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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D. C. 20549
FORM 10-K

[ X ] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2003

[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
For the transition period from _____________ to _____________

Commission file number 1-10356.

CRAWFORD & COMPANY
----------------------------------------------------------------------
(Exact name of Registrant as specified in its charter)

Georgia 58-0506554
- ------------------------------- ---------------------------------------
(State or other jurisdiction of (I.R.S. Employer Identification Number)
incorporation or organization)

5620 Glenridge Dr., N.E., Atlanta, Georgia 30342
- ------------------------------------------ -----------------------------
(Address of principal executive offices) (Zip Code)

Registrant's telephone number, including area code (404) 256-0830

Securities registered pursuant to Section 12(b) of the Act:



Title of each class Name of each exchange on which registered
------------------- -----------------------------------------

Class A Common Stock - $1.00 Par Value New York Stock Exchange
Class B Common Stock - $1.00 Par Value New York Stock Exchange


Securities registered pursuant to Section 12(g) of the Act:

None
----------------------------------------------------------------------
(Title of Class)

Indicate by check mark whether the Registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the Registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. Yes X No ___

Indicate by check mark whether the registrant is an accelerated filer (as
defined in Exchange Act Rule 12b-2). Yes X No ___

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405
of Regulation S-K is not contained herein, and will not be contained, to the
best of Registrant's knowledge, in definitive proxy or information statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K. [ X ]

The aggregate market value of the voting and non-voting stock held by
nonaffiliates* of the Registrant was $88,348,060 as of June 30, 2003, based
upon the closing price as reported on NYSE on such date.

*All shareholders, other than Directors, Executive Officers, and 10% beneficial
owners.

The number of shares outstanding of each of the Registrant's classes of common
stock, as of March 10, 2004, was:


Class A Common Stock - $1.00 Par Value - 24,026,903 Shares
Class B Common Stock - $1.00 Par Value - 24,697,172 Shares

Documents incorporated by reference:

(1) Annual Report to Shareholders for the Year Ended December 31, 2003, Part II
- - Items 5, 6, 7, 7A and 8; Part IV - Item 15, and

(2) Proxy Statement for the Annual Meeting of Shareholders to be held April 27,
2004, Part III -Items 10, 11, 12, 13, and 14.



PART I

ITEM 1. BUSINESS

Crawford & Company (the "Registrant"), founded in 1941, is the world's largest
(based on annual revenues) independent provider of claims management solutions
to insurance companies and self-insured entities, with a global network of more
than 700 offices in 67 countries. Major service lines include workers'
compensation claims administration and healthcare management services, property
and casualty claims management, class action services and risk management
information services.

DESCRIPTION OF SERVICES

The percentages of consolidated revenues before reimbursements, derived from
the Registrant's United States and international operations are shown in the
following schedule:




Years Ended December 31,
--------------------------------------
2003 2002 2001
---------- ---------- ----------


U.S. Operations 68.3% 72.7% 73.7%
International Operations 31.7% 27.3% 26.3%
---------- ---------- ----------
100.0% 100.0% 100.0%
========== ========== ==========


U.S. OPERATIONS. Claims management services are provided by the Registrant in
the U. S. to three different markets. Insurance companies, which represent the
major source of revenues, customarily manage their own claims administration
function, but require limited services which the Registrant provides, primarily
the field investigation and evaluation of property and casualty insurance
claims. The Registrant services clients in the self-insured or commercially
insured market through alternative loss funding methods, and provides them with
a more complete range of services. In addition to the field investigation and
evaluation of their claims, the Registrant may also provide initial loss
reporting services for their claimants, loss mitigation services such as medical
case management and vocational rehabilitation, administration of trust funds
established to pay claims, and risk management information services. The
Registrant also performs administrative services for class actions settlements,
including those settlements for product liability, bankruptcy noticing and
distribution, and other legal settlements, by identifying and qualifying class
members, determining and dispensing settlement payments, and administering the
settlement funds.

The major elements of U.S. claims management services (which include the
limited services required by most property and casualty insurance company
clients as well as the expanded services required by self-insured clients) are:

o Initial Loss Reporting - the Registrant's XPressLink(SM)
service provides 24-hour receipt, acknowledgment, and
distribution of claims information through Electronic Data
Interchange, customized reporting and referral programs, call
center reporting, and facsimile receipt and distribution.




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o Investigation - the development of information necessary to
determine the cause and origin of loss.

o Evaluation - the determination of the extent and value of
damage incurred and the coverage, liability, and
compensability relating to the parties involved.

o Disposition - the resolution of the claim, whether by
negotiation and settlement, by denial, or by other means as
to a claimant or an insured.

o Subrogation - the negotiation with, and recovering funds
from, third parties or insurers responsible for the loss.

Expanded services provided primarily, but not exclusively, to the Registrant's
self-insured clients include:

o Information Services - through the Registrant's information
system, SISDAT(SM), it provides reports of detailed claims
information of both a statistical and financial nature to
self-insured entities and insurance companies.

o Management - the coordination and supervision of all parties
involved in the claims settlement process, including the
adjusting personnel directly involved in handling the claim.
Typically, this management function is performed by an
independent administrative unit within the Registrant which
is not involved in the initial investigation of a claim.

o Auditing Services - the Registrant's medical and hospital
bill audit programs assist clients in controlling medical
costs associated with workers' compensation and liability
claims by comparing fees charged by health care providers and
hospitals with maximum fee schedules prescribed by statutory
regulations as well as usual and customary charges in
non-fee-schedule states. The Registrant also provides a
preferred provider organization through an affiliation with
the First Health Group.

