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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

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FORM 10-K
(MARK ONE)
[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934.
FOR THE FISCAL YEAR ENDED DECEMBER 31, 1999

OR

[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934.
FOR THE TRANSITION PERIOD FROM TO

COMMISSION FILE NUMBER: 000-21433
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FORRESTER RESEARCH, INC.
(EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)



DELAWARE 04-2797789
(STATE OR OTHER JURISDICTION OF (I.R.S. EMPLOYER
INCORPORATION OR ORGANIZATION) IDENTIFICATION NUMBER)
400 TECHNOLOGY SQUARE 02139
CAMBRIDGE, MASSACHUSETTS (ZIP CODE)
(ADDRESS OF PRINCIPAL EXECUTIVE OFFICES)


REGISTRANT'S TELEPHONE NUMBER, INCLUDING AREA CODE: (617) 497-7090

SECURITIES REGISTERED PURSUANT TO SECTION 12(B) OF THE ACT: NONE

SECURITIES REGISTERED PURSUANT TO SECTION 12(G) OF THE ACT:



NAME OF EACH EXCHANGE
TITLE OF EACH CLASS ON WHICH REGISTERED
------------------- ---------------------

Common Stock, $.01 par value Nasdaq National Market System


Indicate by check mark whether the registrant: (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days. Yes [X] No [ ]

Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of registrant's knowledge, in definitive proxy or information statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K. [ ]

The aggregate market value of the voting stock held by non-affiliates of
the registrant as of the registrant as of March 9, 2000 (based on the closing
price as quoted by the Nasdaq National Market as of such date) was approximately
$600,454,000.

As of March 9, 2000, 20,545,744 shares of the registrant's common stock
were outstanding.

DOCUMENTS INCORPORATED BY REFERENCE

Portions of the Proxy Statement for the Company's Annual Meeting of
Stockholders for the year ended December 31, 1999 are incorporated by reference
into Part III hereof.
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PART I

ITEM 1. BUSINESS

GENERAL

Forrester Research, Inc. is a leading independent Internet research firm
that conducts research and analysis on the impact of the Internet and emerging
technologies on business strategy, consumer behavior and society. We provide our
clients with a comprehensive and integrated perspective on technology and
business, which we call the Whole View(TM) of Internet commerce. Our Whole View
approach helps companies evolve their business models and infrastructure to
embrace broader on-line markets and to scale their Internet operations. We help
our clients develop e-business strategies that use the Internet and other
emerging technologies to win customers, identify new markets and gain
competitive operational advantages. We target our products and services to large
enterprises, Internet companies and technology vendors. Senior management,
business strategists and marketing and technology professionals use our
prescriptive, actionable research to understand and capitalize on the Internet
and emerging business models and technologies.

In addition to analyzing the Internet, we also use Internet technologies as
an integral part of our business. We have developed a technology platform that
we call "Forrester eResearch" which allows us to conduct, design, sell and
deliver our research over the Internet in a format specifically developed to
maximize its impact and effectiveness. Our eResearch platform enhances our
research data and content quality and provides our clients with instant access
to our research, on-line tools and presentations and interactive services.

We offer our clients annual memberships which provide access to our
research on specific business issues and technology topics. These issues and
topics include the impact that the application of the Internet and emerging
technologies may have on business models, operational strategy, financial
results, investment priorities, organizational effectiveness and staffing
requirements. We also provide advisory services to clients that explore in
greater detail the issues and topics covered by our research. We host Forum
events, conferences devoted to critical business and technology issues, which
bring our clients and major technology and business leaders together to discuss
the impact of technology change on business. Additionally, we offer our clients
bit products that consist of research that is collected, analyzed and sold
directly on the Internet.

The Company was incorporated in Massachusetts on July 7, 1983 and
reincorporated in Delaware on February 21, 1996.

INDUSTRY BACKGROUND

Internet commerce and emerging technologies continue to rapidly transform
businesses. The rise of both new business models and consumers who are empowered
by the Internet requires companies to adapt their pricing, distribution, sales
channels and supply chains to remain competitive. Decisions about how to develop
e-commerce strategies, how to leverage new media for advertising and marketing
and how to capitalize on
e-business technologies have become increasingly complex, requiring
participation from corporate leaders, line-of-business managers, marketing
executives and technology professionals. Together, these individuals must work
to reduce and even eliminate the traditional separations between marketing,
business strategy and technology to reach new markets, gain competitive
advantage and develop high customer service and loyalty levels. Developing a
comprehensive and coordinated e-business strategy is difficult because as
technology change accelerates, consumers and businesses adopt new methods of
buying and selling and markets grow increasingly dynamic.

Consequently, demand is growing for external sources of expertise that
provide independent business advice spanning a variety of areas including
Internet commerce, e-business technologies and consumer behavior. We believe
there is a need for objective research which is thematic, prescriptive and
actionable and which provides a comprehensive perspective on the integrated use
of technology in business.

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FORRESTER'S SOLUTION

We believe that our Internet business and technology expertise enables us
to offer our clients the best available research on Internet commerce and
emerging business models and technologies. Our solution provides our clients
with:

THE WHOLE VIEW OF INTERNET COMMERCE. We provide our clients with a
comprehensive and integrated perspective on emerging technologies and
business, which we call the Whole View of Internet commerce. Our approach
helps guide our clients in the evolution of their business models and
infrastructure. We deliver the Whole View by organizing our research into
lenses -- focused selections of our research addressing various business
issues and technology topics -- within our three coverage areas: Internet
Commerce, eBusiness Technology and Technographics Data & Analysis.

TOOLS TO DEVELOP EBUSINESS STRATEGIES. Our research and advisory
services analyze technology and its relation to, and impact on, evolving
markets and business issues. This enables our clients to:

- assess potential new markets, competitors, products and services;

- anticipate technology-driven business model shifts;

- understand how the Internet and other emerging technologies can
improve business processes;

- educate and inform strategic decision makers in their
organizations; and

- capitalize on emerging technologies.

EXPERTISE ON THE INTERNET AND EMERGING TECHNOLOGIES. We started our
business in 1983 and have a long history of and extensive experience in
identifying emerging technology trends and providing research and
actionable advice on the impact of technology on business. This history and
experience allowed us early on to identify and analyze the impact that the
Internet would have on businesses, consumers and society, and to launch our
first Internet-focused research efforts in 1993. Our research analysts have
many years of industry experience, are frequent speakers at business and
technology conferences and symposiums, and are frequently quoted in the
press and other publications. They enjoy direct access to the leaders and
decision-makers within large enterprises, Internet companies and technology
vendors. We provide our research analysts with rigorous training to ensure
that they have the skills to challenge conventional viewpoints and provide
prescriptive, actionable insight and research to achieve our key values.

INTERNET-BASED, ACTIONABLE ERESEARCH THAT ACCELERATES
DECISION-MAKING. Our eResearch platform, specifically developed for
electronic distribution and use over the Internet, increases the relevancy,
timeliness and usefulness of our research. We distill the abundance of
information, developments and data into concise and easy-to-read formats to
facilitate rapid decision-making. Our web site offers advanced
personalization features, downloadable data and graphics and intuitive
navigation and search features which provide clients with the access and
flexibility to accelerate deployment of our ideas and analysis.

TIMELY INSIGHTS INTO CHANGING CONSUMER BEHAVIOR. Our Technographics
Data & Analysis coverage area and several of our bit products provide
primary data, quantitative research and prescriptive advice to help our
clients understand consumers' attitudes, abilities and motivations
regarding the Internet and technology. We annually interview more than
150,000 households in North America and Europe. Our clients use our
Technographics research to assess specific consumer segment behavior,
identify emerging consumer trends and adapt their business strategies
accordingly.

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FORRESTER'S STRATEGY

We seek to maintain and enhance our position as a leading Internet research
firm and to capitalize on the growing demand for our research by:

IDENTIFYING AND DEFINING NEW INTERNET BUSINESS MODELS, TECHNOLOGIES
AND MARKETS. We seek to position ourselves ahead of other research firms
by delivering strategic research and analysis on the impact of the Internet
and other new and emerging technologies on business models and technology
infrastructure. We believe that our research methodology and our creative
culture allow us to identify and analyze rapid shifts in the use of the
Internet and other emerging technologies before these changes appear on the
horizons of most users, vendors and other research firms. Our early
identification of these shifts enables us to offer research and introduce
new products and services that help our clients capitalize on the Internet
and emerging business models.

LEVERAGING ERESEARCH. Our focus on sales of research that is produced
for and delivered on the Internet allows us to provide value to our clients
and increase our revenues. Our business model, eResearch technology
platform and research methodology allow us to increase sales of existing
products and to rapidly introduce new products and services without
incurring significant incremental costs. We intend to continue to use the
Internet to both increase sales of our research and introduce innovative
products.

EXPANDING MULTIPLE SALES CHANNELS. We plan to continue to expand our
direct sales force and to develop new methods to sell directly from our web
site and through new on-line affiliates and intermediaries. We sell our
products and services through our headquarters in Cambridge, Massachusetts,
our European headquarters in Amsterdam, the Netherlands and our office in
London. We are also in the process of opening remote sales offices in New
York, Chicago and San Francisco. Our direct sales force increased 66% from
92 on December 31, 1998 to 153 on December 31, 1999. As we continue to
expand our direct sales force we seek to increase the average sales volume
per sales representative, lengthen the average tenure of our sales
representatives and sales management and shorten our sales cycle through
marketing initiatives. In 1999, we introduced Baseline Research for
Internet Entrepreneurs and the Baseline Affiliates Program to sell our
research to the emerging market for Internet entrepreneurs through our web
site and other affiliate web sites.

GROWING OUR CLIENT BASE WORLDWIDE AND INCREASING SALES TO EXISTING
CLIENTS. We believe that our products and services can continue to be
successfully marketed and sold to new client companies worldwide and to new
organizations within existing client companies. We believe that within our
client base of 1,793 clients as of December 31, 1999, there is ample
opportunity to sell additional products and services. In addition, we
intend to continue expanding our international presence as the growing use
of the Internet and the need for e-business strategies increase the demand
for external sources of objective research.

ATTRACTING AND RETAINING OUTSTANDING RESEARCH PROFESSIONALS. The
knowledge and experience of our analysts are critical elements of our
ability to provide high-quality products and services. Through our on-going
recruiting efforts, we seek to hire outstanding research professionals from
varied backgrounds and a wide range of industries. We believe that our
culture, which emphasizes excellence, cooperation and creativity and
fosters a dedication to quality research, helps us to attract and retain
high-caliber research professionals. We provide a competitive compensation
structure and recognition and rewards for excellent individual and team
performance.

OPTIMIZING THE USE OF NEW TECHNOLOGY. Our eResearch platform allows
us to conduct, design, sell and deliver our research over the Internet.
Through this platform we can:

- create Internet-based products that we sell on-line;

- create research tools that allow us to perform research on the
Internet;

- conduct direct marketing campaigns;

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- improve sales leads fulfillment;

- create links to on-line affiliates; and

- accelerate the production of our research.

We intend to continue to use emerging technologies to improve the reach and
quality of our research.

PRODUCTS AND SERVICES

We offer annually renewable memberships which provide our clients access to
research in the following coverage areas:

- INTERNET COMMERCE. Addresses the challenges of leveraging the Internet
for sales, trade, marketing and content delivery.

- eBUSINESS TECHNOLOGY. Analyzes the strategic and organizational issues
related to developing and managing technology infrastructures, products
and applications.

- TECHNOGRAPHICS DATA & ANALYSIS. Delivers both primary data and
quantitative research based on surveys of over 150,000 North American and
European households analyzed and categorized into relevant market
segments to help organizations capitalize on changing consumer behavior.

In addition, we offer the following products and services:

- BIT PRODUCTS. Consist of research that is collected, analyzed and sold
directly on the Internet.

- ADVISORY SERVICES. Provide our clients with a proactive relationship
with our analysts to develop strategies for specific corporate goals.

- FORUM EVENTS. Provide one or two-day conferences for our clients with
major technology and business leaders devoted to leading technology
issues.

We work with each client to design a portfolio of relevant research lenses,
advisory services and Forum seats to address its specific business objectives.

RESEARCH

Each of our coverage areas -- Internet Commerce, eBusiness Technology and
Technographics Data & Analysis -- includes research lenses that focus on
research relevant to specific business issues and topics. Within each coverage
area we offer three different levels of lenses:

- a Comprehensive lens which contains all of the research within a
particular coverage area;

- Industry/Infrastructure lenses which provide research that is focused
on a specific vertical market or a discrete element of technology
infrastructure; and

- Issue-Specific lenses which address specific research on particular
business or technology topics.

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The following table lists the lenses available within our three coverage
areas:



INTERNET eBUSINESS TECHNOGRAPHICS
COMPREHENSIVE COMMERCE TECHNOLOGY DATA & ANALYSIS
LENSES
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INDUSTRY/INFRASTRUCTURE- Business Trade On-line Applications, Technographics
FOCUSED LENSES Development, & Data Consumer Technology
Healthcare Online
Computing, Networks & Technographics Europe
New Media Communications
Technographics Personal Finance
On-line Financial Services IT Leadership
Technographics Retail & Media
On-line Retail
Technographics Travel
Technographics
Young Consumer
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ISSUE-SPECIFIC LENSES Branding & Advertising European Corporate Technographics
On-line Technologies Benchmark Research
Commerce Technology Future of Public Networks
Consumer Technology IT Organizations &
European Internet Commerce Budgets
Future of Customer Service Supply Chain Technology
Future of TV & Entertainment Technology Services
& Outsourcing
Site Design & Management


Each client that purchases research in the Internet Commerce and eBusiness
Technology coverage areas receives a combination of the following:

- Forrester reports that deliver a concise, forward-looking analysis of a
significant technology topic and

- Forrester briefs that offer succinct, timely examinations of current
industry developments written as events demand.

