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EXCEL - IDEA: XBRL DOCUMENT - Uplift Nutrition, Inc.Financial_Report.xls
EX-31 - 302 CERTIFICATION OF GARY LEWIS - Uplift Nutrition, Inc.ex31.htm
EX-32 - 906 CERTIFICATION - Uplift Nutrition, Inc.ex32.htm

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Nevada

 

20-4669109

(State or other jurisdiction of incorporation or organization

 

(I.R.S. Employer Identification No.)

 

 

 

252 West Cottage Avenue Sandy, Utah

 

84070

(Address of principal executive offices)

 

(Zip Code)


801-566-1079

(Registrant’s telephone number, including area code)


Check whether the issuer (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes [X] No [ ]


Indicate by check mark whether the Registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

Yes [X] No [  ]


Indicate by check mark whether the registrant is a large accelerated filer, an accelerated file, a non-accelerated filer, or a smaller reporting company.


Large accelerated filer [  ]      Accelerated filer [  ]       Non-accelerated filer [  ]    Smaller reporting company [X]





Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).   Yes [  ] No [X ]




2




APPLICABLE ONLY TO ISSUERS INVOLVED IN BANKRUPTCY PROCEEDINGS DURING THE PRECEDING FIVE YEARS


Indicate by check mark whether the registrant has filed all documents and reports required to be filed by Section 12, 13 or 15(d) of the Securities Exchange Act of 1934 subsequent to the distribution of securities under a plan confirmed by a court.  

Yes [   ]   No [   ]


The number of shares outstanding of each of the Issuer's classes of common equity, as of the latest practicable date:

 

 

 

 

 

 

Class

 

Outstanding as of August 10, 2013

     Common Capital Voting Stock, $0.001 par value per share

 

13,692,597 shares


FORWARD LOOKING STATEMENTS


Certain statements contained in this Report filed by Uplift Nutrition, Inc. ("Uplift," "Company," "us," or "we") constitute statements identified by words such as "will," "may," "expect," "believe," "anticipate," "intend," "could," "should," "estimate," "plan," and similar words or expressions, relate to or involve the current views of management with respect to future expectations, objectives and events and are subject to substantial risks, uncertainties and other factors beyond our control, all of which may cause actual results to be materially different from any such forward-looking statements. Such risks and uncertainties include those set forth in this document and others made by us in the future. Any forward- looking statements in this document and any subsequent document must be evaluated in light of these and other important risk factors. We do not intend to update any forward-looking information to reflect actual results or changes in the factors affecting such forward-looking information.



3






PART 1 - FINANCIAL INFORMATION     


Item 1. Financial Statements.


UPLIFT NUTRITION, INC.

[A Development Stage Company]

FINANCIAL STATEMENTS


CONTENTS


PAGE


Balance Sheets

5

Statements of Operations

6

Statements of Cash Flows

7

Notes to Unaudited Financial Statements

     8

    







4





UPLIFT NUTRITION, INC.

(A Development Stage Company)

BALANCE SHEETS

 

ASSETS

 

 

 

 

 

 

 

June 30,

 

December 31,

 

 

 

 

 

 

 

2013

 

2012

 

 

 

 

 

 

 

(Unaudited)

 

 

CURRENT ASSETS

 

 

 

 

 

 

 

 

Cash and cash equivalents

 

 

 

 

 $                   -

 

 $                   -

 

Inventory

 

 

 

 

                 199

 

                 736

 

 

 

 

 

 

 

 

 

 

 

 

Total Current Assets

 

 

 

 

                 199

 

                 736

 

 

 

 

 

 

 

 

 

 

OTHER ASSETS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Intangible assets, net

 

 

 

 

              2,162

 

              2,620

 

 

 

 

 

 

 

 

 

 

 

 

Total Other Assets

 

 

 

 

              2,162

 

              2,620

 

 

 

 

 

 

 

 

 

 

 

 

TOTAL ASSETS

 

 

 

 

 $           2,361

 

 $           3,356

 

 

 

 

 

 

 

 

 

 

LIABILITIES AND STOCKHOLDERS' DEFICIT

 

 

 

 

 

 

 

 

 

 

CURRENT LIABILITIES

 

 

 

 

 

 

 

 

Bank overdraft

 

 

 

 

 $              443

 

 $              300

 

Accounts payable

 

 

 

 

            33,564

 

            17,829

 

Accrued interest payable - related party

 

 

