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8-K - FORM 8-K - ReachLocal Incrloc_8k-050112.htm
 Exhibit 99.01
 
 
ReachLocal Reports First Quarter 2012 Results

 
Direct Local Revenue Grows 27%, International Revenue Grows 60%
 
Raises Guidance for the Year
 

(WOODLAND HILLS, CA) – May 1, 2012 - ReachLocal, Inc. (NASDAQ:RLOC), a leader in local online marketing solutions for small- and medium-sized businesses (SMBs), today reported financial results for the first quarter ended March 31, 2012.

 
·
Revenue growth of 24% over the first quarter of 2011, highlighted by 60% growth in international markets and 27% growth in the direct local channel
 
·
International revenue expanded to 26.5% of revenue from 20.5%  in the first quarter of 2011
 
·
Adjusted EBITDA grew 137% to $4.0 million, compared to $1.7 million for the prior year period
 
·
Active Advertisers grew 17% to 20,400 and Active Campaigns grew 24% to 30,100 from the prior year period
 
·
Repurchased $2.6 million or 388,000 shares of stock ($9.3 million or 1,257,000 shares to date) under the $20 million buy-back authorization

Management Commentary

“ReachLocal delivered strong first quarter results due to strong international demand  for our online marketing solutions for SMBs and strengthening demand for our products in North America as the economy showed signs of improvement,” said Zorik Gordon, CEO of ReachLocal.

“As we move through 2012, we intend to continue to grow our distribution capabilities through our local salesforce, enhance our technology platform including mobile and local commerce initiatives and continue our global expansion,” said Gordon.

 
 

 
 
Quarterly Results at a Glance

(Table amounts in 000’s except key metrics and per share amounts)

      Q1 2012       Q1 2011    
% Change
 
Revenue
  $ 104,003     $ 84,058       24 %
Net Loss from Continuing Operations
  $ (1,006 )   $ (2,672 )     62 %
Net Loss from Continuing Operations per Diluted Share
  $ (0.03 )   $ (0.09 )     63 %
Net Loss
  $ (1,006 )   $ (3,447 )     71 %
Net Loss per Diluted Share
  $ (0.03 )   $ (0.12 )     71 %
Non-GAAP Net Income
  $ 1,959     $ 279       602 %
Non-GAAP Net Income per Diluted Share
  $ 0.07     $ 0.01       575 %
Adjusted EBITDA
  $ 4,022     $ 1,698       137 %
Underclassmen Expense
  $ 11,055     $ 10,396       6 %
Cash Flow from Continuing Operations
  $ 13,354     $ 4,568       192 %
Cash Flow from Operating Activities
  $ 13,218     $ 4,029       228 %
 
Revenue by Channel and Geography:
                 
Direct Local Revenue
  $ 81,740     $ 64,515       27 %
National Brands, Agencies and Resellers (NBAR) Revenue
  $ 22,263     $ 19,543       14 %
International Revenue (included above)
  $ 27,527     $ 17,206       60 %
 
Key Metrics (at period end):
                 
Active Advertisers
    20,400       17,400       17 %
Active Campaigns
    30,100       24,300       24 %
Total Upperclassmen
    381       303       26 %
Total Underclassmen
    417       435       (4 )%
Total IMCs
    798       738       8 %

ReachLocals Bizzy operations are reported as a discontinued operation. A table reconciling the impact of this classification on prior periods is available on the Company's investor relations site.
 
Business Outlook
 
“We are pleased with our performance for the quarter and are cautiously optimistic regarding the North American economy,” said Ross Landsbaum, Chief Financial Officer. “Based on our performance to date and the improving economic climate, we are raising our full-year 2012 guidance. We expect 2012 revenue to be in the range of $439 million to $454 million, and Adjusted EBITDA to be in the range of $18 million to $22 million.”

