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8-K - 8-K - ExactTarget, Inc.q4form8-k.htm
ExactTarget Announces Fourth Quarter and Full Year 2012 Results

Fourth Quarter Adjusted Revenue Increased 44% Year-Over-Year to $85.8 Million, Full-Year Adjusted Revenue Increased 42% to $293.8 Million

INDIANAPOLIS (Feb. 21, 2013) – ExactTarget (NYSE:ET), a leading global provider of cross-channel digital marketing software-as-a-service solutions, announced results today for its fourth quarter and full year ended December 31, 2012.
"ExactTarget's record fourth quarter and full-year revenue reinforce our position as the largest pure play marketing SaaS provider in the world," said Scott Dorsey, ExactTarget chairman, chief executive officer and co-founder. "With strong customer response to our new innovations and recent acquisitions, we have become the digital marketing platform of choice and positioned ourselves for another strong year of growth."
Fourth Quarter 2012 Financial Highlights:
Three Months Ended December 31, 2012:
Revenue: $84.2 million, a 42 percent increase compared to the fourth quarter of 2011. Non-U.S. revenue was $15.6 million, a 47 percent increase compared to the fourth quarter of 2011.
Adjusted Revenue: $85.8 million, a 44 percent increase compared to the fourth quarter of 2011, before the $1.5 million impact of adjusting deferred revenue to fair value under purchase accounting.
Recurring Subscription Revenue: $66.7 million (excludes $2.1 million of revenue related to utilization above the contracted level), a 46 percent increase compared to the fourth quarter of 2011. Adjusted recurring subscription revenue was $68.2 million, a 49 percent increase compared to the fourth quarter of 2011, before the $1.5 million impact of adjusting deferred revenue to fair value under purchase accounting.
Net (Loss) / Income: $(13.0) million compared to $(6.1) million in the fourth quarter of 2011. Net (Loss) / Income attributable to common stockholders in the fourth quarter of 2012 was $(0.19) per share on a basic and diluted basis, compared to $(0.68) per share on a basic and diluted basis in the fourth quarter of 2011.
Adjusted Net (Loss) / Income: $(6.8) million, or $(0.10) per share on a basic and diluted basis, compared to $(3.8) million, or $(0.42) per share on a basic and diluted basis, in the fourth quarter of 2011.
Operating Cash Flow: $8.0 million compared to $(4.6) million in the fourth quarter of 2011.
Adjusted EBITDA: $(0.5) million compared to $0.8 million in the fourth quarter of 2011.
Twelve Months Ended December 31, 2012:
Revenue: $292.3 million, a 41 percent increase compared to 2011. Non-U.S. revenue was $53.1 million, an 84 percent increase compared to 2011.
Adjusted Revenue: $293.8 million, a 42 percent increase compared to 2011, before the $1.5 million impact of adjusting deferred revenue to fair value under purchase accounting.
Recurring Subscription Revenue: $228.7 million (excludes $5.5 million of revenue related to utilization above the contracted level), a 42 percent increase compared to 2011. Adjusted recurring subscription revenue was $230.2 million, a 43 percent increase compared to 2011, before the $1.5 million impact of adjusting deferred revenue to fair value under purchase accounting.
Net (Loss) / Income: $(21.0) million compared to $(35.4) million in 2011. Net (Loss) / Income attributable to common stockholders in 2012 was $(0.39) per share on a basic and diluted basis, compared to $(4.05) per share on a basic and diluted basis in 2011.
Adjusted Net (Loss) / Income: $(6.2) million, or $(0.11) per share on a basic and diluted basis, compared to $(27.3) million, or $(3.12) per share on a basic and diluted basis, in 2011.
Operating Cash Flow: $22.7 million compared to $(2.8) million in 2011.
Adjusted EBITDA: $15.7 million compared to $(0.1) million in 2011.



