acquisition, staffing, recruiting and HR with a specialized emphasis on web-based and automated recruiting processes.

 

From 2002 to 2010, Mr. Azzata was the CEO and co-founder of Medical Connections Holdings, Inc. Mr. Azzata was instrumental in the growth and expansion of Medical Connections, a national and publicly held healthcare staffing firm. In 2007, Medical Connections was awarded the Gold Seal Certification in Healthcare Staffing from the Joint Commission on Healthcare Staffing. In 2009, Medical Connections was identified as the 7th fastest growing staffing firm in the United States by the Staffing Industry Analysts.

 

Mr. Azzata will use his vision and leadership to guide eCareer into an innovative industry leader in specialized online career websites and job boards. Mr. Azzata will continue to use his vast resources and insight to attract and acquire immensely creative employees and build a world-class executive team. He will focus and dedicate his efforts to the growth and expansion of our business model and forge strategic alliances with industry-related organizations in order to continuously add new and unique features and upgrades to our specialized online career websites.

 

Tim Kardok - Mr. Kardok currently serves on the Board of Directors of eCareer Holdings, Inc. and works with the company as a special consultant. Until May 23, 2014, he also served as the Company’s president.

 

Mr. Kardok’s past experience is in the areas of strategy, corporate growth, planning, marketing, finance, and sales. Throughout his career, he has held various senior management positions at multiple corporations, and has assisted various companies in a consulting capacity. He also has experience in product development and market deployment; corporate infrastructure design; change management; strategic planning; capital formation, public IPO strategy, strategic acquisitions / acquisition integration; distribution analysis, strategy design and implementation.

 

Mr. Kardok is a former CEO and director of an AMEX listed corporation and has more than 30 years of experience. Mr. Kardok earned a Bachelor of Arts in Marketing from the University of Notre Dame and an MBA from the University of Bridgeport.

46
 

Involvement in Certain Legal Proceedings:

 

In September 2005, Mr. Azzata, Medical Connections, Inc. (a company of which he was an officer), and a second individual entered into a settlement agreement with the Pennsylvania Securities Commission, whereby, without admitting or denying certain allegations against them, they consented to the commission making certain findings and conclusions and imposing sanctions. The commission determined that the respondents had violated the Pennsylvania Securities Act of 1972 (the “1972 Act”) in connection with the offering of certain securities to at least one Pennsylvania resident in 2004 and 2005. The respondents were ordered to permanently cease and desist from violating the 1972 Act and were barred for a period of three months from certain activities, including representing or otherwise being involved with an issuer offering or selling securities in Pennsylvania. The commission also ordered the respondents to pay a total fine of $10,000.

 

In November 2005, Mr. Azzata entered into a Letter of Acceptance, Waiver and Consent (“AWC”) with the National Association of Securities Dealers (“NASD”). Without admitting or denying the allegations or findings and solely for the purpose of the proceeding with the NASD, prior to a hearing and without an adjudication of any issue of law or fact, Mr. Azzata agreed to the entry of findings that from about December 2002 through about July 2003, while a registered representative at NASD member Cardinal Capital Management, Inc., and under the supervision of Cardinal Capital Management, Mr. Azzata engaged in the unregistered offer and sale of securities in violation of Section 5 of the Securities Act of 1933. In addition, Mr. Azzata failed to appear to give testimony as requested. Mr. Azzata consented to the imposition, as a sanction, of a bar from association with any NASD member in all capacities.

 

In June 2007, the NASD revoked Mr. Azzata’s registration for failure to pay a fine in connection with an AWC he entered into in May 2002. He did, however, pay NASD the fine in October 2007.