Clients who purchase Comprehensive lenses receive approximately 100 reports
and 150 briefs; Industry/Infrastructure lens clients receive approximately 50
reports and 75 briefs; and Issue-Specific lens clients receive approximately 20
reports and 40 briefs.

Each client that purchases research in the Technographics Data & Analysis
Coverage Area receives a combination of:

- Forrester reports, PowerPoint presentations, briefs and workshops;

- relevant data sorted through our segmentation model;

- dedicated staff to help apply the quantitative data to specific client
projects; and

- access to a network of leading market research, media measurement and
direct marketing organizations.

Comprehensive lens clients receive 14 reports, Industry/Infrastructure lens
clients receive four reports and Issue-Specific lens clients receive one report.

BIT PRODUCTS

Our bit products consist of research that is collected, analyzed and sold
directly on the Internet. Our bit products allow us to use the Internet as both
an active, real-time, research tool and a direct sales and distribution channel.
We use these products to provide clients with timely information, to collect
data at a low cost and to quickly access new markets that we previously did not
reach with our direct sales channel.

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We currently offer the following bit products:

- THE eBUSINESS VOYAGE -- an on-line tool that allows businesses to assess
their responses to the Internet and Internet technologies using a variety
of metrics and permits them to benchmark their e-business development
strategies against their peers and competitors.

- POWERRANKINGS -- an on-line ranking of business web sites. We create our
PowerRankings using on-line consumer surveys and unbiased expert
analysis. PowerRankings provide objective research to help consumers
choose leading Internet sites in different industries such as brokerage,
toys and apparel and provide e-commerce vendors with an independent
assessment of their efforts in the market.

- BASELINE RESEARCH -- concise packages of research sold directly on our
web site and through a network of affiliated web sites. This research
offers small business executives, independent consultants and developers
access to a limited group of research reports focused on a particular
topic within a research lens.

- INTERNET ADWATCH -- an interactive tracking tool that enables advertisers
and publishers in the United Kingdom to monitor on-line advertising
campaigns and spending. The service records advertising on hundreds of
web sites. We combine this data with advertising rates, traffic
information and submissions from the sites to estimate advertising
spending levels.

- INTERNET USER MONITOR -- an on-line survey of Internet users collected by
placing "pop-up" questionnaires on major commercial web sites in the
United Kingdom. This data is then cross-referenced with face-to-face
consumer interviews to provide data on web users' attitudes and
behaviors. In 1999, the Internet User Monitor surveyed approximately
100,000 users on-line.

ADVISORY SERVICES

Our advisory services provide a number of ways for our clients to interact
directly with our analysts. These services leverage our research expertise to
address clients' long-term planning issues and align our research and insight
with clients' specific goals. Our advisory service programs include:

- Partners Program

- eBusiness Review Program

- Web Site Review Program

- Strategy Workshops

- Speeches

In addition to research lenses, clients purchasing a membership to a Partners
Program or an eBusiness Review Program engage in regular, structured
interactions with our analysts. These interactions may include advisory days
which consist of full day interactions with one or more of our analysts,
advisory calls which consist of two-hour phone conversations with our analysts,
and strategy workshops which allow clients to meet with both peer executives and
Forrester analysts. These clients also are assigned a navigator -- a proactive
research liaison who maintains an understanding of the client's business
objectives.

Clients who join the Web Site Review Program receive targeted,
action-oriented assessments of their corporate web site and its role in their
company's on-line strategies. Our strategy workshops are full day presentations
and interactive exercises that focus on particular business and technology
issues. Recent workshops have included: Building Internet Customer Service,
Making Deals with Portals, The Future of Interactive Media, and Business Trade
and the Impact of New Channel Relationships. In addition, our clients may join
our research inquiry network, a call center with a staff dedicated to providing
additional information about our research, methodologies, coverage areas and
sources.

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FORUM EVENTS

We also host Forum events in various locations throughout the year. These
Forums bring together senior executives for a one or two-day conference to
network with their peers and hear leaders from the technology industry and other
business sectors discuss the impact of technology change on business. We intend
to host the following Forum events in 2000:



UNITED STATES EUROPE
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Business to Business Technology Leadership Forum Executive Strategy Forum
Finance & Technology Forum Retail & Marketing Forum
Retail & Marketing Forum Interactive Channels
Executive Strategy Forum Retail Online
Healthcare Forum Personal Finance Online
Media Online


PRICING AND CONTRACT SIZE

The prices for contracts that include only research are a function of the
number of lenses purchased and the number of research recipients within the
client organization. The average contract for annual memberships for research
only at December 31, 1999 was approximately $41,700, an increase of 41% from
$29,500 at December 31, 1998. The prices for contracts that include research and
advisory services are also a function of the number of lenses purchased, the
number of research recipients within the client organization and the amount and
type of advisory services. All memberships to our advisory services include
research. The average contract for an annual membership for our level one
Partners Program at December 31, 1999 was approximately $148,800, an increase of
20% from $124,200 at December 31, 1998. The average contract for an annual
membership for our level two Partners Program at December 31, 1999 was
approximately $61,700, an increase of 14% from $53,900 at December 31, 1998.

We believe that the agreement value of contracts to purchase research and
advisory services provides a significant measure of our business volume. We
calculate agreement value as the total revenues recognizable from all research
and advisory service contracts in force at a given time without regard to how
much revenue has already been recognized. Agreement value grew 68% to $115.8
million at December 31, 1999 from $69.1 million at December 31, 1998.

RESEARCH ANALYSTS AND METHODOLOGY

We employ a structured methodology in our research which enables us to
identify and analyze emerging technology trends, markets and audiences and
ensures consistent research quality and recommendations across all research
lenses. Our research provides consistent research themes and comprehensive
coverage of Internet and emerging technology issues across our coverage areas.

Our research process subjects initial ideas to research, analysis and
rigorous validation, and produces conclusions, predictions and recommendations.
In the Internet Commerce and eBusiness Technology coverage areas, we use the
following primary research methods:

- confidential interviews with early adopters of new technology, technology
vendors and users and consumers;

- regular briefings with vendors to review current positions and future
directions; and

- input from clients and third parties gathered during advisory sessions.

In the Technographics Data & Analysis coverage area, we combine our qualitative
research methodology with traditional survey research methodologies such as
correlations, frequencies, cross-tabulations and multi-variant statistics to
produce research reports, quantitative survey data and data insights. We use a
third-party data vendor for data collection and tabulation.

Our research begins with discussion sessions with analysts where they
generate ideas for research. Analysts test ideas throughout the research report
process at informal and weekly research meetings. Our reports are consistent in
format and we require our analysts to write research reports in a structure that

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combines graphics and easy-to-read text to deliver concise, decisive and
objective research to our clients. At the final stage of the research process,
senior analysts meet to test the conclusions of each research report. An analyst
who has not been involved in the creation of a particular report reviews the
report to ensure quality, clarity and readability. All research is reviewed and
graded by senior research management.

SALES AND MARKETING

Our sales force is located primarily at our headquarters in Cambridge,
Massachusetts, our European headquarters in Amsterdam, the Netherlands and our
London office. We have made a substantial investment in our direct sales force
to better serve clients and address additional markets. We employed 153 sales
representatives as of December 31, 1999, an increase of 66% from 92 as of
December 31, 1998. Our direct sales force consists of:

- account managers who are responsible for maintaining and leveraging the
current client base by renewing and selling additional products and
services to existing clients;

- account executives who develop new business in assigned territories;

- regional sales directors who focus on high-level client contact and
service; and

- telesales representatives who operate out of our headquarters in
Cambridge.

We also sell our research products directly on-line through our web site
and through a network of affiliate web sites that are authorized to sell limited
portions of our research on-line. We also use eight local independent sales
representatives to market and sell our products and services internationally in
Argentina, Australia, Brazil, Italy, Korea, Portugal, South Africa and Spain.

Our marketing efforts are designed to increase awareness of the Forrester
brand and further our reputation as a leader in Internet and emerging
technologies research. We actively promote brand awareness through our web site,
Forum events, extensive worldwide press relations, and, direct mail campaigns.
We also employ an integrated direct marketing strategy that uses Internet, mail
and telephone channels for identifying and attracting high-quality sales leads.
We encourage our analysts to increase our visibility by having their research
ideas selectively distributed through various Internet, print and television
outlets.

As of December 31, 1999, our research was delivered to 1,793 client
companies. As of December 31, 1999, our client companies included 18% of the
companies in the annual Global 2500, which we define as the 1,000 largest United
States public companies as listed in Fortune Magazine, the 500 largest private
companies as listed in Forbes Magazine and the 1,000 largest international
companies as listed in The Financial Times. No single client company accounted
for over 2% of our revenues for the year ended December 31, 1999.

COMPETITION

We believe that the principal competitive factors in our industry include
the following:

- independence from vendors and clients;

- quality of research and analysis;

- timely delivery of information;

- the ability to leverage new technologies;

- the ability to offer products that meet the changing needs of
organizations for research and analysis;

- customer service; and

- price.

We believe that we compete favorably with respect to each of these factors.
We believe that our early focus on eBusiness strategies and the Internet is a
significant competitive advantage. Additionally, we believe

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that our advanced eResearch technology platform, our Whole View research
approach, and easy-to-read research format distinguish us from our competitors.

We compete in the market for research on and about the Internet. Our
principal direct competitors include other independent providers of similar
services as well as Internet and digital media measurement services. In
addition, our indirect competitors include the internal planning and marketing
staffs of our current and prospective clients, as well as other information
providers such as electronic and print publishing companies, survey-based
general market research firms and general business consulting firms. Our
indirect competitors could choose to compete directly against us in the future.
In addition, there are relatively few barriers to entry into our market and new
competitors could readily seek to compete against us in one or more market
segments addressed by our research. Increased competition could adversely affect
our operating results through pricing pressure and loss of market share. There
can be no assurance that we will be able to continue to compete successfully
against existing or new competitors.

EMPLOYEES

As of December 31, 1999, we employed a total of 446 persons, including 133
research staff, 212 sales and marketing personnel and 101 operations personnel.

Our culture emphasizes certain key values -- client service, quality and
creativity -- that we believe are critical to our future growth. We promote
these values through rigorous training and frequent recognition for achievement.
We encourage teamwork and promote individuals who foster these values. Each new
employee that we hire undergoes a week-long training process. This training
includes presentations by our executives which focus on our corporate goals and
workshops and provides individuals with the skills necessary to achieve our key
values.

All members of our research staff participate in our incentive compensation
bonus plan. Their performance is measured against individual and team goals to
determine an eligible bonus that is funded by our overall performance against
key business objectives. Individual and team goals include on-time delivery of
high-quality research and advisory services support to clients. In addition,
analysts, research directors and research management are eligible to receive
equity awards under our incentive stock option plan.

All of our direct sales representatives participate in our annual
commission plan. Under this plan, we pay commissions monthly to sales personnel
based upon attainment of net bookings against established quotas. In addition,
all account managers, account executives, regional managers, and regional
directors are eligible to participate in our incentive stock option plan based
on performance.

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EXECUTIVE OFFICERS

The following table sets forth information about our directors and
executive officers as of March 9, 2000.



NAME AGE POSITION
---- --- --------

George F. Colony....................... 46 Chairman of the Board, President, and Chief Executive
Officer
Richard C. Belanger.................... 35 Chief Technology Officer
Joel Blenner........................... 56 Vice President, World Wide Sales
William M. Bluestein, Ph.D. ........... 42 Vice President, Corporate Strategy and Development
John W. Boynton........................ 34 Vice President, Business Development
Stanley Dolberg........................ 49 Vice President, Research
Emily Nagle Green...................... 42 Managing Director, Forrester Research B.V.
Mary A. Modahl......................... 37 Vice President, Research
Timothy M. Riley....................... 48 Vice President, Strategic Growth
Susan M. Whirty........................ 42 Chief Financial Officer, Vice President, Operations
and General Counsel
Henk W. Broeders....................... 47 Director
Robert M. Galford...................... 47 Director
George R. Hornig....................... 45 Director
Michael H. Welles...................... 45 Director


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George F. Colony, Forrester's founder, has served as President and Chief
Executive Officer since its inception in July 1983.

Richard C. Belanger became Forrester's Chief Technology Officer in May
1998. Prior to joining Forrester, from 1996 to 1998, Mr. Belanger served as Vice
President of Interactive Media and Vice President of Technology for Mainspring
Communications, an Internet strategy research consulting firm. He was Vice
President of Technology at Information Access Company, an on-line information
provider, from 1995 to 1996, and Vice President of Information Services at
Information Access Center, formerly Ziff-Davis Technical Information Company,
from 1992 to 1995.

