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8-K - FORM 8-K - TRULIA, INC.d769561d8k.htm

Exhibit 99.1

Trulia Reports Second Quarter 2014 Results

Marketing campaign drives audience to more than 57M UVs in July 2014; subscriber base nears 74,000

Enters into agreement to be acquired by Zillow

SAN FRANCISCO, July 31, 2014 – Trulia, Inc. (NYSE: TRLA), a leading online marketplace for home buyers, sellers, renters and real estate professionals, today announced financial results for the second quarter ended June 30, 2014.

“Our business is firing on all cylinders. The focus on a more valuable, more transaction ready consumer paid dividends in Q2, as our marketing campaign accelerated audience growth during the busiest part of the real estate season,” said Pete Flint, Chief Executive Officer of Trulia. “I’m tremendously excited about joining forces with Zillow. By working together, we will be able to create even more value for home buyers, sellers, and renters, as well as enable our industry partners to grow their businesses even more efficiently.”

Key Business Metrics – Second Quarter 2014

 

    Monthly unique visitors in the second quarter of 2014 were 51.6 million, an increase of 48% from 34.9 million in the same period last year.

 

    Mobile monthly unique visitors in the second quarter of 2014 were 25.1 million, an increase of 92% from 13.0 million in the same period last year.

 

    Total subscribers as of June 30, 2014 were approximately 74,000*, an increase from the approximately 67,000* as of March 31, 2014.

 

    Average monthly revenue per subscriber for the second quarter of 2014 was $206, a 6% increase from $194 in the same period last year and a $10 increase from the first quarter of 2014.

 

    New contributions to user-generated content totaled approximately 1.3 million in the second quarter of 2014, an increase of 19% from approximately 1.1 million in the same period last year. As of June 30, 2014, this amounted to a cumulative total of more than 14 million contributions to user-generated content.

Financial Highlights – Second Quarter 2014

 

    Total revenue for the second quarter of 2014 was $64.1 million, up 116% year-over-year.

 

    Marketplace revenue of $53.2 million, up 142% year-over-year.

 

    Media revenue of $10.9 million, up 41% year-over-year.

 

    Net loss attributable to common stockholders for the second quarter of 2014 was $17.9 million, or $0.48 per share on a basic and diluted basis, compared with a net loss of $2.4 million, or $0.07 per share on a basic and diluted basis, for the second quarter of 2013.

 

    Adjusted EBITDA for the second quarter of 2014 was $4.6 million, compared with $3.4 million for the second quarter of 2013.

 

    Adjusted net loss attributable to common stockholders for the second quarter of 2014 was $4.2 million, or $0.11 per share on a basic and diluted basis, compared with adjusted net income attributable to common stockholders of $1.6 million, or $0.05 per share on a basic and diluted basis, for the second quarter of 2013.


Selected Business Highlights

 

    Mobile product innovation for consumers: Trulia drove mobile audience growth of more than 90% year-over-year in the second quarter, driven by innovations like nearby home alerts, a feature that alerts consumers to any new homes — either rentals or homes for sale—listed in the last 24 hours. Trulia also demonstrated its culture of innovation by launching a new app for Android Wear that was highlighted at Google I/O 2014, Google’s annual developer conference.

 

    Mobile leadership for agents: Trulia extended its mobile leadership in tools for on-the-go agents by launching its first tablet apps for real estate agents, bringing Trulia for Agents to iOS and Android tablets. Agents find the larger displays on tablets particularly helpful for managing their leads and businesses on the go.

 

    Deeper industry relationships: Trulia made significant progress in building deeper industry partnerships and adding to the quality of its data. In July, Trulia announced that it now receives listings data from more than 12,000 brokerages through its Trulia Data Connect program. Trulia Data Connect enables brokers to send listings directly to Trulia, empowering them to take full control over their listings and market them more strategically. Trulia Data Connect feeds are updated as frequently as every eight minutes to ensure the listings are marketed in a timely and accurate manner.

Outlook – Third Quarter 2014

Trulia is providing its outlook for revenue and Adjusted EBITDA for the third quarter of 2014:

 

    Total revenue is expected to be in the range of $68.4 million to $70.4 million.

 

    Marketplace revenue is expected to be in the range of 80% to 85% of total revenue.

 

    Adjusted EBITDA is expected to be in the range of $5.4 million to $5.6 million. This represents 8% of revenue at the midpoint of the range.