 

 

                 948

 

                 227

 

Stockholder advances

 

 

 

 

            25,449

 

            13,700

 

 

 

 

 

 

 

 

 

 

 

 

Total Current Liabilities

 

 

 

 

            60,404

 

            32,056

 

 

 

 

 

 

 

 

 

 

 

 

TOTAL LIABILITIES

 

 

 

 

            60,404

 

            32,056

 

 

 

 

 

 

 

 

 

 

STOCKHOLDERS' DEFICIT

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Preferred stock, $0.001 par value; 10,000,000 shares authorized, -0- and -0- shares issued and outstanding, respectively

 

 

 

                      -

 

                      -

 

Common stock, $0.001 par value; 100,000,000 shares authorized, 13,692,597 shares issued and outstanding

 

 

 

 

            13,693

 

            13,693

 

Additional paid-in-capital

 

 

 

 

       1,484,512

 

       1,484,512

 

Deficit accumulated during development stage

 

 

 

      (1,556,248)

 

      (1,526,905)

 

 

 

 

 

 

 

 

 

 

 

 

Total Stockholders' Deficit

 

 

 

 

           (58,043)

 

           (28,700)

 

 

 

 

 

 

 

 

 

 

 

 

TOTAL LIABILITIES AND STOCKHOLDERS' DEFICIT

 

 

 

 $           2,361

 

 $           3,356

 

 

The accompanying notes are an integral part of these financial statements.



5






UPLIFT NUTRITION, INC.

(A Development Stage Company)

STATEMENTS OF OPERATIONS

(Unaudited)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 From Inception

 

 

 

 

 

 

 

 

 

 

 

 on March 7,

 

 

 

 For the Three Months Ended

 

 For the Six Months Ended

 

2005 Through

 

 

 

 June 30,

 

 June 30,

 

June 30,

 

 

 

2013

 

2012

 

2013

 

2012

 

2013

 

 

 

 

 

 

 

 

 

 

 

 

NET REVENUES

 $                        -

 

 $              12

 

 $                17

 

 $                53

 

 $          28,637

 

 

 

 

 

 

 

 

 

 

 

 

OPERATING EXPENSES

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Cost of sales

                           -

 

               2

 

                     7

 

                     9

 

          83,028

 

Marketing

                      253

 

          250

 

              1,096

 

                 676

 

      212,953

 

Consulting and professional fees

                 20,188

 

    11,542

 

            22,098

 

            35,428

 

     636,593

 

Other general and administrative

                   2,286

 

      2,963

 

              5,276

 

              3,917

 

       286,668

 

Salaries and wages

                           -

 

           -

 

                      -

 

                      -

 

     215,250

 

Provision for non-collectible receivables

                           -

 

               -

 

                      -

 

                      -

 

         12,480

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Total Operating Expenses

                 22,727

 

      14,757

 

            28,477

 

            40,030

 

    1,446,972

 

 

 

 

 

 

 

 

 

 

 

 

LOSS FROM OPERATIONS

                (22,727)

 

     (14,745)

 

   (28,460)

 

           (39,977)

 

 (1,418,335)

 

 

 

 

 

 

 

 

 

 

 

 

OTHER INCOME (EXPENSES)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Other income

                           -

 

               -

 

                      -

 

                      -

 

         2,591

 

Loss on disposal of assets

                           -

 

              -

 

                      -

 

                      -

 

        (1,764)

 

Interest expense - related party

                     (543)

 

     (1,146)

 

            (883)

 

             (1,782)

 

    (138,740)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Total Other Income (Expenses)

                     (543)

 

    (1,146)

 

        (883)

 

             (1,782)

 

    (137,913)

 

 

 

 

 

 

 

 

 

 

 

 

LOSS BEFORE INCOME TAXES

                (23,270)

 

   (15,891)

 

    (29,343)

 

           (41,759)

 

 (1,556,248)

 

 

 

 

 

 

 

 

 

 

 

 

INCOME TAX EXPENSE

                           -

 

             -

 

                      -

 

                      -

 

                 -

 

 

 

 

 

 

 

 

 

 

 

 

NET LOSS

 $             (23,270)

 

 $     (15,891)

 

 $       (29,343)

 

 $        (41,759)

 

 $  (1,556,248)

 

 

 

 

 

 

 

 

 

 

 

 

BASIC AND DILUTED:

 

 

 

 

 

 

 

 

 

 

Net loss per common share

 $                 (0.00)

 

 $         (0.00)

 

 $           (0.00)

 

 $            (0.01)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Weighted average shares outstanding

          13,692,597

 

       4,772,597

 

     13,692,597

 

       4,772,597

 

 

 

 

The accompanying notes are an integral part of these financial statements.



