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EX-32.1 - CERTIFICATION OF CHIEF EXECUTIVE OFFICER AND CHIEF FINANCIAL OFFICER PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002. - SEEN ON SCREEN TV INC.exh321.htm
EXCEL - IDEA: XBRL DOCUMENT - SEEN ON SCREEN TV INC.Financial_Report.xls
EX-31.1 - CERTIFICATION OF PRINCIPAL EXECUTIVE OFFICER AND PRINCIPAL FINANCIAL OFFICER PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002. - SEEN ON SCREEN TV INC.exh311.htm




UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-Q

x
QUARTERLY REPORT UNDER TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
FOR THE QUARTERLY PERIOD ENDED April 30, 2014
 
 
OR
 
 
 
o
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 
Commission File Number 000-21812
 
 
SEEN ON SCREEN TV INC.
(Exact name of registrant as specified in its charter)
 

 
NEVADA
(State or other jurisdiction of incorporation or organization)

 
4017 Colby Avenue
Everett, Washington 98201
(Address of principal executive offices, including zip code.)
 

 
(425) 367-4668
(Registrant's telephone number, including area code)

Indicate by check mark whether the issuer (1) has filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the last 90 days. YES x NO o

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (SS 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). YES o NO x

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of "large accelerated filer," "accelerated filer,""non-accelerated filer," and "smaller reporting company" in Rule 12b-2 of the Exchange Act. (Check one):

 
Large Accelerated Filer
o
 
Accelerated Filer
o
 
Non-accelerated Filer
o
 
Smaller Reporting Company
x
 
(Do not check if smaller reporting company)
 
 
 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). YES o NO x

APPLICABLE ONLY TO CORPORATE ISSUERS:

Indicate the number of shares outstanding of each of the issuer's classes of common stock, as of the latest practicable date:  The Issuer had 58,540,808 shares of Common Stock, par value $0.001, outstanding as at April 30, 2014.
 
 

 





TABLE OF CONTENTS

 
Page
 
 
 
 
 
 
 
Financial Statements.
3
 
 
 
 
Financial Statements:
 
 
 
Balance Sheets April 31, 2014 and October 31, 2013
3
 
 
Statements of Operations Three and six months ended April 30, 2014 and 2013
4
 
 
Statement of Cash Flows Six months ended April 30, 2014 and 2013
5
 
 
6
 
 
 
Management's Discussion and Analysis of Financial Condition and Results of Operations.
11
 
 
 
Quantitative and Qualitative Disclosures About Market Risk.
15
 
 
 
Controls and Procedures.
15
 
 
 
 
15
 
 
 
Risk Factors.
15
 
 
 
Unregistered Sales of Equity Securities and Use of Proceeds.
15
 
 
 
Other Information.
15
 
 
 
Exhibits.
16
 
 
 
17
 
 
18


- 2 -

 

PART I B FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS.
SEEN ON SCREEN TV, INC.
 
Balance Sheets
 
 
 
   
 
 
 
April 30,
   
October 31,
 
 
 
2014
   
2013
 
 
 
unaudited
   
audited
 
ASSETS
 
   
 
 Current assets:
 
   
 
 Cash
 
$
5,932
   
$
-
 
 Inventory
   
193,890
     
194,959
 
 Related party receivable
   
7,696
     
33,500
 
 Employee advance
   
-
     
5,921
 
 Security deposit
   
2,515
     
2,515
 
 Total current assets
   
210,033
     
236,895
 
 Total assets
 
$
210,033
   
$
236,895
 
 
               
LIABILITIES
               
 Current liabilities:
               
 Bank overdrafts
 
$
-
   
$
39,677
 
 Accounts payable and accrued taxes
   
157,290
     
106,811
 
 Note Payable
   
37,574
     
37,574
 
 Total current liabilities
   
194,864
     
184,062
 
 
               
 Long-term liabilities:
               
 Due to related parties:
               
 Accrued rent payable
   
142,753
     
122,753
 
 Accrued compensation
   
1,976,500
     
1,852,000
 
 Officer and shareholder payable
   
80,983
     
125,449
 
 Total long term liabilities
   
2,200,236
     
2,100,202
 
 
               
 Total liabilities
   
2,395,100
     
2,284,264
 
 
               
STOCKHOLDERS' DEFICIT
               
Common stock, $0.001 par value, 195,000,000 authorized 58,540,808 and 47,076,523 shares issued and outstanding
   
58,541
     
47,077
 
Preferred stock, authorized: 5,000,000 shares, par value $0.001, no preferred shares outstanding
               
 Capital in excess of par value
   
34,472,621
     
33,910,871
 
 Stock subscription
   
14,000
     
-
 
 Accumulated deficit
   
(36,730,229
)
   
(36,005,317
)
 Total stockholders' deficit
   
(2,185,067
)
   
(2,047,369
)
 Total liabilities and stockholders' deficit
 
$
210,033
   
$
236,895
 
 
 
 
F-1
- 3 -



SEEN ON SCREEN TV, INC.
 