Recent Business Highlights:
Completed the acquisition of privately-held business-to-business marketing automation provider Pardot, expanding ExactTarget's product suite with Pardot's solution to create, deploy and manage online lead nurturing campaigns through integrations with salesforce.com, Microsoft Dynamics CRM, NetSuite and SugarCRM.
Completed the acquisition of privately-held Web personalization provider iGoDigital, expanding ExactTarget's product suite with iGoDigital's advanced product recommendations solutions and predictive analytics to power cross-channel personalization and optimization.
Expanded the company's mobile marketing suite with the launch of MobilePush, an enterprise application to power data-driven push notifications to apps on smartphones and tablets.
Expanded its global multi-lingual enterprise digital marking platform with the addition of a French-Canadian user interface, making its email, mobile, social media and data management applications now available in English, Brazilian Portuguese, German, French and French-Canadian.
Expanded the company's global footprint with new offices in Paris and Stockholm, bringing the number of non-U.S. offices to eight (Australia (two), Brazil, Canada, France, Germany, United Kingdom and Sweden).
Hosted three client conferences in the fourth quarter with more than 4,000 attendees at Connections 2012, and strong attendance at Connections UK and Pardot's Elevate Conference.
Business Outlook:
As of February 21, 2013, ExactTarget is issuing guidance for its first quarter of 2013 and full-year 2013.
First Quarter 2013:
Adjusted Revenue: expected to be $87.0 million to $88.0 million, excluding the impact of adjusting deferred revenue to fair value under purchase accounting.
Adjusted Net (Loss) / Income: expected to be $(6.0) million to $(7.0) million. Adjusted Net (Loss) / Income excludes the effects of stock-based compensation expense, amortization of intangibles, and the impact of adjusting deferred revenue to fair value under purchase accounting.
Adjusted Net (Loss) / Income per Share: expected to be $(0.09) per share to $(0.10) per share on a basic and diluted basis assuming weighted average shares outstanding of approximately 69 million shares.
Full Year 2013:
Adjusted Revenue: expected to be $370.0 million to $374.0 million, excluding the impact of adjusting deferred revenue to fair value under purchase accounting.
Adjusted Net (Loss) / Income: expected to be $(20.0) million to $(22.0) million. Adjusted Net (Loss) / Income excludes the effects of stock-based compensation expense, amortization of intangibles, and the impact of adjusting deferred revenue to fair value under purchase accounting.
Adjusted Net (Loss) / Income per Share: expected to be $(0.29) per share to $(0.31) per share on a basic and diluted basis. This assumes weighted average shares outstanding of approximately 70 million shares.



Conference Call Information
What:    ExactTarget Fourth Quarter 2012 Financial Results Conference Call
When:    Thursday, February 21, 2013
Time:    5 p.m. Eastern
866.831.6267 (Domestic)
617.213.8857 (International)
Webcast:    www.ExactTarget.com/Investor (Live and Replay)
Replay:    888.286.8010, Conference ID 16981124 (Domestic)
617.801.6888, Conference ID 16981124 (International)
NOTE: Audio replay will be available until February 28, 2013

About ExactTarget
ExactTarget is a leading global provider of cross-channel digital marketing software-as-a-service solutions that empower organizations of all sizes to communicate with their customers through email, mobile, social media, Web and marketing automation. ExactTarget's suite of integrated applications enable marketers to plan, automate, deliver and optimize data-driven digital marketing and real-time communications to drive customer engagement, increase sales and improve return on marketing investment. Headquartered in Indianapolis, Indiana with offices in North America, Europe, South America and Australia, ExactTarget trades on the New York Stock Exchange under the ticker symbol “ET.” For more information, visit www.ExactTarget.com.

Website Information
We routinely post important information for investors on our website www.ExactTarget.com in the "Investor Relations" section. We intend to use this website as a means of disclosing material, non-public information and for complying with our disclosure obligations under Regulation Fair Disclosure. Accordingly, investors should monitor the Investor Relations section of our website, in addition to following our press releases, SEC filings, public conference calls, presentations and webcasts. The information contained on, or that may be accessed through, our website is not incorporated by reference into, and is not a part of, this document.