6





UPLIFT NUTRITION, INC.

(A Development Stage Company)

STATEMENTS OF CASH FLOWS

(Unaudited)

 

 

 

 

 

 

 

 

 

 From Inception

 

 

 

 

 

 

 

 

 

 on March 7,

 

 

 

 

 

 For the Six Months Ended

 

2005 Through

 

 

 

 

 

 June 30,

 

June 30,

 

 

 

 

 

2013

 

2012

 

2013

CASH FLOWS FROM OPERATING ACTIVITIES:

 

 

 

 

 

 

Net loss

 

 

 $        (29,343)

 

 $        (41,759)

 

 $   (1,556,248)

Adjustments to reconcile net loss to net

 

 

 

 

 

 

 

 cash used by operating activities:

 

 

 

 

 

 

 

 

Depreciation and amortization

 

 

                 458

 

                 656

 

            28,166

 

Recovery of contingency accrual

 

 

                      -

 

                      -

 

              7,826

 

Provision for accounts receivable

 

 

                      -

 

                      -

 

            12,480

 

Stock issued for services

 

 

                      -

 

                      -

 

          557,750

 

Loss on disposal of website

 

 

                      -

 

                      -

 

              1,764

 

Inventory obsolescence

 

 

                      -

 

                      -

 

            11,234

Changes in operating assets and liabilities:

 

 

 

 

 

 

 

 

Inventory

 

 

                 537

 

                   72

 

           (11,433)

 

Accounts receivable

 

 

                      -

 

                      -

 

           (12,480)

 

Accounts payable

 

 

            15,735

 

                 743

 

            25,368

 

Accrued interest - related party

 

 

                 721

 

              1,764

 

          136,183

 

 

Net Cash Used by Operating Activities

 

 

           (11,892)

 

           (38,524)

 

         (799,390)

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM INVESTING ACTIVITIES:

 

 

 

 

 

 

 

Purchases of fixed assets

 

 

                      -

 

                      -

 

             (3,296)

 

Payments for website development

 

 

                      -

 

                      -

 

           (23,061)

 

Payments for indefinite-life intangible assets

 

                      -

 

                      -

 

             (5,735)

 

 

Net Cash Used in Investing Activities

 

 

                      -

 

                      -

 

           (32,092)

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM FINANCING ACTIVITIES:

 

 

 

 

 

 

 

Bank overdraft

 

 

                 143

 

             (3,174)

 

                 443

 

Proceeds from issuance of common stock

 

 

                      -

 

                      -

 

              1,000

 

Shareholder contributions

 

 

                      -

 

                      -

 

            42,441

 

Net advances from shareholders

 

 

            11,749

 

            41,975

 

          787,598

 

 

Net Cash Provided by Financing Activities

 

            11,892

 

            38,801

 

          831,482

 

 

 

 

 

 

 

 

 

 

NET INCREASE IN CASH AND CASH EQUIVALENTS

 

 $                   -

 

 $              277

 

 $                   -

CASH AND CASH EQUIVALENTS, BEGINNING OF PERIOD

 

                      -

 

                    -   

 

                      -

CASH AND CASH EQUIVALENTS, END OF PERIOD

 

 $                   -

 

 $              277

 

 $                   -

 

 

 

 

 

 

 

 

 

 

SUPPLEMENTAL CASH FLOW INFORMATION

 

 

 

 

 

 

 

Cash Payments For:

 

 

 

 

 

 

 

 

 

Interest

 

 

 $                   -

 

 $                   -

 

 $                   -

 

 

Income taxes

 

 

 $                   -

 

 $                   -

 

 $                   -

 

Non-cash financing activity:

 

 

 

 

 

 

 

 

 

Stock issued for conversion of debt

 

 

 $                   -

 

 $                   -

 

 $       897,384


 

The accompanying notes are an integral part of these financial statements.



7





UPLIFT NUTRITION, INC.