o Managed Care Services - provides a broad range of cost
containment and utilization review services to insurance
companies, service organizations and self-insured
corporations. These services, which are designed to both
control the cost and enhance the efficient delivery of
medical benefits, include early medical intervention, triage,
assessment, case management, PPO channeling, and medical bill
review.

o Vocational Services - provides vocational evaluation in order
to assess an injured employee's potential to return to work.
These services involve diagnostic testing and occupational,
personal and motivational counseling of the employee.
Vocational, medical and employment consultants assist in the
re-employment and preparation of injured individuals to
return to work.

o Medical Case Management Services - are typically provided by
rehabilitation nurses who work closely with attending
physicians and other medical personnel




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in order to expedite the injured person's physical recovery
and rehabilitation and maximize the opportunity for the
person to return to work. These services also involve
coordinating and monitoring treatment plans and related costs
to insure that such treatment is appropriate and necessary in
the circumstances.

o Long-Term Care - offers a full menu of long-term care
services including comprehensive on-site assessments,
complete care coordination, and on-going care monitoring.
These services are provided through experienced health care
professionals with an insight to local quality care needs and
are offered primarily to senior citizens and their children,
attorneys, and trust officers.

The claims administration services described above are provided to clients for
a variety of different referral assignments which generally are classified as
to the underlying insured risk categories, or major types of loss, used by
insurance companies. The major risk categories are described below:

o Automobile - relates to all types of losses involving use of
the automobile. Such losses include bodily injury, physical
damage, medical payments, collision, fire, theft, and
comprehensive liability.

o Property - relates to losses caused by physical damage to
commercial or residential real property and certain types of
personal property. Such losses include those arising from
fire, windstorm, or hail damage to commercial and residential
property, burglary, robbery or theft of personal property,
and damage to property under inland marine coverage.

o Workers' Compensation - relates to claims arising under state
and federal workers' compensation laws.

o Public Liability - relates to a wide range of non-automobile
liability claims such as product liability; owners',
landlords' and tenants' liabilities; and comprehensive
general liability.

o Catastrophe - covers all types of natural disasters, such as
hurricanes, earthquakes and floods, and man-made disasters
such as oil spills, chemical releases, and explosions, where
the Registrant provides specially trained catastrophe teams
to handle claims, as well as to manage the recovery efforts.

o Surveillance and Forensic Investigation - provides discrete
surveillance operations to confirm suspicious claims and
forensic cause and origin investigations.

The major elements of class action services are as follows:

o Administration - provided by The Garden City Group, Inc.
("GCG"), a wholly owned subsidiary of the Registrant,
acquired by the Registrant in January 1999. GCG handles the
administrative functions related to securities, product
liability and other class action settlements, including
qualifying class members,





4

dispensing payments, and administering the settlement funds.
With the field operations of the Registrant, GCG and the
Registrant offer comprehensive programs to integrate the
field inspection and administrative functions in a single
source for product liability class action settlements.

o Inspection - the determination of the extent and value of
damage incurred, liability, and compensability primarily
related to product liability class action settlements.


ADDITIONAL RISK MANAGEMENT AND OTHER SERVICES. The Registrant provides the
following additional risk management and other related services, which support
and supplement the claims and risk management services offered:

o Risk Sciences Group, Inc. ("RSG"), a wholly owned subsidiary
of the Registrant, is a software applications and consulting
firm. RSG provides customized computer-based information
systems and analytical forecasting services to the risk
management and insurance industry. It manages the
Registrant's basic information systems, including SISDAT(SM),
and has developed the SIGMA ENCORE(SM) system, an on-line risk
management information system which supports multiple sources
of claims, locations, risk control, medical, litigation,
exposure, and insurance policy information. RSG serves a
variety of clients with specialized computer programs for
long-term risk management planning, data and systems
integration, development of historical claims/loss databases,
claims administration and management, regulatory reporting,
insurance and risk management cost control, and actuarial and
financial analysis required for loss forecasting, reserve
estimation and financial reporting.

o The PRISM Network, Inc., a wholly owned subsidiary of the
Registrant acquired in August 1999, contracts with a network
of contractors ("Contractor Connection(SM)") to provide
property damage repair services at agreed contract rates for
property damage losses. The Registrant and The PRISM Network,
Inc. market Contractor Connection to property and casualty
insurance companies to facilitate faster, more economical
resolution of smaller property damage claims under homeowner
policies.

o Education Services are provided by Crawford University, an
internal program that provides education for professionals
engaged in service delivery for all lines of business to
assure consistent quality in the Registrant's work products.
In addition, the University provides continuing education in
support of career paths, management and supervisory training,
and the opportunity to obtain professional certification
through IIA/CPCU. Clients have the opportunity to attend
Crawford University education programs and access the
Crawford University continuing education curriculum in a
variety of risk management subjects.