Non-GAAP Financial Measures
This press release includes information about non-GAAP financial measures, including Adjusted Revenue, Adjusted Recurring Subscription Revenue, Non-GAAP margins, Non-GAAP Operating Expenses, Adjusted EBITDA, Adjusted Net (Loss) / Income and Adjusted Net (Loss) / Income per Share. We believe these measures provide important supplemental information regarding our operating performance and are often used by investors and analysts in their evaluation of companies such as ours. In addition, we use Adjusted EBITDA as a key measurement of our operating performance because it assists us in comparing our operating performance on a consistent basis by removing the impact of certain non-cash and non-operating items. Adjusted Revenue is calculated as GAAP revenue plus the impact of adjusting deferred revenue to fair value under purchase accounting. Adjusted Recurring Subscription Revenue is a key metric we use to evaluate our business. It is defined as the total amount of contractually-committed subscription revenue under each of our client agreements, plus the impact of adjusting deferred revenue to fair value under purchase accounting, less revenue related to utilization above the contracted level. Non-GAAP margins and Non-GAAP Operating Expenses are calculated after adjusting for the impact of certain non-cash items such as stock-based compensation and amortization of intangibles, and in the case of Non-GAAP margins, adding back the impact of adjusting deferred revenue to fair value under purchase accounting. Adjusted EBITDA is calculated as Net (Loss) / Income before (1) other (income) expense, which includes interest income, interest expense and other income and expense, (2) income tax expense (benefit), (3) depreciation and amortization of property and equipment, (4) amortization of intangible assets, (5) stock-based compensation, and (6) the impact of adjusting deferred revenue to fair value under purchase accounting. Adjusted Net (Loss) / Income is calculated as Net (Loss) / Income before (1) amortization of intangible assets, (2) stock-based compensation, and (3) the impact of adjusting deferred revenue to fair value under purchase accounting. Adjusted Net (Loss) / Income per Share is calculated as Adjusted Net (Loss) / Income divided by weighted average shares outstanding on a GAAP basis. These non-GAAP financial measures are used in addition to and in conjunction with results presented in accordance with GAAP and should not be relied upon to the exclusion of GAAP financial measures. Adjusted Revenue, Adjusted Recurring Subscription Revenue, Non-GAAP margins, Non-GAAP Operating Expenses, Adjusted EBITDA, Adjusted Net (Loss) / Income and Adjusted Net (Loss) / Income per Share reflect an additional way of viewing aspects of our operations that we believe, when viewed with our GAAP results and the accompanying reconciliations to corresponding GAAP financial measures set forth on the last page of this press release, provide a more complete understanding of factors and trends affecting our business.

Safe Harbor Statement
This press release contains forward-looking statements about expected financial metrics such as Adjusted Revenue, Adjusted Recurring Subscription Revenue, Non-GAAP margins, Non-GAAP Operating Expenses, Adjusted EBITDA, Adjusted Net (Loss) / Income and Adjusted Net (Loss) / Income per Share. The achievement or success of the matters covered by such forward-looking statements involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize or if any of the assumptions prove incorrect, the company’s results could differ materially from the results expressed or implied by the forward-looking statements we make. The risks and uncertainties referred to above include - but are not limited to - risks associated with: possible fluctuations in the company’s financial and operating performance; attracting and retaining clients; defects or errors in the company’s solutions; unexpected decreases in clients’ use of email; ability to gain customer acceptance of cross-channel marketing; changes in domestic and international data privacy regulations; compromises of the company’s security measures; infrastructure scalability; third-party hardware and software; competition; the company’s ability to hire, retain and motivate employees and manage the company’s domestic and international growth; successful client deployment and utilization of the company’s existing and future solutions; changes in the company’s sales cycle; various financial aspects of the company’s subscription model; unexpected increases in attrition or decreases in new business; the emerging markets in which the company operates; unique aspects of entering or expanding in international markets; litigation related to intellectual property and other matters, and any related claims, negotiations and settlements; unanticipated changes in the company’s effective tax rate; fluctuations in the number of shares we have outstanding and the price of such shares; foreign currency exchange rates; interest rates; and general developments in the economy, financial markets, and credit markets. Further information on these and other factors that could affect the company’s financial results is included in our most recent quarterly report on Form 10-Q, as filed with the Securities and Exchange Commission ("SEC"). Additional information will also be set forth in our annual report on Form 10-K for the fiscal year ended Dec. 31, 2012, and other filings that we make with the SEC. These documents are or will be available on the SEC Filings section of the Investor Information section of the company’s website at www.ExactTarget.com/investor.

Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurance that the expectations will be attained or that any deviation will not be material. ExactTarget, Inc. assumes no obligation and does not intend to update these forward-looking statements.

Media Contact:
Kari Brownsberger (Finn Partners) 312.329.3980 or MediaRelations@ExactTarget.com

Investor Contact:
Mitch Frazier (ExactTarget) – 317.275.5034 or Investor@ExactTarget.com




EXACTTARGET, INC.
Condensed Consolidated Balance Sheets
(in thousands, except share data)
 
As of December 31,
 
2012
 
2011
Assets
 
 
 
Current Assets:
 
 
 
Cash and cash equivalents
$
69,192

 
$
60,705

Short-term investments
40,217

 

Accounts receivable, net
55,911

 
43,380

Prepaid expenses
11,378

 
8,703

Other current assets
3,219

 
2,483

Total current assets
179,917

 
115,271

Property and equipment, net
67,944

 
54,616

Goodwill  
108,222

 
18,447

Intangible assets, net
27,352

 
3,286

Other assets
3,631

 
1,664

Total assets 
$
387,066

 
$
193,284

Liabilities and Stockholders’ Equity
 
 
 
Current Liabilities:
 
 
 
Accounts payable
$
9,070

 
$
8,124

Accrued liabilities
12,874

 
10,725

Accrued compensation and related expenses
18,503

 
14,167

Current portion of long-term obligations and other
1,464

 
4,787

Deferred revenue
57,592

 
39,273

Total current liabilities
99,503

 
77,076

Long-term obligations and other
5,946

 
5,134

Long-term portion of debt

 
13,333

Total liabilities
105,449

 
95,543

Redeemable convertible preferred stock

 
63,000

Stockholders' equity:
 
 
 
Common stock
34

 
5

Preferred stock

 
164,894

Additional paid in capital
449,801

 
17,031

Accumulated other comprehensive loss
(1,122
)
 
(1,051
)
Accumulated deficit
(167,096
)
 
(146,138
)
Total stockholders’ equity
281,617

 
34,741

Total liabilities and stockholders’ equity
$
387,066

 
$
193,284

 
 
 
 




EXACTTARGET, INC.
Condensed Consolidated Statements of Operations
(in thousands, except share and per share data)
 
Three Months Ended December 31,
 
Twelve Months Ended December 31,
 
2012
2011
 
2012
2011
Revenue:
 
 
 
 
 
Subscription 
$
68,784

$
47,709

 
$
234,222

$
170,696

Professional services
15,458

11,799

 
58,050

36,797

Total revenue
84,242

59,508

 
292,272

207,493

Cost of revenue:
 
 
 
 
 
Subscription 
17,848

11,845

 
56,770

40,333

Professional services
13,376

8,755

 
46,830

29,862

Total cost of revenue
31,224

20,600

 
103,600

70,195

Gross profit
53,018

38,908

 
188,672

137,298

Operating expenses:
 
 
 
 
 
Sales and marketing
36,085

25,335

 
115,312

93,559

Research and development
17,376

11,239

 
54,022

41,390

General and administrative
12,290

7,903

 
39,725

25,985

Total operating expenses
65,751

44,477

 
209,059

160,934

Operating loss
(12,733
)
(5,569
)
 
(20,387
)
(23,636
)
Other expense, net
(219
)
(318
)
 
(571
)
(1,001
)
Loss before taxes 
(12,952
)
(5,887
)
 
(20,958
)
(24,637
)
Income tax expense

258

 

10,798

Net loss
$
(12,952
)
$
(6,145
)
 