 
 

 
 
The Company’s outlook is as follows:
 
Second Quarter 2012
 
 
·
Revenues in the range of $108.7 million to $110.7 million
 
·
Adjusted EBITDA in the range of $4.3 million to $5.3 million
 
·
Ending Upperclassmen headcount of 390 to 410
 
·
Ending Underclassmen headcount of 420 to 440
 
·
Ending total IMC headcount of 810 to 850
 
Fiscal Year 2012
 
 
·
Revenues in the range of $439 million to $454 million
 
·
Adjusted EBITDA in the range of $18 million to $22 million
 
·
Ending Upperclassmen headcount of 420 to 460
 
·
Ending Underclassmen headcount of 390 to 430
 
·
Ending total IMC headcount of 810 to 890
 

Conference Call and Webcast Information

The ReachLocal first quarter 2012 teleconference and webcast is scheduled to begin at 2:00 p.m., Pacific Time, on Tuesday, May 1, 2012, during which the Company will provide forward-looking information. To participate on the live call, analysts and investors should dial 877-941-4774 at least ten minutes prior to the call.  ReachLocal will also offer a live and archived webcast of the conference call, accessible from the “Investors” section of the Company’s Web site at www.reachlocal.com.

Use of Non-GAAP Measures
 
ReachLocal management evaluates and makes operating decisions using various financial and operational metrics.  In addition to the Company’s GAAP results, Management also considers non-GAAP measures of non-GAAP net income (loss), non-GAAP net income (loss) per share, and Adjusted EBITDA.  Management believes that these non-GAAP measures provide useful information about the Company's core operating results and thus are appropriate to enhance the overall understanding of the Company's past financial performance and its prospects for the future. The attached tables provide a reconciliation of these non-GAAP financial measures with the most directly comparable GAAP financial measures.  Management also tracks and reports on Underclassmen Expense, Active Advertisers, Active Campaigns and the total number of Internet Marketing Consultants (IMCs), as management believes that these metrics are important gauges of the progress of the Company’s performance.
 
The non-GAAP net income is defined as net income (loss) from continuing operations before (a) stock-based compensation related expense (including the related adjustment to amortization of capitalized software development costs) and (b) acquisition related costs.  Adjusted EBITDA is defined as net income (loss) from continuing operations before interest, income taxes, depreciation and amortization expenses, excluding, when applicable, stock-based compensation, the effects of accounting for business combinations (including any impairment of acquired intangibles and, in the case of the acquisition of SMB:LIVE, the deferred cash consideration) and amounts included in other non-operating income or expense.

Acquisition Related Costs:  Acquisition related costs, including the amortization and any impairment of acquired intangibles and the deferred cash consideration for the SMB:LIVE acquisition, are excluded from the non-GAAP operating results as these are non-recurring charges which the Company would not have incurred as part of continuing operations. This definition therefore excludes the effect of the impairment of certain intangibles acquired in the DealOn acquisition.

 
 

 
 
Each of these non-GAAP measures, while having utility, also have limitations as an analytical tool, and should not be considered in isolation or as a substitute for analysis of the Company’s results as reported under GAAP. Some of these limitations are:
 
 
·
Adjusted EBITDA does not reflect the Company’s cash expenditures for capital equipment or other contractual commitments;
 
 
·
Although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and Adjusted EBITDA does not reflect capital expenditure requirements for such replacements;
 
 
·
Adjusted EBITDA does not reflect changes in, or cash requirements for, the Company’s working capital needs;
 
 
·
Adjusted EBITDA and non-GAAP net income (loss) do not consider the potentially dilutive impact of issuing equity-based compensation to the Company’s management and other employees;
 
 
·
Adjusted EBITDA does not reflect the potentially significant interest expense or the cash requirements necessary to service interest or principal payments on indebtedness that the Company may incur in the future;
 
 
·
Adjusted EBITDA does not reflect income and expense items that relate to the Company’s financing and investing activities, any of which could significantly affect the Company’s results of operations or be a significant use of cash;
 
 
·
Adjusted EBITDA and non-GAAP net income (loss) do not reflect costs or expenses associated with accounting for business combinations;
 
 
·
Adjusted EBITDA does not reflect certain tax payments that may represent a reduction in cash available to the Company; and
 
 
·
Other companies, including companies in the same industry, calculate Adjusted EBITDA and non-GAAP net income (loss) measures differently, which reduces their usefulness as a comparative measure.
 