5



INTERNATIONAL OPERATIONS. Substantially all of the Registrant's international
revenues are derived from the insurance company market where the Registrant
provides field investigation and evaluation of property and casualty
insurance claims. The Registrant divides its operations outside the United
States into four geographic regions: the Americas (excluding the U.S.); the
United Kingdom; Continental Europe, which also includes the Middle East and
Africa; and Asia/Pacific, which includes Australia. The major elements of
international claims management services are substantially the same as those
provided by the Registrant to its U. S. property and casualty insurance company
clients. The major services offered by the Registrant through its international
operations are provided to clients for a variety of different referral
assignments which are generally classified as to the underlying risk
categories, or major types of loss, used by insurance companies. The major risk
categories are described below:

o Property and Casualty - provides loss adjusting services for
property, general liability, professional indemnity for
directors and officers, product liability and medical
malpractice.

o Oil, Energy & Engineering - provides loss adjusting for oil,
gas, petrochemicals, other energy risks, utilities and mining
industries, as well as marine and off-shore risks.

o Environmental Pollution - provides cost-containment and
claims management services with respect to environmental
related losses.

o Construction - provides loss adjusting services under
contractors' all risk, engineering all risk, and contractors'
liability coverages. Additionally, evaluates machinery
breakdown claims and provides peripheral services including
plant valuation and loss prevention surveys.

o Catastrophe - organizes major loss teams to provide claims
management and cost containment services through proprietary
information systems.

o Class Action Administration - handles the administrative
functions related to product liability and other class action
settlements, including qualifying class members, dispersing
payments, and administering the settlement funds.

o Marine - provides loss adjusting services for freight
carriers' liability, loss investigations, recoveries, salvage
disposal, yacht and small craft, cargo, container, discharge,
draft, general average, load, trailer and on/off live
surveys, ship repairer liability and port stevedore
liability.

o Specie and Fine Art - provides loss adjusting services under
fine art dealers' block and jewelry and furriers' block
policies.

o Entertainment Industry - provides a broad range of loss
adjusting services for television, commercial and educational
film production, and theater and live events.

o Aviation - manages salvage removal and sale, and provides
loss adjusting





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services for hull related risks, as well as cargo and legal
liability, hangar and airport owners'/operators' liability
policies.

o Banking, Financial and Political Risks - performs loss
adjusting functions under bankers' blanket bond, political
risk, and financial contingency policies.

o Livestock - performs loss adjusting on bloodstock, and
liability/equestrian activity.

o Security Consultancy - performs loss prevention and bank
surveys and adjusts cash-in-transit losses.

o Reinsurance - provides external audits, portfolio analyses,
and management and marketing research. Additionally provides
underwriting review, cash control and management of
discontinued operations.

o Medical and Vocational Case Management Services - provides
specialized return to work and expert testimony services in
the employer liability and auto liability markets.

Revenues and expenses outside of North America and the Caribbean are reported
on a two-month delayed basis and, accordingly, the Registrant's December 31,
2003, 2002, and 2001 consolidated financial statements reflect the non-North
American financial position as of October 31, 2003, 2002, and 2001,
respectively, and the results of non-North American operations and cash flows
for the 12-month periods ended October 31, 2003, 2002, and 2001, respectively.

SERVICE DELIVERY - The Registrant's claims management services are offered
primarily through its more than 400 branch offices throughout the U. S. and
approximately 300 offices in 66 countries throughout the rest of the world.

COMPETITION, EMPLOYMENT AND OTHER FACTORS

The claims services markets, both in the U. S. and internationally, are highly
competitive and are composed of a large number of companies of varying size and
scope of services. These include large insurance companies and insurance
brokerage firms which, in addition to their primary services of insurance
underwriting or insurance brokerage, also provide services such as claims
administration, healthcare and disability management, and risk management
information systems, which compete with services offered by the Registrant.
Many of these companies are larger than the Registrant in terms of annual
revenues and total assets; however, based on experience in the market, the
Registrant believes that few, if any, of such organizations derive revenues
from independent claims administration activities which equal those of the
Registrant.



7


The majority of property and casualty insurance companies maintain their own
staffs of salaried adjusters, with field adjusters located in those areas in
which the volume of claims justifies maintaining a salaried staff. An insurance
company's decision to retain an independent adjusting firm and the selection of
a particular firm typically depends on a number of factors, including
geographic location, complexity of the underlying claim, the firm's reputation
and financial strength, and the in-house capacity of the insurance company.
These companies utilize independent adjusters to service claims when the volume
of claims exceeds the capacity of their staffs, when claims arise in areas not
serviced by staff adjusters, and when claims require specialized knowledge to
handle. The volume of property claim assignments referred to the Registrant
fluctuates in part depending on the occurrence of severe weather and
environmental disasters. The Registrant tries to mitigate this risk through the
geographic spread of its operations and through the development and marketing
of services which are not affected by weather related events.

The U.S. insurance industry generally uses internal adjusting personnel to
make automobile and smaller property damage claims adjustments by telephone and
may assign the limited function of appraising physical damage to outside
adjusting companies, such as the Registrant. The Registrant believes that such
limited assignments from automobile and property insurers may continue,
reflecting a perception by insurance companies that they can reduce adjusting
expenses in amounts greater than the higher losses associated with telephone
adjusting. In certain instances, however, insurers have attempted to reduce the
fixed cost of their claims departments by increasing outside assignments to
independent firms such as the Registrant.

During a hard insurance underwriting market, insurance companies become
very selective in the risks they underwrite and insurance premiums and policy
deductibles increase. This results in a reduction in industry-wide claims
volumes, which reduces claim referrals to the Registrant unless the Registrant
can offset the decline in claim referrals with growth in its market share.
During hard insurance markets, corporate risk management personnel have become
more aware of alternative methods of financing losses (alternative risk
programs), creating a trend toward higher retention levels of risk insurance or
implementation of self-insurance programs by large corporations and governmental
entities which give the Registrant certain opportunities in the self-insured
market. These alternative risk programs generally utilize an insurance company
which writes specialized policies that permit each client to select its own
level of risk retention, and may permit certain risk management services to be
provided to the client by service companies independent of the insurance company
or broker. In addition to providing full claims administration services for such
clients, the Registrant generally provides statistical data such as loss
experience analysis. The services are usually the subject of a contractual
agreement with the specialty insurance company or the self-insured client that
specifies the claims to be administered by the Registrant and the fee to be paid
for its services (generally a fixed rate per assignment within the various risk
classifications). These alternative risk programs are sensitive to changes in
premiums charged for full coverage insurance.