 

Code of Ethics

 

We have adopted a code of ethics that applies to its principal executive officer, principal financial officer, principal accounting officer or controller, or persons performing similar functions. For purposes of this Item, the term code of ethics means written standards that are reasonably designed to deter wrongdoing and to promote: honest and ethical conduct, including the ethical handling of actual or apparent conflicts of interest between personal and professional relationships; full, fair, accurate, timely, and understandable disclosure in reports and documents that we file with, or submit to, the Commission and in other public communications made by us; compliance with applicable governmental laws, rules and regulations; the prompt internal reporting of violations of the code to the board of directors or another appropriate person or persons; and accountability for adherence to the code. We undertake to provide by mail to any person without charge, upon request, a copy of such code of ethics if we receive the request in writing by mail to: eCareer Holdings, Inc., 2300 Glades Road, Suite 302E, Boca Raton, Florida 33431.

 

Procedures for Stockholders to Recommend Nominees to the Board

 

There have been no material changes to the procedures by which stockholders may recommend nominees to our Board of Directors since we last provided disclosure regarding this process.

 

Audit Committee

 

The Board of Directors has not yet established a separately designated standing audit committee, and accordingly, the entire Board is currently acting as our audit committee. None of the members of our Board of Directors is deemed an audit committee financial expert. At some point in the future, we anticipate adding an audit committee financial expert to the Board, but we have not yet identified an ideal candidate.

 

ITEM 11.EXECUTIVE COMPENSATION

 

The following table provides summary information for the years ended June 30, 2014 and 2013, concerning cash and non-cash compensation paid or accrued to or on behalf of certain executive officers (“named executive officers”). In connection with the Exchange Agreement that closed on April 11, 2013, as described above under “Corporation History and Background,” ECI became the operating company of BCCI/ECHI, and ECI is treated as the accounting acquirer. Accordingly, for the year ended June 30, 2013, the compensation information below reflects compensation paid by (i) ECI from July 1, 2012 through April 11, 2013 and (ii) ECHI (on a consolidated basis with ECI) from April 12, 2013 through June 30, 2013. Executive officers of BCCI (who resigned upon closing of the Exchange Agreement) received no executive compensation during the years ended June 30, 2014 and 2013.

47
 

Summary Executive Compensation Table

 

Name and
Principal
Position
    Salary
($)
     Bonus
($)
     Stock
Awards ($)
     Option
Awards
($)
     Non-Equity
Incentive
Plan
Compensation
($)
     Change in
Pension
Value
and
Nonqualified
Deferred
Compensation
($)
     All Other
Compensation
($)
      Total
($)
 
For the year ended June 30, 2014                                          
Joseph Azzata  225,000   149,248    0    0    0    0     19,480(1)    393,728 
Tim Kardok  183,333   93,667    0    0    0    0     25,245(1)(2)    295,245 
                                           
Name and
Principal
Position
  Salary
($)
   Bonus
($)
   Stock
Awards ($)
   Option
Awards
($)
   Non-Equity
Incentive
Plan
Compensation
($)
   Change in
Pension
Value
and
Nonqualified
Deferred
Compensation
($)
   All Other
Compensation
($)
   Total
($)
 
For the year ended June 30, 2013                                        
Joseph Azzata   173,077    343,279    0    0    0    0    17,239 (1)   533,595 
Tim Kardok   153,846    76,923    0    0    0    0    92,469(1)(2)   243,238 

 

(1) The other compensation included auto allowance, health, dental, and vision insurance provided for the officers.

(2) For the years ended June 30, 2014 and 2013, Mr. Kardok received a consulting fee of $7,000 and $80,000, respectively.

 

Employment Agreements

 

Effective January 7, 2013, our operating subsidiary, eCareer, Inc., entered into an employment agreement with Joseph Azzata, providing for him to serve as Chief Executive Officer. The agreement has a term of three years and provides compensation that includes an annual salary of $225,000, health insurance at no cost and a monthly car allowance. The agreement also contains a non-compete covenant. In addition to the Mr. Azzata’s annual salary, eCareer, Inc. also has the right to pay him a discretionary monthly bonus.