Joel Blenner became Forrester's Vice President, World Wide Sales in April
1999. Prior to joining Forrester, Mr. Blenner was Vice President of Sales at
MicroTouch Systems, a supplier of touch and pen sensitive input screens, from
1996 to 1999 and Vice President of North American Sales at Corporate Software, a
reseller of software and services for personal computers, from 1989 to 1992.

William M. Bluestein, Ph.D., currently serves as Vice President, Corporate
Strategy and Development. He was previously Forrester's Group Director, New
Media Research from 1995 to 1997, Director and Senior Analyst with Forrester's
People & Technology Strategies from 1994 to 1995 and Director and Senior Analyst
with Forrester's Computing Strategies from 1990 to 1993.

John W. Boynton currently serves as Vice President, Business Development.
He was Director, Business Development in 1997. Prior to joining Forrester, Mr.
Boynton was a Senior Associate with Mercer Management Consulting, a global
strategy consulting firm from 1995 to 1997, and Co-founder and President of
CompTek International, Inc., a networking and telecommunications products and
services distributor based in the former Soviet Union, from 1990 to 1995.

Stanley Dolberg currently serves as Forrester's Vice President, Research.
Mr. Dolberg was previously our Group Director for the business-to-business
strategy research group and Director of Commerce Technology Strategies from 1998
to 1999. He was also the Director of Software from 1996 to 1998 and a Senior
Analyst for the Software Team from 1995 to 1996.

Emily Nagle Green became Forrester's Managing Director, Forrester Research
B.V. in January 1998. She was previously Director, People & Technology
Strategies, from 1996 to 1998. Prior to joining Forrester, Ms. Green was Vice
President of Marketing and Sales at Point of View, Inc., a video technology
training firm,

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from 1994 to 1995, and Vice President of Strategic Marketing for ADC Fibermux, a
computer networking hardware manufacturer, from 1991 to 1994.

Mary A. Modahl currently serves as Vice President, Research. She was
previously Vice President, New Media Research from 1997 to 1998, Group Director,
New Media Research, from 1995 to 1997, Director and Senior Analyst with
Forrester's People & Technology Strategies from 1994 to 1995 and Senior Analyst
with Forrester's Computing Strategies from 1993 to 1994.

Timothy M. Riley became Forrester's Vice President, Strategic Growth in
1997. Prior to joining Forrester, Mr. Riley served as the Vice President of
Human Resources at Renaissance Solutions, a strategy and knowledge management
consulting firm, from 1993 to 1997. Mr. Riley served as Director of Human
Resources at Bolt Beranek and Newman, a technology research and development
company, from 1987 to 1993.

Susan M. Whirty, Esq. is currently Chief Financial Officer, Vice President,
Operations, and General Counsel. Ms. Whirty has served as Forrester's Chief
Financial Officer since May 1998. She was previously Vice President, Operations
and General Counsel from 1997 to 1998, and Director, Operations and General
Counsel from 1993 to 1997.

Henk W. Broeders became a director of Forrester in May 1998 when he was
elected at last year's Annual Meeting. Mr. Broeders is currently an Executive
Director of Cap Gemini N.V., a management consulting firm located in the
Netherlands. From 1992 to 1998, Mr. Broeders was General Manager of IQUIP
Informatica B.V., a software company in the Netherlands.

Robert M. Galford became a director of Forrester in November 1996. Mr.
Galford is currently the Executive Vice President and Chief People Officer at
Digitas, Inc., an Internet professional services firm. From 1994 to 1999 he
consulted to professional services firms and taught in the Executive Programs at
the Kellogg School of Management at Northwestern University and Columbia
University's Graduate School of Business. Before joining Columbia's Executive
Programs, he taught at Boston University from 1993 to 1994. Prior to his work in
executive education, Mr. Galford was Vice President of the MAC Group from 1986
to 1991 and its successor firm, Gemini Consulting, from 1991 to 1994.

George R. Hornig became a director of Forrester in November 1996. Mr.
Hornig is currently Managing Director at Credit Suisse First Boston, an
investment banking firm. He was an Executive Vice President of Deutsche Bank
Americas Holding Corporation, a diversified financial services holding company,
and several of its affiliated entities, from 1993 to 1998. He is also Director
of Unity Mutual Life Insurance Company, SL Industries, Inc. and U.S. Timberlands
Company, L.P.

Michael H. Welles became a director of Forrester in November 1996. Mr.
Welles has been Vice President of News Operations for NewsEdge Corporation since
February 1998. He previously served as Vice President of Engineering at
Individual, Inc. from May 1997 to February 1998, General Manager, Next
Generation Products for Lotus Development Corporation from 1994 to 1997 and
General Manager of Lotus Improv development team from 1991 to 1994.

ITEM 2. PROPERTIES

Our headquarters are located in approximately 100,000 square feet of office
space in Cambridge, Massachusetts. This facility accommodates research,
marketing, sales, IT, and operations personnel. The initial lease term of this
facility expires in January 2006. We have the option to extend this lease for up
to two additional terms of 5 years each.

Our European headquarters are located in approximately 1,400 square meters
of office space in Amsterdam, the Netherlands. This facility accommodates
research, marketing, sales, IT, and operations personnel. The initial lease term
of this facility expires in February 2003.

Our office in the United Kingdom is located in approximately 1,600 square
feet of office space in London, England. We are currently in the process of
opening remote sales offices in New York, Chicago, and San Francisco.
11
13

The Company believes that its existing facilities are adequate for its
current needs and that additional facilities are available for lease to meet
future needs.

ITEM 3. LEGAL PROCEEDINGS

The Company is not currently a party to any material legal proceedings.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

Not applicable.

PART II

ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

The Company's common stock is traded on the Nasdaq National Market under
the symbol "FORR". All share and per share amounts contained herein give effect
to our two-for-one stock split effected on February 7, 2000. On March 9, 2000,
the closing price of the Company's common stock was $56.50.

As of March 9, 2000 there were approximately 50 stockholders of record of
the Company's common stock.

The following table represents the ranges of high and low sale prices of
the Company's common stock for the fiscal years ended December 31, 1998 and
1999:



1998 1999
---------------- ----------------
HIGH LOW HIGH LOW
------ ------ ------ ------

First Quarter........................... $17.94 $ 9.25 $24.44 $14.63
Second Quarter.......................... 21.88 14.38 19.25 10.94
Third Quarter........................... 21.31 14.75 20.50 10.50
Fourth Quarter.......................... 22.00 11.88 36.44 19.00


The Company did not declare or pay any dividends during the fiscal years
ended December 31, 1998 and 1999. The Company anticipates that future earnings,
if any, will be retained for the development of its business, and the Company
does not anticipate paying any cash dividends on its common stock in the
foreseeable future.

12
14

ITEM 6. SELECTED CONSOLIDATED FINANCIAL DATA

The selected financial data presented below is derived from the
consolidated financial statements of the Company and should be read in
connection with those statements which are included herein.



YEAR ENDED DECEMBER 31,
----------------------------------------------------
1995 1996 1997 1998 1999
------- ------- ------- ------- --------
(IN THOUSANDS, EXCEPT PER SHARE DATA)

CONSOLIDATED STATEMENT OF INCOME DATA:
Revenues:
Core research............................................. $10,150 $18,206 $30,431 $46,842 $ 64,697
Advisory services and other............................... 4,439 6,757 9,990 14,725 22,571
------- ------- ------- ------- --------
Total revenues...................................... 14,589 24,963 40,421 61,567 87,268
------- ------- ------- ------- --------
Operating expenses:
Cost of services and fulfillment.......................... 5,486 8,762 13,698 22,038 27,715
Selling and marketing..................................... 5,643 8,992 14,248 20,896 31,131
General and administrative................................ 1,389 2,509 4,500 6,688 9,865
Depreciation and amortization............................. 287 618 1,209 2,763 4,003
Costs related to acquisition.............................. -- -- -- -- 694
------- ------- ------- ------- --------
Total operating expenses............................ 12,805 20,881 33,655 52,385 73,408
------- ------- ------- ------- --------
Income from operations.............................. 1,784 4,082 6,766 9,182 13,860
Other income, net........................................... 339 634 2,515 2,957 3,710
------- ------- ------- ------- --------
Income before income tax provision.................. 2,123 4,716 9,281 12,139 17,570
Income tax provision........................................ 96 712 3,683 4,592 6,589
------- ------- ------- ------- --------
Net income.......................................... 2,027 4,004 $ 5,598 $ 7,547 $ 10,981
======= ======= ========
Pro forma income tax adjustment............................. 739 1,198
------- -------
Pro forma net income................................ $ 1,288 $ 2,806
======= =======
Basic net income per common share........................... $ 0.17 $ 0.32 $ 0.34 $ 0.44 $ 0.61
======= ======= ======= ======= ========
Diluted net income per common share......................... $ 0.17 $ 0.31 $ 0.32 $ 0.40 $ 0.55
======= ======= ======= ======= ========
Basic pro forma net income per common share................. $ 0.11 $ 0.23
======= =======
Diluted pro forma net income per common share............... $ 0.11 $ 0.22
======= =======
Basic weighted average common shares outstanding............ 12,000 12,384 16,679 17,041 18,028
======= ======= ======= ======= ========
Diluted weighted average common shares outstanding.......... 12,000 12,852 17,703 18,744 20,067
======= ======= ======= ======= ========




DECEMBER 31,
-----------------------------------------------------
1995 1996 1997 1998 1999
------- ------- ------- -------- --------
(IN THOUSANDS)

CONSOLIDATED BALANCE SHEET DATA:
Cash, cash equivalents and marketable securities............ $ 7,518 $44,640 $54,914 $ 66,483 $ 98,787
Working capital............................................. $ 991 $31,291 $36,016 $ 45,720 $ 65,366
Deferred revenue............................................ $11,359 $17,816 $27,074 $ 38,894 $ 66,233
Total assets................................................ $15,426 $56,782 $73,536 $100,518 $159,393
Total stockholders' equity.................................. $ 2,047 $33,762 $40,505 $ 53,533 $ 78,805


13
15

ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS

OVERVIEW

This Annual Report on Form 10-K contains forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of 1995. Words such
as "expects," "anticipates," "intends," "plans," "estimates," or similar
expressions are intended to identify these forward-looking statements. These
statements are based on the Company's current plans and expectations and involve
risks and uncertainties that could cause actual future activities and results of
operations to be materially different from those set forth in the
forward-looking statements. The Company undertakes no obligation to update
publicly any forward-looking statements, whether as a result of new information,
future events, or otherwise.

We are a leading independent Internet research firm that conducts research
and analysis on the impact of the Internet and emerging technologies on business
strategy, consumer behavior and society. Our clients, which include senior
management, business strategists and marketing and technology professionals
within large enterprises use our prescriptive, actionable research to understand
and capitalize on the Internet and emerging business models and technologies.

We derive revenues from memberships to our core research and from our
advisory services and Forum events. We offer contracts for our products and
services that are typically renewable annually and payable in advance.
Accordingly, a substantial portion of our billings are initially recorded as
deferred revenue. Research revenues are recognized pro rata on a monthly basis
over the term of the contract. Our advisory services clients purchase such
services together with memberships to our research. Billings attributable to
advisory services are initially recorded as deferred revenue and recognized as
revenue when performed. Similarly, Forum billings are initially recorded as
deferred revenue and are recognized upon completion of each event.

Our operating expenses consist of cost of services and fulfillment, selling
and marketing expenses, general and administrative expenses and depreciation and
amortization. Cost of services and fulfillment represent the costs associated
with the production and delivery of our products and services, and include the
costs of salaries, bonuses and related benefits for research personnel and all
associated editorial, travel and support services. Selling and marketing
expenses include salaries, employee benefits, travel expenses, promotional
costs, sales commissions and other costs incurred in marketing and selling our
products and services. General and administrative expenses include the costs of
the operations, technology, finance and strategy groups and our other
administrative functions.

We believe that the "agreement value" of contracts to purchase research and
advisory services provides a significant measure of our business volume. We
calculate agreement value as the total revenues recognizable from all research
and advisory service contracts in force at a given time, without regard to how
much revenue has already been recognized. Agreement value increased 68% to
$115.8 million at December 31, 1999 from $69.1 million at December 31, 1998. No
single client accounted for more than 2% of agreement value at December 31,
1999. Our experience is that a substantial portion of client companies renew
expiring contracts for an equal or higher level of total research and advisory
service fees each year. Approximately 74% and 75% of our client companies with
memberships expiring during the years ended December 31, 1999 and 1998,
respectively, renewed one or more memberships for our products and services.
This renewal rate is not necessarily indicative of the rate of future retention
of our revenue base.