In softer insurance markets, where insurance premium and deductible levels are
generally in decline, as were experienced during the 1990's, industry-wide
claim volumes generally increase, which should increase claim referrals to the
Registrant. However, during soft insurance markets, alternative risk programs
tend to be less attractive to potential clients and are replaced by full




8


traditional insurance and, accordingly, reduce the number of alternative risk
programs in which the Registrant can participate.

In addition to large insurance companies and insurance brokerage firms, the
Registrant competes with a great number of smaller local and regional claims
management services firms located throughout the U.S. and internationally.
Many of these smaller firms have rate structures that are lower than the
Registrant's, but do not offer the broad spectrum of claims management services
which the Registrant provides and, although such firms may secure business
which has a local or regional source, the Registrant believes its quality
product offering, broader scope of services, and its large number of
geographically dispersed offices provide it with a competitive advantage in
securing business from U. S. and international clients. There are also national
independent companies that provide a similar broad spectrum of claims
management services and who directly compete with the Registrant.

At December 31, 2003, the total number of full-time equivalent employees was
7,663 compared with 8,269 at December 31, 2002. In addition, the Registrant has
available a significant number of on-call employees, as and when the demand for
services requires. The Registrant, through Crawford University, provides many
of its employees with formal classroom training in basic and advanced skills
relating to claims administration and healthcare management services. Such
training is generally provided at the Registrant's education facility in
Atlanta, Georgia, although much of the material is also available through
correspondence courses and the Internet. In many cases, employees are required
to complete these or other professional courses in order to qualify for
promotion from their existing positions.

In addition to technical training through Crawford University, the Registrant
also provides ongoing professional education for certain of its management
personnel on general management, marketing, and sales topics. These programs
involve both in-house and external resources.


Special Note Regarding Forward-Looking Statements and Analysts' Reports

Certain written and oral statements made or incorporated by reference from time
to time by the Registrant in this report, other reports, filings with the
Securities and Exchange Commission, press releases, conferences, or otherwise,
are "forward-looking statements" within the meaning of the Private Securities
Litigation Reform Act of 1995. Forward-looking statements include, without
limitation, any statement that may predict, forecast, indicate or imply future
results, performance or achievements. Forward-looking statements may be
identified, without limitation, by the use of such words as "anticipates",
"estimates", "expects", "intends", "plans", "predicts", "projects", "believes",
or words or phrases of similar meaning.

Forward-looking statements include risks and uncertainties which could cause
actual results or outcomes to differ materially from those expressed in the
forward-looking statements. In addition to other factors and matters discussed
elsewhere herein, some of the important factors that could cause actual results
to differ materially from those discussed in the forward-looking statements
include the following:

o Changes in general economic conditions in the Registrant's major
geographic markets, which include the U.S., U.K., and Canada, as
well as, to a lesser extent, the other areas





9


throughout the world in which the Registrant does business;

o Occurrences of weather-related, natural and man-made disasters;

o Changes in overall employment levels and associated injury rates in
the U.S.;

o Changes in the degree to which property and casualty insurance
carriers outsource their claims handling functions;

o Decisions by major insurance carriers and underwriters and brokers to
expand their activities as third party administrators and adjusters,
which would directly compete with the Registrant's business;

o Continued growth in product liability and securities class actions and
the possibility that legislation may curtail or limit that growth;

o The ability to identify new revenue sources not directly tied to the
insurance underwriting cycle.

o The growth of alternative risk programs and the use of independent
third party administrators such as the Registrant, as opposed to
administrators affiliated with brokers or insurance carriers;

o Ability to develop or acquire information technology resources to
support and grow the Registrant's business;

o The ability to recruit, train, and retain qualified personnel;

o The renewal of existing major contracts with clients and the
Registrant's ability to obtain such renewals and new contracts on
satisfactory financial terms and the credit worthiness of its major
clients;

o Changes in accounting principles or application of such principles to
the Registrant's business;

General risks associated with doing business outside the U. S.,
including without limitation, restrictions on foreign-owned or
controlled entities conducting loss adjusting activities in those
jurisdictions, exchange rate fluctuations and currency restrictions;

o The outcome of the federal investigation discussed under "ITEM 3.
LEGAL PROCEEDINGS" below; and

o Any other factors referenced or incorporated by reference in this
report and any other publicly filed report.

The risks included above are not exhaustive. Other sections of this report may
include additional factors which could adversely impact the Registrant's
business and financial performance. Moreover, the Registrant operates in a very
competitive and rapidly changing environment. New




10


risk factors emerge from time to time, and it is not possible for management to
predict all such risk factors, nor can it assess the impact of known risk
factors on the Registrant's business or the extent to which any factor or
combination of factors may cause actual results to differ materially from those
contained in any forward-looking statement. The Registrant undertakes no
obligation to revise or publicly release the results of any revisions to
forward-looking statements or to identify any new risk factors which may arise.
Given these risks and uncertainties, investors should not place undue reliance
on forward-looking statements as a prediction of actual future results.

Investors should also be aware that while the Registrant does, from time to
time, communicate with securities analysts, it is against the Registrant's
policy to disclose to them any material, non-public information or other
confidential commercial information. Accordingly, investors should not assume
that the Registrant agrees with any statement or report issued by any analyst
irrespective of the content of the statement or report. Furthermore, the
Registrant has a policy against issuing or confirming financial forecasts or
projections issued by others. Thus, to the extent that the reports issued by
securities analysts contain any projections, forecasts, or opinions, such
reports are not the responsibility of the Registrant.