Statements of Operations
 
 
 
   
   
   
 
 
 
Three months
   
Three months
   
Six months
   
Six months
 
 
 
ended
   
ended
   
ended
   
ended
 
 
 
April 30,
   
April 30,
   
April 30,
   
April 30,
 
 
 
2014
   
2013
   
2014
   
2013
 
 
 
unaudited
   
unaudited
   
unaudited
   
unaudited
 
 
 
   
   
   
 
Sales
 
$
19,927
   
$
14,084
   
$
71,765
   
$
58,469
 
 
                               
Cost of Sales
   
14,376
     
553
     
46,555
     
3,322
 
 
                               
Gross Profit
   
5,551
     
13,531
     
25,210
     
55,147
 
 
                               
General and administrative expenses:
                               
 Wages and salaries
   
119,599
     
109,076
     
235,080
     
235,781
 
 Taxes
   
3,722
     
3,866
     
2,339
     
7,493
 
 Stock based compensation
           
-
     
385,000
     
-
 
 Advertising and marketing
   
621
     
50
     
2,692
     
651
 
 Legal and professional
   
10,000
     
11,800
     
38,270
     
14,800
 
 Travel and entertainment
   
1,727
     
174
     
2,402
     
365
 
 Rent
   
24,324
     
14,395
     
64,714
     
36,388
 
 Other office and miscellaneous
   
8,694
     
10,511
     
19,166
     
22,313
 
 Total operating expenses
   
168,687
     
149,872
     
749,663
     
317,791
 
 (Loss) from operations
   
(163,136
)
   
(136,341
)
   
(724,453
)
   
(262,644
)
 
                               
Other income (expense):
                               
 Interest (expense)
   
(459
)
   
(208
)
   
(459
)
   
(423
)
 Income/(Loss) before taxes
   
(163,595
)
   
(136,549
)
   
(724,912
)
   
(263,067
)
Provision/(credit) for taxes on income
   
-
     
-
     
-
     
-
 
 Net Income/(loss)
 
$
(163,595
)
 
$
(136,549
)
 
$
(724,912
)
 
$
(263,067
)
 
                               
 
                               
Basic earnings/(loss) per common share
 
$
(0.00
)
 
$
(0.00
)
 
$
(0.01
)
 
$
(0.01
)
 
                               
Weighted average number of shares outstanding
   
54,224,380
     
38,876,523
     
52,224,380
     
38,876,523
 
 
 
F-2
- 4 -

 


SEEN ON SCREEN TV, INC.
 
Statement of Cash Flows
 
 
 
   
 
 
 
Six months
   
Six months
 
 
 
ended
   
ended
 
 
 
April 30,
   
April 30,
 
 
 
2014
   
2013
 
 
 
unaudited
   
unaudited
 
 Cash flows from operating activities:
 
   
 
 Net income (loss)
 
$
(724,912
)
 
$
(263,067
)
 Adjustments to reconcile net (loss) to cash
               
 provided (used) by developmental stage activities:
               
 Change in current assets and liabilities:
               
 Accounts receivable
           
(5,369
)
 Inventory
   
1,069
     
-
 
 Other current assets
   
5,921
     
2,364
 
 Accounts payable and accrued expenses
   
50,479
     
12,744
 
 Stock based compensation
   
385,000
         
 Net cash flows from operating activities
   
(282,443
)
   
(253,328
)
 
               
 Cash flows from investing activities:
               
 
           
-
 
 Net cash flows from investing activities
   
-
     
-
 
 
               
 Cash flows from financing activities:
               
 Checks in excess of deposits
   
(39,677
)
       
 Proceeds from sale of common stock
   
188,214
     
40,200
 
 Stock subscription
   
14,000
         
 Related party transaction
   
125,838
     
214,273
 
 Net cash flows from financing activities
   
288,375
     
254,473
 
 Net cash flows
   
5,932
     
1,145
 
 
               
 Cash and equivalents, beginning of period
   
-
     
1,154
 
 Cash and equivalents, end of period
 
$
5,932
   
$
2,299
 
 
               