14
16

RESULTS OF OPERATIONS

The following table sets forth selected financial data as a percentage of
total revenues for the periods indicated:



YEAR ENDED
DECEMBER 31,
--------------------
1997 1998 1999
---- ---- ----

Core research............................................... 75% 76% 74%
Advisory services and other................................. 25 24 26
--- --- ---
Total revenues.............................................. 100 100 100
Cost of services and fulfillment............................ 34 36 32
Selling and marketing....................................... 35 34 36
General and administrative.................................. 11 11 11
Depreciation and amortization............................... 3 4 4
Costs related to acquisition................................ -- -- 1
--- --- ---
Income from operations...................................... 17 15 16
Other income, net........................................... 6 5 4
--- --- ---
Income before income tax provision.......................... 23 20 20
Provision for income taxes.................................. 9 8 7
--- --- ---
Net income.................................................. 14% 12% 13%
=== === ===


YEARS ENDED DECEMBER 31, 1999 AND 1998

REVENUES. Total revenues increased 42% to $87.3 million in the year ended
December 31, 1999 from $61.6 million in the year ended December 31, 1998.
Revenues from core research increased 38% to $64.7 million in the year ended
December 31, 1999 from $46.8 million in the year ended December 31, 1998.
Increases in total revenues and revenues from core research were primarily
attributable to an increase in the number of client companies to 1,793 at
December 31, 1999 from 1,271 at December 31, 1998, an increase in the sales
organization to 153 employees at December 31, 1999 from 92 employees at December
31, 1998 and sales of additional core research to existing clients. No single
client company accounted for more than 2% of revenues for the year ended
December 31, 1999.

Advisory services and other revenues increased 53% to $22.6 million in the
year ended December 31, 1999 from $14.7 million in the year ended December 31,
1998. This increase was primarily attributable to increased demand for
Forrester's advisory services programs and Forum events, an increase in the
number of events held to eight in the year ended December 31, 1999 from six in
the year ended December 31, 1998 and an increase in research staff providing
advisory services to 125 employees at December 31, 1999 from 97 at December 31,
1998.

Revenues attributable to customers outside the United States increased 57%
to $19.8 million in the year ended December 31, 1999 from $12.6 million in the
year ended December 31, 1998. Revenues attributable to customers outside the
United States increased as a percentage of total revenues to 22% for the year
ended December 31, 1999 from 21% for the year ended December 31, 1998. The
increase in international revenues was primarily attributable to the continued
expansion of our European headquarters in Amsterdam, the Netherlands, including
an increase in sales personnel, and our acquisition of London-based Fletcher
Research Limited on November 15, 1999. We invoice our international clients,
other than clients billed by our subsidiary Fletcher Research Limited, in U.S.
dollars.

COST OF SERVICES AND FULFILLMENT. Cost of services and fulfillment
decreased as a percentage of total revenues to 32% in the year ended December
31, 1999 from 36% in the year ended December 31, 1998. These expenses increased
26% to $27.7 million in the year ended December 31, 1999 from $22.0 million in
the year ended December 31, 1998. The decrease in expenses as a percentage of
revenues reflects a larger revenue base in 1999 and lower production costs
resulting from the introduction of our eResearch platform in February 1999. The
expense increase in 1999 was principally due to an increase in research analyst
staffing and related compensation expenses.

15
17

SELLING AND MARKETING. Selling and marketing expenses increased as a
percentage of total revenues to 36% in the year ended December 31, 1999 from 34%
in the year ended December 31, 1998. These expenses increased 49% to $31.1
million in the year ended December 31, 1999 from $20.9 million in the year ended
December 31, 1998. The increase in expenses and the increase in expenses as a
percentage of revenues were principally due to the increase in the number of
direct sales personnel and related commission and travel expenses.

GENERAL AND ADMINISTRATIVE. General and administrative expenses remained
constant as a percentage of total revenues at 11% in the years ended December
31, 1999 and 1998. These expenses increased 48% to $9.9 million in the year
ended December 31, 1999 from $6.7 million in the year ended December 31, 1998.
The increase in expenses was principally due to staffing increases in our
operations, technology, finance and strategy groups.

DEPRECIATION AND AMORTIZATION. Depreciation and amortization expenses
increased 45% to $4.0 million in the year ended December 31, 1999 from $2.8
million in the year ended December 31, 1998. The increase in these expenses was
principally due to purchases of computer equipment, software, office furnishings
and leasehold improvements to support business growth, including our move to our
new headquarters in October 1999.

COSTS RELATED TO ACQUISITION. Costs related to acquisition totaled
$694,000 and resulted from our acquisition of Fletcher Research Limited on
November 15, 1999, which was accounted for as an immaterial pooling of
interests. These one-time, non-recurring costs consisted of legal, accounting,
investment banking, printing, filing and other related fees and expenses
incurred in completing this acquisition.

OTHER INCOME, NET. Other income, consisting primarily of interest income,
increased to $3.7 million in the year ended December 31, 1999 from $3.0 million
in the year ended December 31, 1998. The increase was due to interest income
from higher cash and marketable securities balances resulting from positive cash
flows from operations.

INCOME TAX PROVISION. During the year ended December 31, 1999, we recorded
a tax provision of $6.6 million, reflecting an effective tax rate of 37.5%.
During the year ended December 31, 1998, we recorded a tax provision of $4.6
million reflecting an effective tax rate of 37.8%. The decrease in effective tax
rate resulted from a reduction in our effective state tax rate and an increase
in our investments in tax-exempt marketable securities, offset by non-deductible
acquisition costs.

YEARS ENDED DECEMBER 31, 1998 AND DECEMBER 31, 1997

REVENUES. Total revenues increased 52% to $61.6 million in the year ended
December 31, 1998 from $40.4 million in the year ended December 31, 1997.
Revenues from core research increased 54% to $46.8 million in the year ended
December 31, 1998 from $30.4 million in the year ended December 31, 1997.
Increases in total revenues and revenues from core research were primarily
attributable to an increase in the number of client companies to 1,271 at
December 31, 1998 from 1,029 at December 31, 1997, sales of additional research
services to existing clients and the introduction of five new strategy research
services and one new quantitative research service since January 1, 1997.

Advisory services and other revenues increased 47% to $14.7 million in the
year ended December 31, 1998 from $10.0 million in the year ended December 31,
1997. This increase was primarily attributable to demand for our advisory
services and the addition of three new Forum events in 1998.

Revenues attributable to customers outside the United States increased 44%
to $12.6 million in the year ended December 31, 1998 from $8.8 million in the
year ended December 31, 1997 and decreased as a percentage of total revenues to
21% for the year ended December 31, 1998 from 22% for the year ended December
31, 1997. The increase in international revenues was primarily due to our
opening of our European headquarters in Amsterdam, the Netherlands in April
1998, and the addition of direct international sales personnel. During 1998, we
invoiced our international clients in U.S. dollars.

Agreement value grew 48% to $69.1 million at December 31, 1998 from $46.6
million at December 31, 1997. No single client company accounted for more than
3% of agreement value at December 31, 1998 or 3% of revenues for the year ended
December 31, 1998.

16
18

COST OF SERVICES AND FULFILLMENT. Cost of services and fulfillment
increased as a percentage of total revenues to 36% in the year ended December
31, 1998 from 34% in the year ended December 31, 1997. These expenses increased
61% to $22.0 million in the year ended December 31, 1998 from $13.7 million in
the year ended December 31, 1997. The increase in expenses and expenses as a
percentage of total revenues was principally due to increased analyst staffing
for research services and related compensation expenses and the addition of
three new Forum events in 1998.

SELLING AND MARKETING. Selling and marketing expenses decreased as a
percentage of total revenues to 34% in the year ended December 31, 1998 from 35%
in the year ended December 31, 1997. These expenses increased 47% to $20.9
million in the year ended December 31, 1998 from $14.2 million in the year ended
December 31, 1997. The decrease as a percentage of total revenues resulted
principally from the larger revenue base in 1998. The increase in expenses was
principally due to the addition of direct salespersons and increased sales
commission expenses associated with increased revenues.

GENERAL AND ADMINISTRATIVE. General and administrative expenses remained
constant as a percentage of total revenues at 11% in the years ended December
31, 1998 and December 31, 1997. These expenses increased 49% to $6.7 million in
the year ended December 31, 1998 from $4.5 million in the year ended December
31, 1997. The increase in expenses was principally due to staffing increases and
costs associated with the opening of our European headquarters.

DEPRECIATION AND AMORTIZATION. Depreciation and amortization expense
increased 129% to $2.8 million in the year ended December 31, 1998 from $1.2
million in the year ended December 31, 1997. The increase in this expenses was
principally due to investments in our technology infrastructure and costs
associated with the opening of our European headquarters.

OTHER INCOME, NET. Other income, consisting primarily of interest income,
increased to $3.0 million in the year ended December 31, 1998 from $2.5 million
in the year ended December 31, 1997. This increase was due to interest income
from higher cash and marketable securities balances resulting from positive cash
flows from operations.

INCOME TAX PROVISION. During the year ended December 31, 1998, we recorded
a tax provision of $4.6 million, reflecting an effective tax rate of 37.8%.
During the year ended December 31, 1997, we recorded a tax provision of $3.7
million reflecting an effective tax rate of 39.7%. The decrease in effective tax
rate resulted from a reduction in our effective state tax rate and an increase
in sales through our foreign sales corporation, which we organized in 1998.

YEARS ENDED DECEMBER 31, 1997 AND DECEMBER 31, 1996

REVENUES. Total revenues increased 62% to $40.4 million in the year ended
December 31, 1997 from $25.0 million in the year ended December 31, 1996.
Revenues from core research increased 67% to $30.4 million in the year ended
December 31, 1997 from $18.2 million in the year ended December 31, 1996.
Increases in total revenues and revenues from core research were primarily
attributable to an increase in the number of client companies to 1,029 at
December 31, 1997 from 885 at December 31, 1996 and the introduction of six new
strategy research services since January 1, 1996. Revenues from our quantitative
research service were not material in 1997.

Advisory services and other revenues increased 48% to $10.0 million in the
year ended December 31, 1997 from $6.8 million in the year ended December 31,
1996. This increase was primarily attributable to demand for the partners and
strategy review programs and the addition of two new Forum events in 1997.

Revenues attributable to customers outside the United States increased 66%
to $8.8 million in the year ended December 31, 1997 from $5.3 million in the
year ended December 31, 1996 and also increased as a percentage of total
revenues to 22% for the year ended December 31, 1997 from 21% for the year ended
December 31, 1996. These increases were due primarily to the addition of direct
international sales personnel. During 1997, we invoiced our international
clients in U.S. dollars.

Agreement value grew 55% to $46.6 million at December 31, 1997 from $30.0
million at December 31, 1996. No single client company accounted for more than
2% of agreement value at December 31, 1997 or 3% of revenues for the year ended
December 31, 1997.

17
19

COST OF SERVICES AND FULFILLMENT. Cost of services and fulfillment
decreased as a percentage of total revenues to 34% in the year ended December
31, 1997 from 35% in the year ended December 31, 1996. These expenses increased
56% to $13.7 million in the year ended December 31, 1997 from $8.8 million in
the year ended December 31, 1996. The expense increase in this period was
principally due to increased analyst staffing for strategy research services and
related compensation expenses. The decrease as a percentage of total revenues
was principally due to the larger revenue base.

SELLING AND MARKETING. Selling and marketing expenses decreased as a
percentage of total revenues to 35% in the year ended December 31, 1997 from 36%
in the year ended December 31, 1996. These expenses increased 58% to $14.2
million in the year ended December 31, 1997 from $9.0 million in the year ended
December 31, 1996. The increase in expenses was principally due to the addition
of direct salespersons and increased sales commission expenses associated with
increased revenues. The decrease as a percentage of total revenues was
principally due to increased productivity of our direct sales force.

GENERAL AND ADMINISTRATIVE. General and administrative expenses increased
as a percentage of total revenues to 11% in the year ended December 31, 1997
from 10% in the year ended December 31, 1996. These expenses increased 79% to
$4.5 million in the year ended December 31, 1997 from $2.5 million in the year
ended December 31, 1996. The increases in expenses and expenses as a percentage
of total revenues were principally due to staffing increases in operations and
technology, the addition of a human resources department and our investment in
new internal technology, including new financial systems.

DEPRECIATION AND AMORTIZATION. Depreciation and amortization expenses
increased 95% to $1.2 million in the year ended December 31, 1997 from $618,000
in the year ended December 31, 1996. The increase in these expenses was
principally due to purchases of computer equipment, software, office furnishings
and leasehold improvements to support business growth.

OTHER INCOME, NET. Other income, consisting primarily of interest income,
increased to $2.5 million in the year ended December 31, 1997 from $634,000 in
the year ended December 31, 1996. This increase resulted from our higher cash
and marketable securities balances resulting from positive cash flows from
operations and net proceeds from our initial public offering.

INCOME TAX PROVISION. During the year ended December 31, 1997, we recorded
a tax provision of $3.7 million, reflecting an effective tax rate of 39.7%.
During the year ended December 31, 1996, we recorded a pro forma tax provision
of $1.9 million reflecting an effective tax rate of 40.5%. The decrease in
effective tax rate resulted from a reduction in our effective state tax rate and
an increase in our investments in tax-exempt marketable securities.

18
20

RESULTS OF QUARTERLY OPERATIONS

The following tables set forth a summary of our unaudited quarterly
operating results for each of our eight most recently ended fiscal quarters. We
have derived this information from our unaudited interim consolidated financial
statements, which, in the opinion of our management, have been prepared on a
basis consistent with our financial statements contained elsewhere in this
prospectus and include all adjustments, consisting only of normal recurring
adjustments, necessary for a fair presentation in accordance with generally
accepted accounting principles when read in conjunction with our consolidated
financial statements and related notes included elsewhere in this prospectus.
Historically, our total revenues, operating profit and net income in the fourth
quarter have reflected the significant positive contribution of revenues
attributable to advisory services performed and Forum events held in the fourth
quarter. As a result, we have historically experienced a decline in total
revenues, operating profit and net income from the quarter ended December 31 to
the quarter ended March 31. Our quarterly operating results are not necessarily
indicative of future results of operations.