Available Information

The Registrant's Annual Report on Form 10-K, Quarterly Reports on Form 10-Q,
Current Reports on Form 8-K and amendments to reports filed pursuant to Section
13(a) and 15(d) of the Securities Exchange Act of 1934, as amended, are
available on our website at www.crawfordandcompany.com via a link to a third
party website with SEC filings. These reports are made available at no cost.

The Registrant's Corporate Governance Guidelines, Committee Charters, and Code
of Business Conduct are available on its website at www.crawfordandcompany.com
and are available without charge in print to any shareholder who makes a
request by writing to Corporate Secretary, Legal Department, Crawford &
Company, 5620 Glenridge Drive, N.E., Atlanta, Georgia 30342.


ITEM 2. PROPERTIES

The Registrant's home office and educational facilities are owned by the
Registrant and located in Atlanta, Georgia. The Registrant also owns its
Canadian home office facility located in Kitchener, Ontario and an additional
office location in Stockport, England. As of December 31, 2003, the Registrant
leased approximately 569 office locations under leases with remaining terms
ranging from a few months to ten years. The remainder of its office locations
are occupied under various short-term rental arrangements.


ITEM 3. LEGAL PROCEEDINGS

In the normal course of the claims administration services business, the
Registrant is named as a defendant in suits by insureds or claimants contesting
decisions by the Registrant or its clients with respect to the settlement of
claims. Additionally, clients of the Registrant have brought actions for
indemnification on the basis of alleged negligence on the part of the
Registrant, its




11


agents or its employees in rendering service to clients. The majority of these
claims are of the type covered by insurance maintained by the Registrant;
however, the Registrant is self-insured for the deductibles under its various
insurance coverages. In the opinion of the Registrant, adequate reserves have
been provided for such self-insured risks.

The Registrant has received two related federal grand jury subpoenas which the
Registrant understands have been issued as part of a possible conflicts of
interest investigation involving a public entity client of the Registrant's
Melville, New York Office for Risk Management Services and Healthcare
Management. The Registrant has responded to one of these subpoenas and is
currently responding to the other. These subpoenas do not relate to the billing
practices of the Registrant. The Registrant cannot predict when the
government's investigation will be completed, its ultimate outcome or its
effect on the Registrant's financial condition, results of operations, or cash
flows including the effect, if any, on the Registrant's contract with the
client. Although the loss of revenues from this client would not be material to
the Registrant's financial condition, results of operations, or cash flows, the
investigation could result in the imposition of civil, administrative or
criminal fines or sanctions.


ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

No matters were submitted to security holders for a vote during the fourth
quarter of 2003.

PART II

ITEM 5. MARKET FOR THE REGISTRANT'S COMMON EQUITY, RELATED SHAREHOLDER
MATTERS, AND ISSUER PURCHASE OF EQUITY SECURITIES

The information required by this Item is included in the Registrant's Annual
Report to Shareholders for the year ended December 31, 2003, under the caption
"Quarterly Financial Data (unaudited), Dividend Information and Common Stock
Quotations" and is incorporated herein by reference.

ITEM 6. SELECTED FINANCIAL DATA

The information required by this Item is included in the Registrant's Annual
Report to Shareholders for the year ended December 31, 2003, under the caption
"Selected Financial Data" and is incorporated herein by reference.

ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
RESULTS OF OPERATIONS

The information required by this Item is included in the Registrant's Annual
Report to Shareholders for the year ended December 31, 2003, under the caption
"Management's Discussion and Analysis of Financial Condition and Results of
Operations" and is incorporated herein by reference.





12


ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURE ABOUT MARKET RISK

The information required by this Item is included in the Registrant's Annual
Report to Shareholders for the year ended December 31, 2003, under the caption
"Market Risk" and is incorporated herein by reference.

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The information required by this Item is included in the Registrant's Annual
Report to Shareholders for the year ended December 31, 2003, under the captions
"Consolidated Statements of Income", "Consolidated Balance Sheets",
"Consolidated Statements of Shareholders' Investment", "Consolidated Statements
of Cash Flows", "Notes to Consolidated Financial Statements", "Quarterly
Financial Data (unaudited), Dividend Information and Common Stock Quotations",
and "Report of Ernst & Young LLP, Independent Auditors", and is incorporated
herein by reference.

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING
AND FINANCIAL DISCLOSURE

On April 23, 2002, the Registrant determined not to renew the engagement of its
independent auditors, Arthur Andersen LLP ("Andersen"), and appointed Ernst &
Young LLP ("Ernst & Young") as its new independent auditors, effective
immediately. This determination followed the Registrant's decision to seek
proposals from independent auditors to audit the Registrant's financial
statements for the fiscal year ending December 31, 2002. The decision not to
renew the engagement of Andersen and to retain Ernst & Young was approved by
Registrant's Board of Directors upon the recommendation of its Audit Committee.

Andersen's reports on the Registrant's consolidated financial statements for the
fiscal year ended December 31, 2001 did not contain any adverse opinion or
disclaimer of opinion, nor were they qualified or modified as to uncertainty,
audit scope or accounting principles.

During the Registrant's December 31, 2003 fiscal year in which Andersen was
engaged as independent auditor, there were no disagreements with Andersen on any
matter of accounting principles or practices, financial statement disclosure, or
auditing scope or procedure which, if not resolved to Andersen's satisfaction,
would have caused it to make reference to the subject matter in connection with
its report on the Registrant's consolidated financial statements for such years;
and there were no reportable events, as listed in Item 304(a)(1)(v) of
Regulation S-K.