$
(20,958
)
$
(35,435
)
 
 
 
 
 
 
Net loss per common share:
 
 
 
 
 
Basic and diluted
$
(0.19
)
$
(0.68
)
 
$
(0.39
)
$
(4.05
)
Weighted average number of common shares outstanding—basic and diluted
68,112,725

9,005,440

 
53,856,234

8,750,540

(1) Includes stock-based compensation expense as follows:
   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Cost of revenue - subscription
$
81

$
82

 
$
345

$
351

Cost of revenue - professional services
306

176

 
1,033

704

Sales and marketing
877

621

 
3,179

2,265

Research and development
917

501

 
2,183

1,511

General and administrative
1,277

632

 
4,442

2,123

Total stock-based compensation
$
3,458

$
2,012

 
$
11,182

$
6,954

(2) Includes intangible asset amortization expense as follows:
   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Cost of revenue - subscription
$
799

$
75

 
$
1,024

$
300

Sales and marketing
322

133

 
704

372

General and administrative
66

113

 
354

481

Total intangible amortization expense
$
1,187

$
321

 
$
2,082

$
1,153




EXACTTARGET, INC.
Condensed Consolidated Statements of Cash Flows
(in thousands)  
 
Three Months Ended December 31,
 
Twelve Months Ended December 31,
 
2012
2011
 
2012
2011
Cash flows from operating activities:
 
 
 
 
 
Net loss
$
(12,952
)
$
(6,145
)
 
$
(20,958
)
$
(35,435
)
Adjustments to reconcile net loss to net cash provided by operating activities:
 
 
 
 
 
Depreciation and amortization
7,241

4,390

 
23,356

16,623

Lease incentives received from lessor
202

364

 
336

637

Provision for / (recovery of) bad debt and credit allowances
284

1,621

 
1,861

2,271

Stock-based compensation
3,458

2,012

 
11,182

6,954

Change in deferred taxes


 

10,540

Other
166

11

 
204

87

Changes in operating assets and liabilities:
 
 
 
 
 
Accounts receivable, net
(2,845
)
(8,521
)
 
(12,288
)
(17,260
)
Prepaid expenses and other assets 
2,061

(1,406
)
 
(4,193
)
(6,007
)
Accounts payable and accrued liabilities 
(2,238
)
(1,456
)
 
2,181

8,165

Accrued compensation and related expenses 
5,222

678

 
4,310

3,838

Deferred revenue
7,378

3,852

 
16,736

6,827

Net cash provided by (used in) operating activities 
7,977

(4,600
)
 
22,727

(2,760
)
Cash flows from investing activities:
 
 
 
 
 
Business combination, net of cash acquired
(99,970
)

 
(100,776
)
(2,710
)
Purchases of property and equipment
(12,911
)
(3,128
)
 
(32,455
)
(31,161
)
Purchases of marketable securities
(40,248
)

 
(40,248
)

Net cash used in investing activities
(153,129
)
(3,128
)
 
(173,479
)
(33,871
)
Cash flows from financing activities:
 
 
 
 
 
Repayments on capital leases and notes payable
(183
)
(325
)
 
(770
)
(952
)
Net payments on term loan

(10,856
)
 
(9,967
)
(3,333
)
Net proceeds from (payments on) on revolving line of credit

9,804

 
(6,700
)
9,804

Proceeds from issuance of stock from option exercises
2,917

243

 
7,718

429

Payments of contingent consideration
(402
)

 
(858
)
(1,394
)
Proceeds from issuance of preferred stock, net of issuance costs

39,973

 

69,935

Proceeds from issuance of common stock, net of issuance costs


 
169,709


Net cash provided by financing activities
2,332

38,839

 
159,132

74,489

Effect of exchange rate changes on cash and cash equivalents 
(7
)
44

 
107

43

Increase (decrease) in cash and cash equivalents 
(142,827
)
31,155

 
8,487

37,901

Cash and cash equivalents, beginning of the period
212,019

29,550

 
60,705

22,804

Cash and cash equivalents, end of the period
$
69,192

$
60,705

 
$
69,192

$
60,705




EXACTTARGET, INC.
Reconciliation of GAAP to Non-GAAP Financial Measures
(in thousands, except share and per share data)