Adjusted EBITDA is not intended to replace operating income (loss), net income (loss) and other measures of financial performance reported in accordance with GAAP. Rather, Adjusted EBITDA is a measure of operating performance that may be considered in addition to those measures. Because of these limitations, Adjusted EBITDA should not be considered as a measure of discretionary cash available to the Company to invest in the growth of the business.
 
Underclassmen Expense is a number the Company calculates to approximate its investment in Underclassmen and is comprised of the selling and marketing expenses allocated to Underclassmen during a reporting period. The amount includes the direct salaries and allocated benefits of the Underclassmen (excluding commissions), training and sales organization expenses including depreciation allocated based on relative headcount and marketing expenses allocated based on relative revenue. While management believes that Underclassmen Expense provides useful information regarding the Company’s approximated investment in Underclassmen, the methodology used to arrive at the estimated Underclassmen Expense was developed internally by the Company, is not a concept or method recognized by GAAP and other companies may use different methodologies to calculate or approximate measures similar to Underclassmen Expense. Accordingly, the calculation of Underclassmen Expense may not be comparable to similar measures used by other companies. Management refers to sales through its sales force of Internet Marketing Consultants as its Direct Local channel.  As the sale to agencies, resellers and national brands involves negotiations with businesses that generally represent an aggregated group of SMB advertisers, management groups them together as the National Brands, Agencies and Resellers (NBAR) channel.
 
Active Advertisers is a number the Company calculates to approximate the number of clients directly served through our Direct Local channel as well as clients served through our National Brands, Agencies and Resellers channel. We calculate Active Advertisers by adjusting the number of Active Campaigns to combine clients with more than one Active Campaign as a single Active Advertiser. Clients with more than one location are generally reflected as multiple Active Advertisers. Because this number includes clients served through the National Brands, Agencies and Resellers channel, Active Advertisers includes entities with which we do not have a direct client relationship. Numbers are rounded to the nearest hundred.

Active Campaigns is a number we calculate to approximate the number of individual products or services we are managing under contract for Active Advertisers. For example, if we were performing both ReachSearch and ReachDisplay campaigns for a client, we consider that two Active Campaigns. Similarly, if a client purchased ReachSearch campaigns for two different products or purposes, we consider that two Active Campaigns. Numbers are rounded to the nearest hundred.

 
 

 
 
Caution Concerning Forward-Looking Statements
 
Statements in this press release regarding the Company’s guidance for future periods and the quotes from management constitute “forward-looking” statements within the meaning of the Securities Exchange Act of 1934.  These statements reflect the Company’s current views about future events and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievement to materially differ from those expressed or implied by the forward-looking statements.  Actual events or results could differ materially from those expressed or implied by these forward-looking statements as a result of various factors, including:  (i) the Company’s ability to purchase media and receive rebates from Google, Yahoo! and Microsoft under commercially reasonable terms; (ii) the Company’s ability to recruit, train and retain its Internet Marketing Consultants; (iii) the Company’s ability to attract and retain customers; (iv) the Company’s ability to successfully enter new markets and manage its international expansion; (v) the Company’s ability to successfully develop and offer new products and services in the highly competitive online advertising industry; (vi) the impact of worldwide economic conditions, including the resulting effect on advertising budgets; and (vii) our ability to comply with government regulation affecting our business, including regulations or policies governing consumer privacy.  More information about these factors and other potential factors that could affect the Company's business and financial results is contained in its Annual Report on Form 10-K, Quarterly Reports on Form 10-Q, and Current Reports on Form 8-K . The Company does not intend, and undertakes no duty, to update this information to reflect future events or circumstances.

About ReachLocal, Inc.
 