ITEM 9A. CONTROLS AND PROCEDURES

As required by SEC rules, the Registrant has evaluated the effectiveness of the
design and operation of its disclosure controls and procedures as of December
31, 2003. This evaluation was carried out under the supervision and with the
participation of the Registrant's management, including its principal executive
officer and principal financial officer. Based on this evaluation, these
officers have concluded that the design and operation of the Registrant's
disclosure controls and procedures are effective. There were no significant
changes to its internal controls or in other

13


factors that could significantly affect internal controls subsequent to the date
of their evaluation.

Disclosure controls and procedures are the Registrant's controls and other
procedures that are designed to ensure that information required to be disclosed
by it in the reports that it files or submits under the Exchange Act is
recorded, processed, summarized and reported, within the time periods specified
in the SEC's rules and forms. Disclosure controls and procedures include,
without limitation, controls and procedures designed to ensure that information
required to be disclosed by the Registrant in the reports that it files under
the Exchange Act is accumulated and communicated to its management, including
its principal executive officer and principal financial officer, as appropriate,
to allow timely decisions regarding required disclosure.

PART III

ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

Certain information required by this Item is included under the caption "Nominee
Information" of the Registrant's Proxy Statement for the Annual Meeting of
Shareholders to be held April 27, 2004, and is incorporated herein by reference.

EXECUTIVE OFFICERS OF THE REGISTRANT

The following are the names, positions held, and ages of each of the executive
officers of the Registrant:



Name Office Age
---- ------ ---

G. L. Davis Chairman, President and Chief Executive Officer 52

J. T. Bowman President - Crawford & Company International, Inc. 50

J. F. Giblin Executive Vice President - Finance 47

M. G. Long Executive Vice President - Claims Management Services 64

Victoria Holland Executive Vice President - Healthcare Management Services 59

A. L. Sanchez Executive Vice President - Risk Management Services 43

H. L. Rogers Executive Vice President - Business Solutions Group 47

P. J. Rescigno Vice President - General Counsel & Corporate Secretary 46

W. L. Beach Senior Vice President - Human Resources 59


Mr. Davis was appointed Chairman of the Board effective October 28, 2002, Chief
Executive Officer effective April 1, 2001 and was President and Chief Operating
Officer from July 27, 1999. From November 1, 1998 to July 27, 1999 he was Senior
Vice President of the Claims Management Services product line, a position he
also held from August 1, 1997 to April 1, 1998. From April 2, 1998 to October
31, 1998 Mr. Davis was Manager of the Registrant's Dallas Service Center.

14


Mr. Bowman was appointed to his present position effective April 1, 2001. From
August 1997 to July, 1999 he was Vice President, Regional Managing Director -
Americas and from August 1999 to April 1, 2001 he was Senior Vice President,
Regional Managing Director - Americas.

Mr. Giblin has been with the Registrant for more than five years, serving as
Controller until his appointment to his present position in June 1998.

Mr. Long was appointed to his present position with the Registrant on April 16,
2003. Prior to April 16, 2003 and from June 1, 2001 he was Vice President -
Regional Manager in charge of Claims Management offices in the Registrant's
Southern Region. Mr. Long had previously retired from the Company in November of
1998 after serving as Manager of the Registrant's New Orleans, Louisiana
branch office since 1988. During the period from April 1999 and June 1, 2001 he
served as a consultant and quality control manager for the Registrant.

Ms. Holland was appointed to her present position with the Registrant on July
27, 1999. From August 1, 1997 to July 27, 1999, she was a Senior Vice President
in the Healthcare Management Services product line.

Ms. Sanchez was appointed to her present position with the Registrant on
November 19, 2003. Prior to that time and from March 3, 2003 she was Vice
President - National Sales Manager for the Registrant's Risk Management Services
product line. For more than five years prior to March, 2003 she was employed by
The Hartford Insurance Company as Vice President and then Senior Vice President
- - Business and Product Development.

Mr. Rogers was appointed to the position of Executive Vice President - Business
Solutions Group on April 16, 2003, a position he held until January 5, 2004.
Prior to April 16, 2003 and from May 1, 2002 he was Executive Vice President -
Claims Management Services. Prior to May 1, 2002 and from April 15, 2001 he was
Executive Vice President - Business Solutions Group. From July 27, 1999 to
April, 2001 he was Executive Vice President - Property & Catastrophe Services
and from November 1998 he was Senior Vice President - Property & Catastrophe
Services. From February 1, 1997 to November 1, 1998, he was a Vice President in
Catastrophe Services operations.

Mr. Rescigno was appointed to his present position with the Registrant on August
1, 2003. Prior to that and from February 1, 2003 he was Assistant Vice President
- - Assistant General Counsel and from January 16, 2003 he served as Corporate
Secretary. From June 15, 2000 to February 1, 2003 he was the Registrant's
Assistant General Counsel. Prior to June 15, 2000 and from January 1, 1998 he
was Counsel for GAB Robins North America, Inc.

Mr. Beach has held his present position with the Registrant for more than five
years.

Officers of the Registrant are appointed annually by the Board of Directors of
the Registrant, except for Mr. Bowman, who is appointed by the Board of
Directors of Crawford & Company International, Inc., a wholly owned subsidiary
of the Registrant.

15


Registrant has adopted a Code of Business Conduct for its CEO, CFO, principal
accounting officer and all other officers, directors and employees of the
Registrant. The Code of Business Conduct is available at
www.crawfordandcompany.com or without charge by writing to Corporate Secretary,
Legal Department, Crawford & Company, 5620 Glenridge Drive, N.E., Atlanta,
Georgia 30342.