   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Revenue:
 
 
 
 
 
Subscription 
$
68,784

$
47,709

 
$
234,222

$
170,696

Deferred revenue adjustment - purchase accounting
1,523


 
1,523


Adjusted subscription revenue
70,307

47,709

 
235,745

170,696

 
 
 
 
 
 
Professional services revenue
15,458

11,799

 
58,050

36,797

 
 
 
 
 
 
Total adjusted revenue
$
85,765

$
59,508

 
$
293,795

$
207,493


   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Revenue:
 
 
 
 
 
United States
$
68,639

$
48,868

 
$
239,148

$
178,623

Deferred revenue adjustment - purchase accounting
1,232


 
1,232


Adjusted United States revenue
69,871

48,868

 
240,380

178,623

 
 
 
 
 
 
International
15,603

10,640

 
53,124

28,870

Deferred revenue adjustment - purchase accounting
291


 
291


Adjusted International revenue
15,894

10,640

 
53,415

28,870

 
 
 
 
 
 
Total adjusted revenue
$
85,765

$
59,508

 
$
293,795

$
207,493


   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Recurring subscription revenue
$
66,670

$
45,743

 
$
228,722

$
160,659

Deferred revenue adjustment - purchase accounting
1,523


 
1,523


Adjusted recurring subscription revenue
$
68,193

$
45,743

 
$
230,245

$
160,659


   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Gross margin:
 
 
 
 
 
Subscription gross margin
$
50,936

$
35,864

 
$
177,452

$
130,363

Deferred revenue adjustment - purchase accounting
1,523


 
1,523


Stock-based compensation
81

82

 
345

351

Intangible asset amortization
799

75

 
1,024

300

Non-GAAP subscription gross margin
53,339

36,021

 
180,344

131,014

 
 
 
 
 
 
Professional services gross margin
2,082

3,044

 
11,220

6,935

Stock-based compensation
306

176

 
1,033

704

Non-GAAP professional services gross margin
2,388

3,220

 
12,253

7,639

 
 
 
 
 
 
Total non-GAAP gross margin
$
55,727

$
39,241

 
$
192,597

$
138,653




EXACTTARGET, INC.
Reconciliation of GAAP to Non-GAAP Financial Measures, continued
(in thousands, except share and per share data)

   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
   
2012
2011
 
2012
2011
Operating expenses
$
65,751

$
44,477

 
$
209,059

$
160,934

Stock-based compensation 
(3,071
)
(1,754
)
 
(9,804
)
(5,899
)
Amortization of intangible assets
(388
)
(246
)
 
(1,058
)
(853
)
Non-GAAP operating expenses
$
62,292

$
42,477

 
$
198,197

$
154,182


   
Three Months Ended December 31,
 
Twelve Months Ended December 31,
 
2012
2011
 
2012
2011
Net loss
$
(12,952
)
$
(6,145
)
 
$
(20,958
)
$
(35,435
)
Deferred revenue adjustment - purchase accounting
1,523


 
1,523


Stock-based compensation 
3,458

2,012

 
11,182

6,954

Amortization of intangible assets
1,187

321

 
2,082

1,153

Adjusted net loss
(6,784
)
(3,812
)
 
(6,171
)
(27,328
)
 
 
 
 
 
 
Income tax expense

258

 

10,798

Depreciation and amortization of property and equipment
6,054

4,069

 
21,274

15,470

Other expense, net 
219

318

 
571

1,001

Adjusted EBITDA
$
(511
)
$
833

 
$
15,674

$
(59
)
 
 
 
 
 
 
Adjusted net (loss) / income per share - basic & diluted
$
(0.10
)
$
(0.42
)
 
$
(0.11
)
$
(3.12
)
Weighted average shares outstanding used in computing per share amounts - basic & diluted
68,112,725

9,005,440

 
53,856,234

8,750,540