ReachLocal, Inc.’s (NASDAQ: RLOC) mission is to help small- and medium-sized businesses (SMBs) acquire, maintain and retain customers via the Internet. ReachLocal offers a comprehensive suite of online marketing solutions, including search engine marketing (ReachSearch™), Web presence (ReachCast™), display advertising and remarketing (ReachDisplay™), online marketing analytics (TotalTrack®), and assisted chat service (TotalLiveChat™), each targeted to the SMB market. ReachLocal delivers this suite of services to SMBs through a combination of its proprietary technology platform and its direct, “feet-on-the-street” sales force of Internet Marketing Consultants and select third-party agencies and resellers. ReachLocal is headquartered in Woodland Hills, CA, with offices throughout North America and in Australia, the United Kingdom, Germany, the Netherlands and Japan.
 
Investor Relations:
Alex Wellins
The Blueshirt Group
(415) 217-5861
alex@blueshirtgroup.com

 
Media Contact:
David Glaubke
Director of Corporate Communications
ReachLocal, Inc.
(818) 936-9908
dglaubke@reachlocal.com
 
 
 

 
 
REACHLOCAL, INC.
UNAUDITED BALANCE SHEETS
(in thousands, except per share data)
 
   
March 31,
   
December 31,
 
   
2012
   
2011
 
Assets
           
Current assets:
           
Cash and cash equivalents
  $ 90,336     $ 84,525  
Short-term investments
    497       644  
Accounts receivable, net
    4,388       4,240  
Other receivables and prepaid expenses
    8,354       9,226  
Total current assets
    103,575       98,635  
                 
Property and equipment, net
    11,321       9,885  
Capitalized software development costs, net
    11,643       10,942  
Restricted certificates of deposit
    1,069       1,286  
Intangible assets, net
    1,472       1,957  
Goodwill
    41,766       41,766  
Other assets
    1,991       1,966  
Total assets
  $ 172,837     $ 166,437  
                 
Liabilities and Stockholders’ Equity
               
                 
Current Liabilities:
               
Accounts payable
  $ 32,541     $ 29,831  
Accrued expenses
    20,634       19,537  
Deferred revenue and other liabilities
    35,025       30,747  
Liabilities of discontinued operations, net
    860       996  
Total current liabilities
    89,060       81,111  
                 
                 
Deferred rent and deferred payment obligations
    2,686       3,039  
Total liabilities
    91,746       84,150  
                 
Stockholders’ Equity:
               
Common stock
    -       -  
Receivable from stockholder
    (87 )     (87 )
Additional paid-in capital
    108,596       108,883  
Accumulated deficit
    (27,240 )     (26,234 )
Accumulated other comprehensive loss
    (178 )     (275 )
Total stockholders’ equity
    81,091       82,287  
Total liabilities and stockholders’ equity
  $ 172,837     $ 166,437  
                 
Note: During the year ended December 31, 2011, the Company recorded the results of operations and financial position of its Bizzy subsidiary as discontinued operations.
 
 
 
 

 
 
REACHLOCAL, INC.
 
UNAUDITED STATEMENTS OF OPERATIONS
 
(in thousands, except per share data)
 
   
   
Three Months  Ended
 
   
March 31,
 
   
2012
   
2011
 
             
Revenue
  $ 104,003     $ 84,058  
Cost of revenue
    52,390       44,500  
Operating expenses:
               
Selling and marketing
    38,543       32,161  
Product and technology
    4,333       3,022  
General and administrative
    9,807       7,077  
                 
Total operating expenses
    52,683       42,260  
                 
Loss from continuing operations
    (1,070 )     (2,702 )
Other income, net
    203       196  
                 
Loss from continuing operations before provision for income taxes
    (867 )     (2,506 )
Provision for income taxes
    139       166  
      -          
Loss from continuing operations, net of income taxes
    (1,006 )     (2,672 )
Loss from discontinued operations, net of income taxes
    -       (775 )
Net loss
  $ (1,006 )   $ (3,447 )
                 
Net loss per share available to common stockholders
               
Basic loss per share from continuing operations
  $ (0.03 )   $ (0.09 )
Basic loss per share from discontinued operations
    -       (0.03 )
Basic net loss per share
  $ (0.03 )   $ (0.12 )
                 
Diluted loss per share from continuing operations
  $ (0.03 )   $ (0.09 )
Diluted loss per share from discontinued operations
    -       (0.03 )
Diluted net loss per share
  $ (0.03 )   $ (0.12 )
                 