SUPPLEMENTAL DISCLOSURE OF CASH FLOWS FOR:
               
 Interest
 
$
(459
)
 
$
(423
)
 Income taxes
 
$
-
   
$
-
 


 
 
F-3
- 5 -





SEEN ON SCREEN TV, INC.
NOTES TO FINANCIAL STATEMENTS
April 30, 2014

Note 1 - Summary of Significant Accounting Policies

 General Organization and Business

The Company was originally incorporated as "Naxos Resources Ltd." ("Naxos" in British Columbia under the Canada Business Corporation Act on May 23, 1986, with its principal place of business in Vancouver, BC. On October 15, 2001, the shareholders approved the domiciliation of the Company to the United States. On January 3, 2002, Industry Canada Issued a Certificate of Discontinuance, formally ending the Company's legal ties to Canada. On January 9, 2002, the name change to Franklin Lake Resources, Inc. became effective for trading purposes.

The Company was in the business of exploring for precious metals, developing processes for extracting them from the earth and if warranted, developing sites for possible exploration. As of November 2008, the Company has refocused its operations and now operates as a retail store under the name Seen On Screen TV, Inc. and purchases products from companies advertising on TV. The Company trades under the symbol SONT.

 Basis of presentation

The accompanying financial statements have been prepared in accordance with generally accepted accounting principles in the United States of America, and pursuant to the rules and regulations of the Securities and Exchange Commission (the "SEC") and reflect all adjustments, consisting of normal recurring adjustments, which management believes are necessary to fairly present the financial position, results of operations and cash flows of the Company for the years ended April 30, 2014 and October 31, 2013.

 Use of estimates

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amount of revenues and expenses during the reporting period. Actual results could differ from those estimates.

 Cash and cash equivalents

The Company maintains a cash balance in a non-interest-bearing account that currently does not exceed federally insured limits. For the purpose of the statements of cash flows, all highly liquid investments with an original maturity of three months or less are considered to be cash equivalents. There were no cash equivalents as of April 30, 2014 and October 31, 2013.

 Inventory

Inventory is recorded at the lower of cost or market and is computed on a first-in first-out basis. The inventory consists of various products that have been previously marketed via infomercials on various cable and TV stations across the nation. These products are sourced from the original marketing company and from generic suppliers serving the same niche.

Revenue Recognition

Revenue from the sale of goods is recognized when the following conditions are satisfied:
-
The Company has transferred to the buyer the significant risks and rewards of ownership of the goods;
-
The Company retains neither continuing managerial involvement to the degree usually associated with ownership nor effective control over the goods sold;
-
The amount of revenue can be measured reliably;
-
It is probable that the economic benefits associated with the transaction will flow to the entity; and
-
The costs incurred or to be incurred in respect of the transaction can be measured reliably.


 
F-4
- 6 -

 
 
SEEN ON SCREEN TV, INC.
NOTES TO FINANCIAL STATEMENTS
April 30, 2014

Accounts receivable

Trade receivables are carried at original invoice amount. Management has determined that no allowance is necessary. The allowance for doubtful accounts is based on management estimates of accounts that will not be collected in the future. Receivables past due for more than 90 days are considered delinquent. Management determines uncollectible accounts by regularly evaluating individual customer receivables and considering a customer's financial condition, credit history, and current economic conditions and by using historical experience applied to an aging of accounts. Recoveries of trade receivables previously written off are recorded when received.

 Fair value of financial instruments and derivative financial instruments

The Company's financial instruments include cash, accounts receivable, accounts payable, and notes payable. All instruments are accounted for on a historical cost basis, which, due to the short maturity of these financial instruments, approximates fair value at January 31, 2014 and October 31, 2013. The Company did not engage in any transaction involving derivative instruments.

 Federal income taxes

The Company accounts for its income taxes in accordance with Income Taxes Topic of the FASB ASC 740, which requires recognition of deferred tax assets and liabilities for future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases and tax credit carry forwards. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in operations in the period that includes the enactment date.

 Net Loss Per Share of Common Stock

Net loss per share is provided in accordance with FASB ASC 260-10, "Earnings per Share". Basic net loss per common share ("EPS") is computed by dividing income available to common stockholders by the weighted-average number of common shares outstanding for the period. Diluted earnings per share is computed by dividing net income by the weighted average shares outstanding, assuming all dilutive potential common shares were issued, unless doing so is anti-dilutive.