THREE MONTHS ENDED
-----------------------------------------------------------------------------------------------
MAR. 31, JUN. 30, SEP. 30, DEC. 31, MAR. 31, JUN. 30, SEP. 30, DEC. 31,
1998 1998 1998 1998 1999 1999 1999 1999
-------- -------- -------- -------- -------- -------- -------- --------
(IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)

Core research................... $10,469 $11,202 $12,354 $12,816 $12,978 $14,773 $17,026 $19,919
Advisory services and other..... 2,662 3,841 2,716 5,506 4,951 4,898 4,955 7,768
------- ------- ------- ------- ------- ------- ------- -------
Total revenues.................. 13,131 15,043 15,070 18,322 17,929 19,671 21,981 27,687
Cost of services and
fulfillment................... 4,829 5,782 5,212 6,215 6,612 6,424 6,909 7,770
Selling and marketing........... 4,766 5,078 5,194 5,857 6,192 7,276 7,854 9,809
General and administrative...... 1,557 1,642 1,647 1,843 2,041 2,213 2,504 3,107
Depreciation and amortization... 531 648 760 824 873 1,048 973 1,109
Costs related to acquisition.... -- -- -- -- -- -- -- 694
------- ------- ------- ------- ------- ------- ------- -------
Income from operations.......... 1,448 1,893 2,257 3,583 2,211 2,710 3,741 5,198
Other income, net............... 715 715 765 762 860 895 864 1,092
------- ------- ------- ------- ------- ------- ------- -------
Income before income tax
provision..................... 2,163 2,608 3,022 4,345 3,071 3,605 4,605 6,290
Income tax provision............ 821 991 1,148 1,631 1,167 1,370 1,750 2,302
------- ------- ------- ------- ------- ------- ------- -------
Net income...................... $ 1,342 $ 1,617 $ 1,874 $ 2,714 $ 1,904 $ 2,235 $ 2,855 $ 3,988
======= ======= ======= ======= ======= ======= ======= =======
Basic net income per common
share......................... $ 0.08 $ 0.10 $ 0.11 $ 0.16 $ 0.11 $ 0.13 $ 0.16 $ 0.21
======= ======= ======= ======= ======= ======= ======= =======
Diluted net income per common
share......................... $ 0.07 $ 0.09 $ 0.10 $ 0.14 $ 0.10 $ 0.12 $ 0.14 $ 0.18
======= ======= ======= ======= ======= ======= ======= =======




AS A PERCENTAGE OF REVENUES
-----------------------------------------------------------------------------------------------
MAR. 31, JUN. 30, SEP. 30, DEC. 31, MAR. 31, JUN. 30, SEP. 30, DEC. 31,
1998 1998 1998 1998 1999 1999 1999 1999
-------- -------- -------- -------- -------- -------- -------- --------

Core research................... 80% 74% 82% 70% 72% 75% 77% 72%
Advisory services and other..... 20 26 18 30 28 25 23 28
---- ---- ---- ---- ---- ---- ---- ----
Total revenues.................. 100 100 100 100 100 100 100 100
Cost of services and
fulfillment................... 37 38 35 34 37 33 31 28
Selling and marketing........... 36 34 34 32 35 37 36 35
General and administrative...... 12 11 11 10 11 11 11 11
Depreciation and amortization... 4 4 5 5 5 5 5 4
Costs related to acquisition.... -- -- -- -- -- -- -- 3
---- ---- ---- ---- ---- ---- ---- ----
Income from operations.......... 11 13 15 20 12 14 17 19
Other income, net............... 5 5 5 4 5 4 4 4
---- ---- ---- ---- ---- ---- ---- ----
Income before income tax
provision..................... 16 18 20 24 17 18 21 23
Income tax provision............ 6 7 8 9 6 7 8 9
---- ---- ---- ---- ---- ---- ---- ----
Net income...................... 10% 11% 12% 15% 11% 11% 13% 14%
==== ==== ==== ==== ==== ==== ==== ====


LIQUIDITY AND CAPITAL RESOURCES

We have financed our operations through funds generated from operations.
Memberships for research, which constituted approximately 74% of our revenues
for the year ended December 31, 1999, are generally annually renewable and are
payable in advance. We generated $31.9 million and $14.3 million in cash from
operating activities during the years ended December 31, 1999 and 1998,
respectively.

In 1999, we used $39.1 million of cash in investing activities, consisting
primarily of $8.9 million for net purchases of property and equipment, $1.0
million for a minority investment in an Internet-based marketing research firm
and $29.8 million for net purchases of marketable securities. We regularly
invest excess funds in short- and intermediate-term interest-bearing obligations
of investment grade.

19
21

We had $13.4 million of cash and cash equivalents and $85.3 million of
marketable securities at December 31, 1999. We do not have a line of credit and
do not anticipate the need for one in the foreseeable future. We plan to
continue to introduce new products and services and to invest in our
infrastructure over the next 12 months. We believe that our current cash and
marketable securities balances and cash flows from operations will satisfy
working capital, financing activities and capital expenditure requirements for
at least the next two years.

YEAR 2000 READINESS DISCLOSURE

As of the date of this filing, we have not incurred any significant
business disruptions as a result of year 2000 issues. However, while no such
occurrence has developed, year 2000 issues that may arise related to key
suppliers and service providers may not become apparent immediately. We have
received assurances of year 2000 compliance from key suppliers. We have also
received assurances from key service providers such as financial institutions,
our payroll service provider and our retirement plan administrator as to their
year 2000 readiness. We can provide no assurance that we will not be adversely
affected by these suppliers and service providers due to noncompliance in the
future.

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

The following discussion about our market risk disclosures involves
forward-looking statements. Actual results could differ materially from those
projected in the forward-looking statements. We are exposed to market risk
related to changes in interest rates and foreign currency exchange rates. We do
not use derivative financial instruments for speculative or trading purposes.

INTEREST RATE SENSITIVITY. We maintain an investment portfolio consisting
mainly of corporate obligations, federal agency obligations, state and municipal
bonds and Treasury notes with a weighted-average maturity of less than one year.
These held-to-maturity securities are subject to interest rate risk and will
fall in value if market interest rates increase. If market interest rates were
to increase immediately and uniformly by 10% from levels at December 31, 1999,
the fair market value of these investments would decline by an immaterial
amount. We have the ability to hold our fixed income investments until maturity.
Therefore, we would not expect our operating results or cash flows to be
affected to any significant degree by a sudden change in market interest rates
on our securities portfolio. The following table provides information about our
investment portfolio. For investment securities, the table presents principal
cash flows and related weighted average interest rates by expected maturity
dates.

Principal amounts by expected maturity in U.S. Dollars (in thousands except
interest rates):



YEAR ENDING
FAIR VALUE AT YEAR ENDING YEAR ENDING DECEMBER 31,
DECEMBER 31, DECEMBER 31, DECEMBER 31, 2002 AND
1999 2000 2001 THEREAFTER
------------- ------------ ------------ ------------

Cash equivalents.......................................... $12,633 $12,633 $ -- $ --
Weighted average interest rate............................ 3.11% 3.11% --% --%
Investments............................................... $85,342 $47,793 $26,284 $11,265
Weighted average interest rate............................ 5.35% 5.18% 5.95% 4.66%
Total portfolio................................... $97,975 $60,426 $26,284 $11,265
Weighted average interest rate............................ 5.06% 9.75% 5.95% 4.66%


FOREIGN CURRENCY EXCHANGE. On a global level, we face exposure to adverse
movements in foreign currency exchange rates. This exposure may change over time
as business practices evolve and could have a material adverse impact on our
financial results. Historically, our primary exposure had been related to non-
dollar-denominated operating expenses in Europe, Canada and Asia, where we sell
primarily in U.S. dollars. The introduction of the Euro as a common currency for
members of the European Monetary Union took place in our fiscal year 1999. We
have not determined what impact, if any, the Euro will have on foreign exchange
exposure. We are prepared to hedge against fluctuations the Euro will have on
foreign exchange exposure if this exposure becomes material. As of December 31,
1999, the total assets related to non-dollar-denominated currencies was
approximately $2.6 million.

20
22

ITEM 8. CONSOLIDATED FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The financial statements listed in the following Index to Financial
Statements are filed as a part of this 1999 Annual Report on Form 10-K under
Item 14. Exhibits, Financial Statement Schedules, and Reports on Form 8-K.

FORRESTER RESEARCH, INC.

INDEX TO FINANCIAL STATEMENTS



PAGE
----

Report of Independent Public Accountants.................... F-1
Consolidated Balance Sheets................................. F-2
Consolidated Statements of Income........................... F-3
Consolidated Statements of Stockholders' Equity............. F-4
Consolidated Statements of Cash Flows....................... F-5
Notes to Consolidated Financial Statements.................. F-6


21
23

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
FINANCIAL DISCLOSURE

There have been no changes in or disagreements with accountants on
accounting or financial disclosure matters.

PART III

ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

Certain information regarding Executive Officers of the registrant is
included in Item 1 in Part I of this 1999 Annual Report on Form 10-K. The
information set forth under the sections captioned "Election of Directors" and
"Compliance with Section 16(a) of the Securities Exchange Act of 1934" in the
Company's Proxy Statement (the "2000 Proxy Statement") for the Company's Annual
Meeting of Stockholders is incorporated herein by reference.

ITEM 11. EXECUTIVE COMPENSATION

The information set forth under the caption "Executive Compensation" of the
2000 Proxy Statement, except for the Report of the Compensation Committee and
the Performance Graph, is incorporated herein by reference.

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The information required by this item may be found under the section
captioned "Security Ownership of Certain Beneficial Owners and Management" in
the 2000 Proxy Statement, and is incorporated herein by reference.

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The information required by this item may be found under the section
captioned "Certain Relationships and Related Transactions" and "Compensation
Committee Interlocks and Insider Participation" in the 2000 Proxy Statement, and
is incorporated herein by reference.

PART IV

ITEM 14. EXHIBITS, FINANCIAL STATEMENTS SCHEDULES, AND REPORTS ON FORM 8-K

(a) 1. Financial Statements. The financial statements filed as part of
this report are listed at Page F-1 and indexed on Page 20.

2. Financial Statements Schedules. None.

3. Exhibits. A complete listing of exhibits required is given in the
Exhibit Index that precedes the exhibits filed with this report on page E-1
hereof.

(b) Report on Form 8-K.

The Company filed a report on Form 8-K on November 30, 1999 announcing
the acquisition of Fletcher Research Limited.

(c) See Item 14(a)(3) of this report.

(d) See Item 14(a)(2) of this report.

22
24

SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned, thereunto duly authorized.

Forrester Research, Inc.

By: /s/ GEORGE F. COLONY
----------------------------------
George F. Colony
Chairman of the Board, President,
and
Chief Executive Officer
Date: March 10, 2000

Pursuant to the requirement of the Securities Act of 1934, this report has
been signed by the following persons on behalf of the registrant in the
capacities and on the dates indicated.



SIGNATURE CAPACITY IN WHICH SIGNED DATE
--------- ------------------------ ----


/s/ GEORGE F. COLONY Chief Executive Officer, President, March 10, 2000
- --------------------------------------------- and Director of the Company (principal
George F. Colony executive officer)

/s/ SUSAN M. WHIRTY Chief Financial Officer (principal March 10, 2000
- --------------------------------------------- financial and accounting officer)
Susan M. Whirty

/s/ HENK W. BROEDERS Member of the Board of Directors March 10, 2000
- ---------------------------------------------
Henk W. Broeders

/s/ ROBERT M. GALFORD Member of the Board of Directors March 10, 2000
- ---------------------------------------------
Robert M. Galford

/s/ GEORGE R. HORNIG Member of the Board of Directors March 10, 2000
- ---------------------------------------------
George R. Hornig

/s/ MICHAEL H. WELLES Member of the Board of Directors March 10, 2000
- ---------------------------------------------
Michael H. Welles


23
25

REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS

To the Stockholders of
Forrester Research, Inc.:

We have audited the accompanying consolidated balance sheets of Forrester
Research, Inc. (a Delaware corporation) and subsidiaries as of December 31, 1998
and 1999 and the related consolidated statements of income, stockholders' equity
and comprehensive income and cash flows for each of the three years in the
period ended December 31, 1999. These financial statements are the
responsibility of the Company's management. Our responsibility is to express an
opinion on these financial statements based on our audits.

We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly,
in all material respects, the financial position of Forrester Research, Inc. and
subsidiaries as of December 31, 1998 and 1999, and the results of their
operations and their cash flows for each of the three years in the period ended
December 31, 1999, in conformity with generally accepted accounting principles.

/s/ ARTHUR ANDERSEN LLP

Boston, Massachusetts
January 28, 2000 (except with
respect to the matters discussed in
Note 8, as to which the date is
February 28, 2000)

F-1
26

FORRESTER RESEARCH, INC.