[A Development Stage Company]

Notes to the Condensed Financial Statements

June 30, 2013


NOTE 1 - BASIS OF FINANCIAL STATEMENT PRESENTATION


The accompanying unaudited financial statements have been prepared by the Company pursuant to the rules and regulations of the Securities and Exchange Commission.  Certain information and footnote disclosures normally included in financial statements prepared in accordance with U.S. generally accepted accounting principles have been condensed or omitted in accordance with such rules and regulations.  The information furnished in the interim condensed financial statements includes normal recurring adjustments and reflects all adjustments, which, in the opinion of management, are necessary for a fair presentation of such financial statements.  Although management believes the disclosures and information presented are adequate to make the information not misleading, it is suggested that these interim consolidated financial statements be read in conjunction with the Company’s audited financial statements and notes thereto included in its Form 10-K for the year ended December 31, 2012.  Operating results for the six months ended June 30, 2013 are not necessarily indicative of the results to be expected for the year ending December 31, 2013.


NOTE 2 - GOING CONCERN CONSIDERATIONS


The accompanying financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America, which contemplate continuation of the Company as a going concern. However, the Company has sustained losses of $1,556,248 from March 7, 2005 (inception) through June 30, 2013 including a loss of $104,424 for the year ended December 31, 2012. Current liabilities exceeded current assets by $60,205 at June 30, 2013. The Company has recognized minimal revenue during its developmental stage (from May 7, 2005 (inception) through June 30, 2013), which raises substantial doubt about the Company’s ability to continue as a going concern.


In view of the matters described in the preceding paragraph, recoverability of a major portion of the recorded asset amounts shown in the accompanying consolidated balance sheet is dependent upon continued operations of the Company, which in turn is dependent upon the Company's ability to meet its current obligations on a continuing basis, to obtain financing, to acquire additional capital from investors, and to succeed in its future operations. The financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts or amounts and classification of liabilities that might be necessary should the Company be unable to continue in existence.  The Company needs to obtain capital, either long-term debt or equity to continue the implementation of its overall business plan.  The Company plans on pursuing the additional capital necessary to continue its overall business plan.


NOTE 3- RELATED PARTY TRANSACTIONS


During the six months ended June 30, 2013, a related party loaned the Company $11,749.  This addition to the existing principal balance of the loan has an annual interest rate of eight percent (8.00%) and is due on demand.  The total principal amounts due to this related party as of the period ended June 30, 2013 was $25,449 with accrued interest of $948.


NOTE 4- SUBSEQUENT EVENTS


The Company has evaluated subsequent events for the period of June 30, 2013 through the date the financial statements were issued, and concluded there were no other events or transactions occurring during this period that required recognition or disclosure in its financial statements.  





8




Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operation.    


Our principal business plan up to and through the end of the third quarter of last year had been to promote, market and sell our energy spray All Day Energy Spray® through the active websites we have mentioned repeatedly in our SEC filings but, during the last quarter of 2012, management modified our marketing strategy, rebuilt our www.upliftnutrition.com website, and entered into a marketing agreement to sell two new products called “Tonify” and “X-Mint” through our updated website. Because of our change in direction, in early October 2012, we shut down our two other major websites, namely, www.alldayenergyspray.com and upliftenergy.com so we could concentrate all of our marketing and sales efforts on our one principal website. 


As a result of winding down our marketing efforts with respect to Active UpLift® and All Day Energy Spray® , we had, and will have, less than anticipated sales and gross revenue on these two products through the end of this fiscal year.  


In addition to the foregoing, we look forward to marketing Tonify and X-Mint, two new products we just started marketing in the last quarter of last year and the first two quarters of 2013.  See our website, www.upliftnutrition.com.  See also our annual report filed recently on Form 10-K.


Tonify is a weight loss chewing gum that speeds up a person’s metabolism.  X-Mint is a male enhancement chewing gum. They are both formulated with all natural ingredients and are completely safe and non-habit forming. For further information about these products, reference is made to www.upliftnutrition.com.


Our Website.


During the last quarter of 2012, we started the redesign of our principal UpLift website.  We also shut down or discontinued our former websites, www.epigaia.com, www.alldayenergyspray.com, and www.upliftenergy.com in favor of just the one website.  During that quarter, we spent an enormous amount of time and energy revamping and modernizing www.upliftnutrition.com and strongly encourage any investor or interested person to visit them.  


Inventory.


We no longer carry any inventory of Active UpLift® and All Day Energy Spray® .  We do maintain limited inventory of Tonify and X-Mint.   


As of June 30, 2013, we had 22 packets of Tonify and 13 packets of X-Mint in inventory.