 Common Stock Registration Expenses

The Company considers incremental costs and expenses related to the registration of equity securities with the SEC, whether by contractual arrangement as of a certain date or by demand, to be unrelated to original issuance transactions. As such, subsequent registration costs and expenses are reflected in the accompanying financial statements as general and administrative expenses, and are expensed as incurred.

 Advertising:

The Company expenses all costs of advertising as incurred. The advertising costs included in general and administrative expenses for the three month period ending April 30, 2014 and 2013 was $50 and $651, respectively. For the six month period ending April 30, 2014 and 2013 the amounts were $621 and $2,692, respectively.

Recently Issued Accounting Pronouncements:

For the three months ended April 30, 2014 and year end October 31, 2013, the Company does not expect any of the recently issued accounting pronouncements to have a material impact on its financial condition or results of operations.
 
 
F-5
 

- 7 -




SEEN ON SCREEN TV, INC.
NOTES TO FINANCIAL STATEMENTS
April 30, 2014

Note 2 - Uncertainty, going concern:

The Company's financial statements are prepared using generally accepted accounting principles in the United States of America applicable to a going concern which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has not yet established an ongoing source of revenues sufficient to cover its operating costs to allow it to continue as a going concern. As of April 30, 2014, the Company had an accumulated deficit of $36,730,229. The ability of the Company to continue as a going concern is dependent on the Company obtaining adequate capital to fund operating losses until it becomes profitable. If the Company is unable to obtain adequate capital, it could be forced to cease operations.

In order to continue as a going concern, the Company will need, among other things, additional capital resources. The Company is contemplating conducting an offering of its debt or equity securities to obtain additional operating capital. The Company is dependent upon its ability, and will continue to attempt, to secure equity and/or debt financing. There are no assurances that the Company will be successful and without sufficient financing it would be unlikely for the Company to continue as a going concern.

The ability of the Company to continue as a going concern is dependent upon its ability to successfully accomplish the plans described in the preceding paragraph and eventually secure other sources of financing and attain profitable operations. These financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts, or amounts and classification of liabilities that might result from this uncertainty.

Note 3 - Related Party Transactions

The Company has multiple related party transactions. These related party transactions include accrued rent, accrued compensation and officer and shareholder payable. These accounts are provided for working capital purposes, and are unsecured, non-interest bearing, and have no specific terms of repayment.

For the period ending October 31, 2013, the Company has increased the balance of accrued rent by $24,000, increased accrued compensation by $384,000, decreased officer and shareholder payable by $37,578 and increased receivables from affiliates by $33,500.

The net balance of these related party transactions on October 31, 2013 was $2,066,702.

For the period ending January 31, 2014, the Company has increased the balance of accrued rent by $18,000, increased accrued compensation by $51,000, decreased officer and shareholder payable by $36,699 and decreased receivables from related entity by $25,804.

For the period ending April 30, 2014, the Company has increased the balance of accrued rent by $20,000, increased accrued compensation by $124,500, decreased officer and shareholder payable by $44,466 and decreased receivables from related entity by $25,804 since the year ended October 31, 2013.

The net balance of these related party transactions on April 30, 2014 was $2,192,540.

Note 4 - Contingent Liabilities

The Company has a note payable with a former employee. The note is related to unpaid wages associated with a store in California. The balance of this payable at January 31, 2014 and October 31, 2013 and $37,574, respectively.

In July 2013, the employee filed a claim with the State of California for unpaid wages. The State of California has placed a judgment against the Company for $37,574. The Company has presently recorded the amount they believe is owed to this former employee and is disputing the amount with State of California.
 
 
F-6
 

- 8 -

 
 

SEEN ON SCREEN TV, INC.
NOTES TO FINANCIAL STATEMENTS
April 30, 2014

Note 5 - Common Stock

On March 19, 2009, the Company filed Articles of Amendment to consolidate the issued and outstanding common shares of the Company at a 2 - 5 reverse split. As a result, the issued and outstanding shares decreased from 20,960,325 to 8,384,130 shares of common stock. All share amounts have been retroactively adjusted for all periods presented.

During the fiscal year ending October 31, 2011, the Company issued 3,624,523 shares for $248,492.

On April 30, 2012, The Company issued 2,650,000 for settlement of $132,500 of related party debt. The Company has not issued these shares as of April 30, 2012. The Company has recorded these shares as a stock subscription.

During the fiscal period ending July 31, 2012, the Company received $99,100 for unissued 1,982,000 shares of stock. These shares are listed as a stock subscription until issued. These shares were issued April 30, 2013.