CONSOLIDATED BALANCE SHEETS
(IN THOUSANDS, EXCEPT SHARE DATA)



DECEMBER 31,
--------------------
1998 1999
-------- --------

CURRENT ASSETS:
Cash and cash equivalents................................. $ 10,414 $ 13,445
Marketable securities..................................... 56,070 85,342
Accounts receivable, net of allowance for doubtful
accounts of approximately $400 and $580 in 1998 and
1999, respectively..................................... 21,158 36,988
Deferred commissions...................................... 2,124 4,850
Prepaid income taxes...................................... 334 1,187
Prepaid expenses and other current assets................. 2,605 4,142
-------- --------
Total current assets.............................. 92,705 145,954
-------- --------
PROPERTY AND EQUIPMENT, AT COST:
Computers and equipment................................... 5,707 9,165
Computer software......................................... 2,766 2,701
Furniture and fixtures.................................... 1,249 5,348
Leasehold improvements.................................... 2,917 1,903
-------- --------
Total property and equipment...................... 12,639 19,117
Less -- accumulated depreciation and amortization......... 4,826 7,498
-------- --------
Property and equipment, net....................... 7,813 11,619
-------- --------
OTHER ASSETS................................................ -- 1,820
-------- --------
Total assets...................................... $100,518 $159,393
======== ========
CURRENT LIABILITIES:
Accounts payable.......................................... $ 1,434 $ 2,702
Customer deposits......................................... 264 716
Accrued expenses.......................................... 5,051 9,447
Accrued income taxes...................................... 933 617
Deferred revenue.......................................... 38,894 66,233
Deferred income taxes..................................... 409 873
-------- --------
Total current liabilities 46,985 80,588
-------- --------
COMMITMENTS (NOTE 6)
STOCKHOLDERS' EQUITY:
Preferred stock, $.01 par value
Authorized -- 500,000 shares
Issued and outstanding -- none......................... -- --
Common stock, $.01 par value
Authorized -- 125,000,000 shares
Issued and outstanding -- 17,308,350 and 19,408,064
shares in 1998 and 1999, respectively................. 173 194
Additional paid-in capital................................ 39,548 54,771
Retained earnings......................................... 13,494 24,434
Accumulated other comprehensive income (loss)............. 318 (594)
-------- --------
Total stockholders' equity........................ 53,533 78,805
-------- --------
Total liabilities and stockholders' equity........ $100,518 $159,393
======== ========


The accompanying notes are an integral part of these consolidated financial
statements.

F-2
27

FORRESTER RESEARCH, INC.

CONSOLIDATED STATEMENTS OF INCOME
(IN THOUSANDS, EXCEPT PER SHARE DATA)



YEARS ENDED DECEMBER 31,
-----------------------------
1997 1998 1999
------- ------- -------

REVENUES:
Core research............................................. $30,431 $46,842 $64,697
Advisory services and other............................... 9,990 14,725 22,571
------- ------- -------
Total revenues.................................... 40,421 61,567 87,268
------- ------- -------
OPERATING EXPENSES:
Cost of services and fulfillment.......................... 13,698 22,038 27,715
Selling and marketing..................................... 14,248 20,896 31,131
General and administrative................................ 4,500 6,688 9,865
Depreciation and amortization............................. 1,209 2,763 4,003
Costs related to acquisition (Note 2)..................... -- -- 694
------- ------- -------
Total operating expenses.......................... 33,655 52,385 73,408
------- ------- -------
Income from operations............................ 6,766 9,182 13,860
Other income, net........................................... 2,515 2,957 3,710
------- ------- -------
Income before income tax provision................ 9,281 12,139 17,570
Income tax provision........................................ 3,683 4,592 6,589
------- ------- -------
Net income........................................ $ 5,598 $ 7,547 $10,981
======= ======= =======
Basic net income per common share........................... $ 0.34 $ 0.44 $ 0.61
======= ======= =======
Diluted net income per common share......................... $ 0.32 $ 0.40 $ 0.55
======= ======= =======
Basic weighted average common shares outstanding............ 16,679 17,041 18,028
======= ======= =======
Diluted weighted average common shares outstanding.......... 17,703 18,744 20,067
======= ======= =======


The accompanying notes are an integral part of these consolidated financial
statements.

F-3
28

FORRESTER RESEARCH, INC.

CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY AND COMPREHENSIVE INCOME
(IN THOUSANDS)



ACCUMULATED
COMMON STOCK OTHER
-------------------- ADDITIONAL COMPREHENSIVE TOTAL
NUMBER OF $.01 PAR PAID-IN RETAINED INCOME STOCKHOLDERS' COMPREHENSIVE
SHARES VALUE CAPITAL EARNINGS (LOSS) EQUITY INCOME
--------- -------- ---------- -------- ------------- ------------- -------------

Balance, December 31, 1996......... 16,600 166 33,188 349 59 33,762
Issuance of common stock under
stock option plans, including
tax benefit.................... 140 2 848 -- -- 850
Issuance of common stock under
employee stock purchase plan... 44 -- 293 -- -- 293
Net income....................... -- -- -- 5,598 -- 5,598 $ 5,598
Unrealized gain on marketable
securities, net of tax
provision...................... -- -- -- -- 2 2 2
------ ---- ------- ------- ----- ------- -------
Total comprehensive
income................... $ 5,600
=======
Balance, December 31, 1997......... 16,784 168 34,329 5,947 61 40,505
Issuance of common stock under
stock option plans, including
tax benefit.................... 457 4 4,562 -- -- 4,566
Issuance of common stock under
employee stock purchase plan... 67 1 657 -- -- 658
Net income....................... -- -- -- 7,547 -- 7,547 $ 7,547
Unrealized gain on marketable
securities, net of tax
provision...................... -- -- -- -- 89 89 89
Cumulative translation
adjustment..................... -- -- -- -- 168 168 168
------ ---- ------- ------- ----- ------- -------
Total comprehensive
income................... $ 7,804
=======
Balance, December 31, 1998......... 17,308 173 39,548 13,494 318 53,533
Issuance of common stock related
to acquisition (Note 2)........ 804 8 -- (41) -- (33)
Issuance of common stock under
stock option plans, including
tax benefit.................... 1,184 12 13,846 -- -- 13,858
Issuance of common stock under
employee stock purchase plan... 112 1 1,377 -- -- 1,378
Net income....................... -- -- -- 10,981 -- 10,981 $10,981
Unrealized loss on marketable
securities..................... -- -- -- -- (563) (563) (563)
Cumulative translation
adjustment..................... -- -- -- -- (349) (349) (349)
------ ---- ------- ------- ----- ------- -------
Total comprehensive
income................... $10,069
=======
Balance, December 31, 1999......... 19,408 $194 $54,771 $24,434 $(594) $78,805
====== ==== ======= ======= ===== =======


The accompanying notes are an integral part of these consolidated financial
statements.

F-4
29

FORRESTER RESEARCH, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS
(IN THOUSANDS)



YEARS ENDED DECEMBER 31,
-----------------------------------
1997 1998 1999
--------- --------- ---------

Cash flows from operating activities:
Net income $5,598.... $ 7,547 $ 10,981
Adjustments to reconcile net income to net cash
provided by operating activities --
Depreciation and amortization...................... 1,209 2,763 4,003
Loss on disposals of property and equipment........ -- -- 105
Deferred income taxes.............................. (315) 288 464
Accretion of discount on marketable securities..... (474) (55) (50)
Changes in assets and liabilities --
Accounts receivable.............................. (3,092) (9,965) (15,036)
Deferred commissions............................. (27) (756) (2,726)
Prepaid income taxes............................. (520) 186 (853)
Prepaid expenses and other current assets........ (823) (1,415) (1,610)
Accounts payable................................. 73 171 1,103
Customer deposits................................ 139 (15) 452
Accrued expenses................................. 460 1,400 3,875
Accrued income taxes............................. 798 2,341 4,716
Deferred revenue................................. 9,258 11,820 26,521
--------- --------- ---------
Net cash provided by operating activities..... 12,284 14,310 31,945
--------- --------- ---------
Cash flows from investing activities:
Purchases of property and equipment................... (3,226) (6,087) (8,892)
Proceeds related to disposals of property and
equipment.......................................... -- -- 1,056
Cash acquired in acquisition.......................... -- -- 355
Purchase of non-marketable investment................. -- -- (1,000)
Increase in other assets.............................. -- -- (835)
Purchases of marketable securities.................... (365,872) (313,236) (466,628)
Proceeds from sales and maturities of marketable
securities......................................... 329,433 304,482 436,843
--------- --------- ---------
Net cash used in investing activities............ (39,665) (14,841) (39,101)
--------- --------- ---------
Cash flows from financing activities:
Proceeds from issuance of common stock under stock
option plans and employee stock purchase plan...... 741 3,193 10,192
--------- --------- ---------
Net cash provided by financing activities........ 741 3,193 10,192
--------- --------- ---------
Effect of exchange rate changes on cash and cash
equivalents........................................... -- 10 (5)
--------- --------- ---------
Net (decrease) increase in cash and cash equivalents.... (26,640) 2,672 3,031
Cash and cash equivalents, beginning of year............ 34,382 7,742 10,414
--------- --------- ---------
Cash and cash equivalents, end of year.................. $ 7,742 $ 10,414 $ 13,445
========= ========= =========
Supplemental disclosure of cash flow information:
Cash paid for income taxes............................ $ 3,720 $ 1,117 $ 2,217
========= ========= =========
Supplemental disclosure of noncash financing activities:
Increase in additional paid-in capital and decrease in
accrued income taxes related to the tax benefit on
the exercises of incentive and nonqualified stock
options............................................ $ 402 $ 2,031 $ 5,044
========= ========= =========


The accompanying notes are an integral part of these consolidated financial
statements.

F-5
30

FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(1) OPERATIONS AND SIGNIFICANT ACCOUNTING POLICIES

Forrester Research, Inc. (the Company) is a leading independent Internet
research firm that conducts research and analysis on the impact of the Internet
and emerging technologies on business strategy, consumer behavior and society.
The Company is incorporated under the laws of the State of Delaware and grants
credit to its customers with locations throughout the world.

The accompanying consolidated financial statements reflect the application
of certain significant accounting policies as described below and elsewhere in
the accompanying financial statements and notes.

PRINCIPLES OF CONSOLIDATION

The accompanying financial statements include the accounts of the Company
and its wholly owned subsidiaries. All significant intercompany balances have
been eliminated in consolidation.

MANAGEMENT ESTIMATES

The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Actual results could differ from these estimates.

REVENUE RECOGNITION

The Company generally invoices its core research, advisory and other
services when an order is received. The gross amount is recorded as accounts
receivable and deferred revenue when the client is obligated to pay the invoice.
Core research, which represents the distribution of research reports as well as
data research, is recorded as revenue ratably over the term of the agreement.
Advisory and other services are recognized during the period in which the
services are performed.

DEFERRED COMMISSIONS

Commissions incurred in acquiring new or renewal contracts are deferred and
charged to operations as the related revenue is recognized. The Company
evaluates the recoverability of deferred commissions at each balance sheet date.

NET INCOME PER COMMON SHARE

Basic net income per common share is computed by dividing net income by the
basic weighted average number of common shares outstanding during the period.
Diluted net income per common share is computed by dividing net income by the
diluted weighted average number of common and common equivalent shares
outstanding during the period. The weighted average number of common equivalent
shares outstanding has been determined in accordance with the treasury-stock
method. Common stock equivalents consist of common stock issuable upon the
exercise of outstanding stock options.

Basic and diluted weighted average common shares are as follows (in
thousands):



1997 1998 1999
------ ------ ------

Basic weighted average common shares outstanding... 16,679 17,041 18,028
Weighted average common equivalent shares.......... 1,024 1,703 2,039
------ ------ ------
Diluted weighted average common shares
outstanding...................................... 17,703 18,744 20,067
====== ====== ======


F-6
31
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

As of December 31, 1997, 1998 and 1999, 222,172, 879,780 and 672,000
options, respectively, were outstanding but not included in the diluted weighted
average common share calculation as the effect would have been anti-dilutive.

DEPRECIATION AND AMORTIZATION

The Company provides for depreciation and amortization, computed using the
straight-line method, by charges to income in amounts that allocate the costs of
these assets over their estimated useful lives as follows:



ESTIMATED
USEFUL LIFE
------------

Computers and equipment..................................... 3 to 5 Years
Computer software........................................... 3 Years
Furniture and fixtures...................................... 7 Years
Leasehold improvements...................................... Life of
lease


PRODUCT DEVELOPMENT

All costs associated with the development of new products and services are
expensed as incurred.

CONCENTRATION OF CREDIT RISK

Statement of Financial Accounting Standards (SFAS) No. 105, Disclosure of
Information About Financial Instruments with Off-Balance-Sheet Risk and
Financial Instruments with Concentrations of Credit Risk, requires disclosure of
any significant off-balance-sheet and credit risk concentrations. The Company
has no significant off-balance sheet concentration of credit risk such as
foreign exchange contracts, option contracts or other foreign hedging
arrangements. Financial instruments that potentially subject the Company to
concentrations of credit risk are principally cash equivalents, marketable
securities and accounts receivable. The Company places its investments in highly
rated institutions. No single customer accounted for greater than 10% of
revenues or accounts receivable in any of the periods presented.