Our Business Plan over the Remainder of the Year.  


As a result of the recession and people tightening their belts and not spending as much money, we have had a difficult time generating sales for Active UpLift® and All Day Energy Spray.  As a result, and as stated above, we decided to suspend all advertising on those two products and cease selling them by the end of 2012.  And, starting last October, as disclosed in our Annual Report on Form 10-K that we recently filed, we have added 2 new products to sell as a broker.  To accomplish this, we have completely updated and expanded our existing website, and have shut down the other two websites leaving www.upliftnutrition.com as the only website available for advertising, marketing and sales. 


We hope that our new marketing efforts related to Tonify and X-Mint will be successful but this remains to be seen  


Because we are no longer marketing our principal energy drink products and we have embarked on marketing two entirely new products, we do not believe that comparing cost of goods sold for 2013 to 2012 is particularly relevant or meaningful.


Our marketing expenses for the quarter ended June 30, 2013 were $253 compared to $250 for the quarter ended June 30, 2012. For the six months ended June 30, 2013 our marketing expenses were $1,096 compared to $676 for the six months ended June 30, 2012.  No major change was expected in marketing expenses.  


Consulting and professional fees were $20,188 for the quarter ended June 30, 2013, compared to $11,542 during the quarter ended June 30, 2012.  For the six months ended June 30, 2013 our consulting and professional fees were $22,098 compared to $35,428 during the six months ended June 30, 2012.  Included in this category are accounting and legal fees associated with the filing of reports with the Securities and Exchange Commission.  The Company has made a concerted effort to minimize other consulting fees as much as possible.    



9





General and administrative expenses were $2,286 for the quarter ended June 30, 2013 compared to $2,963 for the first quarter ended June 30, 2012.  For the six months ended June 30, 2013, general and administrative expenses were $5,276 compared to $3,917 for the six months ended June 30, 2012.  No major change was expected in general and administrative expenses.  


Liquidity and Capital Requirements


As of our second quarter of 2013 ended June 30, 2013, we had $-0- in cash and cash equivalents.  What we have in our checking or bank account at any given time is insignificant inasmuch as our working capital has historically been provided by our majority shareholder. Though we are accruing 8% interest per annum on the amounts provided by our majority shareholder, these advances do not require interest payments at the present time and, unless or until we become profitable, we do not believe that it likely that our agreement with our majority shareholder, Uplift Holdings, would be modified to require such. Uplift Holdings’ loans are considered or designated by us as "advances" inasmuch as they do not require that we pay interest payments unless demand is made to do so.  While we accrue interest or keep track of what it is, at present, we have no way of paying any interest payments to Uplift Holdings.  As of our quarter end and given the debt during the last 2 fiscal years that we converted to common stock, we have accrued $948 in interest due and owing to Uplift Holdings.  In the event we modify our oral agreement in the future with Uplift Holdings so that we are required to pay interest, we do not believe it would have any material impact on us or our liquidity because both we and Uplift Holdings would not agree to such a modification unless we were profitable and could afford to make such interest payments.


We hope to be able to satisfy our cash requirements for at least the next 12 months in that our majority shareholder has committed itself to advancing what funds are necessary for us to satisfy all of our cash requirements and otherwise keep us current in our 1934 Exchange Act reporting obligations for at least the ensuing year.  Our majority shareholder lacks the capital and resources to fund advertising campaign, particularly given that we have come to realize how expensive such an endeavor really is.   


We believe that a year period is consistent with the disclosure in our PLAN OF OPERATION described below in that we believe that within 1 year, we should be able to successfully carry out our business plan if we can find sufficient advertising capital on acceptable terms.  If a determination is made by management within the next year that we will NOT be successful and that our business plan is or will be a failure for reasons which we can only imagine, our majority shareholder will likely elect not to advance us any more funds.  See the section titled "PLAN OF OPERATION" below.  Having said this, we are unable to guarantee that at the expiration of one year from now, and assuming that our business plan is NOT by then successful, that our majority shareholder will continue to advance us sufficient money to allow us to continue in our reporting obligations.  We do not mean to imply, however, that our majority shareholder will NOT continue to advance us funds beyond the next year, particularly if it appears that we will indeed be able to successfully carry out our business plan if we continue beyond the year.  If our majority shareholder does not desire to loan or advance us sufficient funds to continue for the simple reason that the prospects of our business plan look bleak, we may be required to look at other business opportunities, the form of which we cannot predict at this time, as to do so would be highly speculative on our part.  It is possible, however, that we would consider a private placement of our shares, the form of which we also cannot predict at this time.


