Exhibit 10.1

May 4, 2012

Burris Logistics

Attn: Donnie R. Burris

501 S.E. 5^th Street

Milford, DE 19963

Tel: (302) 839-5120

Dear Donnie:

With respect to the second Burris facility (the “Northeast Facility”), the parties agree as follows:

Except as otherwise provided in this letter, the terms, conditions and agreements contained in the Agreement shall continue in full force and effect and shall be binding upon and inure to the benefit of the parties hereto, their heirs, successors and assigns and the Agreement is hereby ratified, reaffirmed and confirmed by the parties as herein stated.

Sincerely,

THE FRESH MARKET, INC.

Consented and Agreed to:

BurRis Logistics

Portions marked [***] have been omitted pursuant to a Confidential Treatment Request by The Fresh Market, Inc. This information has been filed separately with the Securities and Exchange Commission.

Exhibit B-1

Product Case Upcharge Table

For purposes of this Agreement, the following volume/case upcharge amounts shall be used in calculating TFM’s Case Upcharge.

Net Cost Per Case to TFM – GA Facility Only

Net Cost Per Case to TFM – Once the GA Facility and Northeast Facility are Both Fully Operational (after the Transition Period)

Portions marked [***] have been omitted pursuant to a Confidential Treatment Request by The Fresh Market, Inc. This information has been filed separately with the Securities and Exchange Commission.