Agreement to Combine with Zillow

As announced on July 28, 2014, Zillow announced a definitive agreement to acquire Trulia for $3.5 billion in a stock-for-stock transaction. Under the terms of the agreement, Trulia stockholders will receive 0.444 shares of Class A common stock of a newly created holding company for each share of Trulia common stock, and Zillow shareholders will receive one share of Class A or Class B common stock of the newly created holding company for each share of Zillow Class A or Class B common stock, as the case maybe. Trulia stockholders will own approximately 33% of the combined company at closing. The value of the deal represents a premium of 25% to Trulia’s closing price on July 25, 2014. The transaction is expected to close in 2015, pending the satisfaction of customary closing conditions, including shareholder and regulatory approvals.


Conference Call Details

The live webcast of the conference call will be available on the Trulia Investor Relations website at http://ir.trulia.com/. A live dial-in will be available at 800-322-2803, or internationally at 617-614-4925, using passcode 48081552. Following the completion of the call, a recorded replay of the webcast will be available on the Trulia Investor Relations website for one year. A telephone replay of the call will be available at 888-286-8010, or internationally at 617-801-6888, using passcode 94526645, until August 7, 2014.

Trulia will also release details of its results for the second quarter ended June 30, 2014 via Twitter on Wednesday, July 31, at 2 p.m. Pacific Time after the market close. Details of Trulia’s quarterly financial results can be viewed on Twitter at hashtag #TRLAearnings.

About Trulia, Inc.

Trulia (NYSE: TRLA) gives home buyers, sellers, renters and real estate professionals all the tools and valuable information they need to be successful in the home search process. Through its innovative mobile and web products, Trulia provides engaged home buyers and sellers essential information about the house, the neighborhood and the process while connecting them with the right agents. For agents, Trulia, together with its Market Leader subsidiary, provides an end-to-end technology platform that enables them to find and serve clients, create lasting relationships and build their business. Founded in 2005, Trulia is headquartered in San Francisco with offices in New York, Denver and Seattle. Trulia and the Trulia marker logo are registered trademarks of Trulia, Inc.

Forward Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Forward-looking statements generally relate to future events or our future financial or operating performance. In some cases, you can identify forward-looking statements because they contain words such as “may,” “will,” “should,” “expects,” “plans,” “anticipates,” “could,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential” or “continue” or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans or intentions. Forward-looking statements in this press release include, but are not limited to: our expectations regarding our business and marketing plans, including the expectation that more than 57 million unique visitors will to come to Trulia in the month of July; our expectations regarding our revenue and Adjusted EBITDA for the third quarter of 2014 and full year 2014; and our expectations regarding the proposed merger with Zillow. Our expectations and beliefs regarding these matters may not materialize, and actual results in future periods are subject to risks and uncertainties that could cause actual results to differ materially from those projected. These risks include the possibility that we do not effectively execute on our national marketing campaign, and that our national marketing campaign does not increase the number of consumers, subscribers and advertisers on our marketplace; the housing market weakens; consumers, subscribers and advertisers do not continue to use our marketplace; we experience expenses that exceed our expectations; the proposed merger does not close due to the failure to obtain shareholder or regulatory approval or otherwise; and the disruption to our business caused by the merger is greater than expected and makes it difficult to maintain certain strategic relationships. The forward-looking statements contained in this press release are also subject to other risks and uncertainties, including those more fully described in our filings with the Securities and Exchange Commission, including our Quarterly Report on Form 10-Q for the quarterly period ended March 31, 2014 that was filed on May 2, 2014. The forward-looking statements in this press release are based on information available to Trulia as of the date hereof, and Trulia disclaims any obligation to update any forward-looking statements, except as required by law.


Use of Non-GAAP Financial Measures: Adjusted EBITDA and Adjusted Net Income/(Loss) and Pro Forma Financial Information

Trulia’s stated results include certain non-GAAP financial measures, including Adjusted EBITDA and adjusted net loss attributable to common stockholders. We define Adjusted EBITDA as net loss attributable to common stockholders adjusted to exclude interest income, interest expense, depreciation and amortization, income taxes, acquisition costs, restructuring costs, and compensation paid in stock. We define adjusted net loss attributable to common stockholders as net loss attributable to common stockholders adjusted to exclude acquisition costs, restructuring costs, and compensation paid in stock. Adjusted EBITDA and adjusted net loss attributable to common stockholders exclude these items as they are often excluded by other companies to help investors understand the operational performance of their business, and in the case of compensation paid in stock, can be difficult to predict. Trulia believes these adjustments provide useful comparative information to investors. Trulia also considers these non-GAAP financial measures to be important because they provide useful measures of the operating performance of Trulia and are used by Trulia’s management for that purpose. In addition, investors often use similar measures to evaluate the operating performance of a company. Non-GAAP results are presented for supplemental informational purposes only for understanding Trulia’s operating results. The non-GAAP results should not be considered a substitute for financial information presented in accordance with generally accepted accounting principles, and may be different from similarly-titled non-GAAP measures used by other companies.