Our Budget over the Next 12 Months


Due to our lack of working capital necessary to generate a serious and aggressive advertising campaign, we are unable to devise or project an advertising budget for 2013.  Assuming that we do not obtain sufficient working capital during the year to embark on an extensive advertising campaign, what capital we have or what advances we will obtain from our majority shareholder will be used, during 2013, to keep us current in our reporting obligations and to pay attorneys, accountants and auditors.


For information on the cost of manufacturing and packaging our product, reference is made to our PLAN OF OPERATION section below.


Contingency Planning.


Any funding for emergencies is anticipated to be advanced by our majority shareholder, assuming that it has the available funds to do so.


Off-Balance Sheet Arrangements.


None; not applicable.



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Effect of Current Economic Conditions.


Obviously, current economic conditions, including the recent hikes in the price of oil, are hurting all businesses, not to mention retail outlets and retail sales overall.  Most Americans are not spending money today like they have in the past.  Since much of the effects of the current recession have only become apparent in the last two years, we are not in a position at this time to predict the recession’s effects on our overall business plan and plan of operation, not to mention 2013 sales.  No retail company that we know of is making any such predictions.  We suspect that sales in 2013 will be slower than they might otherwise be, simply because that is what is happening to everyone else.  It is also our belief that Tonify and X-Mint are considered ‘boutique’ products that will sell well as long as the economy does well and the public has extra expendable income.  Although we are experiencing some sales, the current recession may likely have a negative effect on future sales.  We also believe that the particular market for Tonify and X-Mint is considered an ‘impulse’ market.   


PLAN OF OPERATION


As stated in Items 1 and the beginning of Item 7 above, our principal business plan up to and through the end of the last quarter of 2012 had been to promote, market and sell our energy spray All Day Energy Spray® through the active websites we have mentioned throughout this document but, in October of 2012, management modified our marketing strategy, rebuilt our www.upliftnutrition.com website, and entered into a marketing agreement to sell two new products called “Tonify” and “X-Mint” through our updated website.  Because of our change in direction, in early October, we shut down our two other major websites, namely, www.alldayenergyspray.com and upliftenergy.com so we could concentrate all of our marketing and sales efforts on our one principal website. 


Shipping of Our Two New Products.


Both Tonify and X-Mint are packaged in DVD-sized containers which are light weight and inexpensive to ship through the US Postal Service or one of the private shipping services.  We pass this cost on to the customer.  


Inventory


As of December 31, 2012, all previously held drink inventory was written off due to obsolescence and because of the change in product line and distribution.  Also, during the first quarter of 2013, the remaining inventory of All Day Energy Spray® became obsolete, which means that we can no longer sell All Day Energy Spray®.  Approximately $12,524 in raw materials and $9,686 in finished goods were written off as an inventory adjustment and are included in cost of sales on our Statement of Operations.  As stated in the beginning of Item 1 above, we have phased out the sale of Active UpLift®, and All Day Energy Spray®.    We do not intend to mix any more of these products.  What is on hand and in inventory we will sell on-line until the viability of the product fully expires


Our Current On-Line Marketing/Advertising Strategy

 

As disclosed above, we have changed directions here starting in 2013 and have decided to concentrate our marketing efforts on Tonify and X-Mint.  In this regard, we are concentrating our new and current marketing efforts on keeping our current revamped website updated and fully functional.  Through these efforts, we have started a marketing effort on various popular and more significant search engines.  


In order for our Internet/eCommerce business to succeed, we additionally plan, among those things mentioned above, and on an on-going basis, to:


-- make significant investments in our Internet/eCommerce business, including upgrading our website as it becomes necessary


-- get other food and nutrition websites to link to ours


-- significantly increase online traffic and sales volume in every way we can


-- attract and retain a loyal base of frequent visitors to our website who will give us feedback about our product


-- expand the products and services offered on our website




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-- respond to competitive developments and maintain our distinct brand identity


-- form and maintain relationships with strategic partners, particularly retail food stores and outlets


-- provide quality customer service


-- continue to develop and upgrade our services and technologies


We Intend to Pursue Additional Marketing Ideas and Avenues on an On-Going Basis.  