During the fiscal period ending October 31, 2012, the Company received $23,000 for unissued 460,000 shares of stock. These shares are listed as a stock subscription until issued. These shares were issued April 30, 2013.

During the fiscal year ending October 31, 2012, the Company issued 4,610,000 shares for $99,032 cash.
 
During the fiscal period ending January 31, 2013, the Company received $12,700 for unissued 254,000 shares of stock. These shares are listed as a stock subscription until issued. These shares were issued April 30, 2013.

During the fiscal period ending April 30, 2013, the Company received $27,500 cash for 550,000 shares of stock.

During the fiscal period ending April 30, 2013, the Company issued 4,306,000 shares for all shares that money was received and not issued. These amounts were listed as stock subscription.

During the three month fiscal period ending July 31, 2013, the Company received $87,000 cash and issued 1,740,000 shares of stock.

During the three month fiscal period ending October 31, 2013, the Company received $85,400 cash and issued 2,099,000 shares of stock.

The common stock outstanding at October 31, 2013 was 47,076,523.

During the three month fiscal period ending January 31, 2014, the Company received $113,964 cash and issued 2,279,285 shares of stock.

During the three month fiscal period ending January 31, 2014, the Company received $10,000 cash. The Company has not issued the shares as of January 31, 2014 and recorded this transaction as a stock subscription.

During the three month fiscal period ending January 31, 2014, the Company issued 7,700,000 as stock based compensation to key individuals. The value of these shares at time of issuance was $385,000.

During the three month fiscal period ending April 30, 2014, the Company issued 1,485,000 shares of stock and received $74,250 in cash. The Company also received $4,000 in cash but has not issued the shares as of April 30, 2014. This amount has been recorded as a stock subscription.

The common stock outstanding at April 30, 2014 was 58,540,808.

Note 6 - Foreign Operations

As of March 31, 2013, the company executed a contract with Bold Ideas Group S.A.R.L., a Lebanese Corporation, in which Bold Ideas Group S.A.R.L. will conduct business under the name Seen On Screen TV, Inc. and remit non-refundable royalties of 3% of gross sales of each store and a non-refundable royalty of 3% on gross profit on each internet site.
 
 
F-7
- 9 -

SEEN ON SCREEN TV, INC.
NOTES TO FINANCIAL STATEMENTS
April 30, 2014

Note 7 - Subsequent Events

In accordance with SFAS 165 (ASC 855-10) management has reviewed events between April 30, 2014 and the date the financials were issued, June 21, 2014, and has not identified any significant items for disclosure.
 
 
 
 
 
 
 
 
 
 
 
F-8

- 10 -

 

ITEM 2.                          MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATION.

This section of this quarterly report includes a number of forward-looking statements that reflect our current views with respect to future events and financial performance. Forward-looking statements are often identified by words like: believe, expect, estimate, anticipate, intend, project and similar expressions, or words which, by their nature, refer to future events. You should not place undue certainty on these forward-looking statements, which apply only as of the date of this report. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from historical results or our predictions.

Overview

We were formed for the purpose of selling products in our retail stores located throughout the United States. We have one retail store in the state of Washington. The Company is in the process of negotiating two lease options in the State of Florida, as well as a second lease in the State of Washington. The Company has to raise enough money to open and operate these stores.

Our financial statements were prepared on a going concern basis, which assumes that we will be able to realize assets and discharge liabilities in the normal course of business. The ability to continue as a going concern is dependent on our ability to generate profitable operations in the future, to maintain adequate financing, and to achieve a positive cash flow. There is no assurance it will be able to meet any or all of such goals.

Results of Operations

For the three months ended April 30, 2014 as compared to April 30, 2013

 Gross Profit

For the three month period ended April 30, 2014, we had a gross profit of $5,551 compared to a gross profit of $13,531 for the same period ending April 30, 2013. The decrease in the gross profit was a direct result of an increase in the cost of sales from $553 at April 30, 2013 compared to $14,376 at April 30, 2014. The increase in cost of sales was related to an increase in the amount of inventory we acquired.

Operating Expenses

Our total operating expenses for the three month period ended April 30, 2014 were $168,687 compared with $149,872 for the same period ended April 30, 2013. Our rent for the three month period ended April 30, 2014 was $24,324 compared with $14,395 for the three months ended April 30, 2013. The reason for the increase in our rent was due to an increase in rent and unusually high utility costs. We lease our office space pursuant to an oral lease agreement with an entity which is entirely owned and controlled by Roula and Antoine Jarjour, two of our officers and directors.