For future periods, Trulia is unable to provide a reconciliation of Adjusted EBITDA to net income/(loss) as a result of the uncertainty regarding, and the potential variability of, the amounts of interest income, interest expense, depreciation and amortization, compensation paid in stock, and certain other infrequently occurring items, such as acquisition related costs and restructuring costs, that may be incurred in the future.

Additional Information and Where to Find It

In connection with the proposed transaction, Zillow and Trulia will file a joint proxy statement/prospectus with the Securities and Exchange Commission, and the new holding company will file a Registration Statement on Form S-4 with the Securities and Exchange Commission. INVESTORS AND SECURITYHOLDERS ARE URGED TO READ THE REGISTRATION STATEMENT AND JOINT PROXY STATEMENT/PROSPECTUS (INCLUDING ANY AMENDMENTS OR SUPPLEMENTS THERETO) REGARDING THE PROPOSED TRANSACTION WHEN THEY BECOME AVAILABLE BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION. Investors and security holders will be able to obtain free copies of the registration statement and joint proxy statement/prospectus (when they become available) and other documents filed by Zillow and Trulia at the Securities and Exchange Commission’s web site at www.sec.gov. Copies of the registration statement and joint proxy statement/prospectus (when they become available) and the filings that will be incorporated by reference therein may also be obtained, without charge, from Zillow’s website, www.zillow.com, under the heading “Investors” in the “About” tab or by contacting Zillow Investor Relations at (206) 470-7137. These documents may also be obtained, without charge, from Trulia’s website, www.trulia.com, under the tab “Investor Relations” or by contacting Trulia Investor Relations at (415) 400-7238.


Participants in Solicitation

The respective directors and executive officers of Zillow and Trulia and other persons may be deemed to be participants in the solicitation of proxies in respect of the proposed transaction. Information regarding Zillow’s directors and executive officers is available in its proxy statement filed with the SEC by Zillow on April 17, 2014, and information regarding Trulia’s directors and executive officers is available in its proxy statement filed with the SEC by Trulia on April 22, 2014. Other information regarding the participants in the proxy solicitation and a description of their direct and indirect interests, by security holdings or otherwise, will be contained in the joint proxy statement/prospectus and other relevant materials to be filed with the SEC (when they become available). These documents can be obtained free of charge from the sources indicated above.

Source: Trulia, Inc.

Contacts:

Ian Lee, 415-400-7238 (Investor Relations)

ir@trulia.com

Matt Flegal, 415-400-7307 (Media)

pr@trulia.com

 

* Assumes an overlap of approximately 20% between the subscriber bases of Trulia and Market Leader.


TRULIA, INC.

Condensed Consolidated Statements of Operations

(In thousands, except share and per share data)

(Unaudited)

 

     Three Months Ended June 30,     Six Months Ended June 30,  
     2014     2013     2014     2013  

Revenue

   $ 64,086      $ 29,713      $ 118,575      $ 53,715   

Costs and expenses:

        

Cost of revenue (exclusive of amortization of product development cost)

     10,881        4,443        20,978        7,624   

Technology and development

     14,457        6,529        27,066        11,426   

Sales and marketing

     37,485        13,302        70,647        25,595   

General and administrative

     13,559        5,570        25,552        10,742   

Acquisition costs

     —          2,005        —          2,005   

Restructuring costs

     3,643        —          3,643        —     
  

 

 

   

 

 

   

 

 

   

 

 

 

Total costs and expenses

     80,025        31,849        147,886        57,392   

Loss from operations

     (15,939     (2,136     (29,311     (3,677

Interest and other income

     146        52        292        78   

Interest expense

     (1,872     (217     (3,699     (453
  

 

 

   

 

 

   

 

 

   

 

 

 