Marketing ideas that have not as yet been implemented by us for want of capital but which we intend to seriously consider and which are designed to additionally promote us and our website:


(1) through reciprocal links with other websites;


(2) through advertising on other health and nutrition websites;


(3) through ads placed in various health and nutrition food magazines such as Healing Lifestyles & Spas, Shape, Prevention, and Woman’s Day;


(4) through the attendance at health and nutrition tradeshows and expos across the country;


(5) through contacting and then supplying retail food stores across the country, including health food stores, with our product, either on consignment basis or, on a high volume discounted basis for which they will pay us in advance; and


(6)  through the giving of product demonstrations in store locations and even malls.


Obligation of Our Principal Shareholder to Finance Us in Our Reporting Obligations Over at least the Next Year


As stated elsewhere in this document, our principal shareholder, Uplift Holdings, intends to provide us with sufficient funding, over at least the next year, to keep us current in our SEC reporting obligations.  This does NOT include advancing us the funds necessary to embark on a national advertising campaign.  The only caveat with regard to this commitment is if it is determined by us and our majority shareholder within the next year that our business plan will NOT work and cannot succeed. If that occurs, and we can make no prediction about whether it will occur or not, our majority shareholder will likely elect to cease further funding us.  We have NOT entered into any formal, written agreement with Uplift Holdings that contractually binds or obligates it, in writing, to fund us for the next year, though we consider this commitment on its part to be a legal obligation upon which we and our shareholders have, up until now, been able to rely.  Having said this, we will nonetheless be required to continue to evaluate our business plan.  At the expiration of one year, or earlier, and assuming that we have not been able to obtain the needed capital to expend on advertising, management will have to re-evaluate our overall plans, intentions and strategies and, in particular, Uplift Holdings will then have to evaluate whether, and to what extent, it wants to continue to fund our continued existence as a fully reporting company.  During our second quarter ended June 30, 2013, Uplift Holdings advanced us a total of approximately $11,749.  This figure is disclosed as stockholder advances on our balance sheet as a liability, along with previous debt owed to Uplift Holdings results in a total balance due of $25,449 as of June 30, 2013.  See our financial statements above.  


Selected Financial Data.


Because we have not been operating long enough to generate significant sales at the present time, selected financial data would not be particularly meaningful.  Reference is made to Part I above and our audited financial statements included in Part F/S of our 2012 Annual Report on Form 10-K recently filed on Edgar.  Reference is also made to the subsection above titled “Liquidity and Capital Requirements.”  We are still a development stage company and due to current economic conditions and the fact that we have only begun to market 2 new products, we have only generated or realized nominal revenues from our operations through the end of our second quarter of 2013.  Our lack of substantial revenue and sales is currently a result of not yet having established normalized operations that would generate significant revenue or establish a pattern of expenditures that correlate with revenue.




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Employees, Experts, Consultants and Advisors.


Currently, we have no employees.  Employees are not necessary at this stage of our development.  Our officers and directors are performing daily duties as needed.  We only intend to hire employees if and when the need develops. Currently, there is no such need.


Our directors and officers do not receive any remuneration for their services nor are they accruing earned compensation.  We might however, approve the issuance of stock from time to time as a bonus for work that has been performed.


In implementing our business plan, we are holding expenses to a minimum and we plan to obtain expert and other services on a contingency basis if and when needed.  Until now when we need advertising capital, we have not had a particular or specific need for any outside experts, advisors or consultants.  If we engage outside advisors or consultants for any particular purpose, we will have to make a determination as to how such persons will be compensated.  So far, we have NOT made any arrangements or definitive agreements as yet to use outside experts, advisors or consultants for any reason.  This is because, so far, we have not needed to.  We do have a website technician whom we have hired to, among other things, enhance our html source or description codes, namely, Keywords, on our website so that information is more easily susceptible to Yahoo! and Google's search "crawler" or “spider.”


We do NOT intend to use or hire any employees or other consultants, with the possible exception of part-time clerical assistance on an as-needed basis.  Outside advisors or consultants will be used only if they are needed and can be obtained for minimal cost or on a deferred payment basis.  Other than our website maintenance technician that we shall continue to use to update or revise our websites as it becomes necessary, we are not currently aware of any situation in which we would need an outside advisor or consultant.


Item 3.  Quantitative and Qualitative Disclosures about Market Risk.


This item is not applicable to smaller reporting companies.


Item 4.  Controls and Procedures.


Management's Quarterly Report on Internal Control Over Financial Reporting.


