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EXHIBIT 99.1
30DC ANNOUNCES THE CONSOLIDATION OF ITS INTERNET MARKETING PROGRAMS;
EXPANDS DISTRIBUTION THROUGH THE USE OF NEW TECHNOLOGIES
NEW YORK, FEBRUARY 9, 2012 -- 30DC, Inc. (OTCQB:TDCH), an Internet Marketing
pioneer, today announced it has strategically repositioned its Internet
Marketing courses Challenge Plus and Immediate Edge to form an upgraded
Immediate Edge. 30DC management will now focus membership effort on expanding
the Immediate Edge program.
Formed in 2005, Immediate Edge is one of the longest running Internet Marketing
membership programs on the web. Immediate Edge serves as a research and
development department for hard core Internet marketers to stay up-to-date with
the latest industry trends on Internet Marketing and learn the most innovative
ways of making money online.
30DC is now combining its resources to bring top Internet Marketers, Ed Dale,
CEO, Dan Raines, Vice President of Business Development, and Rob Somerville,
Vice President Research, together to collaborate and strengthen its flagship
Internet Marketing program, Immediate Edge, to make it the premier Internet
Marketing training program on the web. This is part of 30 DC, Inc.'s strategic
growth plans, to take its Internet Marketing education to the next level. The
expanded Immediate Edge program offers a large list of topics including: how to
use Twitter for marketing; how to use Facebook for marketing; how to create
Apps; how to use Adsense to market content; and how to use Pay per Click to
drive website traffic, etc. The program offers over five years of internet
marketing training materials including 700+videos, transcripts, courses and
more. With more 50 years of combined expertise in internet marketing, Dale,
Raines, and Somerville have educated more than 175,000 individuals to generate
revenue online.
The price of The Immediate Edge members program is $97 per month. To sign up for
The Immediate Edge, please visit: http://www.immediateedge.com.
Additionally, the company will utilize cutting-edge online distribution
technology to increase the monetization of the program's content and make it
available on a-la-carte basis, similar to iTunes. Through the use of new
technologies and platforms such as iBook Author, iTunes Newsstand, Magcasting,
Kindle Bookstore, and RivusTV, the delivery of content has changed. The use of
various new technologies will make it possible for 30 DC to reach a wider
potential customer audience and facilitate the increased distribution of its
content.
Dale said, "Due to the advent of new technologies like online marketplaces and
online delivery platforms, we are changing our business model to better position
our company for rapid growth. This is a very important change for our business
and for our customers -- we are taking our internet marketing learning's and
putting them to use on our website. We are 'practicing what we preach'. We look
forward to continuing to empower our customers with our expert knowledge."
30DC, INC. (http://www.30dcinc.com)
30DC, Inc. was created in 2005 by Edward Dale to build, acquire and manage
international web-based sales and marketing companies. 30DC, offers the
Challenge (formerly the 30 Day Challenge), a free program, is a module-based
training program designed for individuals to learn about internet marketing at
their own pace, designed for anyone looking to make money online including
novices www.challenge.co. To date the education program has educated more than
175,000 individuals. The program currently has 95,000 active online members.
Additionally, Dale created Challenge Plus, a subscription based program
available to graduates of the Challenge, while Dan Raines also created Immediate
Edge www.immediateedge.com, a membership program for hard core Internet
marketers to stay up-to-date with the latest industry trends on Internet
Marketing and learn the most innovative ways of making money online. 30DC has
strategically repositioned the Challenge Plus and Immediate Edge to form an
upgraded Immediate Edge, and will now solely focus on expanding the Immediate
Edge program.
The Immediate Edge program offers a blog; courses; training; newsletters; a
library; tools; and a private forum. For additional information on 30DC, Inc.,
visit http://www.30dcinc.com
This press release contains "forward-looking statements" within the meaning of
various provisions of the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995, commonly identified by such terms as "believes,"
"looking ahead," "anticipates," "estimates" and other terms with similar
meaning. Specifically, statements about the Company's plans for accelerated
growth, improved profitability, future business partners, M&A activity, new
service offerings and pursuit of new markets are forward looking statements.
Although the company believes that the assumptions upon which its
forward-looking statements are based are reasonable, it can give no assurance
that these assumptions will prove to be correct. Such forward-looking statements
should not be construed as fact. The information contained in such statements is
beyond the ability of the Company to control, and in many cases the Company
cannot predict what factors would cause results to differ materially from those
indicated in such statements. All forward-looking statements in the press
release are expressly qualified by these cautionary statements and by reference
to the underlying assumptions.