 

Effective January 7, 2013, our operating subsidiary entered into an employment agreement with Tim Kardok, providing for him to serve as President and Chief Financial Officer. The agreement has a term of two years and provides compensation that includes an annual salary of $200,000, health insurance at no cost and a monthly car allowance. The agreement also contains a non-compete covenant. In addition to the Mr. Kardok’s annual salary, eCareer, Inc. also has the right to pay him a discretionary monthly bonus. As of May 23, 2014, Mr. Kardok resigned as president, but continues to serve on the Company’s Board of Directors.

 

There is currently no employment agreement between eCareer Holdings, Inc. and either Mr. Azzata or Mr. Kardok.

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Outstanding Equity Awards at Fiscal Year End 

 

None.

 

Compensation of Directors

 

At present, we do not pay our Directors for attending meetings of the Board of Directors, although we may adopt a director compensation policy in the future. We have no standard arrangement pursuant to which Directors are compensated for any services they provide or for committee participation or special assignments.  

 

Compensation Policies and Practices as They Relate to Risk Management

 

We attempt to make our compensation programs discretionary, balanced and focused on the long term.  We believe goals and objectives of our compensation programs reflect a balanced mix of quantitative and qualitative performance measures to avoid excessive weight on a single performance measure. Our approach to compensation practices and policies applicable to employees and consultants is consistent with that followed for its executives.  Based on these factors, we believe that our compensation policies and practices do not create risks that are reasonably likely to have a material adverse effect on us.

 

ITEM 12.SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

 

The table below sets forth the number and percentage of shares of our equity securities owned as of September 29, 2014, by the following persons: (i) stockholders known to us who own 5% or more of our outstanding shares, (ii) each of our executive officers and directors, and (iii) our executive officers and directors as a group. As of September 2014, there were 18,861,698 shares of our common stock outstanding. Beneficial ownership representing less than 1% is denoted with an asterisk (*).

                           
   Shares Beneficially Owned       
   Common
Stock
   Series A
Preferred (2)
    % of Total 
Name and address of beneficial owner  Shares    %    Shares    %     Voting Power (3)  
                           
Joseph Azzata(1)   3,029,808    9.5    25,013    100     35.0 
CEO and Chairman of the Board                          
2300 Glades Road, Suite 302E                          
Boca Raton, Florida 33434                          
                           
Tim Kardok   1,514,904    4.8             3.4 
Director                          
2300 Glades Road, Suite 302E                          
Boca Raton, Florida 33434                          
                           
All directors and executive officers as a group (2 persons)   4,544,712    14.3    25,013    100     38.4 
                           
M.B. Long   1,867,166    5.9             4.2 
7426 Timberlake Road                          
Lynchburg, Virginia 24502                          
                           
Lilyfield(3)    2,126,190    6.7             4.8 
c / o Kendris Ltd.                          
Mühlemattstrasse 56                          
CH-5001 Aarau, Switzerland                          

  

(1)

Includes 59,408 shares of Series B Preferred convertible into 2,904,000 common shares.

   
(2)

Represents Series A Preferred Shares.

   
(3)Includes 41,690 shares of Series B Preferred convertible into 2,084,500 common shares.
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Securities Authorized for Issuance under Equity Compensation Plans

 

None.

 

ITEM 13.CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

 

Reference is made to the disclosure set forth above under “Note 12 – Related Party Transactions” of the notes to the financial statements that are included in this report, which disclosure is incorporated herein by reference.

 

Director Independence

 

Messrs. Azzata and Kardok are currently the sole members of our Board of Directors. While Mr. Kardok no longer serves as the Company’s president, we do not consider him an independent director. Accordingly, we currently have no “independent” directors. At some point in the future, it is anticipated that we will appoint additional directors who are considered independent. We have not decided, however, what independence standard will be used to make this determination. We hope that the addition of independent directors to the Board will help us better oversee and manage risk.

 

ITEM 14.PRINCIPAL ACCOUNTANT FEES AND SERVICES

 

The following table sets forth the fees paid or accrued by us for the audit and other services provided or to be provided by our principal independent accountants during the years ended June 30, 2014 and 2013.  