ITEM 11. EXECUTIVE COMPENSATION

The information required by this Item is included under the captions "Executive
Compensation and Other Information" of the Registrant's Proxy Statement for the
Annual Meeting of Shareholders to be held April 27, 2004, and is incorporated
herein by reference.

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
AND RELATED SHAREHOLDER MATTERS

The information required by this Item is included under the caption "Stock
Ownership Information" of the Registrant's Proxy Statement for the Annual
Meeting of Shareholders to be held April 27, 2004, and is incorporated herein by
reference.

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The information required by this item is included under the caption "Information
with Respect to Certain Business Relationships" of the Registrant's Proxy
Statement for the Annual Meeting of Shareholders to be held April 27, 2004, and
is incorporated herein by reference.

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES

Information regarding principal accounting fees and services is included under
the caption "Fees Paid to Ernst & Young LLP" of the Registrant's Proxy Statement
for the Annual Meeting of Shareholders to be held April 27, 2004, and is
incorporated hereby by reference.

PART IV

ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON
FORM 8-K

(a) The following documents are filed as part of this report:

1. Financial Statements

The Registrant's 2003 Annual Report to Shareholders contains
the Consolidated Balance Sheets as of December 31, 2003 and
2002, the related Consolidated Statements of Income,
Shareholders' Investment and Cash Flows for each of the three
years in the period ended December 31, 2003, and the related
reports of Ernst & Young LLP and Arthur Andersen LLP. These
financial statements and the reports of Ernst & Young LLP and
Arthur Andersen LLP are incorporated herein by reference and
included in Exhibit 13.1 to this Form 10-K. The financial
statements, incorporated by reference, include the following:

16


- Consolidated Balance Sheets as of December 31, 2003
and 2002

- Consolidated Statements of Income for the Years Ended
December 31, 2003, 2002, and 2001

- Consolidated Statements of Shareholders' Investment
for the Years Ended December 31, 2003, 2002, and 2001

- Consolidated Statements of Cash Flows for the Years
Ended December 31, 2003, 2002, and 2001

- Notes to Consolidated Financial Statements - December
31, 2003, 2002, and 2001

2. Financial Statement Schedule

- Schedule II - Valuation and Qualifying Accounts -
Information required by this schedule is included on
page 38 of the Registrant's Annual Report to
Shareholders for the year ended December 31, 2003,
and is incorporated herein by reference.

Schedules I and III through V have been omitted
because they are not applicable.

3. Exhibits filed with this report.



Exhibit No. Document
- ----------- --------

3.1 Restated Articles of Incorporation of the Registrant, as
amended (incorporated by reference to Exhibit 19.1 to the
Registrant's Quarterly Report on Form 10-Q for the quarter
ended June 30, 1991).

3.2 Restated By-laws of the Registrant, as amended.

10.1 * Crawford & Company 1990 Stock Option Plan, as amended
(incorporated by reference to Exhibit 10.5 to the Registrant's
annual report on Form 10-K for the year ended December 31,
1992).

10.2 * Crawford & Company 1997 Key Employee Stock Option Plan, as
amended (incorporated by reference to Appendix A on page A-1
of the Registrant's Proxy Statement for the Annual Meeting of
Shareholders held on April 25, 2000).

10.3 * Crawford & Company 1997 Non-Employee Director Stock Option
Plan (incorporated by reference to Appendix B on page B-1 of
the Registrant's Proxy Statement for the Annual Meeting of
Shareholders held on April 22, 1997).



17




10.4 * Amended and Restated Supplemental Executive Retirement Plan.

10.5 * Crawford & Company 1996 Employee Stock Purchase Plan
(incorporated by reference to Appendix A on page A-1 of
Registrant's Proxy Statement for the Annual Meeting of
Shareholders held on April 18, 1996).

10.6 * Amended and Restated Crawford & Company Medical
Reimbursement Plan (incorporated by reference to Exhibit 10.9
to the Registrant's Annual Report on Form 10-K for the year
ended December 31, 1994).

10.7 * Discretionary Allowance Plan (incorporated by reference to
Exhibit 10.10 to the Registrant's Annual Report on Form 10-K
for the year ended December 31, 1994).

10.8 * Deferred Compensation Plan (As Amended and Restated as of
January 1, 2003) (incorporated by reference to Exhibit 10.2 to
the Registrant's Quarterly Report on Form 10-Q for the quarter
ended September 30, 2003).

10.9* Crawford & Company 1996 Incentive Compensation Plan, as
amended (incorporated by reference to Exhibit 10.11 to the
Registrant's Annual Report on Form 10-K for the year ended
December 31, 1999).

13.1 The Registrant's Annual Report to Shareholders for the year
ended December 31, 2003 (only those portions incorporated
herein by reference).

14.1 Crawford & Company Code of Business Conduct.

21.1 Subsidiaries of Crawford & Company.

23.1 Consent of Ernst & Young LLP.

24.1-8 Powers of Attorney.

31.1 Certification of Chief Executive Officer pursuant to Section
302 of the Sarbanes-Oxley Act of 2002.

31.2 Certification of the Chief Financial Officer pursuant to
Section 302 of the Sarbanes-Oxley Act of 2002.

32.1 Certification pursuant to 18 U.S.C. Section 1850, as adopted
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

32.2 Certification pursuant to 18 U.S.C. Section 1850, as adopted
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.


18



* Management contract or compensatory plan required to be filed
as an exhibit pursuant to Item 601 of Regulation S-K.

(b) Two reports on Form 8-K were filed by the Registrant during
the last quarter of the year ended December 31, 2003.