                 
Weighted average common shares used in computation of net loss per share (5)
         
Basic
    29,111       28,461  
Diluted
    29,111       28,461  
                 
                 
Stock-based compensation, net of capitalization, and depreciation and amortization included in above line items:
 
                 
Stock-based compensation:
               
Cost of revenue
  $ 54     $ 51  
Selling and marketing
    300       369  
Product and technology
    249       229  
General and administrative
    1,493       1,091  
    $ 2,096     $ 1,740  
                 
Depreciation and amortization:
               
Cost of revenue
  $ 122     $ 156  
Selling and marketing
    518       325  
Product and technology
    1,969       1,467  
General and administrative
    355       298  
    $ 2,964     $ 2,246  
                 
Note: During the year ended December 31, 2011, the Company recorded the results of operations and financial position of its Bizzy subsidiary as discontinued operations.
 
 
 
 

 
 
REACHLOCAL, INC.
 
UNAUDITED CONSOLIDATED STATEMENTS OF CASH FLOWS
 
(in thousands, except per share data)
 
   
Three Months Ended March 31,
 
   
2012
   
2011
 
Cash flow from operating activities:
           
Net loss from continuing operations
  $ (1,006 )   $ (2,672 )
Adjustments to reconcile net loss from continuing operations to net cash provided by operating activities:
 
Depreciation and amortization
    2,964       2,246  
Stock-based compensation, net
    2,096       1,740  
Provision for doubtful accounts
    78       90  
Changes in operating assets and liabilities:
               
Accounts receivable
    (222 )     (287 )
Other receivables and prepaid expenses
    836       203  
Other assets
    (30 )     86  
Accounts payable and accrued liabilities
    3,530       545  
Deferred revenue and deferred payment obligations
    5,108       2,617  
Net cash provided by operating activities, continuing operations
    13,354       4,568  
Net cash used for operating activities , discontinued operations
    (136 )     (539 )
Net cash provided by operating activities
    13,218       4,029  
                 
Cash flow from investing activities:
               
Additions to property, equipment and software
    (4,490 )     (3,588 )
Acquisitions, net of acquired cash
    (1,035 )     (5,793 )
Maturities of short-term investments
    383       -  
Purchases of certificates of deposit and short term investments
    -       (61 )
Net cash used in investing activities, continuing operations
    (5,142 )     (9,442 )
Net cash used in investing activities, discontinued operations
    -       (345 )
Net cash used in investing activities
    (5,142 )     (9,787 )
                 
Cash flow from financing activities:
               
Proceeds from exercise of stock options
    11       1,946  
Common stock repurchases
    (2,786 )     -  
Net cash provided by (used in) financing activities
    (2,775 )     1,946  
                 
Effect of exchange rates on cash
    510       315  
                 
Net change in cash and cash equivalents
    5,811       (3,497 )
Cash and cash equivalents—beginning of period
    84,525       79,906  
                 
Cash and cash equivalents—end of period
  $ 90,336     $ 76,409  
                 
Note: During the year ended December 31, 2011, the Company recorded discontinued operations related to its Bizzy subsidiary.
 
 
 
 

 
 
             
   
Three Months Ended
 
   
March 31,
 
   
2012
   
2011
 
Reconciliation of Adjusted EBITDA to income (loss) from continuing operations
 
(in thousands)
           
Loss from continuing operations
  $ (1,070 )   $ (2,702 )
Add:
               
Depreciation and amortization
    2,964       2,246  
Stock-based compensation, net
    2,096       1,740  
Acquisition and integration costs
    32       414  
Adjusted EBITDA (1)
  $ 4,022     $ 1,698  
                 
                 
Underclassmen Expense (2)
  $ 11,055     $ 10,396  
                 
Note: During the year ended December 31, 2011, the Company recorded the results of operations and financial position of its Bizzy subsidiary as discontinued operations.
 