Loss before provision for income taxes

     (17,665     (2,301     (32,718     (4,052

Provision for income taxes

     (198     (110     (296     (341
  

 

 

   

 

 

   

 

 

   

 

 

 

Net loss attributable to common stockholders

   $ (17,863   $ (2,411   $ (33,014   $ (4,393
  

 

 

   

 

 

   

 

 

   

 

 

 

Net loss per share attributable to common stockholders, basic and diluted

   $ (0.48   $ (0.07   $ (0.89   $ (0.14

Weighted average shares used in computing net loss per share attributable to common stockholders, basic and diluted

     37,068,035        32,150,829        36,898,051        30,299,214   

Reconciliation to adjusted net income (loss) and adjusted net income (loss) per share attributable to common stockholders, basic and diluted, adjusted for compensation paid in stock, acquisition and restructuring costs:

        

Net loss attributable to common stockholders

   $ (17,863   $ (2,411   $ (33,014   $ (4,393

Compensation paid in stock (Note A)

     10,010        1,986        19,898        3,378   

Acquisition costs

     —          2,005        —          2,005   

Restructuring costs

     3,643        —          3,643        —     
  

 

 

   

 

 

   

 

 

   

 

 

 

Adjusted net income (loss) attributable to common stockholders

   $ (4,210   $ 1,580      $ (9,473   $ 990   

Adjusted net income (loss) per share attributable to common stockholders, basic

     (0.11     0.05        (0.26     0.03   

Adjusted net income (loss) per share attributable to common stockholders, diluted

     (0.11     0.05        (0.26     0.03   

Weighted average shares used in computing the adjusted net income (loss) per share attributable to common stockholders, basic

     37,068,035        32,150,829        36,898,051        30,299,214   

Weighted average shares used in computing the adjusted net income (loss) per share attributable to common stockholders, diluted

     37,068,035        34,016,978        36,898,051        32,218,267   

Reconciliation to Adjusted EBITDA:

        

Net loss attributable to common stockholders

   $ (17,863   $ (2,411   $ (33,014   $ (4,393

Non-GAAP adjustments:

        

Interest income

     (146     (52     (292     (78

Interest expense

     1,872        217        3,699        453   

Depreciation and amortization

     6,897        1,548        13,153        2,909   

Provision for income taxes

     198        110        296        341   

Compensation paid in stock (Note A)

     10,010        1,986        19,898        3,378   

Acquisition costs

     —          2,005        —          2,005   

Restructuring costs

     3,643        —          3,643        —     
  

 

 

   

 

 

   

 

 

   

 

 

 

Adjusted EBITDA

   $ 4,611      $ 3,403      $ 7,383      $ 4,615   
  

 

 

   

 

 

   

 

 

   

 

 

 


Note (A)

           

Compensation paid in stock was allocated as follows:

           
     Three Months Ended June 30,      Six Months Ended June 30,  
     2014      2013      2014      2013  

Cost of revenue

   $ 194       $ 57       $ 620       $ 98   

Technology and development

     2,336         578         4,180         989   

Sales and marketing

     3,079         485         6,572         822   

General and administrative

     4,401         866         8,526         1,469   
  

 

 

    

 

 

    

 

 

    

 

 

 

Total compensation paid in stock

   $ 10,010       $ 1,986       $ 19,898       $ 3,378   
  

 

 

    

 

 

    

 

 

    

 

 

 


TRULIA, INC.

Condensed Consolidated Balance Sheets

(In thousands)

(Unaudited)

 

     As of     As of  
     June 30, 2014     December 31, 2013  

ASSETS

    

CURRENT ASSETS

    

Cash and cash equivalents

   $ 214,909      $ 225,597   

Accounts receivable, net

     14,541        11,697   

Prepaid expenses and other current assets

     9,238        12,272   
  

 

 

   

 

 

 

Total current assets

     238,688        249,566   

Restricted cash

     6,662        1,589   

Property and equipment, net

     30,155        22,289   

Intangible assets, net

     110,221        117,888   

Goodwill

     255,904        255,904   

Other assets

     7,977        8,173   
  

 

 

   

 

 

 

TOTAL ASSETS

   $ 649,607      $ 655,409   
  

 

 

   

 

 

 

LIABILITIES AND STOCKHOLDERS’ EQUITY

    