(1) On October 2, 2003 the Registrant filed a report on
Form 8-K regarding information that its wholly owned
subsidiary, Crawford Healthcare Management of Norfolk
and Baltimore, Inc., signed an agreement with the
United States relating to an investigation by the
Department of Justice.

(2) On October 27, 2003 the Registrant filed a report on
Form 8-K reporting the Registrant's financial results
of operation for the quarterly period ended September
30, 2003.

(c) The Registrant has filed the Exhibits listed in Item 14(a)(3).

(d) Separate financial statements of Crawford & Company have been
omitted since it is primarily an operating company. All
significant subsidiaries included in the consolidated
financial statements are wholly owned.


19


SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange
Act of 1934, the Registrant has duly caused this report to be signed on its
behalf by the undersigned, thereunto duly authorized.

CRAWFORD & COMPANY

Date March 11, 2004 By /s/ Grover L. Davis
------------------------------------
GROVER L. DAVIS., Chairman
and Chief Executive Officer

Pursuant to the requirements of the Securities Exchange Act of 1934, this report
has been signed below by the following persons on behalf of the Registrant and
in the capacities and on the dates indicated.

NAME AND TITLE

Date March 11, 2004 /s/ Grover L. Davis
------------------------------------
GROVER L. DAVIS, Chairman and Chief
Executive Officer (Principal
Executive Officer) and Director

Date March 11, 2004 /s/ J. F. Giblin
------------------------------------
J. F. GIBLIN, Executive Vice
President-Finance (Principal
Financial Officer)

Date March 11, 2004 /s/ W. B. Swain
------------------------------------
W. B. SWAIN, Senior Vice President
and Controller (Principal Accounting
Officer)

20



NAME AND TITLE

Date March 11, 2004 *
------------------------------------
J. HICKS LANIER, Director

Date March 11, 2004 *
------------------------------------
CHARLES FLATHER, Director

Date March 11, 2004 *
------------------------------------
LINDA K. CRAWFORD, Director


Date March 11, 2004 *
------------------------------------
JESSE C. CRAWFORD, Director


Date March 11, 2004 *
------------------------------------
LARRY L. PRINCE, Director


Date March 11, 2004 *
------------------------------------
JOHN A. WILLIAMS, Director


Date March 11, 2004 *
------------------------------------
E. JENNER WOOD, III, Director

Date March 11, 2004 *
------------------------------------
CLARENCE H. RIDLEY, Director


Date March 11, 2004 *By /s/ Peter J. Rescigno
------------------------------------
Peter J. Rescigno - As
attorney-in-fact for the Directors
above whose name an asterisk
appears.

21


EXHIBIT INDEX



Sequential
Page Number
Exhibit No Description of Exhibit of Exhibit
- ---------- ---------------------- -----------

3.1 Restated Articles of Incorporation of the Registrant, as
amended (incorporated by reference to Exhibit 19.1 to the
Registrant's Quarterly Report on Form 10-Q for the quarter
ended June 30, 1991).

3.2 Restated By-laws of the Registrant, as amended. 24-32

10.1 Crawford & Company 1990 Stock Option Plan, as amended
(incorporated by reference to Exhibit 10.5 to the Registrant's
Annual Report on Form 10-K for the year ended December 31,
1992).

10.2 Crawford & Company 1997 Key Employee Stock Option Plan, as
amended (incorporated by reference to Appendix A on page A-1
of the Registrant's Proxy Statement for the Annual Meeting of
Shareholders held on April 25, 2000).

10.3 Crawford & Company 1997 Non-Employee Director Stock Option
Plan (incorporated by reference to Appendix B on page B-1 of
the Registrant's Proxy Statement for the Annual Meeting of
Shareholders held on April 22, 1997).

10.4 Amended and Restated Supplemental Executive Retirement Plan. 33-39

10.5 Crawford & Company 1996 Employee Stock Purchase Plan
(incorporated by reference to Appendix A on page A-1 of
Registrant's Proxy Statement for the Annual Meeting of
Shareholders held on April 18, 1996).

10.6 Amended and Restated Crawford & Company Medical Reimbursement
Plan (incorporated by reference to Exhibit 10.9 to the
Registrant's Annual Report on Form 10-K for the year ended
December 31, 1994).

10.7 Discretionary Allowance Plan (incorporated by reference to
Exhibit 10.10 to the Registrant's Annual Report on Form 10-K
for the year ended December 31, 1994).

10.8 Deferred Compensation Plan (incorporated by reference to
Exhibit 10.11 to the Registrant's Annual Report on Form 10-K
for the year ended December 31, 1994).


22




Sequential
Page Number
Exhibit No Description of Exhibit of Exhibit
- ---------- ---------------------- -----------

10.9 Crawford & Company 1996 Incentive Compensation Plan, as
amended (incorporated by reference to Exhibit 10.11 to the
Registrant's Annual Report on Form 10-K for the year ended
December 31, 1999).

13.1 The Registrant's Annual Report to Shareholders for the year
ended December 31, 2003 (only those portions incorporated
hereby by reference). 40-81

14.1 Crawford & Company Code of Business Conduct. 82-88

21.1 Subsidiaries of Crawford & Company. 89

23.1 Consent of Ernst & Young LLP. 90

24.1-8 Powers of Attorney. 91-98

31.1 Certification by Chief Executive Officer pursuant to Section
302 of the Sarbanes-Oxley Act of 2002. 99

31.2 Certification by Chief Financial Officer pursuant to Section
302 of the Sarbanes-Oxley Act of 2002. 100

32.1 Certification pursuant to 18 U.S.C. Section 1850, as adopted
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 101

32.2 Certification pursuant to 18 U.S.C. Section 1850, as adopted
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 102


23