 
 
 

 
 
REACHLOCAL, Inc.
Reconciliation of GAAP to Non-GAAP Operating Results for Three Months Ended March 31, 2012 and 2011
(in thousands, except per share amounts)
 
   
Three Months Ended March 31, 2012
   
Three Months Ended March 31, 2011
 
         
Adjustments:
               
Adjustments:
       
   
GAAP
Continuing
   
Stock-based
Compensation
   
Acquisition
   
Non-GAAP
   
GAAP
Continuing
   
Stock-based
Compensation
   
Acquisition
   
Non-GAAP
 
   
Operations
   
Related
   
Related
   
Operating
   
Operations
   
Related
   
Related
   
Operating
 
   
"As Reported"
   
Expense (3)
   
Costs (4)
   
Results
   
"As Reported"
   
Expense (3)
   
Costs (4)
   
Results
 
Revenue
  $ 104,003       -       -     $ 104,003     $ 84,058       -       -     $ 84,058  
                                                                 
Cost of revenue
    52,390       (54 )     (11 )     52,325       44,500       (51 )     (52 )     44,397  
                                                                 
Operating expenses:
                                                               
    Sales and marketing
    38,543       (300 )     -       38,243       32,161       (369 )     -       31,792  
    Product and technology
    4,333       (584 )     (315 )     3,434       3,022       (504 )     (314 )     2,204  
    General and administrative
    9,807       (1,493 )     (192 )     8,122       7,077       (1,091 )     (570 )     5,416  
          Total Operating expenses
    52,683       (2,377 )     (507 )     49,799       42,260       (1,964 )     (884 )     39,412  
Income (Loss) from continuing operations
    (1,070 )     2,431       518       1,879       (2,702 )     2,015       936       249  
     Other income, net
    203       -       -       203       196       -       -       196  
Income (Loss) from continuing operations before provision for income taxes
    (867 )     2,431       518       2,082       (2,506 )     2,015       936       445  
    Provision for income taxes
    139       -       (16 )     123       166       -       -       166  
Net income (loss) from continuing operations
  $ (1,006 )     2,431       534     $ 1,959     $ (2,672 )     2,015       936     $ 279  
                                                                 
Net loss per share available to common stockholders
                                                               
                                                   
Basic income (loss) per share
  $ (0.03 )                   $ 0.07     $ (0.09 )                   $ 0.01  
                                                                 
Diluted income (loss) per share
  $ (0.03 )                   $ 0.07     $ (0.09 )                   $ 0.01  
                                                                 
Weighted average shares
outstanding (5)
                                                               
    Basic
    29,111                       29,111       28,461                       28,461  
    Diluted
    29,111                       29,612       28,461                       32,725  
                                                                 
Note: During the year ended December 31, 2011, the Company recorded the results of operations and financial position of its Bizzy subsidiary as discontinued operations. Accordingly, related prior-period amounts have been reclassified to conform to the current period presentation.
 
 
Footnotes
 
(1) Adjusted EBITDA is defined as net income (loss) from continuing operations before interest, income taxes, depreciation and amortization expenses, excluding, when applicable, stock-based compensation, the effects of accounting for business combinations (including any impairment of acquired intangibles and, in the case of the acquisition of SMB:LIVE, the deferred cash consideration) and amounts included in other non-operating income or expense.
 
(2) Underclassmen Expense is a number the Company calculates to approximate its investment in Underclassmen and is comprised of the selling and marketing expenses allocated to Underclassmen during a reporting period. The amount includes the direct salaries and allocated benefits of the Underclassmen (excluding commissions), training and sales organization expenses including depreciation allocated based on relative headcount and marketing expenses allocated based on relative revenue.
 
(3) Stock-based Compensation Related Expense:  Includes stock-based compensation expense and the related adjustment to amortization of capitalized software development costs.
 
(4) Acquisition related costs, including the amortization and any impairment of acquired intangibles and the deferred cash consideration for the SMB:LIVE acquisition, are excluded from the non-GAAP operating results as these are non-recurring charges which the Company would not have incurred as part of continuing operations.
 
(5) Weighted average shares outstanding:  The weighted average shares outstanding prior to the initial public offering date of May 19, 2010 have been retroactively adjusted to reflect the conversion of the Company's preferred stock into common stock.  The periods after the initial public offering reflect the actual shares outstanding.