Accounts payable

   $ 2,255      $ 3,018   

Accrued liabilities and restructuring costs

     13,428        11,261   

Accrued compensation and benefits

     10,021        10,863   

Deferred revenue

     10,305        10,002   

Deferred rent, current portion

     812        1,035   

Capital lease liability, current portion

     21        51   
  

 

 

   

 

 

 

Total current liabilities

     36,842        36,230   

Deferred rent, net of current portion

     5,752        4,751   

Capital lease liability, net of current portion

     75        84   

Long-term debt

     230,000        230,000   

Other long-term liabilities

     3,900        3,268   
  

 

 

   

 

 

 

Total liabilities

     276,569        274,333   
  

 

 

   

 

 

 

Commitments and contingencies

    

STOCKHOLDERS’ EQUITY

    

Convertible preferred stock

     —          —     

Common stock

     —          —     

Additional paid-in capital

     470,936        445,960   

Accumulated deficit

     (97,898     (64,884
  

 

 

   

 

 

 

Total stockholders’ equity

     373,038        381,076   
  

 

 

   

 

 

 

TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY

   $ 649,607      $ 655,409   
  

 

 

   

 

 

 


TRULIA, INC.

Condensed Consolidated Statements of Cash Flows

(In thousands, except share data)

(Unaudited)

 

     Six Months Ended June 30,  
     2014     2013  

CASH FLOWS FROM OPERATING ACTIVITIES:

    

Net loss

   $ (33,014   $ (4,393

Adjustments to reconcile net loss to net cash provided by operating activities:

    

Depreciation and amortization

     13,153        2,908   

Compensation paid in stock

     19,898        3,378   

Restructuring costs

     2,250        —     

Provision for doubtful accounts

     (219     (42

Amortization of debt discount

     —          72   

Amortization of debt issue cost

     77        14   

Amortization of underwriters fee

     437        —     

Loss on disposal of fixed assets

     5        —     

Changes in operating assets and liabilities:

    

Accounts receivable

     (2,625     (3,905

Prepaid expenses and other current assets

     3,034        (59

Other assets

     (317     —     

Accounts payable

     (19     484   

Accrued liabilities and restructuring costs

     2,796        2,783   

Accrued compensation and benefits

     1,140        3,156   

Deferred rent

     778        (25

Deferred revenue

     303        1,553   

Other long-term liabilities

     57        —     
  

 

 

   

 

 

 

Net cash provided by operating activities

     7,734        5,924   
  

 

 

   

 

 

 

CASH FLOWS FROM INVESTING ACTIVITIES:

    

(Increase) decrease in restricted cash and deposits

     (5,073     248   

Purchases of property and equipment

     (15,400     (4,576
  

 

 

   

 

 

 

Net cash used in investing activities

     (20,473     (4,328
  

 

 

   

 

 

 

CASH FLOWS FROM FINANCING ACTIVITIES:

    

Proceeds from follow-on offering, net of underwriting discounts

     —          114,056   

Payments of costs related to public offerings

     —          (1,034

Value of equity awards withheld for tax liabilities

     (1,754     —     

Repayments on long-term debt

     —          (915

Repayments on capital lease liability

     (39     (163

Proceeds from exercise of stock options

     3,844        2,183   
  

 

 

   

 

 

 

Net cash provided by financing activities

     2,051        114,127   
  

 

 

   

 

 

 

NET INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS

     (10,688     115,723   

CASH AND CASH EQUIVALENTS — Beginning of period

     225,597        100,017   
  

 

 

   

 

 

 

CASH AND CASH EQUIVALENTS — End of period

   $ 214,909      $ 215,740   
  

 

 

   

 

 

 

SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION:

    

Cash paid for interest

   $ 3,128      $ 377   
  

 

 

   

 

 

 

Cash paid for income taxes

   $ 392      $ 341   
  

 

 

   

 

 

 

NON-CASH INVESTING AND FINANCING ACTIVITIES:

    

Stock-based compensation capitalized in product development costs

   $ 956      $ 233   
  

 

 

   

 

 

 

Purchases of equipment with accounts payable and accrued liabilities at period end

   $ 1,757      $ 356   
  

 

 

   

 

 

 

Net change related to purchases of equipment in accounts payable and accrued liabilities

   $ (2,999   $ 92   
  

 

 

   

 

 

 

Number of common warrants exercised in a net settlement transaction

     —          56,054   
  

 

 

   

 

 

 

Number of stock appreciation rights exercised in net settlement transactions

     2,303        —