Our management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in Rule 13a-15(f) under the Securities Exchange Act, as amended).  In fulfilling this responsibility, estimates and judgments by management are required to assess the expected benefits and related costs of control procedures.  The objectives of internal control include providing management with reasonable, but not absolute, assurance that assets are safeguarded against loss from unauthorized use or disposition, and that transactions are executed in accordance with management’s authorization and recorded properly to permit the preparation of consolidated financial statements in conformity with accounting principles generally accepted in the United States. Our management assessed the effectiveness of our internal control over financial reporting as of June 30, 2013.   In making this assessment, our management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission (“COSO”) in Internal Control-Integrated Framework .  Our management has concluded that, as of June 30, 2013, our internal control over financial reporting was not effective in providing reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with U.S. generally accepted accounting principles.  This quarterly report does not include an attestation report of the Company’s registered public accounting firm regarding internal control over financial reporting.  Management’s report was not subject to attestation by the Company’s registered  public accounting firm pursuant to temporary rules of the Securities and Exchange Commission that permit the  Company to provide only management’s report in this report.


Inherent Limitations on Effectiveness of Controls.


Internal control over financial reporting has inherent limitations which include but is not limited to the use of independent professionals for advice and guidance, interpretation of existing and/or changing rules and principles, segregation of management duties, scale of organization, and personnel factors.  Internal control over financial reporting is a process which involves human diligence and compliance and is subject to lapses in judgment and breakdowns resulting from human failures. Internal control over financial reporting also can be circumvented by collusion or improper management override.  Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements on a timely basis; however, these inherent limitations are known features of the financial reporting process and it is possible to design into the process safeguards to reduce, though not eliminate, this risk.  Therefore, even those systems determined to be effective can



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provide only reasonable assurance with respect to financial statement preparation and presentation.  Projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.


Management’s Report on Disclosure Controls and Procedures.


We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed in our reports filed under the Securities Exchange Act of 1934, as amended, is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission's rules and forms, and that such information is accumulated and communicated to our management, to allow for timely decisions regarding required disclosure.


As of June 30, 2013, the end of our second quarter covered by this report, we carried out an evaluation, under the supervision of our Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of our disclosure controls and procedures.  Based on the foregoing, we concluded that our disclosure controls and procedures were effective as of the end of the period covered by this report.


Changes in Internal Control over Financial Reporting.


In response to management’s assessment as of June 30, 2013 and also due to material weaknesses found in the Company’s annual report, the Company and management have implemented the following changes to internal control over financial reporting and believe that these additional controls will mitigate future breakdowns in internal control.  Last year, we contracted with an outside accountant to take over some of the financial record keeping duties previously performed by our president.  This individual has been performing bookkeeping services and has past experience with manufacturing companies. The Company has also implemented more post-closing procedures and reconciliation to meet compliance requirements.  The Company believes that this individual and these additional procedures has helped to better address and mitigate those deficiencies noted in the Company’s prior reports.  


PART II - OTHER INFORMATION


Item 1. Legal Proceedings.


None.


Item 1A. Risk Factors.


This item is not applicable to smaller reporting companies.


Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.


None; not applicable during the quarter.


Item  3.  Defaults upon Senior Securities.


None.


Item 4. Mine Safety Disclosures.


None; not applicable.


Item 5. Other information.           


Our stock trades on the OTC Bulletin Board under the symbol UPNT.OB.


Item 6. Exhibits and Reports on Form 8-K.


(a) Exhibits




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31                         302 Certification of Gary C. Lewis


32                          906 Certification


(b) Reports on Form 8-K


None.



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SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the Issuer has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.



UPLIFT NUTRITION, INC. (Issuer)


 

 

 

 

Date:

August 9, 2013

 

/s/Gary C. Lewis

 

 

 

Gary C. Lewis

President, Chief Executive Officer and CFO

(Principal Accounting and Financial Officer)


Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, this Report has also been signed below by the following person on behalf of the Registrant and in the capacities and on the dates indicated.


 

 

 

 

Date:

August 9, 2013

 

/s/Gary C. Lewis

 

 

 

Gary C. Lewis

President, Chief Executive Officer and CFO

(Principal Accounting and Financial Officer)


 

 

 

 

Date:

August 9, 2013

 

/s/Edward Hall

 

 

 

Edward Hall

Chairman of the Board







































































































































































































































































































































































































































































































































































































































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