Net Loss from Operations

Our loss from operations for the three month period ended April 30, 2014 was $163,136 compared to a net operating loss of $136,341 for the period ended April 30, 2014.  The increase in loss from operations was primarily due to an increase in wages and salaries and an increase in rent.

- 11 -

 

Liquidity and Capital Resources

As of April 30, 2014, we had an accumulated deficit of $36,730,229 as compared to an accumulated deficit of $36,005,317 as of October 31, 2013. In the past we have relied on sales of our equity to raise funds for our working capital requirements, as well as loans from Charles Carafolli. We will need to raise additional capital in order to implement our business plan and will seek to sell additional equity and/or debt to accomplish this objective. There can be no assurance that we will be able to raise funds sufficient to carry out our business plan, or that if funds are available to us that they will be on acceptable terms.


For the six months ended April 30, 2014 as compared to April 30, 2013

 Gross Profit

For the six months period ended April 30, 2014, we had a gross profit of $25,210 compared to a gross profit of $55,147 for the same period ending April 30, 2013. The decrease in the gross profit was a direct result of an increase in cost of sales from $3,322 at April 30, 2013 compared to $46,555 at April 30, 2014. The increase in cost of sales was related to an increase in inventory.

Operating Expenses

Our total operating expenses for the six month period ended April 30, 2014 was $749,663 compared with $317,791 for the period ended April 30, 2013.  This included $385,000 in stock based compensation for the six months ended April 30, 2014.  Our rent for the six month period ended April 30, 2014 was $67,714 compared with $36,388 for the six months ended April 30, 2013. The reason for the increase in our rent was an increase in rent and unusually high utility costs. We lease our office space pursuant to an oral lease agreement with an entity which is entirely owned and controlled by Roula and Antoine Jarjour, two of our officers and directors.

Net Loss from Operations

Our loss from operations for the six month period ended April 30, 2014 was $724,453 compared to a net operating loss of $262,644 for the period ended April 30, 2013.

Operating Activities

During the six months ended April 30, 2014, we had $5,932 in cash and at April 30, 2013 we had no cash.  Cash used in our business operations for the six months ended April 30, 2014 was primarily the result of investments by third parties in our business, not from the sale of products.

Investing Activities

During the six month period ended April 30, 2014 and April 30, 2013, we had no investing activities

Financing Activities

During the six months ended April 30, 2014, we received $202,214 from the sale of restricted shares of common stock.  Included in the $202,214 is $14,000 in cash for which we have received but have not issued shares of common stock as of April 30, 2014.  The $14,000 has been recorded as a stock subscription.  During said six months ended April 30, 2014, we issued 11,464,285 restricted shares of common stock.  Included in the 11,464,285 shares of common stock were 7,700,000 shares which were issued as share based compensation valued at $385,000.

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Liquidity and Capital Resources

As of April 30, 2014, we had an accumulated deficit of $36,730,229 as compared to an accumulated deficit of $36,005,317 as of October 31, 2013. In the past we have relied on sales of our equity to raise funds for our working capital requirements, as well as loans from Charles Carafolli. We will need to raise additional capital in order to implement our business plan and will seek to sell additional equity and/or debt to accomplish this objective. There can be no assurance that we will be able to raise funds sufficient to carry-out our business plan, or that if funds are available to us that they will be on accepable terms.

Seasonality Results

We do not expect to experience any seasonality in our operating results.

Off-Balance Sheet Arrangements

We currently do not have any off-balance sheet arrangements or financing activities with special purpose entities.

Critical Accounting Policies and Estimates

Management’s Discussion and Analysis of Financial Condition and Results of Operations discusses our financial statements, which have been prepared in accordance with accounting principles generally accepted in the United States. To prepare these financial statements, we must make estimates and assumptions that affect the reported amounts of assets and liabilities. These estimates also affect our reported revenues and expenses. On an ongoing basis, management evaluates its estimates and judgment, including those related to revenue recognition, accrued expenses, financing operations and contingencies and litigation. Management bases its estimates and judgment on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions. The most significant accounting estimates inherent in the preparation of our financial statements are set forth in Note 1 to our audited financial statements.

Use of Estimates

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from those estimates.

Fair Value of Financial Instruments

The fair value of the Company's assets and liabilities, which qualify as financial instruments under Financial Accounting Standards Board (FASB) guidance regarding disclosures about fair value of financial instruments, approximate the carrying amounts presented in the accompanying consolidated balance sheets.