FINANCIAL INSTRUMENTS

SFAS No. 107, Disclosures About Fair Value of Financial Instruments,
requires disclosure about the fair value of financial instruments. Financial
instruments consist of cash equivalents, marketable securities, accounts
receivable and accounts payable. The estimated fair value of these financial
instruments approximates their carrying value. The fair market value of
marketable securities is based on market quotes. The Company's cash equivalents
and marketable securities are generally investment grade corporate bonds and
obligations of the federal government or municipal issuers.

FOREIGN CURRENCY

The functional currency of the Company's wholly owned subsidiaries in the
United Kingdom and the Netherlands are the local currency. The financial
statements of the subsidiaries are translated to United States dollars using
period-end exchange rates for assets and liabilities and average exchange rates
during the corresponding period for revenues and expenses. Translation gains and
losses as a result of this translation are accumulated as a component of
accumulated other comprehensive income (loss). Net gains and losses resulting
from foreign exchange transactions are included in the consolidated statements
of operations and were not significant during the periods presented.

F-7
32
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

COMPREHENSIVE INCOME

SFAS No. 130, Reporting Comprehensive Income, requires disclosure of the
components of comprehensive income, which is defined as the change in equity of
a business enterprise during a period from transactions and other events and
circumstances from non-owner sources. Comprehensive income is disclosed in the
accompanying statements of stockholders' equity and comprehensive income. The
components of accumulated other comprehensive income as of December 31, 1998 and
1999 are as follows (in thousands):



1998 1999
---- -----

Unrealized gain (loss) on marketable securities, net of
taxes..................................................... $150 $(413)
Cumulative translation adjustment........................... 168 (181)
---- -----
Total accumulated other comprehensive income (loss)......... $318 $(594)
==== =====


CAPITALIZED SOFTWARE COSTS

In March 1998, the American Institute of Certified Public Accountants
(AICPA) issued Statement of Position (SOP) No. 98-1, Accounting for the Costs of
Computer Software Developed or Obtained for Internal Use. SOP No. 98-1 requires
certain computer software costs associated with internal-use software to be
expensed as incurred until certain capitalization criteria are met. The Company
adopted SOP No. 98-1 beginning January 1, 1999. SOP No. 98-1 had no effect upon
adoption. The net book value of capitalized internal use software costs at
December 31, 1998 and 1999 was approximately $1,920,000 and $3,420,000,
respectively.

ORGANIZATIONAL COSTS

In April 1998, the AICPA issued SOP No. 98-5, Reporting on the Costs of
Start-Up Activities which requires that all nongovernmental entities expense the
costs of start-up activities, including organizational costs, as those costs are
incurred. The Company has historically recorded all such costs as expenses in
the period incurred.

NEW ACCOUNTING STANDARDS

In December 1999, the Securities and Exchange Commission (SEC) issued Staff
Accounting Bulletin (SAB) No. 101, Revenue Recognition in Financial Statements.
SAB No. 101 is effective for all periods beginning after December 15, 1999.
Adoption of SAB No. 101 is not expected to have a material impact on the
Company's consolidated financial position or results of operations.

In June 1998, the Financial Accounting Standards Board (FASB) issued SFAS
No. 133, Accounting for Derivative Instruments and Hedging Activities. SFAS No.
133 is effective for all periods beginning after June 15, 2000 and establishes
methods of accounting for derivative financial instruments and hedging
activities related to those instruments as well as other hedging activities.
Adoption of SFAS No. 133 is not expected to have a material impact on the
Company's consolidated financial position or results of operations.

(2) ACQUISITION

On November 15, 1999, the Company acquired 100% of the outstanding shares
of Fletcher Research Limited (Fletcher). The transaction has been accounted for
as a pooling of interests. However, Fletcher's historical financial position and
results of operations were not material to the Company's financial position and
results of operations. Accordingly, the historical financial statements of the
Company have not been restated. The Company incurred approximately $694,000 of
various costs including legal, accounting, investment

F-8
33
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

banking, printing, filing and other fees and expenses related to this
transaction, which has been separately stated in the accompanying consolidated
statement of income for the year ended December 31, 1999.

(3) CASH, CASH EQUIVALENTS AND MARKETABLE SECURITIES

The Company considers all short-term, highly liquid investments with
maturities of 90 days or less from the original date of purchase to be cash
equivalents.

The Company accounts for investments in accordance with SFAS No. 115,
Accounting for Certain Investments in Debt and Equity Securities. Under SFAS No.
115, securities purchased in order to be held for indefinite periods of time and
not intended at the time of purchase to be held until maturity are classified as
available-for-sale securities. At December 31, 1998 and 1999, these securities
consisted of investments in federal and state government obligations and
corporate obligations, which were recorded at fair market value, with any
unrealized gains and losses reported as a separate component of other
accumulated comprehensive income (loss). There were no held-to-maturity or
trading securities at December 31, 1998 and 1999.

At December 31, 1998 and 1999, marketable securities consisted of the
following (in thousands):



1998 1999
------- -------

U.S. Treasury notes....................................... $ 3,560 $ 7,911
Federal agency obligations................................ 15,126 13,531
State and municipal bonds................................. 12,336 19,415
Corporate obligations..................................... 25,048 44,485
------- -------
$56,070 $85,342
======= =======


The following table summarizes the maturity periods of marketable
securities as of December 31, 1999:



LESS THAN 1 TO 5
1 YEAR YEARS TOTAL
--------- ------- -------

U.S. Treasury notes............................. $ 999 $ 6,912 $ 7,911
Federal agency obligations...................... 1,500 12,031 13,531
State and municipal bonds....................... 1,509 17,906 19,415
Corporate obligations........................... 42,478 2,007 44,485
------- ------- -------
$46,486 $38,856 $85,342
======= ======= =======


Gross realized gains and losses on sales of marketable securities for the
years ended December 31, 1998 and 1999, which were calculated based on specific
identification, were not material.

(4) INVESTMENT IN GREENFIELD ONLINE

In May 1999, the Company invested $1.0 million in a holding company that is
the majority shareholder of Greenfield Online, Inc., an Internet-based marketing
research firm. As a result of this investment, the Company effectively owns
approximately a 3.4% interest in Greenfield Online, Inc. This investment is
being accounted for using the cost method and, accordingly, is being valued at
cost unless a permanent impairment in its value occurs or the investment is
liquidated. As of December 31, 1999, the Company has determined that a permanent
impairment has not occurred.

During the year ended December 31, 1999, the Company charged approximately
$220,000 to cost of services and fulfillment related to services provided by
Greenfield Online.

F-9
34
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

(5) INCOME TAXES

The Company accounts for income taxes in accordance with SFAS No. 109,
Accounting for Income Taxes. SFAS No. 109 prescribes an asset and liability
approach that requires the recognition of deferred tax assets and liabilities
for the expected future tax consequences of temporary differences between the
financial statement carrying amounts and the tax basis of assets and
liabilities.

Income before income tax provision consists of the following (in
thousands):



1997 1998 1999
------ ------- -------

Domestic............................................. $9,281 $12,239 $16,811
Foreign.............................................. -- (100) 759
------ ------- -------
Total...................................... $9,281 $12,139 $17,570
====== ======= =======


The components of the income tax provisions for the years ended December
31, 1997, 1998 and 1999 are as follows (in thousands):



1997 1998 1999
------ ------ ------

Current-
Federal........................................... $3,045 $3,800 $5,497
State............................................. 953 504 628
------ ------ ------
3,998.. 4,304 6,125
------ ------ ------
Deferred-
Federal........................................... (244) 255 415
State............................................. (71) 33 49
------ ------ ------
(315) 288 464
------ ------ ------
Income tax provision......................... $3,683 $4,592 $6,589
====== ====== ======


A reconciliation of the federal statutory rate to the Company's effective
tax rate for the years ended December 31, 1997, 1998 and 1999 is as follows:



1997 1998 1999
---- ---- ----

Income tax provision at federal statutory rate........... 34.0% 34.0% 35.0%
Increase (decrease) in tax resulting from-
State tax provision, net of federal benefit......... 4.5 4.4 3.7
Non-deductible costs related to acquisition......... -- -- 1.1
Non-deductible expenses............................. 0.6 0.8 0.6
Tax-exempt interest income.......................... (1.1) (0.8) (1.7)
Benefit of foreign sales corporation................ -- (0.8) (0.6)
Other, net.......................................... 1.7 0.2 (0.6)
---- ---- ----
Effective income tax rate........................... 39.7% 37.8% 37.5%
==== ==== ====


F-10
35
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

Deferred income taxes as of December 31, 1998 and 1999 are related to the
following temporary differences (in thousands):



1998 1999
----- -------

Non-deductible reserves and accruals........................ $ 360 $ 622
Depreciation and amortization............................... 38 323
Deferred commissions........................................ (807) (1,818)
----- -------
$(409) $ (873)
===== =======


The Company and George F. Colony, who was the sole stockholder of the
Company prior to its initial public offering, have entered into an
indemnification agreement relating to their respective income tax liabilities.
Mr. Colony will continue to be liable for personal income taxes on the Company's
income for all periods prior to the time the Company ceased to be an S
corporation, while the Company will be liable for all income taxes subsequent to
the time it ceased to be an S corporation. The agreement generally provides that
the Company will indemnify Mr. Colony for any increase in his taxes (including
interest and penalties) resulting from adjustments initiated by taxing
authorities and from payments to him under the agreement and Mr. Colony will pay
to the Company an amount equal to any decrease in his tax liability resulting
from adjustments initiated by taxing authorities. The agreement also provides
that, if the Company is determined to have been a C corporation for tax purposes
at any time it reported its income as an S corporation, Mr. Colony will make a
capital contribution to the Company in an amount necessary to hold the Company
harmless from any taxes and interest arising from such determination up to the
amount of distributions made by the Company to Mr. Colony prior to the
termination of the Company's S corporation election less any taxes and interest
attributable to such distributions.

(6) COMMITMENTS

The Company leases its office space and certain office equipment under
operating leases. At December 31, 1999, approximate future minimum rentals due
are as follows (in thousands):



2000........................................................ $ 4,955
2001........................................................ 4,780
2002........................................................ 5,029
2003........................................................ 5,918
2004........................................................ 6,210
Thereafter.................................................. 11,474
-------
Total minimum lease payments...................... $38,366
=======


Rent expense was approximately $983,000, $1,463,000 and $2,760,000 for the
years ended December 31, 1997 and 1998 and 1999, respectively.

(7) 401(K) PLAN

The Company has a 401(k) savings plan covering substantially all eligible
employees. The plan is a qualified defined contribution plan in accordance with
Section 401(k) of the Internal Revenue Code of 1986. Effective January 1, 1998,
the Company elected to match 50% of employee contributions, up to 3% of each
employee's annual salary. Company matching contributions will vest ratably over
a period of four years. The Company's matching contributions totaled
approximately $424,000 and $521,000 for the years ended December 31, 1998 and
1999, respectively.

F-11
36
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

(8) STOCKHOLDERS' EQUITY

INCREASE IN AUTHORIZED SHARES AND STOCK SPLIT

On February 7, 2000, the Company increased the number of authorized shares
of common stock from 25,000,000 to 125,000,000 and effected a two-for-one stock
split as a 100% stock dividend. The Company has retroactively restated all share
and per share amounts for the periods presented to give effect to this stock
split.

PUBLIC OFFERING

Also in February 2000, the Company issued 626,450 shares of common stock in
a public offering that generated net proceeds to the Company of approximately
$22,600,000.

PREFERRED STOCK

The Company has authorized 500,000 shares of $.01 par value preferred
stock. The Board of Directors has full authority to issue this stock and to fix
the voting powers, preferences, rights, qualifications, limitations or
restrictions thereof, including dividend rights, conversion rights, redemption
privileges and liquidation preferences and the number of shares constituting any
series or designation of such series.

(9) STOCK OPTION PLANS

In February 1996, the Company adopted the Forrester Research, Inc. 1996
Equity Incentive Plan, which has been subsequently amended (the Plan). The Plan
provides for the issuance of incentive stock options (ISOs) and nonqualified
stock options (NSOs) to purchase up to 10,500,000 shares of common stock. Under
the terms of the Plan, ISOs may not be granted at less than fair market value on
the date of grant (and in no event less than par value). ISO grants to holders
of 10% of the combined voting power of all classes of Company stock must be
granted at an exercise price not less than 110% of the fair market value at the
date of grant. Options generally vest ratably over three years and expire after
10 years. Options granted under the Plan immediately vest upon certain events,
as defined.

In September 1996, the Company adopted the 1996 Stock Option Plan for
Non-Employee Directors (the Directors' Plan), which provides for the issuance of
options to purchase up to 300,000 shares of common stock. Under the Directors'
Plan, each non-employee director shall be awarded options to purchase 12,000
shares of common stock, at an exercise price equal to the fair market value of
the common stock upon his or her election as a director. These options vest in
three equal annual installments commencing on the date of grant. In addition,
each non-employee director will also receive an option to purchase 8,000 shares
of common stock, at an exercise price equal to the fair market value of the
common stock, each year immediately following the Company's annual stockholders'
meeting. These options will vest in three equal installments on the first,
second and third anniversaries of the date of grant. The Compensation Committee
(the Committee) of the Board of Directors also has the authority under the
Directors' Plan to grant options to non-employee directors in such amounts and
on such terms as set forth in the Directors' Plan as it shall determine at the
time of grant.