 

   2014   2013 
Audit Fees(1)  $58,653   $192,563 
Audit Related Fees(2)        
Tax Fees(3)        
All Other Fees        
Total Fees  $58,653   $192,563 
   
(1) Audit Fees: This category represents the aggregate fees billed for professional services rendered by the principal independent accountant for the audit of our annual financial statements and review of financial statements included in our Form 10-Q and services that are normally provided by the accountant in connection with statutory and regulatory filings or engagements for the fiscal years.

 

(2) Audit Related Fees: This category consists of the aggregate fees billed for assurance and related services by the principal independent accountant that are reasonably related to the performance of the audit or review of our financial statements and are not reported under “Audit Fees.”

 

(3) Tax Fees: This category consists of the aggregate fees billed for professional services rendered by the principal independent accountant for tax compliance, tax advice, and tax planning.

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Pre-Approval of Audit and Non-Audit Services

 

All above audit services, audit-related services and tax services, for the fiscal years ended June 30, 2014 and 2013, were pre-approved by our Audit Committee, which concluded that the provision of such services was compatible with the maintenance of that firm’s independence in the conduct of its auditing functions. The Audit Committee’s outside auditor independence policy provides for pre-approval of all services performed by the outside auditors.

 

PART IV

 

ITEM 15.EXHIBITS

 

Exhibit No.   Description
2.1   Agreement and Plan of Reorganization dated August 30, 2012 (Incorporated by reference from Form 8-K filed with the SEC on September 6, 2012) *
     
3.1   Amendment to Articles of Incorporation (Incorporated by reference from Form 8-K filed with the SEC on April 16, 2013) *
     
3.2   By-Laws (Incorporated by reference from Form SB-2/A filed with the SEC on July 27, 2005) *
     
10.1   Employment Agreement between eCareer, Inc. and Joseph Azzata, dated January 7, 2013 (Incorporated by reference from Form 8-K filed with the SEC on April 16, 2013) *
     
10.2   Employment Agreement between eCareer, Inc. and Tim Kardok, dated January 7, 2013 (Incorporated by reference from Form 8-K filed with the SEC on April 16, 2013) *
     
21.1   Subsidiaries
     
31.1   Certification of principal executive officer required by Rule 13a – 14(1) or Rule 15d – 14(a) of the Securities Exchange Act of 1934, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
     
31.2   Certification of principal financial officer required by Rule 13a – 14(1) or Rule 15d – 14(a) of the Securities Exchange Act of 1934, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
     
32.1   Certification of principal executive officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 and Section 1350 of 18 U.S.C. 63.
     
32.2   Certification of principal financial officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 and Section 1350 of 18 U.S.C. 63.
     
101.INS   XBRL Instance Document
     
101.SCH   XBRL Taxonomy Extension Schema
     
101.CAL   XBRL Taxonomy Extension Calculation Linkbase
     
101.DEF   XBRL Taxonomy Extension Definitions Linkbase
     
101.LAB   XBRL Taxonomy Extension Label Linkbase
     
101.PRE   XBRL Taxonomy Extension Presentation Linkbase

 

* Incorporated by reference from our previous filings with the SEC.

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SIGNATURES

 

In accordance with the requirements of Section 13 of 15(d) of the Exchange Act, the Registrant has caused this report to be signed on its behalf by the undersigned, thereunto duly authorized, on September 29, 2014.

 

  eCareer Holdings, Inc.
   
  /s/ Joseph Azzata
  By: Joseph Azzata
  Chief Executive Officer

 

Pursuant to the requirements of the Exchange Act, this report has been signed below by the following persons in the capacities and on the dates indicated:

 

Signature   Title   Date
         
/s/ Joseph Azzata       September 29, 2014
Joseph Azzata   Chief Executive Officer (Principal Executive Officer), Chairman of the Board and Principal Financial and Accounting Officer)    
         
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