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Inventory

Inventories consist of merchandise that is ready for sale to end-user customers. Inventories are recorded at the lower of average cost or market. In-bound freight-related costs from our vendors are included as part of the net cost of merchandise inventories. Other costs associated with acquiring, storing and transporting merchandise inventories are expensed as incurred. Our inventories are acquired and carried for retail sale and, accordingly, the carrying value is susceptible to, among other things, market trends and conditions and overall customer demand. We use our best estimates of all available information to establish reasonable inventory quantities. However, these conditions may cause our inventories to become obsolete and/or excessive. We review our inventories periodically for indications that reserves are necessary to reduce the carrying values to the lower of cost or market values. For all periods presented, the Company determined that no reserves were necessary.

Property and Equipment

Computer equipment, computer software and furniture and fixtures are stated at cost and depreciated on a straight-line basis over an estimated useful life of five years. Upon disposal, assets and related accumulated depreciation are removed from the accounts and the related gain or loss is included in results from operations.

Impairment of Long-Lived Assets and Other Intangible Assets

We evaluated the recoverability of long-lived assets with finite lives in accordance with ASC 350. Intangible assets, including purchased technology and other intangible assets, are carried at cost less accumulated amortization. Finite-lived intangible assets are being amortized on a straight-line basis over their estimated useful lives of five to ten years. ASC 350 requires recognition of impairment of long-lived assets whenever events or changes in circumstances indicate that the carrying value amount of an asset may not be recoverable. An impairment charge is recognized in the event the net book value of such assets exceeds the future undiscounted cash flows attributable to such assets. A significant impairment of finite-lived intangible assets could have a material adverse effect on our financial position and results of operations. For all periods presented, we determined that no impairment charges were incurred.

Revenue Recognition

Overview

We recognize revenue when persuasive evidence of an arrangement exists, we have delivered the product or performed the service, the fee is fixed or determinable and collection is reasonably assured. If any of these criteria are not met, we defer recognizing the revenue until such time as all criteria are met. Determination of whether or not these criteria have been met may require us to make judgments, assumptions and estimates based upon current information and historical experience.

We markets its products direct to customers and has developed retail pricing for all revenue generating products. In addition we may mark-down prices on an individual case basis to increase demand on our products, and increase our sales to boost up the market.

Advertising and Marketing Costs

We expenses advertising and marketing costs as they are incurred.

Computation of (Loss) Per Share

Basic earnings (loss) per share is calculated by dividing the earnings (loss) by the weighted average number of common shares outstanding during the period. Diluted earnings (loss) per share is calculated by dividing the earnings (loss) by the weighted average number of common shares and potentially dilutive securities outstanding during the period. Potentially dilutive common shares consist of incremental common shares issuable upon exercise of stock options, warrants and shares issuable upon the conversion of convertible notes. The dilutive effect of the convertible notes is calculated under the if-converted method. The dilutive effect of outstanding shares is reflected in diluted earnings per share by application of the treasury stock method. This method includes consideration of the amounts to be paid by the employees, the amount of excess tax benefits that would be recognized in equity if the instruments were exercised and the amount of unrecognized stock-based compensation related to future services.
 
 
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ITEM 3.                          QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.

We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.


ITEM 4.                          CONTROLS AND PROCEDURES.

            Under the supervision and with the participation of our management, including the Principal Executive Officer and Principal Financial Officer, we have evaluated the effectiveness of our disclosure controls and procedures as required by Exchange Act Rule 13a-15(b) as of the end of the period covered by this report. Based on that evaluation, the Principal Executive Officer and Principal Financial Officer have concluded that these disclosure controls and procedures are effective. There was no change in our internal control over financial reporting during the quarter ended April 30, 2014, 2013 that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.


PART II. OTHER INFORMATION

ITEM 1A.                          RISK FACTORS.

We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.


ITEM 2.                          UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.

During the three month fiscal period ending April 30, 2014, the Company issued 1,485,000 shares of stock, at $0.05 per share, and received $74,250 in cash. These shares were issued to three persons.  The Company also received $4,000 in cash but has not issued the shares as of April 30, 2014. This amount has been recorded as a stock subscription.


ITEM 5.                          OTHER INFORMATION.

During the three month fiscal period ending April 30, 2014, the Company issued 1,485,000 shares of stock, at $0.05 per share, and received $74,250 in cash. These shares were issued to three persons.  The Company also received $4,000 in cash but has not issued the shares as of April 30, 2014. This amount has been recorded as a stock subscription.


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ITEM 6.                          EXHIBITS.