F-12
37
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

Stock option activity under the Plan and under the Directors' Plan from
December 31, 1996 to December 31, 1999 was as follows (in thousands, except per
share data):



WEIGHTED AVERAGE
EXERCISE EXERCISE
NUMBER PRICE PRICE
OF SHARES PER SHARE PER SHARE
--------- --------- ----------------

Outstanding at December 31, 1996................... 1,566 $2.75-$ 6.50 4.14
Granted............................................ 668 8.78- 14.60 11.26
Exercised.......................................... (140) 2.75- 6.50 3.19
Canceled........................................... (56) 2.75- 11.00 7.09
------ ------------ ------
Outstanding at December 31, 1997................... 2,038 2.75- 14.60 6.50
Granted............................................ 2,964 9.57- 19.88 12.74
Exercised.......................................... (458) 2.75- 14.60 5.54
Canceled........................................... (447) 2.75- 19.85 9.04
------ ------------ ------
Outstanding at December 31, 1998................... 4,097 2.75- 19.88 10.85
Granted............................................ 4,414 0.81- 33.88 14.31
Exercised.......................................... (1,184) 2.75- 19.85 7.46
Canceled........................................... (870) 5.5 - 22.88 15.13
------ ------------ ------
Outstanding at December 31, 1999................... 6,457 $0.81-$33.88 $13.28
====== ============ ======
Exercisable at December 31, 1999................... 1,226 $0.81-$23.94 $10.19
====== ============ ======
Exercisable at December 31, 1998................... 855 $2.75-$14.60 $ 6.36
====== ============ ======
Exercisable at December 31, 1997................... 726 $2.75-$11.00 $ 5.28
====== ============ ======


The following table summarizes information about stock options outstanding
and exercisable at December 31, 1999 (in thousands, except per share data):



WEIGHTED AVERAGE WEIGHTED AVERAGE
NUMBER OUTSTANDING NUMBER EXERCISABLE REMAINING EXERCISE
AT DECEMBER 31, AT DECEMBER 31, CONTRACTUAL PRICE
1999 1999 LIFE PER SHARE
------------------ ------------------ ---------------- ----------------

Range of exercise prices
$ 0.81.............. 89 89 9.64 $ 0.81
2.75.............. 114 114 6.14 2.75
5.50 - 6.50............... 218 218 6.69 6.04
8.78 - 10.75............... 1,252 376 7.88 9.65
11.00 - 13.35............... 2,845 136 8.87 11.69
13.50 - 16.44............... 275 106 8.48 15.02
16.53 - 19.88............... 787 179 8.75 18.91
20.03 - 23.35............... 571 -- 8.50 21.46
23.50 - 27.88............... 291 8 9.85 23.94
28.00 - 33.88............... 15 -- 9.95 33.88
----- ----- ---- ------
6,457 1,226 8.55 $13.28
===== ===== ==== ======


The weighted average remaining contractual life of options outstanding at
December 31, 1997, 1998 and 1999 was 8.6, 8.7 and 8.6 years, respectively. As of
December 31, 1997, 1998 and 1999, options available for

F-13
38
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

future grant under the Plan and the Directors' Plan were approximately
3,621,000, 1,105,000 and 2,261,000, respectively.

SFAS No. 123, Accounting for Stock-Based Compensation, requires the
measurement of the fair value of stock options or warrants to be included in the
statement of income or disclosed in the notes to financial statements. The
Company has determined that it will continue to account for stock-based
compensation for employees under Accounting Principles Board Opinion No. 25 and
elect the disclosure-only alternative under SFAS No. 123. The Company has
computed the value of options granted during the years ended December 31, 1997,
1998 and 1999 using the Black-Scholes option pricing model prescribed by SFAS
No. 123, using the following assumptions:



1997 1998 1999
--------- ------- -------

Risk-free interest rate....................... 6.32% 5.28% 5.54%
Expected dividend yield....................... -- -- --
Expected lives................................ 7.5 years 5 years 5 years
Expected volatility........................... 59% 40% 55%


The weighted average grant date fair value of options granted under the
Plan and the Directors' Plan during the years ended December 31, 1997, 1998 and
1999 were $7.58, $12.74 and $22.49, respectively.

If compensation cost for the Company's stock option plans had been
determined consistent with SFAS No. 123, net income for the years ended December
31, 1997, 1998 and 1999 would have been approximately as follows (in thousands,
except per share data):



YEARS ENDED DECEMBER 31,
---------------------------
1997 1998 1999
------ ------ -------

As reported --
Net income.................................... $5,598 $7,547 $10,981
====== ====== =======
Basic net income per common share............. $ 0.34 $ 0.44 $ 0.61
====== ====== =======
Diluted net income per common share........... $ 0.32 $ 0.40 $ 0.55
====== ====== =======
Pro forma --
Net income.................................... $3,833 $4,569 $ 2,902
====== ====== =======
Basic net income per common share............. $ 0.23 $ 0.27 $ 0.16
====== ====== =======
Diluted net income per common share........... $ 0.22 $ 0.24 $ 0.14
====== ====== =======


In January 1998, the Company's founder and principal shareholder granted
certain key employees options to purchase 2,000,000 shares of his common stock.
The options have an exercise price of $9.57 and vest as follows:
one-thirty-sixth of the total number of options granted monthly through January
28, 1999; and one-third of the total number of options granted on and after each
of January 28, 2000 and January 28, 2001. As of December 31, 1999, approximately
697,000 options remained outstanding, of which 30,000 were exercisable.

(10) EMPLOYEE STOCK PURCHASE PLAN

In September 1996, the Company adopted the 1996 Employee Stock Purchase
Plan (the Stock Purchase Plan), which provides for the issuance of up to 400,000
shares of common stock. The Stock Purchase Plan is administered by the
Committee. With certain limited exceptions, all employees of the Company who
have completed six months or more of continuous service in the employ of the
Company and whose customary employment is more than 30 hours per week, including
officers and directors who are employees, are eligible to participate in the
Stock Purchase Plan. Purchase periods under the Stock Purchase Plan are
generally six

F-14
39
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

months in length and commence on each successive July 1 and January 1. During
each purchase period under the Stock Purchase Plan, the maximum number of shares
of common stock that may be purchased by an employee is limited to the number of
shares equal to $12,500 divided by the fair market value of a share of common
stock on the first day of the purchase period. An employee may elect to have up
to a maximum of 10% deducted from his or her regular salary for the purpose of
purchasing shares under the Stock Purchase Plan. The price at which the
employee's shares are purchased is the lower of (a) 85% of the closing price of
the common stock on the day that the purchase period commences or (b) 85% of the
closing price of the common stock on the day that the purchase period
terminates. Shares purchased by employees under the Stock Purchase Plan are as
follows:



SHARES PURCHASE
PURCHASE PERIOD ENDED -- PURCHASED PRICE
- ------------------------ --------- --------

June 30, 1997............................................. 43,166 $ 6.80
December 31, 1997......................................... 29,770 $ 9.67
June 30, 1998............................................. 37,626 $ 9.83
December 31, 1998......................................... 25,030 $17.27
June 30, 1999............................................. 38,570 $10.61
December 31, 1999......................................... 49,316 $10.89


(11) SEGMENT AND ENTERPRISE WIDE REPORTING

The Company adopted SFAS No. 131, Disclosures About Segments of an
Enterprise and Related Information, in the fiscal year ended December 31, 1998.
SFAS No. 131 establishes selected standards for reporting information regarding
operating segments in annual financial statements and requires selected
information for those segments to be presented in interim financial reports
issued to stockholders. SFAS No. 131 also establishes standards for related
disclosures about products and services and geographic areas. Operating segments
are defined as components of an enterprise about which separate discrete
financial information is evaluated regularly by the chief operating decision
maker, or decision making group, in deciding how to allocate resources and
assess performance. The Company's chief decision-making group, as defined under
SFAS No. 131, is the Executive Team, consisting of Mr. Colony and the executive
officers. To date, the Company has viewed its operations and managed its
business as principally one segment, research services. As a result, the
financial information disclosed herein materially represents all of the
financial information related to the Company's principal operating segment.
Foreign assets represent less than 2% of total consolidated assets for all
periods presented.

Net revenues by geographic destination and as a percentage of total
revenues for the years ended December 31, 1997, 1998 and 1999 are as follows (in
thousands):



1997 1998 1999
------- ------- -------

United States......................................... $31,653 $48,922 $67,477
Europe................................................ 4,892 7,374 12,242
Other................................................. 3,876 5,271 7,549
------- ------- -------
$40,421 $61,567 $87,268
======= ======= =======
United States......................................... 78% 79% 77%
Europe................................................ 12 12 14
Other................................................. 10 9 9
------- ------- -------
100% 100% 100%
======= ======= =======


F-15
40
FORRESTER RESEARCH, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)

(12) CERTAIN BALANCE SHEET ACCOUNTS

ACCRUED EXPENSES:

Accrued expenses as of December 31, 1998 and 1999 consist of the following
(in thousands):



1998 1999
------ ------

Payroll and related........................................ $2,951 $4,763
Other...................................................... 2,100 4,684
------ ------
$5,051 $9,447
====== ======


ALLOWANCE FOR DOUBTFUL ACCOUNTS:

A roll-forward of the allowance for doubtful accounts as of and for the
years ended December 31, 1997, 1998 and 1999 is as follows (in thousands):



1997 1998 1999
---- ---- ----

Balance, beginning of period................................ $200 $325 $400
Provision for doubtful accounts........................... 399 375 904
Addition arising from acquisition (Note 2)................ -- -- 80
Write-offs................................................ (274) (300) (804)
---- ---- ----
Balance, end of period...................................... $325 $400 $580
==== ==== ====


(13) SUMMARY SELECTED QUARTERLY FINANCIAL DATA (UNAUDITED)

The following is a summary of selected quarterly financial data for the
years ended December 31, 1998 and 1999 (in thousands, except per share data):



QUARTER ENDED
----------------------------------------------
MARCH 31, JUNE 30, SEPT. 30, DEC. 31,
1998 1998 1998 1998
--------- -------- --------- --------

Revenues........................................... $13,131 $15,043 $15,070 $18,322
Income from operations............................. $ 1,448 $ 1,893 $ 2,257 $ 3,583
Net income......................................... $ 1,342 $ 1,617 $ 1,874 $ 2,714
Basic net income per common share.................. $ 0.08 $ 0.10 $ 0.11 $ 0.16
Diluted net income per common share................ $ 0.07 $ 0.09 $ 0.10 $ 0.14




QUARTER ENDED
----------------------------------------------
MARCH 31, JUNE 30, SEPT. 30, DEC. 31,
1999 1999 1999 1999
--------- -------- --------- --------

Revenues........................................... $17,929 $19,671 $21,981 $27,687
Income from operations............................. $ 2,211 $ 2,710 $ 3,741 $ 5,198
Net income......................................... $ 1,904 $ 2,235 $ 2,855 $ 3,988
Basic net income per common share.................. $ 0.11 $ 0.13 $ 0.16 $ 0.21
Diluted net income per common share................ $ 0.10 $ 0.12 $ 0.14 $ 0.18


F-16
41

EXHIBIT INDEX



EXHIBIT NO. DESCRIPTION
- ----------- -----------

2.1(1) Stock Purchase Agreement
3.1(2) Certificate of Amendment of the Certificate of Incorporation
of the Company.
3.2(3) Bylaws of the Company, as amended.
4(3) Specimen Certificate for shares of Common Stock, $.01 par
value, of the Company.
10.1+(3) Registration Rights and Non-Competition Agreement.
10.2+(3) Tax Indemnification Agreement dated November 25, 1996.
10.3+(3) 1996 Amended and Restated Equity Incentive Plan as amended.
10.4+(3) 1996 Employee Stock Purchase Plan.
10.5+(3) 1996 Director Option Plan for Non-Employee Directors.
10.6(3) Lease dated May 1, 1995 between Advent Realty Limited
Partnership II and the Company for the premises located at
1033 Massachusetts Avenue, Cambridge, Massachusetts (the
"Cambridge Lease").
10.7(3) First Amendment to the Cambridge Lease, dated August 28,
1995.
10.8(3) Second Amendment to the Cambridge Lease, dated May 21, 1996.
10.9(4) Third Amendment to the Cambridge Lease, dated .
10.10(5) Lease dated May 6, 1999 between Technology Square LLC and
the Company for the premises located at 400 Technology
Square, Cambridge, Massachusetts (the "Technology Square
Lease").
10.11(2) Registration Rights Agreement.
10.12(2) Indemnification Agreement.
21 Subsidiaries of the Registrant (transmitted herewith).
23 Consent of Arthur Andersen LLP (transmitted herewith).
99(2) Risk Factors


- ---------------
+ Denotes management contract or compensation arrangements.

(1) Filed as an Exhibit to the Company's report on Form 8-K filed on November
30, 1999 and incorporated by reference herein.

(2) Filed herewith.

(3) Filed as an Exhibit to the Company's Registration Statement on Form S-1
filed on September 26, 1997 (File No. 333-12761) and incorporated by
reference herein.

(4) Filed as an exhibit to the Company's Annual Report on Form 10-K for
year-ended December 31, 1997 and incorporated by reference herein.

(5) Filed as an Exhibit to the Company's Form 10-Q filed on August 16, 1999 and
incorporated by reference herein.