 
 
Incorporated by reference
Filed
Exhibit
Document Description
Form
Date
Number
herewith
 
3.1
Articles of Incorporation.
10-KSB
2/04/02
3.1
 
 
 
 
 
 
 
3.2
Bylaws.
10-KSB
2/04/02
3.2
 
 
 
 
 
 
 
3.3
Articles of Domestication.
10-KSB
2/04/02
3.3
 
 
 
 
 
 
 
10.1
Asset Purchase Agreement.
10-K
8/31/11
10.1
 
 
 
 
 
 
 
10.2
Rescission Agreement.
10-K
8/31/11
10.2
 
 
 
 
 
 
 
14.1
Code of Ethics.
10-K
8/31/11
14.1
 
 
 
 
 
 
 
10.1
Master License Agreement with Bold Ideas Group s.a.r.l.
10-Q
2/20/14
10.01
 
 
 
 
 
 
 
31.1
Certification of Principal Executive Officer and Principal Financial Officer pursuant to Section 302 of the Sarbanes- Oxley Act of 2002.
 
 
 
X
 
 
 
 
 
 
32.1
Certification of Chief Executive Officer and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
 
 
 
X
 
 
 
 
 
 
99.1
Audit Committee Charter.
10-K
8/31/11
99.2
 
 
 
 
 
 
 
99.2
Disclosure Committee Charter.
10-K
8/31/11
99.3
 
 
 
 
 
 
 
101.INS
XBRL Instance Document.
 
 
 
X
 
 
 
 
 
 
101.SCH
XBRL Taxonomy Extension - Schema.
 
 
 
X
 
 
 
 
 
 
101.CAL
XBRL Taxonomy Extension - Calculations.
 
 
 
X
 
 
 
 
 
 
101.DEF
XBRL Taxonomy Extension - Definitions.
 
 
 
X
 
 
 
 
 
 
101.LAB
XBRL Taxonomy Extension - Labels.
 
 
 
X
 
 
 
 
 
 
101.PRE
XBRL Taxonomy Extension - Presentation.
 
 
 
X



- 16 -

 
 
SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized, on this 25th day of June, 2014.

 
SEEN ON SCREEN TV INC.
 
 
 
 
BY:
ANTOINE JARJOUR
 
 
Antoine Jarjour
 
 
President, Principal Executive Officer, Treasurer, Principal Financial Officer, and Principal Accounting Officer
















- 17 -



EXHIBIT INDEX
 

 
 
Incorporated by reference
Filed
Exhibit
Document Description
Form
Date
Number
herewith
 
3.1
Articles of Incorporation.
10-KSB
2/04/02
3.1
 
 
 
 
 
 
 
3.2
Bylaws.
10-KSB
2/04/02
3.2
 
 
 
 
 
 
 
3.3
Articles of Domestication.
10-KSB
2/04/02
3.3
 
 
 
 
 
 
 
10.1
Asset Purchase Agreement.
10-K
8/31/11
10.1
 
 
 
 
 
 
 
10.2
Rescission Agreement.
10-K
8/31/11
10.2
 
 
 
 
 
 
 
14.1
Code of Ethics.
10-K
8/31/11
14.1
 
 
 
 
 
 
 
10.1
Master License Agreement with Bold Ideas Group s.a.r.l.
10-Q
2/20/14
10.01
 
 
 
 
 
 
 
31.1
Certification of Principal Executive Officer and Principal Financial Officer pursuant to Section 302 of the Sarbanes- Oxley Act of 2002.
 
 
 
X
 
 
 
 
 
 
32.1
Certification of Chief Executive Officer and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
 
 
 
X
 
 
 
 
 
 
99.1
Audit Committee Charter.
10-K
8/31/11
99.2
 
 
 
 
 
 
 
99.2
Disclosure Committee Charter.
10-K
8/31/11
99.3
 
 
 
 
 
 
 
101.INS
XBRL Instance Document.
 
 
 
X
 
 
 
 
 
 
101.SCH
XBRL Taxonomy Extension - Schema.
 
 
 
X
 
 
 
 
 
 
101.CAL
XBRL Taxonomy Extension - Calculations.
 
 
 
X
 
 
 
 
 
 
101.DEF
XBRL Taxonomy Extension - Definitions.
 
 
 
X
 
 
 
 
 
 
101.LAB
XBRL Taxonomy Extension - Labels.
 
 
 
X
 
 
 
 
 
 
101.PRE
XBRL Taxonomy Extension - Presentation.
 
 
 
X

- 18 -